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India Tile Adhesive Market

ID: MRFR/CnM/3234-CR
200 Pages
Chitranshi Jaiswal
April 2025

India Tile Adhesives Market Research Report Information By Type (Cementitious, Dispersion, Reaction Resin), By Formulation (Acrylic, Epoxy, Polyurethane, Styrene Butadiene, Others), By Application (Residential, Commercial, Industrial and Institutional), By Region (East India, West India, North India, South India) - Forecast to 2035

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India Tile Adhesive Market Summary

As per analysis, the India tile adhesive market is projected to grow from USD 1.88 Billion in 2024 to USD 2.13 Billion by 2025, exhibiting a compound annual growth rate (CAGR) of 13.5% during the forecast period (2025 - 2035).

Key Market Trends & Highlights

The India tile adhesive market is experiencing robust growth driven by technological advancements and increasing consumer awareness.

  • The flooring segment remains the largest contributor to the tile adhesive market, reflecting a strong demand for durable and high-performance solutions.
  • The wall tiling segment is currently the fastest-growing, indicating a shift towards aesthetic enhancements in residential and commercial spaces.
  • The residential segment dominates the market, while the commercial segment is witnessing rapid growth due to urbanization and lifestyle changes.
  • Key market drivers include the growing construction sector and rising consumer awareness regarding sustainable adhesive solutions.

Market Size & Forecast

2024 Market Size 1.88 (USD Billion)
2035 Market Size 7.56 (USD Billion)
CAGR (2025 - 2035) 13.5%

Major Players

Pidilite Industries Limited (IN), Asian Paints Limited (IN), Berger Paints India Limited (IN), Nippon Paint India Private Limited (IN), Sika India Private Limited (IN), Bostik India (IN), Fosroc Chemicals (IN), Weber (IN)

India Tile Adhesive Market Trends

The India tile adhesive market is currently experiencing a notable transformation, driven by a combination of urbanization, infrastructure development, and evolving consumer preferences. As cities expand and new residential and commercial projects emerge, the demand for high-quality tile adhesives is on the rise. This shift is further influenced by the growing awareness of the benefits of using specialized adhesives, which offer enhanced durability and performance compared to traditional methods. Additionally, the increasing focus on sustainable construction practices is prompting manufacturers to innovate and develop eco-friendly adhesive solutions, aligning with the broader trends in the construction sector. Moreover, the market landscape is characterized by a diverse range of products catering to various applications, including ceramic, porcelain, and natural stone tiles. The emergence of advanced technologies in adhesive formulations is likely to enhance product performance, making them more appealing to consumers and contractors alike. Furthermore, the competitive nature of the India tile adhesive market encourages continuous improvement and adaptation to meet the specific needs of local markets. As a result, stakeholders are increasingly investing in research and development to create tailored solutions that address the unique challenges faced in different regions of India. This dynamic environment suggests a promising outlook for the industry as it evolves to meet the demands of a rapidly changing construction landscape.

Sustainable Adhesive Solutions

The India tile adhesive market is witnessing a shift towards eco-friendly products. Manufacturers are increasingly focusing on developing adhesives that minimize environmental impact, aligning with the growing demand for sustainable construction practices. This trend reflects a broader commitment to reducing carbon footprints and promoting green building initiatives.

Technological Advancements in Adhesives

Innovations in adhesive technology are shaping the India tile adhesive market. New formulations are being introduced that enhance adhesion properties, improve water resistance, and increase durability. These advancements are likely to attract both contractors and consumers seeking reliable and high-performance solutions for their tiling needs.

Customization and Regional Adaptation

The market is characterized by a trend towards customization, with manufacturers tailoring products to meet the specific requirements of different regions in India. This approach allows for better performance in diverse climatic conditions and varying substrate types, ensuring that the adhesives are suitable for local applications.

India Tile Adhesive Market Drivers

Rising Construction Activities

The India Tile Adhesives Market is experiencing a surge in demand due to the rapid growth of construction activities across the country. With the government's emphasis on infrastructure development, including housing projects and commercial buildings, the market is projected to expand significantly. According to recent estimates, the construction sector is expected to grow at a compound annual growth rate (CAGR) of approximately 7.5% over the next few years. This growth is likely to drive the demand for tile adhesives, as they are essential for ensuring durability and aesthetic appeal in various applications. Furthermore, the increasing urbanization and the need for modern housing solutions are contributing to the rising consumption of tile adhesives in the India Tile Adhesives Market.

