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    US Aesthetics Market

    ID: MRFR/HC/12267-HCR
    100 Pages
    Garvit Vyas
    October 2025

    US Aesthetics Market Research Report By Procedure (Invasive Procedures, Non-invasive Procedures), By Invasive Procedures (Breast Augmentation, Liposuction, Nose Reshaping, Eyelid Surgery, Tummy Tuck, Others), By Non-invasive Procedures (Botox Injections, Soft Tissue Fillers, Chemical Peel, Laser Hair Removal, Microdermabrasion, Others), By Gender (Male, Female) and By End-User (Clinics, Hospitals, and Medical Spas, Beauty Centers, Home Care) - Forecast to 2035

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    US Aesthetics Market Infographic
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    US Aesthetics Market Summary

    The US Aesthetics market is projected to grow significantly from 19.58 USD Billion in 2024 to 92.89 USD Billion by 2035.

    Key Market Trends & Highlights

    US Aesthetics Key Trends and Highlights

    • The US Aesthetics market is valued at 19.58 USD Billion in 2024.
    • By 2035, the market is expected to reach 92.89 USD Billion, indicating robust growth.
    • The compound annual growth rate (CAGR) for the period from 2025 to 2035 is estimated at 15.204%.
    • Growing adoption of advanced aesthetic technologies due to increasing consumer demand is a major market driver.

    Market Size & Forecast

    2024 Market Size 19.58 (USD Billion)
    2035 Market Size 92.89 (USD Billion)
    CAGR (2025 - 2035) 15.20%

    Major Players

    Apple Inc (US), Microsoft Corp (US), Amazon.com Inc (US), Alphabet Inc (US), Berkshire Hathaway Inc (US), Meta Platforms Inc (US), Tesla Inc (US), Johnson & Johnson (US), Visa Inc (US), Procter & Gamble Co (US)

    US Aesthetics Market Trends

    The US Aesthetics Market is experiencing a notable shift driven by increasing consumer demand for non-invasive cosmetic procedures. A growing awareness of personal appearance and a desire for youthful looks are key market drivers. The rise of social media, where individuals seek to enhance their online presence, has also fueled interest in aesthetic treatments. Furthermore, the broader acceptance of aesthetic procedures among various age groups, especially millennials and Gen Z, is shaping market dynamics and creating a diverse customer base. In recent times, the trend towards minimally invasive procedures continues to gain traction, as patients prefer treatments with less downtime.

    Advanced fillers and skin rejuvenation treatments are newer products that show continuous market evolution. These changes stimulated the development of new technologies and techniques, making procedures more effective and safer. New innovations in business, such as men's grooming and custom aesthetic care for specific ethnicities, create a niche market on which these businesses can capitalize. The growth of telehealth services in the aesthetic field opens new possibilities for consulting and aftercare follow-ups, as it makes treatment more available to clients.

    It is now more common for consumers to expect and demand customized aesthetic services that address their individual desires and needs.

    The demand for natural-looking results over dramatic transformations is defining current industry standards and encouraging providers to focus on enhancing patient outcomes and satisfaction. As technological advancements and cultural trends continue to evolve, the US Aesthetics Market will likely adapt to meet the changing preferences of its consumers.

     

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Market Segment Insights

    Aesthetics Market Procedure Insights

    The US Aesthetics Market is experiencing a transformative phase, particularly within the Procedures segment, which plays a crucial role in shaping market dynamics. This segment has grown significantly over recent years due to an increasing consumer focus on aesthetics spurred by social media influence and evolving beauty standards. Insights into the Procedures segment reveal a clear bifurcation between Invasive and Non-invasive Procedures. Non-invasive Procedures have gained remarkable popularity owing to their minimal recovery time and reduced risk, thereby attracting a wider audience looking for effective yet safe options for aesthetic enhancement.

    These procedures often include treatments like dermal fillers and laser therapies, which cater to a demographic that seeks convenience without compromising on results. On the other hand, Invasive Procedures, which may involve surgical interventions, still hold a substantial presence within the market due to their high-impact results and long-lasting effects, securing a devoted clientele willing to invest in significant transformations. The significance of these Procedures within the US Aesthetics Market is underscored by the technological advancements that continually enhance safety and efficacy in both categories.

    Get more detailed insights about US Aesthetics Market

    Key Players and Competitive Insights

    The US Aesthetics Market has evolved significantly over recent years, driven by a rising focus on cosmetic procedures and innovative treatment options aimed at enhancing individual beauty. This market encompasses a wide range of products and services, including dermal fillers, botulinum toxins, laser treatments, and various skincare solutions. The competitive landscape is characterized by a diverse array of players, ranging from established pharmaceutical giants to emerging biotechnology firms. Key drivers of competition include product efficacy, brand reputation, regulatory compliance, and marketing strategies aimed at both healthcare professionals and consumers.

    Understanding the competitive dynamics in this sector is crucial for stakeholders aiming to leverage market opportunities and achieve sustainable growth. Allergan has established itself as a frontrunner in the US Aesthetics Market, primarily known for its extensive portfolio of aesthetic products, which includes notable injectables and skin care solutions.

    The company leverages a strong research and development backbone that drives innovation, enabling it to introduce advanced solutions that appeal to a broad demographic. Allergan’s emphasis on building strong relationships with practitioners and creating engaging consumer awareness campaigns has solidified its presence in the market. The strength of its brand, along with a focus on quality, efficacy, and patient satisfaction, positions Allergan competitively in an ever-evolving landscape where consumer preferences are increasingly dictating market trends.

