Global Olive Oil Market Overview
Olive Oil Market Size was estimated at 3.66 (USD Billion) in 2023. The Olive Oil Market Industry is expected to grow from 3.79(USD Billion) in 2024 to 5.5 (USD Billion) by 2035. The Olive Oil Market CAGR (growth rate) is expected to be around 3.44% during the forecast period (2025-2035).
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Key Olive Oil Market Trends Highlighted
The Olive Oil Market is experiencing several important market trends driven by the growing awareness of the health benefits associated with olive oil consumption. Consumers are increasingly seeking healthier cooking oils, leading to a higher demand for extra virgin olive oil, which is recognized for its rich flavor and nutritional properties. The rise in the adoption of Mediterranean diets, which emphasize the use of olive oil for cooking and dressing, further supports this trend. Moreover, the trend towards organic and sustainably produced products is gaining traction, as environmentally conscious consumers prefer olive oils that are certified organic.Key market drivers include the increasing trend of healthier lifestyles and the shift towards natural and organic food options among global populations. These changes have created a notable demand for high-quality olive oils that align with health-conscious consumer preferences. Additionally, the expansion of gourmet cuisine and the culinary use of olive oil in upscale restaurants have contributed to market growth. Opportunities in the Global Olive Oil Market can be captured by expanding distribution channels and enhancing brand visibility in emerging markets where olive oil consumption is on the rise. Innovating product offerings, such as flavored olive oils and infused varieties, can also attract a broader customer base.Furthermore, strengthening marketing efforts to educate consumers on the diverse uses and health benefits of olive oil can elevate its popularity and boost sales. Overall, the Global Olive Oil Market is poised for growth due to these trends, driven by evolving consumer preferences and lifestyle choices.
Olive Oil Market Drivers
Growing Health Consciousness Among Consumers
Consumers' growing health and nutrition consciousness is a major factor propelling the global olive oil market industry. Numerous studies have demonstrated the health advantages of olive oil, including its possible ability to lower the risk of heart disease and certain types of cancer. For example, according to the American Heart Association, eating olive oil helps lower cardiovascular risks, which is crucial because heart disease is still one of the world's top causes of death. Extra virgin olive oil, which is seen to be the healthiest type, is in greater demand as a result of consumers' growing desire for healthier cooking oils, particularly among millennials and health-conscious people. In addition, lifestyle-related health problems have significantly increased in recent years, according to the World Health Organization. The global olive oil market is expanding as a result of these changes in eating patterns as well as the rising demand for natural and organic products.
Rising Demand for Premium Quality Olive Oil
There is a notable shift in consumer preference towards high-quality, premium olive oil, primarily due to increasing disposable incomes and the desire for superior culinary experiences. According to the International Olive Council, the global consumption of olive oil has been experiencing a steady increase, with a higher proportion opting for organic and premium brands. This trend is largely driven by gourmet cooking enthusiasts and the growing culinary tourism industry across regions.These changes suggest that consumers are willing to invest in better-quality products, thereby fueling the growth of the Global Olive Oil Market Industry. The focus on quality has encouraged producers to enhance their product offerings, which helps in differentiating themselves and meeting international quality standards, thereby gaining consumer trust.
Increase in Olive Oil Production
The expansion in olive oil production worldwide has been a significant factor contributing to the growth of the Global Olive Oil Market Industry. Countries like Spain, Italy, and Greece have enhanced their olive cultivation through improved agricultural practices and increased mechanization, thereby boosting production. According to the Food and Agriculture Organization, global olive oil production has seen an upward trend, averaging approximately 3.2 million metric tons per year over the last five years, which supports the growing demand internationally.This increased availability ensures that supply can meet the rising consumer needs, which is a crucial driver for the market’s expansion. Moreover, the efforts to boost sustainability within agriculture, supported by various governmental initiatives, further enhance the industry's growth prospects.
Olive Oil Market Segment Insights
Olive Oil Market Type Insights
The Global Olive Oil Market has demonstrated significant growth and diversification, particularly within the Type segment, which encompasses Extra Virgin Olive Oil, Virgin Olive Oil, Refined Olive Oil, and Pure Olive Oil. In 2024, the overall market is valued at 3.79 USD Billion, showcasing the rising consumer demand for high-quality olive oil options. Extra Virgin Olive Oil stands out as the leader in this market, projected to hold a valuation of 1.14 USD Billion in 2024 and increase to 1.67 USD Billion by 2035. This segment's dominance can be attributed to its superior flavor profile and fresh health benefits, making it the preferred choice for culinary enthusiasts and health-conscious consumers alike.Virgin Olive Oil follows closely, with an expected valuation of 0.85 USD Billion in 2024 and an increase to 1.24 USD Billion by 2035. As a versatile ingredient, this oil offers a rich taste while retaining many of the health properties found in Extra Virgin Olive Oil, appealing to a broad audience. Meanwhile, Refined Olive Oil, valued at 1.25 USD Billion in 2024 and projected to rise to 1.72 USD Billion by 2035, serves a significant role for those seeking a more neutral taste in their cooking. The refining process enhances shelf life and versatility in commercial food applications, thereby maintaining its stronghold in the market.Pure Olive Oil, though anticipated to be the smallest segment, with a valuation of 0.55 USD Billion in 2024 and expected to grow to 0.87 USD Billion by 2035, still plays an essential role in the overall composition of the Global Olive Oil Market. This segment offers a blend of refined and virgin olives that assists in maintaining a balanced price point while providing quality oil for everyday cooking needs. The segmentation in the Global Olive Oil Market reveals diverse consumer preferences, accounting for flavor, health benefits, and application versatility.As health trends continue to prioritize the consumption of oils with greater nutritional value, the demand for Extra Virgin Olive Oil and Virgin Olive Oil will likely see accelerated growth as they dominate global markets through their critical health advantages. In addition, the growth of the food service industry and the increasing availability of olive oil in supermarkets and gourmet stores contribute to the expanding consumer base for these products.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Olive Oil Market Packaging Type Insights
The Global Olive Oil Market focuses significantly on the Packaging Type segment, which plays a crucial role in product preservation and consumer convenience. As the market continues to grow, anf valued at 3.79 USD Billion in 2024, the importance of packaging cannot be overstated. Various types contribute to the overall market dynamics, including Bottles, Cans, Tetra Packs, and Bulk Containers. Bottles are highly favored for their aesthetic appeal and practical use at retail outlets, making them accessible to consumers. Cans, on the other hand, dominate in terms of protection against light and oxidation, ensuring the quality of the oil remains intact.Tetra Packs offer a lightweight and space-efficient alternative that is gaining popularity for its sustainability features. Bulk Containers serve the food service industry extensively, catering to the rising demand for larger quantities. Overall, the significance of each packaging type is underscored by trends toward sustainability and the growth of the organic olive oil market, driving innovation and evolution within the Global Olive Oil Market, ensuring favorable market growth in the coming years.