Growing Demand for Aesthetic Solutions

In the India Tile Adhesives Market, there is a notable shift towards aesthetic solutions in residential and commercial spaces. Consumers are increasingly seeking visually appealing interiors, which has led to a rise in the use of decorative tiles. This trend is further supported by the growing influence of interior design and architecture, where tile adhesives play a crucial role in achieving desired finishes. The market for decorative tiles is projected to grow at a CAGR of around 8% in the coming years, indicating a robust demand for high-quality tile adhesives that can support these products. As a result, manufacturers are focusing on developing innovative adhesive solutions that cater to the aesthetic preferences of consumers, thereby enhancing their market presence.

Technological Innovations in Adhesives

The India Tile Adhesives Market is witnessing a wave of technological innovations that are enhancing the performance and application of tile adhesives. Manufacturers are investing in research and development to create advanced adhesive formulations that offer superior bonding strength, flexibility, and resistance to environmental factors. For instance, the introduction of polymer-modified adhesives has improved the overall performance of tile installations, making them more durable and reliable. This trend is expected to drive market growth, as consumers and contractors increasingly prefer high-performance products. Additionally, the integration of smart technologies in adhesive applications may further revolutionize the industry, providing opportunities for growth and differentiation in the competitive landscape.

Sustainability and Eco-Friendly Products

Sustainability is becoming a pivotal driver in the India Tile Adhesives Market, as consumers and businesses increasingly prioritize eco-friendly products. The demand for sustainable construction materials is on the rise, prompting manufacturers to develop tile adhesives that are low in volatile organic compounds (VOCs) and made from renewable resources. This shift aligns with the broader global trend towards sustainable building practices, which is expected to influence the Indian market significantly. As a result, companies that invest in green technologies and sustainable product lines are likely to gain a competitive edge. The growing awareness of environmental issues among consumers is likely to further propel the demand for eco-friendly tile adhesives, thereby shaping the future of the India Tile Adhesives Market.

Increase in DIY Home Improvement Projects

The India Tile Adhesives Market is benefiting from the rising trend of DIY home improvement projects. As more homeowners take on renovation tasks themselves, the demand for user-friendly tile adhesives is increasing. This trend is particularly prominent among younger consumers who are keen on personalizing their living spaces. The market for DIY products, including tile adhesives, is projected to grow significantly, with estimates suggesting a CAGR of around 6% in the next few years. Manufacturers are responding to this trend by offering easy-to-use adhesive solutions that cater to the needs of DIY enthusiasts. This shift not only expands the customer base but also encourages innovation in product development within the India Tile Adhesives Market.

Market Segment Insights

By Application: Flooring (Largest) vs. Wall Tiling (Fastest-Growing)

In the India tile adhesive market, the application segment is notably diverse, with flooring applications representing the largest share. This is primarily attributed to the exponential growth in the residential construction sector, coupled with an increasing preference for aesthetically appealing floor designs. Wall tiling, on the other hand, is emerging rapidly as a significant player in this segment due to rising urbanization and innovative designs that enhance wall aesthetics. As more consumers seek personalized living spaces, wall tiling applications are witnessing substantial interest. Growth trends in the application segment are fueled by various factors including the booming real estate market and a shift towards modular and contemporary homes. Specialty applications, although smaller, are gaining traction as consumers seek versatile tile solutions. Outdoor applications are also experiencing growth as urban spaces expand, and people invest more in outdoor aesthetics for homes and businesses. The market is further accelerated by technological advancements that enhance product performance and application ease.

Flooring (Dominant) vs. Specialty Applications (Emerging)

Flooring applications dominate the India tile adhesive market due to high demand driven by both residential and commercial sectors. This segment benefits from technological advancements in adhesive formulations that provide better performance and adhesion properties, making it a preferred choice among builders and homeowners. In contrast, specialty applications, while still emerging, are becoming increasingly popular as consumers look for unique tile solutions for specific needs, such as anti-slip or moisture-resistant adhesives. The growing awareness about innovative applications is likely to propel specialty adhesives forward, enabling them to carve out a distinct niche in the market.

