South Korea Herbal Medicine Market Overview:
As per MRFR analysis, the South Korea Herbal Medicine Market Size was estimated at 1.77 (USD Billion) in 2023.The South Korea Herbal Medicine Market Industry is expected to grow from 2.5 (USD Billion) in 2024 to 10 (USD Billion) by 2035. The South Korea Herbal Medicine Market CAGR (growth rate) is expected to be around 13.431% during the forecast period (2025 - 2035).
Key South Korea Herbal Medicine Market Trends Highlighted
The South Korea Herbal Medicine Market is undergoing a remarkable transformation including a blend of traditional herbal methods with contemporary healthcare systems. This change is driven by the South Korean consumers who are becoming more interested in natural and organic products as a part of their wellness. The government of South Korea has been putting more focus on traditional medicine by funding research and development projects that evaluate the efficacy of herbal medicine.
In addition, the herbal medicine industry is boosted by the increasing number of individuals who are health conscious and prefer preventive medicine to treating illnesses with drugs. Within these approaches, areas pertaining to innovative product development which can be pursued are quite numerous. Companies can take advantage of the growing interest in and market acceptance of herbal supplements by designing and marketing new products containing traditional herbs refined with modern sciences.
This corresponds with the South Korean consumers who are educated about the health advantages and are on the lookout for premium herbal products. In addition, the health and wellness online sector is growing rapidly, providing an opportunity for a more tailored marketing approach through direct sales in the herbal medicine market. There has been a recent surge in the demand for herbal dietary supplements specifically designed to boost immunity and overall wellness.
Together with changes in lifestyle, South Korea's historical background of using herbal remedies is cultivating a rich environment for growth in this industry. The K-beauty craze is also impacting the market as herbal ingredients are added to skincare, encouraging a more comprehensive approach to health and beauty. As herbal medicines gain attention, they will be propelled by South Koreansโ increasing focus on health and wellness alongside traditional herbal medicine and modern innovations.

South Korea Herbal Medicine Market Drivers
Growing Demand for Natural and Organic Remedies
The South Korea Herbal Medicine Market Industry is experiencing a significant increase in demand for natural and organic remedies. More consumers are turning to herbal solutions due to a rising awareness of the side effects associated with synthetic pharmaceuticals. According to a study by the Ministry of Food and Drug Safety in South Korea, about 63% of respondents prefer natural products over synthetic ones for health-related issues, signifying a strong shift towards herbal options.
Additionally, this trend is supported by organizations like the Korean Medicine Association, which have noted a rising number of herbal medicine prescriptions in traditional clinics, contributing to a more robust market environment. The increasing focus on wellness as part of lifestyle changes, especially in urban areas, indicates a promising future for the South Korea Herbal Medicine Market, with consumers actively seeking holistic approaches to health.
Government Support and Regulation for Herbal Products
South Korea's government has implemented supportive regulations that encourage the production and consumption of herbal medicines, significantly benefiting the South Korea Herbal Medicine Market Industry. The Korean Ministry of Health and Welfare has launched initiatives aimed at promoting traditional medicine, which play a crucial role in enhancing public awareness and legitimizing the use of herbal products. The government's commitment is evident through funding for research and development programs aimed at improving product standards and quality control.
As a result, this has led to a 20% increase in approved herbal medicine products within the last five years, enhancing consumer trust and accessibility. Such favorable regulatory conditions foster a conducive environment for industry growth and innovation.
Increase in Lifestyle Diseases Among the Population
An alarming rise in lifestyle diseases, such as diabetes, obesity, and hypertension, significantly drives the demand for herbal medicines in South Korea. According to the Korean Centers for Disease Control and Prevention, the prevalence of diabetes in South Korea has tripled over the last decade, with approximately 5 million people affected.
This spike in lifestyle-related health issues has prompted consumers to seek alternative treatments, many of which are found in herbal products, which are often perceived as safer and more effective.The South Korea Herbal Medicine Market Industry is positioned to fill this gap by offering diverse solutions that cater to health-conscious individuals, thereby supporting rapid market growth.
