The global beauty devices market is poised for growth, primarily driven by the rising demand for personalized beauty treatments and a growing awareness of skincare. However, the market faces potential restraints due to side effects associated with certain beauty devices. On the flip side, the introduction of smart beauty devices presents promising opportunities for players within the global beauty devices market.
The market is categorized by product into hair care devices, skincare devices, oral care devices, facial care devices, and others. The key driver for the global beauty devices market is the increasing aging population dealing with various skin-related issues. Aging is often linked to a diminished vascular network in skin layers, resulting in the loss of fibrous tissues and leading to skin problems such as wrinkles, dryness, pigmentation, and sagging. This demographic trend contributes significantly to the adoption of beauty devices. Among the product segments, skincare devices secured the largest market share, contributing USD 10,061.61 million in 2020, while hair care devices are expected to witness the highest Compound Annual Growth Rate (CAGR) of 14.50% from 2021 to 2027.
In terms of end-users, the beauty devices market is divided into homecare settings, beauty clinics, and spas & salons. The homecare settings segment is further segmented into various devices like uplift massaging beauty roller, skin-toning device, facial micro-needling tool, acne treatment device, facial massage and cleansing device, sculpting bar, dermaflash ultrasonic pore extractor, facial steamer, and others. Beauty clinics currently hold the largest market share, contributing USD 10,358.88 million in 2020. Spas & salons are expected to register the highest CAGR of 14.55% from 2021 to 2027.
The growth trajectory of the global beauty devices market is evident in the increasing adoption of skincare and hair care devices, driven by the aging population's desire for effective solutions to address various skin-related concerns. The market dynamics are further influenced by the expanding awareness of skincare routines and the demand for personalized beauty treatments. However, challenges related to potential side effects of certain beauty devices remain a concern. Nonetheless, the advent of smart beauty devices introduces a new dimension of growth opportunities for market players, fostering innovation and catering to the evolving preferences of consumers. As the beauty devices market continues to evolve, the integration of advanced technologies and a focus on addressing specific skincare needs are expected to shape the future landscape of this industry.
Report Attribute/Metric | Details |
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Market Size Value In 2022 | USD 2.5 Billion |
Market Size Value In 2023 | USD 2.71 Billion |
Growth Rate | 8.50% (2023-2032) |
US Medical Aesthetics Market Size was valued at USD 2.5 Billion in 2022. The medical aesthetics market industry is projected to grow from USD 2.71 Billion in 2023 to USD 5.209 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.50% during the forecast period (2023 - 2032). The market drivers boosting the growth of the market include the increasing use of non-invasive and minimally invasive aesthetic operations, increased consumer knowledge of cosmetic products, and an increase in the use of aesthetic procedures by the elderly population to enhance their appearance.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Cosmetic medicine is seeing an increase in minimally invasive and non-surgical aesthetic procedures, which provide a practical and less dangerous substitute for conventional surgery. These procedures, which include chemical peels, microdermabrasion, laser therapy, dermal fillers, and Botox, address a variety of aesthetic issues with outcomes that seem natural. Their simplicity in recuperation and easy resumption of everyday activities stems from their minimal downtime. Furthermore, their adaptability and configurable features are making them more and more popular with people of all ages. For example, the Plastic Surgery Statistics Report 2020 from the American Society of Plastic Surgeons states that 6.8 million reconstructive treatments, 13.2 million cosmetic minimally invasive procedures, and 2.3 million cosmetic surgical procedures were carried out in the US in 2020. Significantly, these therapies reduce scarring, which makes them the therapy of choice for people who are worried about surgical scars. For safe and successful results, nevertheless, only licensed medical professionals should carry out these procedures, and for individualized treatment regimens, communication with healthcare providers is essential.
Plastic surgery, breast implants, injection therapy for botulinum toxin, and other anti-aging goods and treatments have been made possible by technological advancements and large investments in research and development. The potential for growth in the anti-aging market has been increased by producers introducing safer and more effective treatments due to strict rules and regulations. Furthermore, specialized businesses have made high-end anti-aging products more accessible and available, despite the fact that department stores have always carried them. These days, these goods are sold through speciality retail stores, infomercials, home shopping channels, salons, spas, and internet sellers. Thus, driving the medical aesthetics market revenue.
The US Medical Aesthetics market segmentation, based on product includes Facial Aesthetic Products, Cosmetics Implant, Skin Aesthetic Devices, Body Contouring Devices, Physician-dispensed Cosmeceuticals and Skin Lighteners, Hair Removal Devices, Tattoo Removal Devices, Thread Lift Products, Physical-Dispensed Eyelash Products, and Nail Treatment Laser Devices. The facial aesthetic products segment dominated the market mostly because more and more women are choosing to work, having more money to spend, and wanting to look young, attractive, and get the best possible treatment. Additionally, the segment's growth is expected to be influenced by the growing demand for derma filers because of their advantageous applications, which include reducing the look of sunken scars, softening facial creases and wrinkles, boosting shallow contours, and plumping thin lips.
The US Medical Aesthetics market segmentation, based on procedure, includes Surgical Procedures (Breast Augmentation, Rhinoplasty, Facelift and Body Lift, Other Surgical Procedures), and Non-Surgical Procedures (Anti-Aging and Skin Rejuvenation, Tattoo and Scar Removal, Hair Removal, Lipolysis, and Other Non-Surgical Procedures. The non-surgical procedures category generated the most income. Some of the elements that have increased demand for non-invasive procedures include less pain, quick outcomes, and low cost. Nutraceuticals, soft tissue fillers, and chemical peels are popular non-invasive procedures.
The US Medical Aesthetics market segmentation, based on end user, includes Clinics, Hospitals, and Medical Spas, Beauty Centers, and Home Care Settings. The clinics, hospitals, and medical spas category generated the most income because of a variety of factors, including the easier availability to material and financial resources at clinics and hospitals, including skilled surgeons and more. Furthermore, developments in medical aesthetic procedures are readily available and deliverable in hospitals and clinics, which supports segment expansion.
Figure 1: US Medical Aesthetics Market, by End User, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The US medical aesthetics market area will grow at a significant rate as a result of the large number of cosmetic procedures carried out, the aging population, more disposable income, greater awareness, and government support for the infrastructure of healthcare. The region's robust research pipeline, the development of high-tech products, and the FDA's approval of aesthetic devices for home use are all contributing factors to the growing demand for medical aesthetics. Additionally, a variety of market participants in this nation contribute to the industry's growth. The market is expected to grow even faster as long as major players in the country continue to meet the high and rising demand.
Medical Aesthetics Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the medical aesthetics market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, medical aesthetics industry must offer cost-effective items.
Key Companies in the medical aesthetics market include
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