    AptarGroup plays a significant role in the US Aesthetics Market, focusing on innovative delivery systems designed to meet the needs of a variety of aesthetic treatments. Known for its advanced dispensing solutions, AptarGroup offers key products that enhance user experience in administering cosmetic treatments, ranging from skincare to injectables. The company has created a strong market presence through its commitment to quality, safety, and regulatory compliance, aligning well with the stringent requirements of the aesthetics industry.

    AptarGroup's strength lies in its technological advancements, operational efficiencies, and focus on sustainability, which resonate well with the evolving preferences of consumers and healthcare providers alike. Recent mergers and acquisitions have further bolstered the company’s capabilities, enhancing its position and expanding its product offerings, establishing a foothold that continues to grow within the US market landscape.

    Key Companies in the US Aesthetics Market market include

    Industry Developments

    Recent developments in the US Aesthetics Market have been significant, particularly with several companies showing growth and innovation. In September 2023, Allergan announced the expansion of its product line to include advanced dermal fillers, responding to increased consumer demand for non-invasive procedures. Meanwhile, Evolus has been focusing on enhancing its neuromodulators, promoting its unique approach to aesthetics. The M&A landscape saw Sientra acquiring certain assets of a prominent competitor in August 2023, strengthening its position in breast aesthetics. Additionally, Revance Therapeutics is progressing with its DaxibotulinumtoxinA injection, which is expected to compete directly with established players in the market.

    Companies like Ipsen have also reported robust financial performance driven by demand for aesthetic treatments, indicating a growing consumer interest. The market valuation for these companies continues to rise, propelled by increasing acceptance of aesthetic procedures among different demographics. Over the past few years, the US Aesthetics Market has witnessed significant growth, with a noted surge in demand for minimally invasive treatments and a projected expansion of the total market size by 2025, reflecting changing beauty standards and consumer preferences.

    Future Outlook

    US Aesthetics Market Future Outlook

    Market Segmentation

    US Aesthetics Market Gender Outlook

    • Male
    • Female

    US Aesthetics Market End-User Outlook

    • Clinics
    • Hospitals
    • and Medical Spas
    • Beauty Centers
    • Home Care

    US Aesthetics Market Procedure Outlook

    • Invasive Procedures
    • Non-invasive Procedures

    US Aesthetics Market Invasive Procedures Outlook

    • Breast Augmentation
    • Liposuction
    • Nose Reshaping
    • Eyelid Surgery
    • Tummy Tuck
    • Others

    US Aesthetics Market Non-invasive Procedures Outlook

    • Botox Injections
    • Soft Tissue Fillers
    • Chemical Peel
    • Laser Hair Removal
    • Microdermabrasion
    • Others

    Report Scope

    Report Attribute/MetricDetails
    Market Size 202419.58 (USD Billion)
    Market Size 203592.89 (USD Billion)
    Compound Annual Growth Rate (CAGR)15.20% (2025 - 2035)
    Report CoverageRevenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year2024
    Market Forecast Period2025 - 2035
    Historical Data2019 - 2024
    Market Forecast UnitsUSD Billion
    Key Companies ProfiledAllergan, AptarGroup, Establishment Labs, Ipsen, Lumenis, Sientra, Galderma, Evolus, Hugel, Cutera, Hylan, Medytox, Revance Therapeutics
    Segments CoveredProcedure, Invasive Procedures, Non-invasive Procedures, Gender, End-User
    Key Market OpportunitiesNon-invasive treatments growth, Rising demand for anti-aging solutions, Increased aesthetic awareness among youth, Expansion of online consultation services, Innovative skincare product development
    Key Market DynamicsGrowing demand for minimally invasive procedures, Increasing prevalence of aesthetic consciousness, Rise in geriatric population seeking treatments, Technological advancements in treatment options, Expansion of social media influence on beauty standards
    Countries CoveredUS
    Market Size 202522.56 (USD Billion)

    Market Highlights

    Author
    Garvit Vyas
    Analyst

    Explore the profile of Garvit Vyas, one of our esteemed authors at Market Research Future, and access their expert research contributions in the field of market research and industry analysis

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    FAQs

    What is the projected growth of the US Aesthetics market?

    The US Aesthetics market is the expected increase in total market value of 92.89 USD billion over a defined forecast period 2025–2035. It is driven by factors such as demand trends, technological advances, regulatory changes, and geographic expansion.

    What is the size of the US Aesthetics market?

    US Aesthetics market size was valued at approximately 19.58 billion USD in 2024. This figure will reach 92.89 billion USD covering all regions (America, Europe, Asia, MEA and ROW), focusing its segments / services / distribution channels till 2035.

    What is the CAGR of the US Aesthetics market?

    US Aesthetics market is expected to grow at a CAGR of 15.2% between 2025 and 2035.

    How much will the US Aesthetics market be worth by 2035?

    US Aesthetics market is expected to be worth of 92.89 billion USD, reflecting growth driven by usage, technology and global demands by the end of 2035.

    How will the US Aesthetics market perform over the next 10 years?

    Over the next 10 years the US Aesthetics market is expected to shift from usd billion 19.58 to 92.89 billion USD, led by adoption of advanced tech, demographic trends, regulatory approvals, with potential headwinds from 2025 to 2035.

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