Top Consumer Trends Predict Unparalleled Growth Global Edible Mushroom Market

Edible Mushroom Market Highlights

Due to the large number of advantages associated to mushroom consumption, the market is growing at an incremental pace of development on the global stage. Market Research Future, a firm which specializes in market reports related to the Food, Beverages & Nutrition sector among others, recently forecasted in its report on Global Edible mushroom Market Research Report- Forecast to 2030 that the market will demonstrate an exceptional CAGR % while achieving million dollar growth readily in the forecast period.

Health awareness and rising population of vegan consumers have prompted the growth of edible mushroom in the daily diet of individuals. The sector is driven in a major way by the demand directed from the food & beverage and and nutraceuticals sector owning to the health benefits obtained from it. High nutrient content and medicinal properties of edible mushroom are the main drivers to the development of this segment. Growth of the functional foods market has also provided an impetus for the increased demand of this sector. However, product adulteration and contamination with poisonous mushroom are the major restraints to this market. 

Increase in fitness and wellness sector awareness has enhanced the market growth trajectory of the sector to an elevated level. Fast pace of lifestyle, and increasing demand for meat substitutes have supported the growth of global edible mushroom market globally. Escalation observed in the consumption of plant based protein is also adding fuel to the development of this market.

Latest Industry Updates

Sept 2020 In order to meet consumers demand for vegan protein, Kellogg announced its investment in mushroom protein company. The company invested in MycoTechnology which is a Colorado-based organic food technology company. The company engages in the production of a bitter blocker called ClearTaste and a vegan Shiitake mushroom-based protein called PureTaste.

Aug 2020 To-Jo Mushrooms partnered with Food Lion in order to launch Mushroom Chop. The product is a triple-chopped white mushrooms that provides a ready-to-blend product with ground proteins. Rising demand for mushroom has encouraged the manufacturers to bring in innovations in their products thereby increasing their sales revenue.

Jul 2020 Monterey Mushrooms announced that they are going to introduce a finely diced mushroom product for foodservice customers at the PMA Foodservice Expo in Monterey. The product has an extended shelf life. Escalating demand for mushrooms with better shelf-life has led to manufacturers focusing more on improving the shelf-life of the product.

Jul 2020 Ballyhoura Mountain Mushrooms- the Irish grower of speciality mushrooms- announced their launch of a range of mushroom-based products in the U.K. The product range include porcini oil, mushroom vinegar, mushroom ketchup and a wild garlic vinegar. 

Global Edible mushroom Market - Competitive Analysis

Key players in the global mushroom market are focusing on delivering fresh mushrooms with better shelf-life to the consumers. Additionally, based on growing demand for medicinal mushrooms, players in the mushroom market are identified to invest hugely in order to strengthen their business portfolio in the global edible mushroom market. The best long-term growth opportunities for this sector can be captured by ensuring ongoing product improvements and financial flexibility to invest in the optimal strategies.

The key players profiled in edible mushroom are The Mushroom Company (U.S.), Monaghan Mushrooms (Ireland), Bonduelle Group (France), Okechamp S.A. (the Netherlands), Lutèce Holding B.V. (the Netherlands), Monterey Mushrooms, Inc. (U.S.), and Shanghai Finc Bio-Tech Inc. (China) among many others.

Global Edible mushroom Market – Segments

The global edible mushroom market has been divided into type, category, distribution channel and region.

On The Basis Of Type: Button Mushroom, Shiitake Mushroom, Oyster Mushroom and Others

On The Basis Of Category: Fresh Mushrooms, Processed Mushrooms (Canned, Frozen, Dried others)

On The Basis Of Distribution Channel: Store Based (Supermarkets/Hypermarkets, Specialty Retailers, Convenience Stores others), Non-Store Based (E-Commerce)

On The Basis Of Region: North America, Europe, Asia Pacific and ROW.

Global Edible mushroom Market -

The global edible mushroom market is segmented into North America, Europe, APAC, and Rest of the World (RoW). Global dietary market is highly dominated by North America and Europe due to high production of mushroom and consumption demand from these regions. APAC is fastest growing region owning to large consumption of mushroom majorly in China and Japan. The consumption of edible mushroom in developing counties like India is expected to grow in the upcoming years.