India Tile Adhesive Market Overview
As per MRFR analysis, the India Tile Adhesive Market Size was estimated at 2.14 (USD Billion) in 2023. The India Tile Adhesive Market Industry is expected to grow from 2.87(USD Billion) in 2024 to 8.31 (USD Billion) by 2035. The India Tile Adhesive Market CAGR (growth rate) is expected to be around 10.17% during the forecast period (2025 - 2035).
Key India Tile Adhesive Market Trends Highlighted
Several factors are driving the significant trends in the India Tile Adhesive Market. The construction industry in India is experiencing rapid growth, which is being driven by government initiatives such as the Smart Cities Mission and housing schemes that are designed to provide affordable accommodation for all. This is one of the primary market drivers. This governmental support has resulted in a rise in urbanization, which in turn has increased the demand for tile adhesives and tiles. Furthermore, consumers' increasing preference for visually appealing interiors has resulted in an increase in the use of decorative tiles, which in turn has increased the demand for specialized tile adhesives that are compatible with a variety of tile types and surfaces.
Water-based and low-VOC (volatile organic compounds) tile adhesives are among the environmentally benign and sustainable building materials that have been the subject of recent trends. With the rise of environmental consciousness, manufacturers are increasingly emphasizing the development of environmentally friendly adhesive solutions to satisfy environmentally conscious consumers. Furthermore, the demand for tile adhesives has been bolstered by the rise in popularity of DIY projects during the pandemic, as householders endeavor to renovate or improve their living spaces. Innovative products can be developed by investing in research and development to further investigate opportunities in the India Tile Adhesive Market. In tier 2 and tier 3 cities, where retail presence may be restricted, the expansion of distribution channels, such as e-commerce platforms, can also access a broader consumer base.
Another area that is suitable for exploration is the emerging trend of innovative bonding solutions, such as adhesives for large format tiles, which is in alignment with the evolving trends in the Indian construction and interior design sectors.

India Tile Adhesive Market Drivers
Rapid Urbanization and Construction Activities
India is witnessing a significant surge in urbanization, with over 34% of its population expected to reside in urban areas by 2025. The Ministry of Housing and Urban Affairs has highlighted an ambitious plan of constructing over 20 million affordable housing units under the Pradhan Mantri Awas Yojana, which emphasizes the use of modern construction materials including tile adhesives. This shift towards urban living drives the demand for efficient building solutions, directly boosting the India Tile Adhesive Market Industry as builders increasingly seek quick and durable solutions for residential and commercial projects.
Growing Demand for Advanced Construction Materials
The need for advanced construction materials in India is on the rise, driven by concerns over durability and longevity. According to the Bureau of Indian Standards, the construction sector is increasingly adopting materials that offer better performance over traditional methodologies, with tile adhesives being a prime focus. The government's push for 'Make in India' encourages innovation in the construction sector, fostering the development and supply of high-quality tile adhesives that meet modern requirements, thereby propelling the India Tile Adhesive Market Industry forward.
Government Initiatives and Infrastructure Development
The Indian government's focus on infrastructure development is set to substantially impact the tile adhesive market. Initiatives like the National Infrastructure Pipeline aim to invest over USD 1.4 trillion to enhance infrastructure, leading to increased consumption of construction materials such as tile adhesives. The Ministry of Road Transport and Highways has reported a significant number of ongoing projects that utilize tile adhesives, as they enhance efficiency and reduce construction time, thereby contributing positively to the India Tile Adhesive Market Industry's growth.
Rise in Home Renovation and Interior Design
As disposable income rises, so does the trend of home renovations and improved interior designs among Indian homeowners. Data from the National Sample Survey Office indicates that urban households are increasingly allocating higher budgets towards home improvement, with expenditures rising over 20% in the last two years. This trend is encouraging the adoption of modern tile adhesives, giving a boost to the India Tile Adhesive Market Industry as homeowners look for effective solutions to enhance aesthetics and functionality in their living spaces.
India Tile Adhesive Market Segment Insights
Tile Adhesive Market Polymer Chemistry Insights
The Polymer Chemistry segment of the India Tile Adhesive Market plays a crucial role in determining the market dynamics and overall growth trajectory. Each polymer type within this segment, such as Acrylic, Vinyl Acetate Ethylene, Have-veova, Epoxy, Styrene Butadiene, and Polyurethane, contributes distinct properties that enhance adhesive performance, bonding strength, and durability. For instance, Acrylic-based adhesives are known for their excellent adhesion to various surfaces and superior moisture resistance, making them highly favored in wet environments. Vinyl acetate ethylene adhesives offer flexibility and strong bonding, further complementing tiles used in diverse architectural designs across India.
