Automotive Snow Chain Market Research Report Information by Chain Type (Diamond Chains, Ladder Chains, V-Bar Chains, Square Link Chains, Self-Tensioning Chains), by Material (Steel, Alloy Steel, Polymer), by Size (Small (up to 15 inches), Medium (15-18 inches), Large (over 18 inches)), by Vehicle Type (Passenger Cars, Light Commercial Vehicles, Commercial Vehicles, Heavy Commercial Vehicles, Motorcycles) and Region (North America, Europe, Asia-Pacific, South America, Middle East & Africa) - Forecast till 2035

Global Automotive Snow Chain Market Overview

The Automotive Snow Chain Market was valued at USD 1.68 billion in 2024. The Automotive Snow Chain Market industry is projected to grow from USD 1.77 billion in 2025 to USD 3.02 billion by 2035, exhibiting a compound annual growth rate (CAGR) of 5.48% during the forecast period (2025-2035).

The increasing demand for vehicle safety and the growing number of vehicles in snow-prone regions and government regulations and standards are driving the growth of the Automotive Snow Chain Market.

As per the Analyst at MRFR, the increasing demand for vehicle safety is a critical driver of the Automotive Snow Chain Market. With rising awareness about road safety, especially during adverse weather conditions, consumers and fleet operators are prioritizing reliable traction solutions to ensure vehicle stability. In March 2025, New York State announced a $90 million investment to support 131 local road safety projects aimed at reducing traffic-related fatalities and injuries. 

Funded through the “Safe Streets and Roads for All” initiative, these projects will focus on enhancing pedestrian safety, improving road conditions, and implementing advanced traffic control measures. Governor Kathy Hochul emphasized that this funding reflects the state’s commitment to building safer, more resilient transportation networks. Local governments will receive financial assistance to develop and execute road safety improvements across the state.

 FIGURE 1: AUTOMOTIVE SNOW CHAIN MARKET VALUE (2019-2035) USD BILLION

 Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Automotive Snow Chain Market Opportunity

Expansion into Emerging Markets

The expansion into emerging markets represents a significant growth opportunity for the automotive snow chain market. As countries in regions such as Asia-Pacific, Latin America, and Eastern Europe continue to develop economically, the number of vehicles on the road is increasing substantially. Additionally, infrastructure projects in these areas are boosting road connectivity, including routes through mountainous and high-altitude regions that are prone to heavy snowfall. With greater accessibility, the demand for automotive safety equipment, including snow chains, is expected to rise. Manufacturers can leverage this trend by establishing localized production and distribution networks to capture emerging demand.

One of the key factors driving the opportunity in emerging markets is the increasing adoption of private and commercial vehicles. The rise in disposable income, coupled with expanding logistics networks, is leading to a surge in commercial vehicle fleets that require enhanced safety solutions during winter months. Moreover, governments in some of these countries are enforcing stricter road safety regulations to mitigate accidents caused by snowy or icy conditions. This regulatory push further bolsters the need for snow chains, especially for commercial trucks and buses operating in rural and hilly terrains.

Furthermore, tourism growth in emerging markets presents a unique opportunity. Many of these countries are promoting winter tourism, attracting visitors to mountainous and snow-covered regions. As tourist activities increase, rental car companies and local transport operators are compelled to equip their vehicles with snow chains to ensure safety and compliance with local regulations. This demand spike, particularly during the peak winter season, could drive considerable revenue for snow chain manufacturers who establish a presence in these regions.

However, tapping into emerging markets requires a nuanced strategy. Local production can help minimize costs and improve profit margins while demonstrating a commitment to the regional economy. Establishing partnerships with local automotive distributors and service providers would enhance product accessibility and customer support. Additionally, conducting educational campaigns about the importance of snow chains in preventing accidents could increase consumer awareness and willingness to invest in reliable traction solutions.

Moreover, offering cost-effective and easy-to-use snow chain models specifically designed for budget-conscious consumers could enhance market penetration. By prioritizing affordability without compromising quality, manufacturers can meet the expectations of emerging market consumers who may be less familiar with advanced snow chain technologies. Overall, targeting emerging economies with a tailored approach can substantially expand the market footprint and revenue potential.

