info@marketresearchfuture.com   📞 +1 (855) 661-4441(US)   📞 +44 1720 412 167(UK)   📞 +91 2269738890(APAC)

The "Dyson" of Capsule Coffee Makers is Now in Australia

By Snehal Singh , 02 January, 2023

Foo, the company's creator, and Chiou, an expert in manufacturing, saw the need to overhaul the whole process when they saw a gap in the market for coffee capsules from the world's most renowned specialty coffee roasters. To eliminate any room for error, the company's founders envisioned a capsule machine that dispensed coffee in the precise manner in which the bean's original baristas, roasters, and farmers had envisioned it. That's how the Morning Machine got its start.

Designed in collaboration with the award-winning Singaporean innovation agency STUCK, the Morning Machine doesn’t exactly look as high-tech and groundbreaking as some of the industry’s established players, but looks can be deceiving. Inside this appliance, one will find Wi-Fi connectivity, an in-built weigh scale, and the ability to pre-set up to 10 brews from around the globe.

According to Foo, the machine is an Internet of Things (IoT) enabled, allowing customers to brew through the Morning Mobile App and allowing for rapid software upgrades in the future. It just takes a glance at the Morning App to realize where Foo and Chiou have staked their claim. The creators of Morning are utilizing it as a platform to push for more internationalization of the coffee industry, in addition to promoting convenience and quality.

Using the app, the roasters detail the best water pressure, weight, and temperature for brewing their particular drop. Morning brew will arrive at door precisely as the manufacturer intended since this data is stored in the app and can be replicated on demand with the push of a button. It's an audacious promise, especially for a capsule coffee machine, but the requisite technology already exists.

Naturally, the attitude about capsule coffee will continue to exist, and as a country of snooty beverages, it will remain a pressing task to lure customers away from cafes. However, as Foo correctly points out, it's not about removing coffee consumers from their element so much as providing them with the opportunity to enjoy the benefits of convenience and quality in their daily brew. At a price that's less than a fourth that of the DeLonghi PrimaDonna Soul, he may be onto something.

Professional Espresso Coffee Machines Market by Geographical Areas (Percentage of Value)

Espresso-Coffee-Machines.jpg

Latest News

2025.png
Quadric and Denso Team Up to Progress Automotive AI Semiconductors for 2025

The automotive industry will benefit significantly from strategic partnerships in artificial intelligence (AI) and its use in cars. AI integration into automobiles is projected to improve considerably in the year 2025 due to the formation of various…

Read More

2024.png
Semiconductor Trade Restrictions Threaten EV, AI, and Industrial Progress in 2025

In 2025, the global semiconductor industry is already grappling with new and complex challenges emanating from the trade wars and policy changes between the United States and China. The semiconductor industry, an essential backbone of technology…

Read More

2030.png
Surge in Demand for Semiconductors in 2025 Driven by Boom of Generative AI

The rapid use of generative artificial intelligence (AI) in 2025 has profoundly affected the semiconductor sector, resulting in unprecedented growth for advanced chip technologies. According to estimates made by the Capgemini Research Institute, this…

Read More

condition.png
Texas Faces Challenges to Balance Grid Security and AI Boom in 2025

Texas will face an emerging challenge in 2025 as the electricity grid experiences unprecedented strain from the rapid expansion of artificial intelligence (AI) data centers. Power usage has increased due to technology firms' indiscriminate placement…

Read More

Stocks.png
Tech Turmoil in 2025: Magnificent Seven Stocks Slide as Tesla Leads Market Decline

With the "Magnificent Seven”- Apple, Microsoft, Amazon, Alphabet, Meta, Nvidia, and Tesla leading the fall, the US stock market saw a significant dip in early 2025. Usually seen as market drivers, these IT behemoths found themselves in the correction…

Read More

Author Pic
Snehal Singh

Assistant Manager - Research