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US Cloud Gaming Market Research Report: By Platform (PC, Mobile, Console, Smart TV), By Game Type (Action, Adventure, Role-playing, Strategy, Sports), By Service Model (Subscription-Based, Pay-Per-Use, Freemium) and By User Type (Casual Gamers, Core Gamers, Professional Gamers) - Forecast to 2035


ID: MRFR/ICT/14039-HCR | 100 Pages | Author: Garvit Vyas| December 2023

US Cloud Gaming Market Overview


As per MRFR analysis, the US Cloud Gaming Market Size was estimated at 397.28 (USD Million) in 2023. The US Cloud Gaming Market Industry is expected to grow from 600(USD Million) in 2024 to 8,500 (USD Million) by 2035. The US Cloud Gaming Market CAGR (growth rate) is expected to be around 27.251% during the forecast period (2025 - 2035).


Key US Cloud Gaming Market Trends Highlighted


The US cloud gaming market is experiencing significant trends driven by the increasing demand for gaming accessibility and improved internet infrastructure. The proliferation of high-speed internet services across the country is essential, enabling users to play high-quality games without the need for expensive hardware. With major companies investing heavily in cloud gaming technology, there is a notable shift towards subscription-based models, allowing players to access a wide range of games for a fixed monthly fee. This model is attracting casual gamers who seek affordability and convenience. Among key market drivers, the growing popularity of mobile and cross-platform gaming plays a pivotal role in shaping user experiences.


Enhanced game streaming technologies are also contributing to the seamless connection between players and their gaming libraries, further driving engagement. As a result, gaming enthusiasts are increasingly drawn to the flexibility of cloud gaming, as it allows them to play anywhere with an internet connection. Opportunities in the US market include the potential for partnerships between game developers and cloud service providers to create exclusive content that can enhance the user experience. The rise of esports and online multiplayer gaming offers a new space for cloud gaming to thrive, as players seek real-time interactions and competitive play without the limitations of traditional gaming setups.Trends such as these highlight a vibrant and evolving landscape in the US cloud gaming market, where innovation is reshaping how games are accessed and enjoyed across various demographics.


US Cloud Gaming Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


US Cloud Gaming Market Drivers


Increasing Internet Penetration and Speed in the United States


The proliferation of high-speed internet connectivity is a significant driver for the US Cloud Gaming Market Industry. According to the Federal Communications Commission (FCC), about 93% of Americans have access to broadband internet, and the adoption of 5G technology is anticipated to enhance this further. With 5G expected to deliver speeds exceeding 1Gbps, cloud gaming will become more accessible and enjoyable due to reduced latency and improved graphics quality.Additionally, the increased internet availability encourages more players across various demographics, contributing to a larger consumer base for cloud gaming platforms. Enhancements in network capacity allow gaming companies to push for higher resolutions and lower latency experiences, which are crucial for multiplayer and immersive games. Major companies like Google and Microsoft have made significant investments in expanding their infrastructure to support cloud gaming, positioning themselves to leverage these advancements in internet technology.


Rising Popularity of Mobile Gaming


Mobile gaming is witnessing a significant uptick in the United States, largely fueled by the ubiquity of smartphones and the affordable mobile data plans. The Entertainment Software Association (ESA) reported that 60% of Americans play video games, with a substantial portion engaging in mobile gaming. This phenomenon is expected to drive the US Cloud Gaming Market Industry, as developers rush to capitalize on a growing audience of mobile gamers who expect accessible cloud gaming solutions.Companies like NVIDIA and Sony are developing robust platforms that cater specifically to mobile devices, thus tapping into this expanding market. The rise in mobile gaming is expected to contribute to a more diverse gaming audience, leading to a greater demand for cloud gaming services that accommodate varying user preferences and gaming styles.


Innovations in Cloud Gaming Technology


The continuous advancements in cloud gaming technology, exemplified by the development of Graphics Processing Unit (GPU) virtualization and serverless architectures, are propelling the US Cloud Gaming Market Industry. By utilizing cloud resources more efficiently, companies can offer high-quality gaming experiences without the need for high-end consumer hardware. According to estimates from the Global Cloud Gaming Market, around 50% of gamers express interest in playing CPU-intensive games without needing a gaming console or PC.Furthermore, leading organizations like Amazon Web Services and Google Cloud are heavily investing in Research and Development to refine cloud gaming technology, which can enhance performance and reliability. As these innovations advance, they are likely to attract a broader user base who seek high-end gaming experiences without upfront investment in hardware.


US Cloud Gaming Market Segment Insights


Cloud Gaming Market Platform Insights


The Platform segment of the US Cloud Gaming Market presents a diverse and evolving landscape, critical for understanding the broader market dynamics. This segment encompasses various platforms including PC, Mobile, Console, and Smart TV, each catering to distinct user preferences and gaming experiences. The growing US Cloud Gaming Market revenue is largely fueled by advancements in technology, enabling seamless streaming and lower latency, which are essential for an enhanced gaming experience. The popularity of mobile devices has surged, making mobile gaming a significant player in the industry, as it provides convenience and access for gamers on the go.PC gaming, traditionally strong, continues to thrive due to its robust gaming infrastructure and the ability to deliver high-quality graphics and processing power. 