Automotive Snow Chain Market Segment Insights

Automotive Snow Chain Type Insights

Based on Chain Type, this segment includes Diamond Chains, Ladder Chains, V-Bar Chains, Square Link Chains, Self-Tensioning Chains. The Diamond Chains segment dominated the global market in 2024, while the Square Link Chains segment is projected to be the fastest–growing segment during the forecast period. Diamond chains are one of the most widely utilized snow chains in the Automotive Snow Chain Market, primarily due to their superior traction capabilities and reliable performance on icy and snowy surfaces. The diamond pattern effectively distributes pressure across the tire's surface, minimizing slippage and enhancing stability. 

These chains are particularly favored in regions experiencing harsh winters, such as North America and Europe, where safety regulations mandate the use of snow chains during severe weather conditions. The diamond chain's intricate pattern not only improves grip but also reduces the risk of tire damage, making them a preferred choice among private vehicle owners and commercial fleet operators alike. The chain links form a diamond shape across the tire tread, providing better grip and a smoother ride compared to ladder-style chain.

FIGURE 2: AUTOMOTIVE SNOW CHAIN MARKET SHARE BY CHAIN TYPE 2024 AND 2035 (USD BILLION)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Automotive Snow Chain Material Insights

Based on Material, this segment includes Steel, Alloy Steel, Polymer. The Steel segment dominated the global market in 2024, while the Polymer segment is projected to be the fastest–growing segment during the forecast period. Steel snow chains are the most commonly used type in the automotive snow chain market, primarily due to their high durability and exceptional strength. 

These chains are designed to withstand extreme weather conditions and provide reliable traction on icy and snowy surfaces. Steel chains are especially popular among commercial vehicle owners and heavy-duty truck operators who require robust and long-lasting solutions. Their ability to endure substantial loads and resist wear makes them the go-to choice for demanding applications, including logistics and emergency response services.

Automotive Snow Chain Size Insights

Based on Size, this segment includes Small (up to 15 inches), Medium (15-18 inches), Large (over 18 inches). The Large (over 18 inches) segment dominated the global market in 2024, while it is projected to be the fastest–growing segment during the forecast period. The large segment of automotive snow chains, designed for tire sizes over 18 inches, primarily serves heavy-duty vehicles such as trucks, large SUVs, and commercial vehicles. 

These chains are built to withstand harsh environments and substantial loads, making them indispensable for vehicles that operate in extreme winter conditions. Typically made from high-strength steel or alloy steel, large snow chains offer maximum traction on icy and snow-covered terrains, ensuring vehicle stability and safety.

Automotive Snow Chain Vehicle Type Insights

Based on Vehicle Type, this segment includes Passenger Cars, Light Commercial Vehicles, Commercial Vehicles, Heavy Commercial Vehicles, Motorcycles. The Passenger Cars segment dominated the global market in 2024, while the Heavy Commercial Vehicles segment is projected to be the fastest–growing segment during the forecast period. Passenger cars constitute the largest segment in the Automotive Snow Chain Market due to their widespread use and the growing emphasis on road safety during winter conditions. 

Snow chains for passenger cars are primarily designed to enhance traction and stability on snowy and icy roads, minimizing the risk of skidding. These chains are commonly made from materials such as alloy steel, steel, and polymer, which offer durability and high resistance to wear and tears. As more countries enforce regulations mandating the use of snow chains during heavy snowfall, the demand for passenger car snow chains continues to rise significantly.

Automotive Snow Chain Regional Insights

Based on the Region, the global Automotive Snow Chain are segmented into North America, Europe, Asia-Pacific, South America and Middle East & Africa. The North America dominated the global market in 2024, while the South America is projected to be the fastest–growing segment during the forecast period. Major demand factors driving the North America market are the increasing demand for vehicle safety and the growing number of vehicles in snow-prone regions and government regulations and standards. The North American automotive snow chain market is driven primarily by harsh winter conditions and stringent safety regulations enforced in many parts of the region. 

The northern states of the United States and most of Canada experience long and severe winters, characterized by heavy snowfall and icy road conditions. In these areas, automotive snow chains are essential for maintaining vehicle traction and ensuring road safety. For instance, in the United States, states like California, Colorado, Oregon, and Washington mandate the use of snow chains during adverse weather conditions, especially on mountain passes and highways. 

Similarly, Canadian provinces like British Columbia require vehicles to be equipped with snow chains or approved traction devices during winter months. These regulations serve as a major driving force for the market, as they create a consistent demand for snow chains among both individual and commercial vehicle owners.

