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Alginates Market Share

ID: MRFR//1052-HCR | 115 Pages | Author: Pradeep Nandi| November 2024

In the dynamic landscape of the Alginates Market, the formulation of effective market share positioning strategies is pivotal for brands aiming to succeed in this versatile industry. A fundamental strategy involves continuous product innovation. Companies invest in research and development to enhance the properties and applications of alginates, which are widely used in industries such as food and beverages, pharmaceuticals, and textiles. By introducing new formulations that cater to specific needs and applications, brands can distinguish themselves and gain a competitive advantage, influencing market share positively.

Branding and marketing efforts play a critical role in shaping market share positioning within the Alginates Market. Successful brands focus on building a strong brand image that communicates reliability, quality, and a commitment to meeting the diverse requirements of industries. Marketing campaigns often highlight the multifunctional nature of alginates, emphasizing their role as thickeners, stabilizers, and gelling agents. Engaging in educational initiatives, providing technical support, and collaborating with industry experts contribute to building brand loyalty and awareness, impacting market share.

Pricing strategies are instrumental in market share positioning. Companies may adopt competitive pricing to appeal to a broad range of customers or premium pricing to position their alginates as high-quality, specialty ingredients. Striking a balance between cost-effectiveness and quality is crucial for attracting diverse market segments. Offering volume discounts, bulk purchase incentives, and flexible pricing structures are additional strategies that can help companies increase market share by catering to the varied needs of their customer base.

Distribution channels are key components of market share positioning within the Alginates Market. Brands aim to ensure widespread availability by strategically partnering with distributors, manufacturers, and retailers. The global reach of online platforms and e-commerce channels is also leveraged to expand accessibility. Developing a robust distribution network not only enhances a brand's market presence but also ensures that alginates are readily available to a diverse range of industries, including food, pharmaceuticals, cosmetics, and textiles.

Covered Aspects:

Report Attribute/Metric Details
Growth Rate  5.10% (2023-2030)

Global Alginates Market Overview


Alginates Market Size was valued at USD 0.55 billion in 2023. The alginates industry is projected to grow from USD 0.58 Billion in 2024 to USD 0.78 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.10% during the forecast period (2024 - 2032). The existence of highly developed industries in the food and beverage and pharmaceutical sectors is one of the key market drivers projected to fuel market expansion during the forecast period.


Alginates Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Alginates Market Trends



  • Increase in ice cream, beer, and yoghurt consumption to spur market growth


Products used in the food and beverage sector are allowed as long as they satisfy the requirements of important regulatory bodies like the FDA and the European Commission. The demand for goods in the region is anticipated to be driven by expansion in the food and beverage industry, particularly in the Asia Pacific region, as a result of population growth. Growth is also anticipated to be fueled by the application industry's strong product adoption. The alginate market is primarily driven by the therapeutic properties of this product, which are essential in the healing of wounds and the treatment of infections and other disorders. Due to its useful qualities as thickeners, gelling agents, emulsifiers, stabilizers, and film-forming agents, food and beverage producers are the primary market drivers driving the demand for alginic acid. One of the safest food additives in the food industry, which is generated from natural algae that has been approved by the FAO and WHO, is the cause of the rising demand in the food industry. Alginic acid is primarily used by food and beverage producers to thicken food and improve texture. In the meantime, as it is primarily used to print, design, and dye cotton and jute fabrics, demand from the textile sector is rising. Thus, this factor is driving the market CAGR for alginates.


Furthermore, the realization of processes like dyeing, printing, and fabric design in cotton and jute is the foundation of the textile business, which includes industry, assembly applications, increasing industrialization, higher end-user awareness, continual progress, and innovation. Moreover, it has been used as a rod repair binder and as an additional component to support the expansion of the alginate market in the production of animal feed. In the following eight years, it is anticipated that the bread and confectionery industry would drive market expansion as more goods are applied there. In the upcoming years, it is projected that the use of emulsifiers in items including salad dressings, peanut butter, margarine, chocolate, and frozen desserts would increase demand for these products. The market has a large number of suppliers, which limits the supplier's ability to negotiate. The market for alginate and its derivatives is seeing new growth prospects because to the increasing innovation in food products to incorporate natural ingredients and the rising demand for health and wellness products. Thus, it is anticipated that this aspect will accelerate alginates market revenue globally.


Segment Insights


Alginates Source Insights


The alginate market segmentation, based on source, includes laminaria, macrocystis, ascophyllum and others. The macrocystis segment held the majority share in 2022 in the alginates industry data. The term "Macrocystis alginate" refers to a particular kind of alginate that is made from the gigantic kelp and the Macrocystis species of brown algae (Macrocystis pyrifera). The food, pharmaceutical, and biomedical industries frequently use alginate, a naturally occurring polysaccharide. Due to its capacity to gel when exposed to calcium ions, macrocystis alginate is frequently employed in the food industry as a thickening and gelling agent. In food products including ice cream, salad dressings, and canned foods, it is also utilised as an emulsifier and stabilizer.


