As per MRFR analysis, the US Connected Motorcycle Market Size was estimated at 300.38 (USD Million) in 2023. The US Connected Motorcycle Market Industry is expected to grow from 346.5(USD Million) in 2024 to 2,034 (USD Million) by 2035. The US Connected Motorcycle Market CAGR (growth rate) is expected to be around 17.457% during the forecast period (2025 - 2035).
Key US Connected Motorcycle Market Trends Highlighted
The US Connected Motorcycle Market is witnessing significant trends driven by technological advancements, changing consumer preferences, and broader societal shifts. One of the key market drivers is the rising demand for enhanced safety features, as connected motorcycles often come equipped with advanced driver-assistance systems, including collision alerts and navigation aids. This focus on safety aligns with the increasing awareness of road safety among riders in the US, prompting manufacturers to integrate connectivity features that improve the overall riding experience.
Opportunities are emerging in the integration of IoT (Internet of Things) technologies, which allow for real-time data sharing between motorcycles and mobile apps, enabling riders to monitor their vehicle's performance and receive alerts for maintenance needs.The trend towards electric motorcycles also plays a crucial role in the connected market, as consumers are increasingly inclined towards sustainable transportation options, which are often embedded with smart technologies.
In recent times, the US has seen a surge in the adoption of shared mobility solutions, and connected motorcycles can cater to this demand by offering fleet operators the ability to monitor vehicle health and usage patterns through connected systems. Additionally, the younger generation of riders is more tech-savvy and seeks motorcycles that offer connectivity features, influencing manufacturers to prioritize innovation in this aspect.As the connected motorcycle market continues to evolve in the US, companies that focus on user-friendly technologies and data-driven insights will be well-positioned to capitalize on these emerging trends.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
US Connected Motorcycle Market Drivers
Growing Demand for Advanced Connectivity Features in Motorcycles
The rise in consumer preferences for advanced connectivity features in motorcycles is a significant driver in the US Connected Motorcycle Market Industry. According to the U.S. Department of Transportation, there has been a significant increase in motorcycle registrations, growing by approximately 20% since 2015. As younger riders, particularly millennials and Generation Z, increasingly seek features such as real-time navigation, mobile device integration, and rider assistance technologies, manufacturers like Harley-Davidson and Honda are responding by incorporating these advanced connectivity systems into their models.This shift in consumer demand is expected to drive sales and adoption rates, creating a positive trajectory for growth in the market.
Increasing Safety Regulations and Technological Advances
In the United States, the National Highway Traffic Safety Administration has emphasized the importance of incorporating safety features in vehicles, including motorcycles. New regulations and a growing emphasis on motorcycle safety are driving manufacturers to develop connected motorcycle technologies that improve rider safety, such as collision avoidance systems and emergency tracking. As a result, an estimated 30% of new motorcycle models will be equipped with these safety features by 2025, fostering higher adoption rates in the connected motorcycle segment.This trend is expected to substantially elevate growth in the US Connected Motorcycle Market Industry.
Growing Awareness of Sustainability and Electric Motorcycles
The increasing awareness of sustainability and the shift toward electric vehicles in the United States are notable drivers impacting the US Connected Motorcycle Market Industry. The U.S. Environmental Protection Agency reported that transportation accounts for nearly 29% of greenhouse gas emissions, with a growing demand for environmentally friendly alternatives. Consequently, major motorcycle manufacturers such as Zero Motorcycles and BMW have started introducing electric models that integrate connectivity features.This increasing focus on sustainability is expected to boost electric motorcycle sales, thereby expanding the connected motorcycle market segment.
Technological Advancements in Internet of Things (IoT) and Artificial Intelligence (AI)
Technological advancements in the Internet of Things and Artificial Intelligence are significantly contributing to the evolution of the US Connected Motorcycle Market Industry. According to the American Institute of Aeronautics and Astronautics, IoT-enabled devices are projected to grow exponentially in the transportation sector, increasing by approximately 25% annually for the next five years. With OEMs like Ducati and Yamaha incorporating AI-powered features such as predictive maintenance alerts and performance analytics through connectivity, these innovations are anticipated to redefine the riding experience, further driving demand within the connected motorcycle market.
US Connected Motorcycle Market Segment Insights:
Connected Motorcycle Market Technology Insights
The Technology segment of the US Connected Motorcycle Market provides significant insights into the innovation that is driving the motorcycle industry forward. The integration of advanced technologies such as Global Navigation Satellite System (GNSS), Vehicle-to-Vehicle Communication (V2V), Vehicle-to-Infrastructure Communication (V2I), and Telematics is facilitating a transformation in how motorcycles operate and communicate with their environments. GNSS plays a crucial role in enhancing navigation capabilities, offering riders real-time positioning and route optimization, which is particularly important in urban areas where accurate navigation can improve travel times and route efficiency.
