The modified alkyd resin market growth is fueled by rising construction activities, increasing automobile production, and growing demand for high-performance coatings. However, the landscape is far from static, with established players and emerging entrants vying for market share. This report delves into the competitive landscape, highlighting key strategies, market share drivers, recent industry news, and significant developments.
Strategies for Success:
-
Product Innovation: Companies are continuously innovating to develop eco-friendly, high-performance resins with improved durability, corrosion resistance, and application versatility. For example, BASF launched its Luconyl® eco range of sustainable alkyds derived from renewable resources.
-
Geographic Expansion:Â Major players are expanding their geographical reach through strategic acquisitions and partnerships to cater to growing demand in emerging markets like Asia Pacific and Latin America. AkzoNobel, for instance, acquired the Asian paints and coatings business of PPG Industries in 2023.
-
Vertical Integration:Â Some companies are integrating upstream and downstream operations to secure raw material supply and control costs. This strategy enhances their control over the value chain and improves operational efficiency.
-
Focus on Niche Applications:Â Players are increasingly focusing on niche applications like high-temperature coatings, marine paints, and specialty inks to differentiate themselves and capture premium pricing.
Factors Influencing Market Share:
-
Production Capacity and Geographic Reach:Â Companies with larger production capacities and wider geographical reach have a significant advantage.
-
Product Portfolio and Quality:Â Offering a diverse product portfolio with superior quality resonates with customers and fosters brand loyalty.
-
Cost Competitiveness:Â Maintaining competitive pricing without compromising on quality is essential to attract cost-conscious customers.
-
Sustainability Initiatives:Â Companies demonstrating a commitment to sustainability through eco-friendly products and processes attract environmentally conscious customers and investors.
-
Research and Development:Â Continuous R&D investments are crucial for developing innovative products that meet evolving market demands.
Key Players
- BASF SEÂ (Germany),
- Dow (US),
- Polynt (Italy),
- Wacker Chemie AG (Germany),
- PPG Industries, Inc (US),
- Mitsui Chemicals, Inc. (Japan),
- MACRO POLYMERS (India),
- Arakawa Chemical Industries, Ltd. (Japan),
- Deltech Corporation (US),
- Synpol Products Private Limited (India),
- Uniform Synthetics (India).
Recent Developments :
In the same year of, 2022, Groupe Berkem released their line of 100% bio-based alkyd resins. By applying their industrial expertise and innovative thinking through two historical domains, which are plant extraction or formulation; Groupe Berkem operates. To use them in paints & coatings, wood preservation formulated ink industries, they produce and sell Lixol also known as glycerophtalic resins, being acquired by Groupe Berkem in 2016.
Deltech Resins Company’s range of alkyd resins was taken over by Gabriel Performance Products on January 10th, 2020. The acquired Deltech includes remnant of its alkyd resin products. It contains specialty solutions such as coconut, vinyl-toluene and silicon modified.