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Non woven Fabric Market Analysis

ID: MRFR//1230-HCR | 132 Pages | Author: Chitranshi Jaiswal| September 2025

Non woven Fabric Market Deep Dive โ€“ PESTLE, Porter, SWOT

The nonwovens market is set for a significant evolution driven by the confluence of technological advancements, changing customer preferences, and increasing applications across various industries. Nonwoven fabrics are manufactured through a unique manufacturing process, in which fibers are bonded without the use of any weaving. The versatility and cost-effectiveness of these fabrics have attracted the attention of a number of industries. In recent times, these materials have been increasingly used in various end-use industries such as medical, automotive, construction, and personal care, where their properties such as strength, absorbency, and lightness are highly valued. These products have also become a hot favorite for consumers, owing to their eco-friendly nature. The introduction of smart textiles and innovations in the production of nonwoven fabrics is expected to transform the nonwovens market.

PESTLE Analysis

  • Political:
    The non-woven fabrics market in 2024 will be affected by various political factors, such as the government's regulations and policies. For example, the European Union has issued a directive to reduce plastic waste by 30 percent by 2025, which will directly affect the non-woven industry. , to encourage the development of biodegradable non-woven fabrics. The United States government has allocated more than $500 million to support the development of green materials, which will also boost the development of the non-woven fabrics industry.
  • Economic:
    The economic climate in the non-woven fabrics market in 2024 is characterized by the fluctuating prices of raw materials and the spending habits of consumers. In the first quarter of 2024, the price of polypropylene, the main raw material for non-woven fabrics, increased by 15 percent compared to the previous year, mainly due to supply problems and increased demand. Moreover, in 2024, the textile industry will spend $ 1200 billion on textiles, which will mean a strong market for non-woven fabrics, especially in the hygiene and medical fields.
  • Social:
    Social trends are affecting the nonwovens market, particularly the growing demand for sustainable and environment-friendly products. In early 2024, a survey showed that 68% of consumers were willing to pay more for products made from sustainable materials. This has spurred nonwovens producers to develop new products. Also, the increasing concern for health and hygiene, especially after the pandemic, has led to a rise in demand for nonwovens for medical and personal protective equipment (PPE).
  • Technological:
    The evolution of the non-woven fabrics market is largely influenced by technological advances. By 2024, the introduction of advanced production techniques such as spunbond and meltblown had made it possible to reduce the waste of the production process by up to 20 per cent. The use of automation and artificial intelligence in the production process is expected to enhance quality control and reduce costs, with an estimated investment of $300 million in automation technology by the end of 2024.
  • Legal:
    Regulations affecting the nonwovens market include compliance with the regulations governing the environment and health and safety. The U.S. Environmental Protection Agency has issued new guidelines that require nonwoven fabric manufacturers to comply with stricter emissions standards, and imposes fines of up to $ 1 million per violation. In Europe, the implementation of the REACH regulation requires that all chemicals used in the production of nonwoven fabrics be registered, which will have a significant impact on the sourcing and production processes.
  • Environmental:
    In the field of non-wovens, environment is becoming an increasingly important factor, especially in terms of recyclability and waste management. In 2024, it is estimated that around 40 percent of non-wovens produced will be made of recycled materials, which is in line with the trend towards a circular economy. The pressure to reduce the carbon footprint of production is also increasing. The goal set by the World Nonwovens Association is to reduce greenhouse gas emissions by 50 percent by 2030. This is driving companies to invest in cleaner production processes.

Porters Five Forces

  • Threat of New Entrants:
    Non-woven fabric market has a moderate entry barrier due to the need for special equipment and specialized technology. It is a high investment, but the demand for non-woven products in various industries such as health care, automobile and construction may attract new players. However, it is difficult for new entrants to compete with the established companies with a strong brand and a wide distribution network.
  • Bargaining Power of Suppliers:
    The bargaining power of suppliers in the market for non-woven fabrics is relatively weak. There are many suppliers of raw materials, such as polypropylene, polypropylene and other fibres, which leads to a competitive environment in the supply of raw materials. Moreover, this large number of suppliers makes it easy for the manufacturers to change suppliers, thereby reducing the influence of any particular supplier on the prices and conditions of the sale.
  • Bargaining Power of Buyers:
    High The buyers of non-woven fabrics have a high bargaining power because of the availability of many suppliers and products. Especially the end users, who are becoming more and more knowledgeable and price-sensitive, can negotiate better conditions and can easily change to another supplier if they do not meet their needs. This is especially true in the hygiene and medical industry, where buyers demand high quality and cheap prices.
  • Threat of Substitutes:
    The threat of substitutes in the non-woven fabrics market is moderate. In many applications, non-woven fabrics are used for their unique properties. However, substitutes such as woven fabrics, paper products and other synthetic materials can be used to replace them. However, the special advantages of non-woven fabrics, such as cost-effectiveness and versatility, will make the threat of substitutes moderate.
  • Competitive Rivalry:
    The competition in the non-woven fabrics market is intense, mainly due to the presence of many competitors and the rapid development of technology. Companies are constantly seeking to differentiate their products in terms of technology, environment and performance. The intense competition between companies often leads to price competition and increased marketing activities, which further intensifies the competition among companies.

SWOT Analysis

  • Strengths:
    • Highly versatile in application in various industries such as medicine, automobiles, and construction.
    • Cost-effective production processes compared to traditional woven fabrics.
    • The increasing demand for sustainable and environmentally friendly materials is driving the development of new nonwovens.
  • Weaknesses:
    • Limited awareness among consumers regarding the benefits and applications of nonwoven fabrics.
    • Potential quality inconsistencies due to varying manufacturing processes.
    • Dependence on raw material prices, which can affect profit margins.
  • Opportunities:
    • Expansion into emerging markets with increasing industrialization and urbanization.
    • Rising demand for hygiene products, especially in the wake of global health concerns.
    • In the same way, technological developments have also led to the production of non-woven fabrics for specific applications.
  • Threats:
    • Intense competition from alternative materials and traditional fabrics.
    • Regulatory challenges related to environmental impact and waste management.
    • Economic fluctuations that could impact consumer spending and industrial demand.

The Nonwoven Fabrics Market 2024 is characterized by its versatility and cost-effectiveness. The Nonwoven Fabrics Market 2024 is expected to grow at a CAGR of 4.6% from 2016 to 2024. The Nonwoven Fabrics Market 2024 is also characterized by the challenges of consumer awareness and the availability of raw materials. Opportunities lie in the expansion of emerging markets and in the increasing demand for hygiene products. Competition and regulatory issues may impede growth. Opportunities lie in the use of nonwoven fabrics in the medical and health care industries. The key to utilizing opportunities and overcoming challenges is innovation and market education.

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