The importance of Epoxy adhesives cannot be understated as they provide exceptional strength and chemical resistance, which is particularly beneficial in industrial applications where reliability is paramount. On the other hand, Styrene Butadiene is characterized by its elasticity and resilience under stress, making it an ideal choice for maintaining tile installations in high-traffic areas. Additionally, Polyurethane adhesives are gaining traction due to their versatility and ability to bond dissimilar materials, thus catering to the increasing complexity of construction requirements.
The market segmentation within Polymer Chemistry is reflective of the growing construction industry in India, where innovations in adhesive technology are being driven by the increasing demand for advanced building materials. This growth is further supported by government initiatives aimed at improving infrastructure development, which significantly boosts the demand for high-performance tile adhesives. Moreover, the evolution of eco-friendly adhesives has opened up new opportunities for manufacturers to cater to a more environmentally conscious consumer base, thus bolstering the competitive landscape.
As the India Tile Adhesive Market continues to expand, driven by urbanization and rising residential and commercial construction projects, it is evident that each polymer type within the Polymer Chemistry segment will hold significant importance in shaping industry trends and influencing market growth strategies. The region's unique climatic conditions, combined with evolving consumer preferences, are fostering a more robust product offering, ensuring that manufacturers can meet specific application needs effectively. Overall, the advancements in Polymer Chemistry will undoubtedly dictate the future trajectory of the tile adhesive market in India, aligning with the demand for quality, performance, and innovation in the building sector.

Tile Adhesive Market Type Insights
The India Tile Adhesive Market, categorized by Type, showcases a diverse range of options including Cementitious, Dispersion, and Reactive tile adhesives, each serving distinct needs in the construction sector. Cementitious adhesives are widely utilized due to their excellent bonding properties and versatility, making them ideal for various substrates. They resonate well with the increasing demand for durable flooring solutions, which correlates with India's robust real estate growth. Dispersion adhesives are gaining traction, especially in areas seeking healthier, low-VOC options, aligning with the green building movement prevalent in the country.
Meanwhile, Reactive tile adhesives, known for their quick-setting capabilities, are significant in providing efficient installation processes, catering to segments requiring rapid project turnaround. The India Tile Adhesive Market benefits from a growing construction industry and rising urbanization trends, presenting various opportunities for innovation and customization within these adhesive types. As infrastructure developments and housing projects continue to expand, the demand for specialized tile adhesives is expected to rise, driving the market forward.
Tile Adhesive Market Application Insights
The Application segment of the India Tile Adhesive Market showcases significant diversification, reflecting the country's growing construction and renovation activities. The market is characterized by various applications, including Ceramic tiles, Vitrified tiles, Natural stone, Mosaic, and Glass. Ceramic tiles, known for their versatility and affordability, are extensively used in residential and commercial spaces, establishing a stronghold in the market. Vitrified tiles are gaining popularity for their durability and aesthetic appeal, often being utilized in high-traffic areas.
Natural stone applications contribute to the premium segment, capitalizing on the trend for luxurious finishes in interiors and exteriors, while Mosaic tiles add a decorative touch, often seen in artistic installations. The Glass segment, although less conventional, is gradually finding its place due to its modern allure and light-reflective properties. Overall, the Application segment is crucial for driving the expansion of the India Tile Adhesive Market, largely influenced by urbanization and rising construction practices across the nation. This segment's growth is supported by a favorable government stance on infrastructure development, enhancing the demand for various adhesive applications.
As trends shift towards sustainable and innovative construction practices, this segment is positioned for continued relevance and importance in India’s evolving market landscape.
India Tile Adhesive Market Key Players and Competitive Insights
The India Tile Adhesive Market has witnessed significant growth over the past few years, driven by the booming construction and infrastructure industries in the country. The increasing demand for tile applications in residential and commercial sectors has fostered competition among various companies operating in this space. With a growing emphasis on sustainability and environmental regulations, manufacturers are innovating their product offerings to meet customer demands for high-performance, eco-friendly tile adhesives. The competitive landscape is characterized by a mix of local and international players, each vying for market share through strategic pricing, product innovation, and enhanced distribution networks. As the market continues to expand, understanding the competitive dynamics among key players is essential for stakeholders looking to navigate this rapidly evolving industry.
In the context of the India Tile Adhesive Market, Mapei India stands out for its strong market presence and commitment to quality. As a subsidiary of a globally recognized brand, Mapei India leverages advanced technologies and a robust research and development framework to produce a wide range of tile adhesive products tailored to local specifications. The company's strengths lie in its extensive experience and expertise in formulating high-performance adhesives that facilitate faster installation and longer durability, thus appealing to both contractors and end consumers. Mapei India's operational efficiency and established distribution channels further fortify its position in the market, allowing it to meet the growing demand driven by the country's construction activities while ensuring customer satisfaction and loyalty.