The console gaming segment remains a powerhouse, attracting dedicated communities of gamers, notably with the launch of new generation consoles that enhance cloud capabilities. Meanwhile, Smart TVs are gaining traction as a viable platform for cloud gaming, driven by the integration of cloud gaming applications which allow users to play without needing dedicated gaming hardware. The technology landscape, characterized by improvements in internet bandwidth and connection stability, acts as a catalyst for growth across these platforms.Moreover, partnerships with hardware manufacturers and content developers are creating new opportunities, enhancing the overall gaming experience and expanding the audience base. The significant potential for cross-platform play is also noteworthy, as it allows gamers to engage regardless of their chosen device, dissolving barriers and enabling a more cohesive gaming community. Hence, the Platform segment serves as a foundational pillar within the US Cloud Gaming Market industry, shaping market growth and influencing consumer behavior.


US Cloud Gaming Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Cloud Gaming Market Game Type Insights


The US Cloud Gaming Market is witnessing significant interest across various Game Types, reflecting a dynamic gaming landscape. Action games hold a prominent position, appealing to gamers' desire for adrenaline and immersive experiences. Adventure titles offer storytelling and exploration elements, attracting players seeking rich narratives. Role-playing games engage users in complex character development and interactive worlds, underscoring their importance in the gaming sector. Meanwhile, strategy games require tactical thinking, fostering a dedicated community that enjoys planning and competition.Sports games simulate real-life athletic experiences, providing fans with an interactive way to connect to their favorite sports. Together, these Game Types contribute notably to the US Cloud Gaming Market's growth, tapping into diverse player preferences and driving revenue streams. The market segmentation illustrates a broad range of interests, allowing developers to cater to specific audiences while fostering innovation and engagement within the gaming community. The increasing accessibility of cloud gaming technology further enhances player experience, attracting a wider audience and presenting considerable opportunities for expansion in the industry.


Cloud Gaming Market Service Model Insights


The Service Model segment of the US Cloud Gaming Market is evolving rapidly, driven by changes in consumer preferences and technological advancements. This segment encompasses various models including Subscription-Based, Pay-Per-Use, and Freemium, each catering to different user needs in an increasingly competitive landscape. Subscription-Based models have gained significant traction, offering players access to a vast library of games for a flat fee, enhancing user engagement and fostering loyalty. Pay-Per-Use models allow gamers to pay only for the exact time they engage with the service, providing cost-efficiency for occasional users.Meanwhile, Freemium models attract a diverse player base by offering free access to basic features, with additional content available for purchase, creating opportunities for monetization without initial investment. As consumers look for flexibility and variety in their gaming experiences, these models are expected to play a vital role in shaping the US Cloud Gaming Market dynamics. Additionally, the rise of high-speed internet access and streaming technology supports the growth and adoption of these service models, as they enable seamless gaming experiences across various devices.


Cloud Gaming Market User Type Insights


The User Type segment of the US Cloud Gaming Market reflects a diverse range of players categorized mainly into Casual Gamers, Core Gamers, and Professional Gamers. Casual Gamers typically comprise a significant portion of the market, driven by their preference for accessible and straightforward gaming experiences that can be enjoyed during short leisure times. This segment accounts for a considerable share as gaming is integrated into their daily activities through mobile devices and casual gaming platforms. Core Gamers, on the other hand, are committed to more immersive and competitive gaming experiences, often seeking platforms that provide rich narratives, high-quality graphics, and multi-player options.Their presence in the market not only drives innovation but also attracts investments towards more advanced cloud gaming technologies. Lastly, Professional Gamers are crucial in this segment as they participate in competitive gaming and e-sports, influencing trends and establishing benchmarks for game quality and performance. Their engagement with cloud gaming platforms often leads to increased usage and visibility, thus contributing significantly to the overall ecosystem. This segmentation emphasizes the broad appeal of cloud gaming in the U.S., addressing the needs and preferences of various player types while driving market growth.


US Cloud Gaming Market Key Players and Competitive Insights


The US Cloud Gaming Market is rapidly evolving, driven by advancements in streaming technology and the increasing demand for high-quality gaming experiences without the need for extensive hardware. As major players in the gaming landscape continue to innovate, competitive dynamics have intensified, with various companies vying for market share. Key factors such as game library diversity, latency optimization, subscription models, and user experience play critical roles in determining competitive positioning. The market's trajectory is characterized by not only established gaming corporations but also tech giants seeking to exploit the burgeoning cloud gaming trend. Understanding the competitive landscape is essential for stakeholders to navigate challenges and seize emerging opportunities.In the context of the US Cloud Gaming Market, Valve has established a notable presence through its platform known for the distribution of a wide array of games. 