South Korea Herbal Medicine Market Segment Insights:
Herbal Medicine Market Form Insights
The South Korea Herbal Medicine Market is witnessing significant growth within the Form segment, which encompasses various formats including Extracts, Powders, Capsules and Tablets, and Syrups. The market is driven by an increasing consumer preference for natural and herbal products due to a rising awareness of the health benefits associated with herbal medicine. Extracts tend to dominate the market because they offer concentrated doses of active ingredients, making them popular amongst those looking for effective solutions to health issues.
Powders are also notable for their versatility and ability to blend easily into various beverages and food products, appealing to consumers who seek convenient and holistic approaches to health.Capsules and Tablets are favored for their ease of use and precise dosing, offering modern consumers a simple method of incorporating herbal remedies into their daily routines. Meanwhile, Syrups cater to the tastes of younger demographics and those who may prefer liquid formulations, emphasizing the importance of palatability in herbal medicine.
Together, these formats represent the evolving preferences of South Korean consumers in their search for natural remedies, highlighting how traditional practices are being adapted to meet contemporary demands.The continuous R&D in the herbal segment further fuels innovation, leading to new formulations and enhanced delivery methods, ensuring the South Korea Herbal Medicine Market remain robust in the coming years. Given the rich biodiversity of flora in South Korea, particularly in Gyeongsangbuk-do which is renowned for its herbal resources, these products gain traction as consumers take pride in locally sourced remedies.
As the market evolves, understanding these specific formats and their growing significance is crucial for stakeholders aiming to leverage opportunities within the flourishing South Korea Herbal Medicine Market.

Herbal Medicine Market Distribution Channel Insights
The Distribution Channel segment of the South Korea Herbal Medicine Market plays a crucial role in ensuring that consumers have access to a wide variety of herbal products. Hospital and retail pharmacies are significant players in this space, serving as trusted sources for patients seeking herbal remedies alongside conventional treatments. These establishments often leverage their established reputations and healthcare relationships to drive sales of herbal products.
Conversely, E-Commerce is experiencing rapid growth, driven by increasing online shopping trends and consumer preferences for convenience and variety.This digital channel allows consumers to explore an extensive range of herbal medicines with ease, further enhancing market accessibility. The rise of mobile commerce in South Korea demonstrates a growing willingness among consumers to purchase herbal products online, often facilitated by user-friendly platforms and secure payment options.
Together, these distribution channels are pivotal in shaping the South Korea Herbal Medicine Market, reflecting the diverse preferences of health-conscious consumers while adapting to technological advancements and changing market dynamics.
Herbal Medicine Market Category Insights
The South Korea Herbal Medicine Market showcases a diverse range of categories, reflecting the growing consumer preference for natural and holistic health solutions. Herbal Pharmaceuticals stand out as a prominent category, recognized for their efficacy in traditional remedies and the increasing shift towards alternative medicine. Herbal Functional Foods have gained traction as health-conscious consumers seek products that contribute to overall well-being through nutrition.
Herbal Beauty Products, often infused with natural ingredients, align with the rising trend of clean beauty among consumers seeking eco-friendly and skin-friendly options.Furthermore, Herbal Dietary Supplements cater to the health and wellness sector as individuals emphasize wellness and proactive health management.
This segmentation of the South Korea Herbal Medicine Market highlights the growing demand for herbal solutions across various daily life aspects, each contributing to the overall growth and evolution of the industry as it adapts to modern consumer needs. With an increasing focus on integrating traditional practices with contemporary lifestyles, these product categories play a vital role in addressing diverse health and wellness challenges in South Korea.
Herbal Medicine Market Type of Medicinal Plants Insights
The Type of Medicinal Plants segment within the South Korea Herbal Medicine Market reveals a rich diversity of plants, each contributing uniquely to health and wellness. Notable among these is Marrubium Vulgare, known for its therapeutic properties, particularly in respiratory ailments, while Vaccinium Macrocarpon plays a vital role in preventing urinary tract infections. Echinacea is commonly utilized for its immune-boosting attributes, and Curcuma Longa stands out due to its anti-inflammatory effects, making it significant in traditional practices.
