Potassium Citrate Market Size

Potassium Citrate Market Size Snapshot

Note – Market size depicts the revenue generated over the financial year

It is estimated that the world market for potassium citrate will reach $ 817,553 million in 2023, and will remain at that level until at least 2030. The stability of the market is due to the fact that the CAGR from 2022 to 2030 is 3.0%, which indicates a steady demand for potassium citrate in all its applications. In the pharmaceutical, food and beverage and dietary supplement industries, the benefits of using potassium citrate as a source of potassium and a buffer to regulate the acid-base balance of products are becoming more and more apparent. The rising number of people with chronic illnesses requiring the supplementation of potassium, the growing awareness of the population of the importance of a healthy diet and the increase in the use of natural foods are the main reasons for the growth of the market. Also contributing to this growth is the development of new manufacturing processes and the development of new formulations. The citric acid and potassium citrate manufacturers have taken strategic initiatives, such as collaborations and the launch of new products, to strengthen their position in the market. The collaborations to improve the bioavailability of potassium citrate in dietary supplements are expected to increase the growth of the market.

Regional Market Size

Regional Deep Dive

The Potassium Citrate market is expected to grow at a CAGR of around 5.6% from 2017 to 2025. In North America, the market is characterized by a strong focus on health and well-being, which is driving the growth of potassium citrate applications in dietary supplements. Europe, meanwhile, has a well-developed regulatory framework that encourages the use of potassium citrate in food products. The Asia-Pacific region is experiencing rapid industrialization and urbanization, which is resulting in increased demand from a wide range of applications. The Middle East and Africa are benefitting from agricultural development, and in Latin America, rising health awareness is driving the market.

North America

• As potassium citrate is a Generally Recognized as Safe (GRAS) substance, its use in foods and beverages, especially in health-related products, has been encouraged.
• In order to meet the growing demand for potassium citrate in the form of dietary supplements, companies like Archer Daniels Midland and Cargill are investing in new potassium citrate formulations.
• Among the drugs for which potassium citrate is used in large quantities are those for treating kidney stones and acid-base disorders.

Europe

• The European Food Safety Authority (EFSA) has set strict regulations for food additives, which have a positive influence on the safe use of potassium citrate in foods.
• Jungbunzlauer and K+S AG are developing sustainable production methods for potassium citrate, in line with the Green Deal and the European Union’s sustainable development goals.
• The growing trend in Europe towards vegetarian diets is a major factor driving the demand for potassium citrate as a natural preservative and flavour enhancer in vegetarian products.

Asia-Pacific

• In the meantime, the population of the countries of the East, especially in China and India, is growing rapidly, and with the increasing wealth of the people, the consumption of foodstuffs is on the increase, which are usually enriched with potassium citrate.
• “Health and well-being is the latest craze. So companies are coming out with health supplements and dietary supplements, and that is where we see the entry of potassium citrate.
• It was in the year 1905 that a great movement was set in motion for the improvement of agriculture.

MEA

• The Agricultural sector in the Middle East is increasingly adopting potassium citrate as a fertilizer to improve crop yields, with the support of the Food and Agriculture Organization (FAO).
• In South Africa, the local industry is exploring the potential of potassium citrate in the food industry, especially in the beverage sector, in order to meet the growing demand for healthier food.
• The local authorities are beginning to recognize the value of potassium citrate, and the use of it is gradually increasing in food and agricultural applications.

Latin America

• The growing health awareness of consumers in Brazil and Mexico has led to a higher demand for potassium citrate in food and beverages.
• In Argentina, where the regulations have changed, the use of potassium citrate in food is becoming more acceptable and this is increasing its presence in the market.
• The American nutraceutical industry is expanding in Latin America, and companies like Nutraceutical are developing potassium citrate-based dietary supplements to take advantage of the growing health market.

Did You Know?

“The citrate of potash is used not only as a food preservative, but also in the treatment of kidney stones, since it helps to keep the urine alkaline and prevents the formation of stones.” — National Kidney Foundation

Segmental Market Size

The Potassium Citrate market is experiencing steady growth at present, driven by its essential role in a variety of applications, particularly in the pharmaceutical and food industries. There is also a growing awareness of the risk of kidney stones and the increased demand for potassium citrate as a preventive measure. Further promoting the market are government regulations that support the use of potassium citrate as a food additive.

The use of citric acid is now in a mature stage. The companies involved are well known, and they lead in both production and innovation. The main uses are in food industry, where it is used as a preservative and a flavouring. The trends of health and well-being and the sustainable production of food are bringing more interest in citric acid. The development of new extraction methods and formulations are the key to the industry’s future and ensure its place in a competitive market.

Future Outlook

Hence the Potassium Citrate Market is expected to grow at a CAGR of 3% from 2023 to 2030. In 2023, the market value is expected to be around $ 817.55 million, resulting from the consistent demand for the product, especially in the pharmaceutical and food industries. In addition, as awareness of health issues increases, the demand for potassium citrate as a dietary supplement is expected to increase, especially among people with high blood pressure and kidney stones. By 2030, the penetration rate of potassium citrate in dietary supplements in major markets is expected to exceed 16%, driven by the increased demand for dietary supplements and the support of government regulations for health-promoting ingredients.

In the production and formulation of potassium citrate, major technological developments are expected to enhance its market position. The extraction and synthesis of potassium citrate may lead to more cost-effective and sustainable production processes, thus increasing the market availability of this product. The trend towards clean label products and natural ingredients is also expected to support the market, as consumers prefer potassium citrate derived from natural sources. Further driving the market is the demand for healthier food. In general, the market for potassium citrate is expected to grow, supported by trends in the food industry, technological developments, and regulatory frameworks that favor health-conscious products.