Alginates Function Insights


The alginates market segmentation, based on function, includes thickener, emulsifier, stabilizer, acidity regulator and others. The stabilizer segment dominated the market growth for alginates in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. Due to its capacity to draw water into itself and create a gel-like structure, alginate is frequently employed as a stabilizer in food preparations. This characteristic aids in preserving the food product's texture and consistency over time by preventing ingredients from separating. Alginate can be added in food products like salad dressings to stabilize the emulsion and stop the oil and water from separating. Alginate can be used in ice cream to maintain the air bubbles and stop the dessert from freezing and hardening too much.


Figure 1: Alginates Market, by Function, 2022 & 2030 (USD Billion)Alginates Market, by Function, 2022 & 2030


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Alginates Regional Insights


By region, the study provides the market insights for alginates into North America, Europe, Asia-Pacific and Rest of the World. North America alginates market accounted for USD 0.3 billion in 2022 with a share of around 45.80% and is expected to exhibit a significant CAGR growth during the study period because of the U.S.'s high healthcare costs and rising need for sophisticated wound care. The number of surgeries in the area is increasing, and rising consumer desire to shorten hospital stays will fuel the demand for wound care products. The older population is expected to grow significantly, and more people will have access to inexpensive healthcare as a result.


Further, the major countries studied in the market report for alginates are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: ALGINATES MARKET SHARE BY REGION 2022 (%)ALGINATES MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe alginate market accounts for the second-largest market share. One of the key elements influencing demand in the area is the region's well-established biomedical and pharmaceutical industries. Several industries demand this commodity mostly for dental impressions and as a component of certain medications. The best dental healthcare systems are found in nations like the U.K., France, and Germany, which are also the biggest users. Other factors driving market growth over the projection period include expanding R&D efforts to optimize alginate use and increased demand from the region's food & beverage industry. Further, the UK alginates industry held the largest market share, and the Germany alginates market was the fastest growing market in the region.


Asia Pacific alginates market is expected to grow at the fastest CAGR from 2022 to 2030. Rapid population growth and rising urbanization in important nations like India, China, and Japan are driving alginate adoption in the region. These factors are also driving up demand for oral and overall healthcare infrastructure. Seaweed is a staple meal in Eastern Asian nations including Japan, China, and South Korea, where it is also commercially manufactured to meet demand. Moreover, China market for alginates held the largest market share, and the India alginate market was the fastest growing market in the region.


Alginates Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the alginates market grow even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the alginates industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.


One of the primary business strategies adopted by manufacturers in the alginates industry to benefit clients and expand the market sector is to manufacture locally to reduce operating costs. In recent years, alginates industry has provided medicine with some of the most significant benefits. The alginates market major player such as CP Kelco, Ingredients Solutions Inc., SNAP Natural & Alginate Products Pvt Ltd., Algeria, Dohler Group, Danisco A/S, FMC Corporation, Marine Biopolymers Limited, IRO Alginate Industry Co. Ltd and Kimica Corporation.


For the agro-nutrition, personal care, and nutraceutical industries, the ALGAIA team provides naturally occurring seaweed and other algae extracts and solutions that are sustainably produced. In October 2019, Algaia, a French supplier of seaweed extracts, formed a collaborative venture with Herbstreith & Fox, a top pectin producer, to provide a sustainable alginate and pectin formulation. This combination provides improved performance and stability, making it perfect for a variety of baking applications, including toppers, fillings, pies, cookies, and tops.


The French American manufacturer and chemist Éleuthère Irénée du Pont de Nemours founded the international chemical company DuPont de Nemours, Inc., also known as DuPont, in 1802. The business started out as a significant supplier of gunpowder and later became integral to Delaware's growth. In June 2019: Three independent businesses make up the newly dissolved DuPont de Numerous, Inc. The company is taking over the food and beverage division and creating fresh dietary supplements made of all-natural ingredients, like alginates.


Key Companies in the alginates market includes



  • CP Kelco

  • Ingredients Solutions Inc.

  • SNAP Natural & Alginate Products Pvt Ltd.

  • Algeria

  • Dohler Group

  • Danisco A/S

  • FMC Corporation

  • Marine Biopolymers Limited

  • IRO Alginate Industry Co. Ltd.

  • Kimica Corporation


Alginates Industry Developments


June 2022: Announcing its intentions to purchase the Austrian business Delacon, Cargill, Inc. In order to address the growing demand for vegan dietary supplements around the world, they are collaborating to manufacture plant-based phytogenic additives from crops like alginates.


November 2020: The extension of the packaging and blending facilities for the production of alginate at the manufacturing site in Chiba, Japan, was completed, according to a KIMIA announcement. It resulted in a 2000 ton/year boost in production capacity.


Alginates Market Segmentation


Alginates Source Outlook (USD Billion, 2019-2030)



  • Laminaria

  • Macrocystis

  • Ascophyllum

  • Others


Alginates Function Outlook (USD Billion, 2019-2030)



  • Thickener

  • Emulsifier

  • Stabilizer

  • Acidity Regulator

  • Others


Alginates Regional Outlook (USD Billion, 2019-2030)



  • North America

    • US

    • Canada





  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe





  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia





  • Rest of Asia-Pacific

    • Rest of the World

    • Middle East

    • Africa

    • Latin America



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