Camellia Sinensis, the source of green tea, is celebrated for its health benefits and antioxidant properties. Actaea Racemose has garnered attention for its use in women's health, particularly in managing menopausal symptoms. Aloe Vera is well-regarded for its soothing properties, commonly used in skin care, while Zingiber Officinale, or ginger, is prevalent for its digestive benefits.
Cocos Nucifera, or coconut, is essential for its versatile uses in food and health. Cinnamomum Spp offers various medicinal uses, particularly in blood sugar regulation, and Allium Sativum, or garlic, is lauded for its cardiovascular benefits.This segment of the South Korea Herbal Medicine Market reflects increasing consumer awareness and demand for natural remedies, illustrating the significance of these plants in contemporary wellness trends. Market growth is further propelled by rising health consciousness and a shift towards herbal alternatives, thus driving the South Korea Herbal Medicine Market segmentation to evolve rapidly.
Herbal Medicine Market Source Insights
The Source segment of the South Korea Herbal Medicine Market plays a vital role in shaping the industry, which is expected to experience substantial growth. This segment encompasses various categories such as Leaves, Roots and Barks, Whole Plants, and Fruits, each contributing uniquely to the overall market dynamics. Leaves are often favored due to their rich concentrations of bioactive compounds, making them crucial in traditional medicinal practices and modern herbal formulations.
Roots and Barks provide foundational elements for many herbal remedies, known for their potent therapeutic properties and historical significance.Meanwhile, Whole Plants offer a comprehensive approach to herbal medicine by harnessing the synergy of various plant parts, which is gaining popularity among health-conscious consumers. Fruits, with their high antioxidant content, are becoming increasingly significant as supplements and healthy dietary choices.
As South Korea continues to embrace holistic health approaches and traditional medicine, the diversity within the Source segment stands out, catering to various consumer demands and preferences in the realm of herbal medicine. This creates a robust landscape for growth opportunities, driven by increasing awareness of health benefits and a renewed interest in natural remedies.
South Korea Herbal Medicine Market Key Players and Competitive Insights:
The South Korea Herbal Medicine Market is a dynamic and competitive landscape characterized by the growing adoption of traditional healing practices combined with modern medical approaches. The market is influenced by consumer preferences shifting towards natural and holistic remedies, driven by a rising awareness of the health benefits associated with herbal products. The competitive landscape is populated by numerous players that are leveraging their unique product offerings, distribution channels, and marketing strategies to capture market share.
As consumers increasingly seek alternatives to conventional pharmaceuticals, businesses within this sector are focusing on innovation, quality, and efficacy to meet evolving expectations. As a result, the market exhibits diverse products ranging from traditional herbal formulations to modern supplements, all geared toward health and wellness.Jeil Pharmaceutical stands out within the South Korea Herbal Medicine Market due to its strong heritage and established reputation in the field of herbal remedies.
The company is known for its commitment to research and development, which has resulted in a portfolio of well-regarded herbal products that are recognized for their efficacy and quality. The strengths of Jeil Pharmaceutical lie in its robust production capabilities, adherence to rigorous quality control standards, and continuous innovation to address consumer needs. The company's strategic partnerships enhance its market presence, allowing it to maintain a competitive edge by expanding its distribution channels and improving accessibility to its herbal products throughout South Korea.
Korea Herbal Medicine Co is another key player in the South Korea Herbal Medicine Market, known for its extensive range of traditional herbal products that cater to various health concerns. The company specializes in offering herbal supplements, teas, and extracts that align with the growing consumer demand for natural health solutions. Korea Herbal Medicine Coโs strengths include a strong distribution network, enabling widespread availability of its products, and an unwavering commitment to quality through sustainable sourcing of ingredients. The company actively seeks opportunities for mergers and acquisitions to enhance its market position and broaden its product line. By continuously adapting to market trends and focusing on in-depth consumer research, Korea Herbal Medicine Co strives to maintain its relevance in the ever-evolving herbal medicine sector in South Korea.