By End Use: Residential (Largest) vs. Commercial (Fastest-Growing)

In the India tile adhesive market, the end use segment is primarily divided into residential, commercial, industrial, and institutional categories. The residential segment holds the largest market share due to increasing urbanization and the rise in residential construction projects across cities. The commercial segment is also significant but is currently experiencing rapid growth, driven by rising investments in commercial infrastructure such as malls, offices, and hotels, necessitating high-performance adhesive solutions. Growth trends in the tile adhesive market are influenced by several factors, including government initiatives promoting housing development and the expansion of the real estate sector. Additionally, the commercial segment's growth is spurred by trends favoring high-end interior design and finishes, which demand specialized adhesives. As builders and architects look for sustainable and durable materials, tile adhesives that offer superior performance in applications are bound to see increasing traction in the coming years.

Residential (Dominant) vs. Institutional (Emerging)

In the India tile adhesive market, the residential segment is the dominant player, largely due to the booming housing sector driven by urban migration and increased disposable income. Homeowners are favoring durable and aesthetic finishes which require high-quality adhesives, making this segment a key driver of market demand. On the other hand, the institutional segment is categorized as emerging, with growth potential as investments in educational and healthcare facilities rise. This segment seeks specialized tile adhesive solutions that meet strict regulations and performance standards, reflecting the unique needs of institutional applications. The increasing trend towards sustainable buildings enhances the appeal for institutional projects, encouraging the adoption of eco-friendly adhesives.

By Product Type: Cement-Based Adhesives (Largest) vs. Epoxy Adhesives (Fastest-Growing)

In the India tile adhesive market, Cement-Based Adhesives dominate the sector, capturing a significant market share due to their widespread acceptance and versatility in construction applications. These adhesives are favored for their strong bonding properties and cost-effectiveness, making them the preferred choice among builders and contractors. Meanwhile, Epoxy Adhesives, while currently a smaller segment, are gaining traction rapidly. Their superior performance in moisture resistance and strength is driving an increase in their adoption across various segments, including residential and commercial construction. Growth trends indicate a shift towards advanced adhesive solutions, with Epoxy Adhesives positioned as the fastest growing product type in the market. This growth is propelled by increasing construction activities and a trend towards more durable materials that can withstand changing climatic conditions. The rising demand for high-performance adhesives in premium and specialized installations is further enhancing the potential of Epoxy Adhesives, setting the stage for robust expansion in the near future.

Cement-Based Adhesives (Dominant) vs. Polymer-Modified Adhesives (Emerging)

Cement-Based Adhesives are characterized by their robust performance and cost-effectiveness, making them the leading choice for a majority of the tile adhesive applications in India. They provide excellent adhesion to a variety of substrates and are particularly well-suited for large-scale construction projects. Conversely, Polymer-Modified Adhesives are emerging as a significant alternative, offering enhanced flexibility, improved adhesion, and better resistance to water and temperature fluctuations. As the demand for flooring and wall coverings rises, these adhesives are gaining popularity, particularly in specific applications such as ceramic and porcelain tile installations. This juxtaposition positions Cement-Based Adhesives firmly in a dominant market position, while Polymer-Modified Adhesives are increasingly recognized for their innovative properties and potential for future growth.

By Formulation Type: Ready-to-Use (Largest) vs. Powdered (Fastest-Growing)

In the India tile adhesive market, the formulation type segment displays a distinct distribution of market shares. Ready-to-Use tile adhesives hold the largest share due to their convenience and ease of application, making them a preferred choice among contractors and DIY enthusiasts. On the other hand, powdered adhesives are increasingly gaining popularity, primarily due to their cost-effectiveness and suitability for a wide range of applications, allowing for customization as per specific project needs.

Ready-to-Use: Dominant vs. Powdered: Emerging

Ready-to-Use tile adhesives dominate the India market owing to their time-saving properties and the growing trend toward quick and efficient application in construction projects. These products are favored in urban areas where construction timelines are critical. In contrast, powdered adhesives are emerging rapidly in the market, largely driven by their affordability and versatility. They provide users with a tailored approach, allowing for various blending options depending on specific requirements. As contractors seek more economical solutions without compromising quality, the powdered segment is witnessing a significant rise in demand.

Get more detailed insights about India Tile Adhesive Market

Regional Insights

North America : Stable Market Dynamics

The North American tile adhesives market is characterized by stable growth driven by increasing construction activities and renovation projects. The region is witnessing a surge in demand for eco-friendly and high-performance adhesives, with the U.S. holding the largest market share at approximately 70%. Canada follows as the second-largest market, contributing around 20%. Regulatory support for sustainable building practices further fuels this growth. Leading countries in this region include the United States and Canada, where major players like BASF and Sika are actively innovating to meet market demands. The competitive landscape is marked by a focus on product differentiation and sustainability. Companies are investing in R&D to develop advanced adhesive solutions that cater to the evolving needs of the construction industry, ensuring a robust market presence.