Apex Durables has carved a niche for itself in the India Tile Adhesive Market through its focus on innovation and quality customer service. Known for its diverse portfolio of tile adhesives and other construction chemicals, Apex Durables combines state-of-the-art technology with local insights to offer products that cater specifically to the diverse climates and requirements of the Indian market. The company’s strengths include a strong presence across various regions, along with a commitment to maintaining high-quality standards in its offerings. Apex Durables actively invests in partnerships, mergers, and acquisitions to bolster its market position and expand its product range, thereby ensuring robust growth in the competitive landscape. Its emphasis on customer engagement and after-sales support further cements its reputation as a trusted brand within the local construction industry, making it a formidable player in the tile adhesive sector.
Key Companies in the India Tile Adhesive Market Include:
- Mapei India
- Apex Durables
- Nitco Limited
- Berger Paints
- Kansai Nerolac Paints
- Ambuja Cements
- Asian Paints
- Pidilite Industries
- Sika India
- Bostik India
- Stp Limited
- Building Materials and Supplies (BMS)
- Jai Jagannath Chemical
- UltraTech Cement
- Cera Sanitaryware
India Tile Adhesive Market Industry Developments
In recent months, the India Tile Adhesive Market has seen significant developments, particularly in terms of competitive expansion and product innovation. Companies such as Pidilite Industries and Mapei India continue to lead the sector, investing in new technologies to enhance their product offerings and improve performance, responding to increasing demand for high-quality and eco-friendly tile adhesives.
In terms of market valuation, the sector is on a growth trajectory, driven by an uptick in the construction and real estate industries. Noteworthy is the recent acquisition activity where Berger Paints announced its plans to acquire a majority stake in a smaller adhesive manufacturer in August 2023, which indicates a strategic move to enhance its product portfolio.
Additionally, Asian Paints is expanding its footprint by launching a new range of tile adhesives aimed at the growing residential sector, catering to modern construction trends. The India Tile Adhesive Market has witnessed an increase in demand due to rapid urbanization and infrastructural developments, further fostering competition among leading players such as Kansai Nerolac Paints, Bostik India, and UltraTech Cement. These developments reflect the robust growth potential within the market amid ongoing economic recovery.
- Tile Adhesive Market Segmentation Insights
- Tile Adhesive Market Polymer Chemistry Outlook
- Acrylic
- Vinyl acetate ethylene
- Have-veova
- Epoxy
- Styrene butadiene
- Polyurethane
- Others
- Tile Adhesive Market Type Outlook
- Cementitious
- Dispersion
- Reactive tile adhesive
- Tile Adhesive Market Application Outlook
- Ceramic tile
- Vitrified tiles
- Natural stone
- Mosaic
- Glass
Report Attribute/Metric
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Details
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Market Size 2023
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2.14 (USD Billion)
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Market Size 2024
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2.87 (USD Billion)
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Market Size 2035
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8.31 (USD Billion)
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Compound Annual Growth Rate (CAGR)
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10.17% (2025 - 2035)
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Report Coverage
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Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
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Base Year
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2024
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Market Forecast Period
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2025 - 2035
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Historical Data
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2019 - 2024
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Market Forecast Units
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USD Billion
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Key Companies Profiled
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Mapei India, Apex Durables, Nitco Limited, Berger Paints, Kansai Nerolac Paints, Ambuja Cements, Asian Paints, Pidilite Industries, Sika India, Bostik India, Stp Limited, Building Materials and Supplies (BMS), Jai Jagannath Chemical, UltraTech Cement, Cera Sanitaryware
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Segments Covered
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Polymer Chemistry, Type, Application
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Key Market Opportunities
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Growing construction industry demand, Rapid urbanization and infrastructure development, Rise in residential remodeling projects, Increasing consumer awareness of eco-friendly products, Expanding e-commerce distribution channels
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Key Market Dynamics
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Increasing construction activities, Growing demand for eco-friendly products, Rising urbanization rates, Technological advancements in adhesives, Competitive pricing strategies
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Countries Covered
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India
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India Tile Adhesive Market Highlights:
Frequently Asked Questions (FAQ) :
The India Tile Adhesive Market was to be valued at 2.87 USD Billion in 2024.
The expected compound annual growth rate (CAGR) for the India Tile Adhesive Market from 2025 to 2035 is 10.17%.
By 2035, the India Tile Adhesive Market is projected to reach a value of 8.31 USD Billion.
In 2024, the Acrylic segment is expected to dominate the market, valued at 0.88 USD Billion.
Major players in the India Tile Adhesive Market include Mapei India, Pidilite Industries, and Asian Paints, among others.
The Vinyl acetate ethylene segment is projected to be valued at 1.96 USD Billion by 2035.
Challenges such as market competition and fluctuations in raw material costs may impact the India Tile Adhesive Market.
The Epoxy segment is anticipated to grow from 0.39 USD Billion in 2024 to 1.15 USD Billion by 2035.
Growing construction activities and increasing demand for innovative adhesive solutions present significant growth opportunities.
The Styrene butadiene segment is expected to grow from 0.39 USD Billion in 2024 to 1.04 USD Billion by 2035.