Key Companies in the South Korea Herbal Medicine Market Include:
- Dongguk University Korean Medicine
- LG Household & Health Care
- Kyung Hee University Korean Medicine
South Korea Herbal Medicine Market Industry Developments
Recent developments in the South Korea Herbal Medicine Market have showcased a robust growth trajectory, with various companies like Jeil Pharmaceutical and Hanmi Pharmaceutical investing significantly in Research and Development to enhance their product lines. Notable advancements have been made in traditional ginseng products, which continue to capture consumer interest both domestically and internationally. In March 2023, Korea Ginseng Corporation broadened its distribution networks, facilitating greater access to its premier ginseng-based supplements.
Furthermore, in September 2022, Dongguk University Korean Medicine reported an increase in collaborative efforts with local herbal businesses, strengthening the synergy between academia and industry to innovate herbal therapies. The market has observed increased valuations, primarily driven by growing consumer awareness regarding health benefits associated with herbal medicine, culminating in substantial investments from companies like LG Household and Health Care. There have been discussions around potential mergers; for instance, Korea Tachyon has been contemplating strategic partnerships to expand its market reach.
In the past two years, the South Korean government has also shown keen interest in promoting herbal medicine as part of its health policies, further augmenting the market's potential.
South Korea Herbal Medicine Market Segmentation Insights
Herbal Medicine Market Form Outlook
Herbal Medicine Market Distribution Channel Outlook
- Hospital & Retail Pharmacies
Herbal Medicine Market Category Outlook
- Herbal Dietary Supplements
Herbal Medicine Market Type of Medicinal Plants Outlook
Herbal Medicine Market Source Outlook
Report Attribute/Metric Source: |
Details |
MARKET SIZE 2018 |
1.77(USD Billion) |
MARKET SIZE 2024 |
2.5(USD Billion) |
MARKET SIZE 2035 |
10.0(USD Billion) |
COMPOUND ANNUAL GROWTH RATE (CAGR) |
13.431% (2025 - 2035) |
REPORT COVERAGE |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
BASE YEAR |
2024 |
MARKET FORECAST PERIOD |
2025 - 2035 |
HISTORICAL DATA |
2019 - 2024 |
MARKET FORECAST UNITS |
USD Billion |
KEY COMPANIES PROFILED |
Jeil Pharmaceutical, Korea Herbal Medicine Co, Korea Tachyon, Dongguk University Korean Medicine, Korean Ginseng Corp, Korea Ginseng & Tobacco, Hanmi Pharmaceutical, SooJung Pharmaceutical, Daewoong Pharmaceutical, LG Household & Health Care, Kwangdong Pharmaceutical, Hankook Korus, Shinong Herbal, Kyung Hee University Korean Medicine |
SEGMENTS COVERED |
Form, Distribution Channel, Category, Type of Medicinal Plants, Source |
KEY MARKET OPPORTUNITIES |
Rising health consciousness, Increased demand for natural remedies, Growing interest in traditional practices, Expansion of e-commerce platforms, Government support for herbal initiatives |
KEY MARKET DYNAMICS |
growing consumer interest, traditional knowledge integration, regulatory support expansion, increased product diversification, digital health adoption |
COUNTRIES COVERED |
South Korea |
Frequently Asked Questions (FAQ) :
The South Korea Herbal Medicine Market is expected to be valued at 2.5 billion USD by 2024.
By 2035, the South Korea Herbal Medicine Market is projected to reach a valuation of 10.0 billion USD.
The CAGR for the South Korea Herbal Medicine Market is expected to be 13.431% from 2025 to 2035.
The Extracts segment is expected to be valued at 4.0 billion USD by 2035, making it the highest among the segments.
The Powders segment is projected to reach a value of 2.4 billion USD by 2035.
Major players in the South Korea Herbal Medicine Market include Jeil Pharmaceutical, Korea Herbal Medicine Co, and Korean Ginseng Corp among others.
The Capsules & Tablets segment is expected to achieve a value of 2.8 billion USD by 2035.
The market faces challenges such as increasing competition and regulatory hurdles affecting product innovation.
A notable trend includes the rising consumer preference for natural and organic herbal products.
The Syrups segment is projected to reach a value of 1.2 billion USD by 2035.