The strength of Valve lies in its robust Steam ecosystem, which attracts millions of users by offering extensive game libraries, user-friendly interfaces, and a vibrant community for sharing content. Additionally, Valve has invested in innovations that improve online gaming experiences, enhancing aspects such as order of downloads and community-driven content. This unique approach fosters loyalty among gamers, driving consistent engagement and utilization of its services in the cloud gaming arena. The company's commitment to integrating features that streamline gameplay and reduce latency positions it favorably against competitors in the increasingly crowded marketplace.


Apple, in the US Cloud Gaming Market, has made a significant impact through its integration of gaming within its ecosystem, primarily through Apple Arcade, which offers a subscription model that includes access to exclusive titles. The company's strengths lie in its expansive user base, the seamless integration of gaming across its devices including iPhones, iPads, and Macs, and its focus on premium experiences. Apple's commitment to quality enhances its competitive edge as it continues to forge partnerships with various game developers to expand its library and attract a diverse audience. Furthermore, Apple's ongoing efforts in mergers and acquisitions aim to bolster its gaming portfolio and strengthen its market presence. As Apple emphasizes a comprehensive and user-centric cloud gaming experience, it capitalizes on its technological expertise and brand loyalty to foster growth within the US market.


Key Companies in the US Cloud Gaming Market Include



  • Valve

  • Apple

  • Electronic Arts

  • AMD

  • Razer

  • Tencent

  • Sony

  • Epic Games

  • Activision Blizzard

  • Microsoft

  • Nvidia

  • Psyonix

  • Google

  • Ubisoft

  • Amazon


US Cloud Gaming Market Industry Developments


The US Cloud Gaming Market has witnessed significant developments recently, particularly with the increasing competition among major players like Microsoft and Sony. In October 2023, Microsoft's acquisition of Activision Blizzard has created a ripple effect in the industry, as Microsoft aims to integrate Activision's popular titles into its Game Pass service, enhancing its cloud gaming offerings. Valve has also made headlines with its continued support for cloud gaming technology, further establishing its presence. Moreover, Apple is reportedly enhancing its Apple Arcade service with cloud gaming capabilities, aiming to attract more subscribers amid rising competition. AMD and Nvidia are consistently innovating in graphics processing units, crucial for cloud gaming performance, reflecting a significant technological advancement in the sector. In past years, notable incidents include Google's announcement in March 2021 to shut down its Stadia gaming service, indicating the challenges within the market. Additionally, the growing trend of cross-platform gaming continues to boost user engagement, propelling the overall market valuation. As a result, the US Cloud Gaming Market is evolving rapidly, driven by technology advancements, strategic partnerships, and the reshaping of gaming subscription models.


US Cloud Gaming Market Segmentation Insights


Cloud Gaming Market Platform Outlook



  • PC

  • Mobile

  • Console

  • Smart TV


Cloud Gaming Market Game Type Outlook



  • Action

  • Adventure

  • Role-playing

  • Strategy

  • Sports


Cloud Gaming Market Service Model Outlook



  • Subscription-Based

  • Pay-Per-Use

  • Freemium


Cloud Gaming Market User Type Outlook



  • Casual Gamers

  • Core Gamers

  • Professional Gamers

Report Attribute/Metric Source: Details
MARKET SIZE 2018 397.28(USD Million)
MARKET SIZE 2024 600.0(USD Million)
MARKET SIZE 2035 8500.0(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 27.251% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Million
KEY COMPANIES PROFILED Valve, Apple, Electronic Arts, AMD, Razer, Tencent, Sony, Epic Games, Activision Blizzard, Microsoft, Nvidia, Psyonix, Google, Ubisoft, Amazon
SEGMENTS COVERED Platform, Game Type, Service Model, User Type
KEY MARKET OPPORTUNITIES Increased mobile gaming adoption, Expansion of 5G networks, Integration of social gaming features, Affordable subscription models, Enhanced cross-platform compatibility
KEY MARKET DYNAMICS growing internet speeds, increasing subscription models, rising smartphone usage, expanding gaming libraries, competitive pricing strategies
COUNTRIES COVERED US


Frequently Asked Questions (FAQ) :

The US Cloud Gaming Market is projected to be valued at 8500.0 million USD by 2035.

In 2024, the US Cloud Gaming Market was valued at 600.0 million USD.

The expected CAGR for the US Cloud Gaming Market from 2025 to 2035 is 27.251 %.

The US Cloud Gaming Market for the PC platform is expected to grow from 180.0 million USD in 2024 to 2430.0 million USD by 2035.

The Mobile platform in the US Cloud Gaming Market is expected to be valued at 3000.0 million USD by 2035.

Major players in the US Cloud Gaming Market include Valve, Apple, Electronic Arts, AMD, and Microsoft among others.

The expected market value for the Console platform in the US Cloud Gaming Market by 2035 is 2000.0 million USD.

The Smart TV platform is anticipated to reach a value of 1070.0 million USD in the US Cloud Gaming Market by 2035.

Key growth drivers for the US Cloud Gaming Market include advancements in cloud technology, increased accessibility, and rising demand for gaming experiences.

Potential challenges for the US Cloud Gaming Market include internet connectivity issues and competition among leading platforms.

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