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The dynamics and growth of the yogurt powder market are influenced by a wide range of key factors. One crucial factor is raising public knowledge of the benefits of yogurt consumption for health. As people grow more health conscious, they are searching for simple and adaptable methods to incorporate nutrient-dense foods into their diets. Because of its lengthy shelf life and ease of use, yogurt powder satisfies this requirement and grows the business. Similarly, the need for functional meals has increased due to the worldwide movement towards better living, and yogurt powder comes into this category.
The number of consumers searching for items with fresh health advantages in addition to nutritional value is declining. Due to its concentrated yogurt form, yogurt powder maintains its probiotic content, which benefits digestive health. Yogurt powder's popularity has been boosted by this practical feature. The growth of the yogurt powder business is mostly dependent on convenience. As fast-paced lifestyles and energizing lifestyles become more prevalent, customers are drawn to convenient goods that maintain their nutritional content. Being a versatile ingredient, yogurt powder may be easily used into brightly colored creations and activities, such as smoothies, treats, and snacks. This adaptability supports the broad abandonment of yogurt powder and accelerates market expansion.
The increasing demand for dairy products is another significant issue. The market for yogurt powder has grown significantly as more and more people are looking at non-dairy solutions because of lactose intolerance, health concerns, or ethical considerations. This includes yogurt powder manufactured from plant-based sources. By appealing to a wider range of consumers, this variety in product immolations promotes the growth of the yogurt powder industry. Technological developments have had a notable effect on the yogurt powder business. Yogurt powder has improved in terms of quality, flavor, and shelf life because to advancements in processing and packaging methods. Modern product designs enable producers to create premium yogurt powder with improved sensitive features, according to taste and texture preferences of customers.
These technical advancements support the market's long-term growth and competitiveness. Profitable elements that influence the yogurt powder industry are pricing perception and discretionary money. Even though yogurt powder is promoted as an easily available and healthful choice, customers still prioritize price. Profitable oscillations have an effect on copping power, which influences the market for greasepaint made from yogurt. Achieving a balance between price and quality is a common challenge faced by manufacturers who cater to diverse client demographics. The yogurt powder industry is influenced by regulatory considerations, namely with regard to quality standards and labeling laws.
Strict adherence to these guidelines is necessary to preserve consumer confidence and improve the safety and validity of yogurt powder products. Adherence to health and safety rules and transparent labeling promote the market's credibility and long-term sustainability. Consumer comprehension and market expansion are greatly impacted by marketing methods. Yogurt powder product exposure and popularity are enhanced by effective branding, advertising, and promotional conditions. By highlighting yogurt powder's nutritional advantages, practicality, and adaptability through marketing channels, you may influence customer decisions and propel market growth.
Yogurt Powder Market Highlights:
Global Yogurt Powder Market Scenario
Yogurt Powder Market is expected to register a CAGR of 7.8% from 2019 to 2024 and reach USD 432 million by the end of 2024. Yogurt powder is a dry form of yogurt obtained from cultured and pasteurized milk which is then evaporated and dried. Yogurt powder contains high amounts of protein with a diverse amino acid profile. Yogurt powder is a good source of vitamin A and contains high amounts of calcium. One of the main benefits of yogurt powder is that it can be stored for a longer period as compared to fresh yogurt; this is one of the major factors driving the growth of global yogurt powder market. Yogurt powder is becoming increasingly popular due to its applications in beverages, dips, bakery products, soups, and salad dressings. Yogurt powder is also used in confectionery coatings of dried fruits, snacks, cereal inclusions, and nutrition bars. This is expected to fuel the growth of the global yogurt powder industry. However, the heat in the drying process kills live and active cultures which are beneficial to humans; this can hamper the growth of the global yogurt powder industry.
Segmentation
The global yogurt powder market has been segmented based on product type, flavor, category, distribution channel, and region.
The global market has been classified, based on product type, as skimmed yogurt powder, semi-skimmed yogurt powder, and whole yogurt powder.
The global market has been bifurcated, on the basis of flavor, into plain and flavored.
By category, the global market has been divided into lactose-free and conventional.
The global market has been categorized, on the basis of distribution channel, as store-based and non-store-based. The store-based segment is further classified into supermarkets and hypermarkets, convenience stores, and others.
The global market has been analyzed for four key regions—North America, Europe, Asia-Pacific, and the rest of the world.
The North American yogurt powder industry has further been segmented into the US, Canada, and Mexico.
The European yogurt powder industry has been classified as the UK, Germany, France, Italy, Spain, and the rest of Europe.Â
The yogurt powder industry in Asia-Pacific has been divided into China, India, Japan, Australia and New Zealand, and the rest of Asia-Pacific.
The yogurt powder industry, in the rest of the world, has been segmented into South America, the Middle East, and Africa.
Key Players
- ACE International LLP (India)
- MSK Ingredients Ltd. (UK)
- WinCrest Bulk Foods, Inc (US)
- Jarrow Formulas, Inc. (US)
- Epi Ingredients (France)
- Easiyo Products Limited (New Zealand)
- Otto Suwelack Nachf. GmbH & Co. KG (Germany)
- Lyo-San Inc. (Canada)
- Bempressa (Poland)
- Prolactal (Austria)
- Bluegrass Dairy & Food, Inc (US)
- Batory Foods (US)
- CP Ingredients Ltd. (Ireland)
Regional Market Summary
Global Yogurt Powder Market Share (%), by Region, 2018 Â 
Source: Secondary Sources and MRFR Analysis
Globally, the market in North America is expected to dominate the global yogurt powder market due to increased awareness about the benefits of yogurt, and the preference for low-calorie snacks. Moreover, several applications of yogurt powder in bakery and confectionery products is expected to fuel the growth of yogurt powder market in this region. The market in Asia-Pacific is expected to register the highest CAGR during the review period owing to the changing lifestyle and preference for healthier food options. Additionally, increasing per capita disposable incomes in many Asian countries like India and China is projected to boost the growth of the yogurt powder market in this region.
The market in the rest of the world is expected to register an impressive growth rate as the demand for yogurt powder is increasing in various countries of South America and the Middle East, due to increasing awareness about benefits of yogurt. Â Â
Global Yogurt Powder Market, by Product Type
- Skimmed Yogurt Powder
- Semi-Skimmed Yogurt Powder
- Whole Yogurt Powder
Global Yogurt Powder Market, by Flavor
- Plain
- Flavored
Global Yogurt Powder Market, by Category
- Lactose-Free
- Conventional
Global Yogurt Powder Market, by Distribution Channel
-
Store-Based
-
Supermarkets and Hypermarkets
-
Convenience Stores
-
Others
-
Non-Store-Based
Global Yogurt Powder Market, by Region
-
North America- US
- Canada
- Mexico
-
Europe- Germany
- France
- Italy
- Spain
- UK
- Rest of Europe
-
Asia-Pacific- Japan
- China
- India
- Australia and New Zealand
- Rest of Asia-Pacific
-
Rest of the World (RoW)- South America
- Middle East
- Africa
Intended Audience
- Yogurt powder manufacturers
- Traders and distributors of yogurt powder
- Research and development institutes
- Potential investors
- Raw material suppliers
- Nationalized laboratories
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