Meanwhile, Vehicle-to-Vehicle Communication (V2V) is reshaping safety measures on the roads by enabling motorcycles to communicate with other vehicles, thus reducing the likelihood of accidents through alerts about nearby hazards or traffic conditions. Equally important is Vehicle-to-Infrastructure Communication (V2I), which allows motorcycles to interact with roadside infrastructure such as traffic signals and signs. This interaction can lead to significant improvements in traffic management and rider safety, as it enables riders to receive information about road conditions, traffic signals, and upcoming roadwork, further enhancing the riding experience.
Lastly, Telematics provides vital data collection capabilities, allowing for not only performance monitoring of motorcycles but also enhancing maintenance support and rider analytics. These technological integrations not only increase rider safety and convenience but also contribute to the overall market growth by catering to the technological expectations of modern consumers. The demand for smart, connected vehicles is escalating, particularly in the United States, driven by a rising preference among consumers for integrated and convenient riding experiences.
Furthermore, with increasing urbanization and the challenge of traffic congestion, the integration of advanced communication technologies within motorcycles represents a proactive solution to these issues. As the US Connected Motorcycle Market evolves, the emphasis on enhancing these technological elements will likely dominate industry discussions, prompting manufacturers to focus on innovation as a critical factor for competitive advantage. The future landscape of this market is linked intricately with how effectively these technologies can be harnessed to ensure safety, improve user experience, and enhance connectivity in increasingly smart cities across the United States. Market growth is expected to be heavily influenced by these advancements, with continuous research into new solutions to meet the evolving expectations of riders.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Connected Motorcycle Market Connectivity Type Insights
The US Connected Motorcycle Market is witnessing dynamic growth in various Connectivity Type segments, contributing to an evolving landscape. Embedded technology, which provides built-in connectivity, is particularly significant as it enhances the rider's experience through seamless integration with navigation systems and vehicle diagnostics. Tethering solutions, which utilize smartphones to connect motorcycles to the internet, play a crucial role by offering flexibility and versatility while also minimizing hardware costs.
Integrated solutions combine both embedded and tethering technologies and are designed to deliver comprehensive services, ensuring sustained user engagement and connectivity even in remote areas.The increasing focus on smart features, real-time data sharing, and safety applications is driving demand across these connectivity types. In particular, rising consumer preferences for enhanced riding experiences and advanced safety protocols underscore the importance of connectivity in today’s motorcycles. This trend indicates a strong inclination towards technology adoption within the market, aligning with the broader digital transformation witnessed across various transportation sectors in the US.
Connected Motorcycle Market Application Insights
The Application segment of the US Connected Motorcycle Market plays a critical role in enhancing the riding experience and ensuring rider safety. This segment encompasses various functionalities, such as Navigation, Safety and Security, Vehicle Management, and Remote Diagnostics. Navigation applications are designed to provide riders with accurate route planning and real-time traffic updates, greatly improving journey efficiency. Safety and security applications are significant as they offer features like theft prevention and collision alerts, fostering a sense of security among riders.Vehicle Management focuses on managing motorcycle performance and maintenance, addressing the technical needs of riders while enhancing the durability of motorcycles.
Remote Diagnostics allows for real-time monitoring of vehicle health, enabling timely servicing and reducing the risk of breakdowns. The growing trend of integrating advanced technologies such as IoT and AI into these applications is likely to drive innovation and efficiency in the US Connected Motorcycle Market. As urban populations rise, the demand for smart transportation solutions, coupled with an increase in disposable income, are fueling market growth in this application area.Overall, this segment is essential not only for improving motorcycling convenience but also for promoting safety and enhancing the lifespan of vehicles in a rapidly evolving market landscape.
Connected Motorcycle Market End Use Insights
The US Connected Motorcycle Market experiences notable segmentation in the End Use category, with key focuses on Personal Use and Commercial Use. The Personal Use segment has shown considerable growth, fueled by increasing consumer interest in digital connectivity and the desire for enhanced riding experiences. This segment appeals to enthusiasts seeking advanced features such as navigation, safety enhancements, and connectivity with smart devices. Meanwhile, the Commercial Use segment has gained traction due to the rising adoption of connected technologies in fleet management and logistics.Businesses recognize the value of connected motorcycles in terms of operational efficiency, safety tracking, and real-time data analytics.
Additionally, as urban mobility trends shift towards more sustainable transportation options, the demand for connected motorcycles in commercial applications is expected to rise. Market growth is also supported by the technological advancements such as IoT integration and big data analytics, which create opportunities for smarter and more efficient use of motorcycles in both personal and commercial contexts.Overall, the insights into the End Use segmentation reflect the growing inclination towards connectivity in the US motorcycle industry.
US Connected Motorcycle Market Key Players and Competitive Insights:
The US Connected Motorcycle Market is experiencing a significant transformation driven by technological advancements and evolving consumer preferences. As motorcycle manufacturers increasingly integrate connectivity features, such as GPS navigation, real-time diagnostics, and smartphone integration, they are competing to capture the attention of tech-savvy riders. Key players are focusing on enhancing the rider experience and providing improved safety features through connectivity. This competitive landscape is characterized by innovation, with companies investing in research and development to create motorcycles that not only provide mobility but also offer integrated solutions tailored to the demands of modern riders.
