Bring Your Device (BYOD) Market Size was valued at USD 70.1 billion in 2023. The Bring Your Device (BYOD) market industry is projected to grow from USD 77.4 Billion in 2024 to USD 239.5 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 15.40% during the forecast period (2024 - 2032). Expanded efficiency, diminished equipment costs and the developing conspicuousness of oversaw versatility administrations are the key market drivers enhancing market growth.
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
BYOD is increasingly attracting and retaining employees as employees are happier with choices. Allowing employees to use their devices facilitates flexibility and fosters employee satisfaction. Employees are often more content to work on their desired personal devices than those an IT department selects. With a BYOD policy and more autonomy, employees can complete the same tasks more conveniently and with a higher level of flexibility. Moreover, mobile employees can remain connected on the road and attend to tasks at any hour. Doing away with the hassle of switching from a personal to a work device is another key benefit of a BYOD environment. A research study conducted by Capgemini found that 19% of businesses considered BYOD as a way to enhance employee satisfaction, while 17% believed BYOD could improve productivity at the workplace. A case in point here is Cisco. The company recorded a 33% increase in employee satisfaction with implementing the BYOD concept. Notably, the company did not pay for the devices or service plans.
Another example is Needham Bank, a U.S.-based community bank that deployed a remote desktop solution to improve employee productivity through BYOD. Since the implementation of BYOD, the bank's number of remote and mobile users increased 11 times while time spent working remotely grew an astounding 120 times. This factor drives the Market CAGR in the forecast period.
Additionally, Most of the global population today owns smartphones, and internet connectivity is faster than ever before, with its reach extending to rural and semi-urban areas. This scenario has been fostering the growth of the BYOD market, with companies looking to improve their offerings in a bid to capture larger shares of the pie. For instance, In March 2018, BlackBerry and Microsoft partnered to support smooth workflow and empower the mobile workforce with the seamless availability of Microsoft's mobile apps within BlackBerry Dynamics, providing enterprise users an unfluctuating experience while opening, editing, and saving a Microsoft Office 365 file such as Excel, PowerPoint, and Word on any iOS or Android device. Thus these factors drive the Bring Your Own Device (BYOD) market revenue.
Based on device outlook, the global Bring Your Own Device (BYOD) market segmentation includes smartphones, tablets, and laptops. The smartphones segment dominated the market; smartphones accounted for over 55% of the overall revenue share in 2013, which can be attributed to the fact that mobile developers have rolled out several applications that are reminiscent of popular programs such as Microsoft Word, Microsoft Excel, and Microsoft PowerPoint, which help employees achieve an effective blend of work and personal lives. Laptops are expected to exhibit a steady growth rate over the forecast period owing to familiarity with the working of programs, as mentioned above, which help employees create a work environment at home. The growing popularity of tablets, which offer users the advantages of smartphones and laptops, is expected to trigger a revolution in BYOD adoption. Tablet plans are expected to witness a surge in demand as they are perceived as optimal solutions to broaden access and, at the same time to limit cost.
The global Bring Your Own Device (BYOD) market segmentation, based on end-user, includes mid-to-large sized businesses and small businesses. The mid-to-large-sized businesses segment dominated the market due to the availability of more resources and sophisticated communication networks with adequate security provisions. Small businesses, too, are catching up at a decent pace and are expected to grow at a CAGR greater than the global average.
Figure1: Bring Your Device (BYOD) Market, by End-User, 2022 & 2032 (USD billion)
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American bring-your-own-device (BYOD) market will dominate this market; several companies in this region offer their employees an option to work from home, as a result of which the penetration is very high in North America.
Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure2: GLOBAL BRING YOUR OWN DEVICE (BYOD) MARKET SHARE BY REGION 2022 (%)
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
Europe's Bring Your Own Device (BYOD) market accounts for the second-largest market share due to the developing conspicuousness of oversaw versatility administrations. Further, the German Bring Your Own Device (BYOD) market held the largest market share, and the UK Bring Your Own Device (BYOD) market was the fastest-growing market in the European Region.