Europe : Innovation and Sustainability Focus

The European tile adhesives market is driven by stringent regulations promoting sustainability and innovation in construction materials. Germany and France are the largest markets, holding approximately 30% and 25% market shares, respectively. The increasing emphasis on energy-efficient buildings and eco-friendly products is propelling demand for advanced adhesive solutions. Regulatory frameworks are encouraging manufacturers to adopt sustainable practices, enhancing market growth. Key players in this region include Ceresit and Sika, which are leading the charge in developing innovative adhesive technologies. The competitive landscape is characterized by a mix of established companies and emerging players focusing on niche markets. The presence of strong regulatory bodies ensures compliance with environmental standards, fostering a culture of innovation and sustainability in the industry.

Asia-Pacific : Rapid Urbanization and Growth

The Asia-Pacific tile adhesives market is experiencing rapid growth, driven by urbanization and increasing construction activities across countries like India and China. India is the largest market, accounting for approximately 40% of the regional share, while China follows closely with around 30%. The demand for high-quality adhesives is rising due to the booming real estate sector and government initiatives promoting infrastructure development. In this region, key players such as Pidilite Industries and Asian Paints are at the forefront, leveraging their strong distribution networks and brand recognition. The competitive landscape is dynamic, with numerous local and international companies vying for market share. The focus on innovation and product development is crucial as manufacturers aim to meet the diverse needs of the growing construction industry, ensuring sustained market growth.

Middle East and Africa : Emerging Market Potential

The Middle East and Africa tile adhesives market is on the rise, driven by increasing construction projects and infrastructural developments. The UAE and South Africa are the largest markets, holding approximately 35% and 25% market shares, respectively. The region's growth is supported by government initiatives aimed at enhancing urban infrastructure and housing projects, creating a favorable environment for adhesive manufacturers. Leading players in this region include Fosroc Chemicals and Sika, which are capitalizing on the growing demand for high-performance adhesives. The competitive landscape is evolving, with both local and international companies expanding their presence. As the market matures, there is a growing emphasis on product innovation and sustainability, aligning with global trends in the construction industry.

India Tile Adhesive Market Regional Image

Key Players and Competitive Insights

The tile adhesive market in India is characterized by a dynamic competitive landscape, driven by increasing construction activities and a growing demand for high-performance materials. Key players such as Pidilite Industries Limited (India), Asian Paints Limited (India), and Sika India Private Limited (Switzerland) are at the forefront, each adopting distinct strategies to enhance their market presence. Pidilite Industries Limited (India) focuses on innovation and product development, particularly in eco-friendly adhesives, while Asian Paints Limited (India) emphasizes regional expansion and diversification of its product portfolio. Sika India Private Limited (Switzerland) is leveraging its global expertise to introduce advanced technologies in adhesive formulations, thereby enhancing its competitive edge. Collectively, these strategies contribute to a moderately fragmented market structure, where competition is intensifying as companies seek to differentiate themselves through quality and innovation.

In terms of business tactics, companies are increasingly localizing manufacturing to reduce costs and improve supply chain efficiency. This approach not only enhances responsiveness to market demands but also aligns with the growing trend of sustainability in production processes. The competitive structure remains moderately fragmented, with several players vying for market share, yet the influence of major companies is palpable as they set benchmarks for quality and innovation.

In November 2025, Pidilite Industries Limited (India) announced the launch of a new range of eco-friendly tile adhesives, which is expected to cater to the rising consumer preference for sustainable building materials. This strategic move not only aligns with global sustainability trends but also positions Pidilite as a leader in environmentally conscious product offerings, potentially attracting a broader customer base.

In October 2025, Sika India Private Limited (Switzerland) unveiled a state-of-the-art manufacturing facility in Gujarat, aimed at enhancing production capacity and reducing lead times. This investment underscores Sika's commitment to meeting the growing demand for high-performance adhesives in the region, while also reinforcing its operational efficiency and market responsiveness.

In September 2025, Asian Paints Limited (India) entered into a strategic partnership with a leading technology firm to integrate AI-driven solutions into its supply chain management. This collaboration is poised to optimize inventory management and enhance customer service, reflecting a broader trend towards digital transformation in the industry.