Market dynamics are influenced by the growing popularity of smart technologies, and the competitive insights highlight how these companies are adapting their strategies to leverage connectivity in order to gain market share and enhance brand loyalty.In the US Connected Motorcycle Market, Triumph has established a robust presence characterized by its commitment to quality and innovation. The brand is known for its advanced engineering and dedication to delivering high-performance motorcycles that appeal to enthusiasts. Triumph’s strong community engagement through riding events and brand ambassador initiatives has fostered a loyal following, reinforcing its market position.
The incorporation of advanced connectivity features within their models has also positioned Triumph favorably in a sector leaning towards integrated mobility solutions. The brand has capitalized on its heritage and reputation for performance while embracing modern technology, thereby enhancing its appeal to both traditional motorcycle enthusiasts and new riders seeking connected experiences.Royal Enfield is carving out its niche in the US Connected Motorcycle Market by focusing on accessible riding experiences while introducing connectivity features.
The company is known for its classic design and affordability, making it appealing to a wide demographic. In recent years, Royal Enfield has incorporated smart technology into their models, which adds value through enhanced rider safety and convenience. The brand has made significant strides in increasing its market presence through strategic partnerships and collaborations that aim to diversify its product offerings.
Notably, Royal Enfield's key products in the connected motorcycle segment include models equipped with GPS navigation and mobile app integration, which enhances the overall user experience. The brand has effectively utilized mergers with local entities to expand its footprint in the US, resulting in a more formidable presence in the market. Strengthened by their heritage, affordability, and strategic initiatives, Royal Enfield continues to be a competitive player in the evolving landscape of connected motorcycles in the US.
Key Companies in the US Connected Motorcycle Market Include:
US Connected Motorcycle Market Industry Developments
The US Connected Motorcycle Market has seen significant advancements in recent months. In September 2023, Harley-Davidson announced enhancements to its livewire technology, integrating connected features that allow riders to interact with their motorcycle through mobile applications. Additionally, in August 2023, Triumph revealed plans to expand its connected services by implementing over-the-air updates for their 2024 models, aiming to increase customer engagement and satisfaction. Royal Enfield is also increasing its focus on this segment, launching new models with advanced connectivity features amidst a rise in demand for smart technology in motorcycles.
In terms of market dynamics, Indian Motorcycle and Ducati are competing closely for technological innovation, with both companies investing heavily in Research and Development to elevate their connected features. The sustainable growth of businesses in this market is aided by the increasing interest in electric motorcycles, particularly from Zero Motorcycles, which reported a surge in revenue due to its innovative electric motorcycle offerings. Furthermore, while there have been no notable mergers or acquisitions reported in recent months among the specified companies, the competitive landscape continues to evolve, reflecting a vibrant and expanding marketplace.
US Connected Motorcycle Market Segmentation Insights
| Report Attribute/Metric Source: | Details |
| MARKET SIZE 2018 | 300.38(USD Million) |
| MARKET SIZE 2024 | 346.5(USD Million) |
| MARKET SIZE 2035 | 2034.0(USD Million) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 17.457% (2025 - 2035) |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR | 2024 |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| HISTORICAL DATA | 2019 - 2024 |
| MARKET FORECAST UNITS | USD Million |
| KEY COMPANIES PROFILED | Triumph, Royal Enfield, Indian Motorcycle, HarleyDavidson, Ducati, Yamaha, Suzuki, Kymco, Polaris, Honda, BMW, Kawasaki, Zero Motorcycles, Aprilia, CanAm |
| SEGMENTS COVERED | Technology, Connectivity Type, Application, End Use |
| KEY MARKET OPPORTUNITIES | Smart safety features integration, Enhanced navigation solutions, Real-time vehicle diagnostics, Connected community engagement platforms, Customizable rider experiences |
| KEY MARKET DYNAMICS | increased consumer demand, advanced safety features, integration with mobile apps, sustainable transportation trends, growing aftermarket services |
| COUNTRIES COVERED | US |
Frequently Asked Questions (FAQ) :
The US Connected Motorcycle Market is expected to be valued at 346.5 million USD in 2024.
By 2035, the US Connected Motorcycle Market is projected to reach a value of 2034.0 million USD.
The CAGR for the US Connected Motorcycle Market from 2025 to 2035 is anticipated to be 17.457 percent.
The Telematics segment holds significant value, estimated at 166.5 million USD in 2024.
The Global Navigation Satellite System technology is projected to be valued at 292.0 million USD by 2035.
Major players include Harley Davidson, Triumph, Indian Motorcycle, Honda, Ducati, and others.
The Vehicle-to-Vehicle Communication technology is expected to reach 410.0 million USD by 2035.
Challenges could include regulatory hurdles, technological integration issues, and market competition.
Key applications include navigation, safety features, vehicle diagnostics, and real-time communication.
The Vehicle-to-Infrastructure Communication segment is valued at 60.0 million USD in 2024.
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