The Asia-Pacific Bring Your Own Device (BYOD) Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to many users in the Region who use their devices during work, and the need for formalized policies for BYOD support is a challenge. Employees in this Region strongly prefer working even outside of office hours. Moreover, China’s Bring Your Own Device (BYOD) market held the largest market share. The Indian Bring Your Own Device (BYOD) market was the fastest growing in Asia-Pacific.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Bring Your Own Device (BYOD) market grow even more. Market participants are also undertaking various strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, bring the own device (BYOD) industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the global Bring Your Own Device (BYOD) industry to benefit clients and increase the market sector. In recent years, the Bring Your Own Device (BYOD) industry has offered some of the most significant advantages to medicine. Major players in the Bring Your Own Device (BYOD) market, including Cisco Systems Inc., AirWatch, AT&T, Microsoft Corporation, Tech Mahindra Limited, Honeywell International, Capgemini, Oracle Corporation, Accenture, SAPSE, Alcatel-Lucent S.A., Apperian, Hewlett Packard, Duo Security, HCL, and others, are attempting to increase market demand by investing in research and development operations.
Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.Salesforce introduced updates to the Customer Data Platform, new conversational intelligence powered by AI, and mobile offline access to relevant information, to name a few of the new Service and Marketing Cloud features. With the aid of these technologies, service teams and marketers can create tailored interactions that strengthen long-lasting client relationships across all industries, including healthcare, manufacturing, and retail.
Apple Inc. is an American multinational technology company headquartered in Cupertino, California. Apple is the world's largest technology company by revenue, with US$394.3 billion in 2022 revenue. As of March 2023, Apple is the world's biggest company by market capitalization. Apple announced some exciting and sweeping changes to managing Apple devices. Workspace ONE 2111 and iOS 15 improve BYOD with User Enrollment and Required App enhancements. To improve user experience and promote higher rates of BYOD adoption for businesses, this new process in iOS 15 is more straightforward and faster than its predecessor.
Cisco Systems, Inc.(CSCO (NASDAQ)) (U.S.),
AirWatch (U.S.),
AT&T (T (NYSE))(U.S.),
Microsoft Corporation (MSFT (NASDAQ))(U.S.),
Tech Mahindra Limited (TECHM (NSE))(India),
Honeywell International (HON (NYSE))(U.S.),
Capgemini (CAP (EPA)) (France),
Oracle Corporation (ORCL (NYSE))(U.S.),
Accenture (ACN (NYSE)) (Ireland),
SAP SE (SAP (ETR))(Germany),
Alcatel-Lucent S.A. (France),
Apperian (U.S.),
Hewlett-Packard (U.S.),
Duo Security (U.S.)
HCL (India)
VMware Cross-Cloud managed services, a set of prescriptive solutions with enhanced partner and customer benefits that would enable highly skilled partners to expand their managed services practices, were unveiled by VMware in April 2023. Through a new "bring-your-own-subscription" option, customers may leverage the assistance and expertise of approved VMware partners to optimize their current VMware subscriptions to VMware Cross-Cloud managed services provider (MSP) settings.
Updates to the Customer Data Platform, AI-powered conversational intelligence, and mobile offline access to pertinent data were just a few of the new Service and Marketing Cloud capabilities that Salesforce unveiled in April 2022. These technologies enable service teams and marketers to craft customized encounters that build enduring customer relationships across multiple industry verticals.
Microsoft and Telstra, one of Australia's top carriers, announced a five-year partnership in July 2022 to help Australia's digital transformation. Microsoft Azure is one of Telstra's preferred cloud partners as part of its multi-cloud strategy, which will assist the firm in reaching its target of running about 90% of its services on public cloud infrastructure by 2025.
Ducati announced cooperation in May 2022, stating that it has selected the RISE with SAP solution to facilitate a major business shift involving important business functions. The goal of this partnership is to build an intelligent business network that extends process digitization and improves information quality and timeliness.
