Market Research Future (MRFR) has published a cooked research report on the “Global Healthy Food Market” that contains information from 2019 to 2035.
The Healthy Food Market is estimated to register a CAGR of 4.50% during the forecast period of 2025 to 2035.
MRFR recognizes the following companies as the key players in the Global Healthy Food Market: Danone, PepsiCo, Clif Bar & Company, General Mills Inc., Kashi, The Quaker Oats Company, Mars Incorporated, Abbott, Mondelez International, Kellogg Co., Nestlé, Yakult Honsha Co., Ltd., and GSK Group of Companies.

Healthy Food Market Highlights
The Healthy Food Market is expected to register a CAGR of 4.50% during the forecast period and is estimated to reach USD 1,604.47 billion by 2035, up from USD 988.46 billion in 2024.
Factors such as the rising prevalence of obesity and diabetes, as well as increasing health consciousness, are the main drivers for the market growth. Positive consumer attitudes towards functional foods, as well as plant-based and non-GMO products, also contribute. Moreover, increasing demand for products aligned with healthy lifestyle changes and government programs focused on nutrition and wellness positively impact demand.
Segment Analysis
The Global Healthy Food Market has been segmented based on Type, Calorie Content, Nature, Fat Content, Category, Free-From Category, and Distribution Channel.
By Type: The Functional Food segment dominated the market, accounting for 25–30% of revenue. These foods are rich in antioxidants and essential nutrients that aid in disease prevention and overall health improvement.
By Calorie Content: The Low-Calorie segment generated the most income, driven by consumer focus on weight management, improved energy, and reduced blood sugar levels.
By Nature: The Non-GMO segment dominated the market, reflecting a strong preference for natural and chemical-free products that support long-term health.
By Fat Content: The Low-Fat segment held the largest share, as consumers increasingly adopt low-fat diets to reduce cardiovascular risks and maintain healthy cholesterol levels.
By Category: The Conventional food segment accounted for 45–55% of revenue due to affordability, longer shelf life, and availability, though organic food demand is rapidly increasing.
By Free-From Category: The Gluten-Free segment led the market, supported by rising gluten intolerance cases and consumer perception of gluten-free products as healthier options.
By Distribution Channel: The Store-Based Retailers segment dominated, accounting for 55–60% of revenue, as supermarkets and specialty health stores offer wide product choices and personalized customer assistance.
Regional Analysis
By region, the market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World.
North America dominated the market in 2024 due to high disposable income, awareness of nutrition-related diseases, and strong product innovation. According to the CDC, around 37.3 million Americans (11.3% of the population) have diabetes, underscoring the need for healthier food options.
Europe held the second-largest market share, driven by the rising adoption of fitness-oriented lifestyles and supportive health policies. The UK and Germany represent key growth hubs within the region.
Asia-Pacific is projected to be the fastest-growing market through 2035, supported by rapid urbanization, rising disposable income, and increasing adoption of healthy diets in countries such as China and India.
Industry Developments
Q1 2025: Flowers Foods, Inc. acquires Simple Mills, Inc. for USD 795 million to expand its gluten-free and clean-label snack portfolio.
Q2 2025: PepsiCo acquires Poppi, a prebiotic soda brand, to enhance its functional beverage offerings.
Q2 2025: Celsius Holdings completes a USD 1.8 billion buyout of Alani Nutrition, strengthening its wellness product line.
Q2 2025: Global Eggs acquires Hillandale Farms for USD 1.1 billion, expanding its organic and cage-free egg portfolio.
Q3 2025: Danone acquires a majority stake in Kate Farms to enhance its plant-based nutrition portfolio.
Q3 2025: Century Pacific Food acquires assets from Atlantic Natural Foods to expand its plant-based and sustainable product range.
Future Outlook
The Global Healthy Food Market is set to grow steadily at a CAGR of 4.50% from 2025 to 2035, driven by lifestyle shifts, sustainability goals, and innovations in food technology.
Future opportunities lie in:
- Expanding plant-based protein and functional food portfolios.
- Leveraging e-commerce and direct-to-consumer platforms for broader reach.
- Investing in sustainable packaging and transparent sourcing to attract eco-conscious consumers.
- By 2035, the market is expected to be robust and diversified, reflecting a global movement toward healthier, more sustainable eating practices.
Report Link- https://www.marketresearchfuture.com/reports/healthy-food-market-11511