As of December 2025, the tile adhesive market is witnessing significant trends such as digitalization, sustainability, and the integration of AI technologies. Strategic alliances are increasingly shaping the competitive landscape, enabling companies to leverage shared resources and expertise. Looking ahead, the competitive differentiation is likely to evolve from traditional price-based competition to a focus on innovation, technological advancements, and supply chain reliability, as companies strive to meet the demands of a more discerning consumer base.

Key Companies in the India Tile Adhesive Market market include

Future Outlook

India Tile Adhesive Market Future Outlook

The India tile adhesive market is poised for robust growth at a 13.5% CAGR from 2024 to 2035, driven by urbanization, infrastructure development, and increasing demand for durable flooring solutions.

New opportunities lie in:

  • Expansion of eco-friendly adhesive product lines
  • Development of smart adhesive technologies for real-time monitoring
  • Partnerships with construction firms for bulk supply agreements

By 2035, the market is expected to achieve substantial growth, solidifying its position as a key industry segment.

Market Segmentation

India Tile Adhesive Market End Use Outlook

  • Residential
  • Commercial
  • Industrial
  • Institutional

India Tile Adhesive Market Application Outlook

  • Flooring
  • Wall Tiling
  • Countertops
  • Outdoor Applications
  • Specialty Applications

India Tile Adhesive Market Product Type Outlook

  • Cement-Based Adhesives
  • Epoxy Adhesives
  • Polymer-Modified Adhesives
  • Thin-Set Adhesives

India Tile Adhesive Market Formulation Type Outlook

  • Ready-to-Use
  • Powdered
  • Liquid

Report Scope

MARKET SIZE 20241.88(USD Billion)
MARKET SIZE 20252.13(USD Billion)
MARKET SIZE 20357.56(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)13.5% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledPidilite Industries Limited (IN), Asian Paints Limited (IN), Berger Paints India Limited (IN), Nippon Paint India Private Limited (IN), Sika India Private Limited (IN), Bostik India (IN), Fosroc Chemicals (IN), Weber (IN)
Segments CoveredApplication, End Use, Product Type, Formulation Type
Key Market OpportunitiesGrowing demand for eco-friendly tile adhesives driven by sustainability trends in the India tile adhesive market.
Key Market DynamicsRising demand for eco-friendly tile adhesives drives innovation and competition in India's construction sector.
Countries CoveredIndia

Market Highlights

Author
Chitranshi Jaiswal
Research Analyst Level I

In her 3 years of experience in the market research field, she has handled critical cross-domain projects. She has an in-depth knowledge of market estimation & analysis, problem-solving, primary as well as secondary research, and team management.She holds an engineering degree and is an MBA professional from a well-known university, capable of evaluating the market and competitive conditions. An exceptional strategist with excellent communication skills and a passion for delivering cutting-edge & practical insights for the market. Proficient in multi-tasking, and can successfully deal with competing demands, while maintaining complete confidentiality. Generated business through active client and project development, networking, and high-quality responses. Her knowledge and skills have helped in making solid business decisions, securing funding from investors, and avoiding business failures.

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FAQs

What is the projected market valuation of the India Tile Adhesives Market for 2035?

The projected market valuation for the India Tile Adhesives Market in 2035 is 0.3386 USD Million.

What was the market valuation of the India Tile Adhesives Market in 2024?

The overall market valuation of the India Tile Adhesives Market was 0.13 USD Million in 2024.

What is the expected CAGR for the India Tile Adhesives Market during the forecast period 2025 - 2035?

The expected CAGR for the India Tile Adhesives Market during the forecast period 2025 - 2035 is 9.09%.

Which companies are considered key players in the India Tile Adhesives Market?

Key players in the India Tile Adhesives Market include Pidilite Industries Limited, Asian Paints Limited, and BASF India Limited.

What are the main types of tile adhesives in the India market?

The main types of tile adhesives in the India market include Cementitious, Dispersion, and Reaction Resin.

What was the valuation of Cementitious tile adhesives in 2024?

The valuation of Cementitious tile adhesives was between 0.065 and 0.175 USD Million in 2024.

What is the projected growth for the Commercial application segment of tile adhesives?

The Commercial application segment is projected to grow from 0.039 to 0.103 USD Million during the forecast period.

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