Embedded Graphical User Interface GUI Development Software Companies

Competitive Landscape of Embedded Graphical User Interface Development Software Market:

The Embedded Graphical User Interface (GUI) Development Software market is characterized by intense competition, with numerous established players and emerging startups vying for market share. This landscape is constantly evolving, with companies developing new and innovative features to attract customers and gain an edge.

Key Players in the Embedded GUI Development Software Market:

• MicroEJ


• Tara Systems GmbH


• IBIS Solutions APS


• Embien Technologies India Pvt. Ltd.


• Altia, Inc.


• Amulet Technologies


• STMicroelectronics


• Rightware


• The Qt Company


• Crank AMETEK

Strategies Adopted by Key Players:

To gain a competitive edge, key players are adopting various strategies:

• Product Innovation: Continuous investment in R&D to introduce new features, functionalities, and technologies into their products.


• Strategic Partnerships: Collaborating with other market players, chip manufacturers, and device vendors to expand their reach and access new markets.


• Market Expansion: Entering new geographic markets and targeting specific industry verticals with tailored solutions.


• M&A Activity: Merging and acquiring smaller companies to gain access to new technologies, talent, and customer bases.


• Open-Source Initiatives: Contributing to open-source projects and communities to foster broader adoption and attract developers.

Factors for Market Share Analysis:

Several factors influence the market share of embedded GUI development software vendors:

• Product Portfolio: Breadth and depth of the product portfolio, covering various device types, operating systems, and functionalities.


• Pricing Strategy: Competitive pricing models catering to different customer segments and budgets.


• Customer Support: Quality and responsiveness of customer support services.


• Brand Reputation: Recognition and trust established within the industry.


• Marketing and Sales Efforts: Effective marketing campaigns and sales strategies to reach target customers.

New and Emerging Companies:

New entrants are continuously entering the market, challenging established players with innovative solutions and disruptive pricing models. Some noteworthy emerging companies include:

• Embien Technologies India Pvt. Ltd.


• Amulet Technologies


• IBIS Solutions APS

These companies are focusing on specific niches within the market, offering specialized solutions tailored to unique customer needs.

Current Company Investment Trends:

Companies are heavily investing in:

• R&D: Developing new technologies like artificial intelligence and machine learning to enhance user interface design and development.


• Cloud-based solutions: Providing cloud-based GUI development platforms for increased accessibility and scalability.


• Security: Integrating robust security features into their software to address growing concerns about cyberattacks.


• User Experience: Enhancing the user experience by incorporating advanced design features and intuitive interfaces.

Latest Company Updates:

September 2022 - Crank/AMETEK has joined hands with OsakaNDS for extending graphical user interface development services & support in Japan. The joint venture will aid in streamlining high-performance GUI development for the embedded system developers within the region. With an emphasis on improving embedded system development with auto devices (ADS, connected car, MaaS), industrial equipment (including IoT and AI), and smart appliances, the latter has been assisting embedded system customers for more than 40 years.

For further expanding its services, the company developed the Advanced Technology Centre for offering customers with professional solutions as a solution that is aimed to help differentiate their products through advanced software and hardware technology. The new collaboration will make it simpler for embedded device developers for designing GUI experiences sans limits.

As a simple to use UI development tool, the Storyboard along with helping their clients in their development will also work wonders in augmenting the CX-customer experience of the products. OsakaNDS looks to offer customers with top-notch and high-quality technology and providing Storyboard assists them in developing higher value for the manufacturers in Japan. Through Storyboard, the teams will be capable of accelerating UI development, iterating on design changes quickly, and have utmost UI flexibility across OS and hardware platforms, leading to unmatched performance & experiences on the touch devices.

Through this, developers and designers can work hand in hand in an effective development workflow. With the framework of Storyboard, Crank aims in driving faster time and innovation to market for those brands wanting to offer unmatched performance and sophisticated customer experiences.