North America had the highest number of 5G connections deployed through wearable devices in 2022, according to Cisco Systems. The 439 million connections in North America were 222 million more than the total number of people using 4G networks in 2017. By 2022, over 70% of the world's wearable 5G connectivity will come from wearables in North America and Asia-Pacific.
Employees in US government agencies, particularly those in the defense industry, are increasingly adopting the BYOD policy. Following a period of pilot program observation of notable operational benefits, the Army extended its BYOD policy in 2022. The pilot program involved thorough security testing under the direction of the National Guard.
Citrix announced in May 2022 that it is working with Microsoft on a new product that combines the company's high-definition user experience (HDX) technology, strong IT policy control, and flexible ecosystem with Windows 365, the first cloud PC in history. This product will give IT administrators easier access to Citrix user licensing while also facilitating employees' smooth transition to Citrix clients via Microsoft Endpoint Manager and windows365.microsoft.com.
Accenture and SAP introduced a new joint service in May 2022 to help large enterprises move to the cloud and provide ongoing innovation. The new collaborative offering has been further improved with new capabilities that combine the RISE with SAP solution and security orchestration, automation, and response (SOAR) with Accenture services. Among these are Accenture's full range of transformation services, which include tailored cloud solutions and smart tools. These services are termed as integrated-as-a-service model.
April 2022: Salesforce introduced updates to the Customer Data Platform, new conversational intelligence powered by AI, and mobile offline access to relevant information, to name a few of the new Service and Marketing Cloud features. With the aid of these technologies, service teams and marketers can create tailored interactions that strengthen long-lasting client relationships across all industries, including healthcare, manufacturing, and retail.
January 2022: Apple announced some exciting and sweeping changes to how they will manage Apple devices. Workspace ONE 2111 and iOS 15 improve BYOD with User Enrollment and Required App enhancements. To improve user experience and promote higher rates of BYOD adoption for businesses, this new process in iOS 15 is more straightforward and faster than its predecessor.
Smartphones
Tablets
laptops
Mid-to-large sized businesses
small businesses
North America
Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Australia
Rest of Asia-Pacific
Rest of the World
Middle East
Africa
Latin America
| Attribute/Metric | Details |
| Market Size 2023 | USD 70.1 billion |
| Market Size 2024 | USD 77.4 billion |
| Market Size 2032 | USD 239.5 billion |
| Compound Annual Growth Rate (CAGR) | 15.40%(2024-2032) |
| Base Year | 2023 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Device, End-User, and Region |
| Geographies Covered | North America, Europe, AsiaPacific, and the Rest of the World |
| Countries Covered | The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Cisco Systems Inc., AirWatch, AT&T, Microsoft Corporation, Tech Mahindra Limited, Honeywell International, Capgemini, Oracle Corporation, Accenture, SAPSE, Alcatel-Lucent S.A., Apperian, Hewlett Packard, Duo Security, HCL |
| Key Market Opportunities | Information assortment to help improve consumer loyalty |
| Key Market Dynamics | Expanded efficiency and diminished equipment costs. The developing conspicuousness of oversaw versatility administrations |
Bring Your Own Device Market Highlights:
Frequently Asked Questions (FAQ) :
The global Bring Your Own Device (BYOD) market size was valued at USD 70.1 Billion in 2023.
The global market is projected to grow at a CAGR of 15.40% during the forecast period, 2024-2032.
North America had the largest share of the global market
The key players in the market areCisco Systems Inc., AirWatch, AT&T, Microsoft Corporation, Tech Mahindra Limited, Honeywell International, Capgemini, Oracle Corporation, Accenture, SAPSE, Alcatel-Lucent S.A., Apperian, Hewlett Packard, Duo Security,HCL.
The Smartphones Bring Your Own Device (BYOD) category dominated the market in 2022.
The Mid-to-large sized businesses had the largest share in the global market.
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