FIGURE 3: AUTOMOTIVE SNOW CHAIN MARKET VALUE BY REGION 2024 AND 2035 (USD BILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Further, the countries considered in the scope of the Application Tracking System Market are the United States, Canada, Mexico, Germany, France, UK, Italy, Russia, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, South Africa and others.

Global Automotive Snow Chain Key Market Players & Competitive Insights

Many global, regional, and local vendors characterize the Automotive Snow Chain Market. The market is highly competitive, with all the players competing to gain market share. Intense competition, rapid advances in technology, frequent changes in government policies, and environmental regulations are key factors that confront market growth. The vendors compete based on cost, product quality, reliability, and government regulations. Vendors must provide cost-efficient, high-quality products to survive and succeed in an intensely competitive market.

The major competitors in the market are Thule Group, Peerless, Pewag International GmbH, RUD Ketten Rieger & Dietz GmbH u. Co. KG, König Snow Chains, Laclede Chain Manufacturing Company, LLC, Michelin Lifestyle, Ottinger GmbH, Quality Chain Corp, Maggi Group Srl are among others. The Automotive Snow Chain Market is a consolidated market due to increasing competition, acquisitions, mergers and other strategic market developments and decisions to improve operational effectiveness.

Key Companies in the Automotive Snow Chain Market include

• Thule Group


• Peerless


• Pewag International GmbH


• RUD Ketten Rieger & Dietz GmbH u. Co. KG


• König Snow Chains


• Laclede Chain Manufacturing Company, LLC


• Michelin Lifestyle


• Ottinger GmbH


• Quality Chain Corp


• Maggi Group Srl

Automotive Snow Chain Market Segmentation

Automotive Snow Chain by Chain Type Outlook

• Diamond Chains


• Ladder Chains


• V-Bar Chains


• Square Link Chains


• Self-Tensioning Chains

Automotive Snow Chain by Material Outlook

• Steel


• Alloy Steel


• Polymer

Automotive Snow Chain by Size Outlook

• Small (up to 15 inches)


• Medium (15-18 inches)


• Large (over 18 inches)

Automotive Snow Chain by Vehicle Type Outlook

• Passenger Cars


• Light Commercial Vehicles


• Commercial Vehicles


• Heavy Commercial Vehicles


• Motorcycles

Automotive Snow Chain Regional Outlook

• North America
  
  
  
  • United States
  
  
  • Canada
  
  
  • Mexico
  
  
  
  


• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Russia
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  


• Asia-pacific
  
  
  
  • China
  
  
  • India
  
  
  • Japan
  
  
  • South Korea
  
  
  • Rest of Asia-Pacific
  
  
  
  


• South America
  
  
  
  • Brazil
  
  
  • Argentina
  
  
  • Rest of South America
  
  
  
  


• Middle East & Africa
  
  
  
  • GCC Countries
  
  
  • South Africa
  
  
  • Rest of Middle East & Africa
  
  
  
  

Report Attribute/Metric	Details
Market Size 2024	USD 1.68 Billion
Market Size 2025	USD 1.77 Billion
Market Size 2035	USD 3.02 Billion
Compound Annual Growth Rate (CAGR)	5.48% (2025-2035)
Base Year	2024
Forecast Period	2025-2035
Historical Data	2019-2023
Forecast Units	Value (USD Billion)
Report Coverage	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Segments Covered	By Chain Type, By Material, By Size, By Vehicle Type
Geographies Covered	North America, Europe, Asia Pacific, South America, Middle East & Africa
Countries Covered	The United States, Canada, Mexico, Germany, France, UK, Italy, Russia, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, South Africa
Key Companies Profiled	Thule Group, Peerless, Pewag International GmbH, RUD Ketten Rieger & Dietz GmbH u. Co. KG, König Snow Chains, Laclede Chain Manufacturing Company, LLC, Michelin Lifestyle, Ottinger GmbH, Quality Chain Corp, Maggi Group Srl
Key Market Opportunities	·         Expansion into Emerging Markets ·         Collaboration with Automotive Manufacturers ·         Development of Smart Snow Chains
Key Market Dynamics	·         Increasing Demand for Vehicle Safety ·         Growing Number of Vehicles in Snow-Prone Regions ·         Government Regulations and Standards