Olive Oil Market Distribution Channel Insights
The Global Olive Oil Market demonstrates a robust and diversified distribution channel network, contributing significantly to its revenue generation. In 2024, the market was valued at 3.79 USD Billion, showcasing the growing consumer demand for olive oil products across various platforms. Within this landscape, Supermarkets and Hypermarkets stand out as a dominant force, offering a wide array of brands and product types, thereby attracting a large customer base. Convenience Stores also play a crucial role in providing easy accessibility to olive oil for consumers seeking quick purchases.The shift towards Online Retail has reshaped the traditional shopping experience, as more consumers prefer the convenience of purchasing olive oil through digital platforms, boosting sales in this segment. Specialty Stores cater to a niche market that focuses on high-quality and gourmet olive oils, appealing to discerning customers and enhancing brand value. The continuous growth of the Global Olive Oil Market is driven by increasing health awareness and the rising popularity of Mediterranean cuisine, presenting significant opportunities across all distribution channels while also facing challenges such as supply chain disruptions and competition from alternative oils.Overall, the segmentation of the market distribution channels highlights the importance of adaptability and innovation in meeting consumer preferences on a global scale.
Olive Oil Market End Use Insights
The Global Olive Oil Market is valued at 3.79 billion USD in 2024, displays significant growth across various End Use categories such as Household, Food Service, and Industrial applications. The Household segment is a key driver of market dynamics, as consumers increasingly prefer olive oil for its health benefits and versatile cooking uses. Meanwhile, the Food Service sector, comprising restaurants and catering services, has witnessed a surge in demand for premium olive oils to enhance culinary offerings, thus contributing to the overall growth of the market.The Industrial segment, though less prominent, holds notable importance as olive oil is utilized in the production of cosmetic, pharmaceutical, and food products, reflecting its versatility. As market growth trends evolve, factors such as rising health consciousness among consumers and the increasing adoption of Mediterranean diets are expected to drive demand further. Moreover, while challenges such as fluctuating olive oil prices and competition from other vegetable oils persist, opportunities for premium and organic offerings abound, indicating a dynamic landscape within the Global Olive Oil Market.Insights from market data reveal a robust outlook for these End Use segments, supporting their essential roles in driving the industry's growth.
Olive Oil Market Regional Insights
The Regional analysis of the Global Olive Oil Market reveals diverse market dynamics across various regions, contributing to an overall market valuation of 3.79 USD Billion in 2024, with significant growth projected. Europe stands out as a major player, commanding a value of 1.75 USD Billion in 2024, making it a dominant market due to its rich olive oil production and consumption culture. North America, valued at 0.85 USD Billion, showcases increasing health-consciousness among consumers, driving demand for oil, while the APAC region, valued at 0.55 USD Billion, sees growth fueled by rising disposable incomes and a trend toward healthy eating.South America, valued at 0.35 USD Billion, and the MEA region, with a valuation of 0.29 USD Billion, contribute to the overall market landscape but hold smaller shares due to less established olive oil industries. The Global Olive Oil Market Statistics indicate a growing interest in premium products and organic certifications, which are shaping consumer preferences globally. The market growth in these regions is propelled by factors such as health benefits, culinary applications, and increasing awareness of Mediterranean diets, which is further supported by evolving consumer behavior favoring quality over quantity.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Olive Oil Market Key Players and Competitive Insights
The Global Olive Oil Market encompasses a dynamic and competitive landscape characterized by diverse players vying for market share. This market is influenced by various factors, including consumption trends, health benefits associated with olive oil, and increasing demand for high-quality, premium products. The competition is heightened due to the presence of both established brands and emerging players, each striving to enhance their product offerings and expand distribution channels.Additionally, geographical factors, varying consumer preferences, and regulatory frameworks also play significant roles in shaping the competitive dynamics of the olive oil sector globally. As consumers become more health-conscious, there is an observable shift towards organic and extra virgin olive oils, prompting companies to innovate and position their products accordingly.Carbonell stands out in the Global Olive Oil Market with its strong heritage and reputation for high-quality products. Known for its commitment to quality and authenticity, Carbonell has successfully established a substantial market presence in various countries, highlighted by its wide distribution channels and loyal customer base. The company’s strengths lie in its ability to produce a diverse range of olive oil products, appealing to different consumer preferences and market segments, particularly in premium and organic categories. Moreover, Carbonell's efficient supply chain management ensures that its products remain accessible and meet the growing demand for healthy cooking oils. This strategic emphasis on quality and customer satisfaction has solidified Carbonell's status as a leading player within the Global Olive Oil Market.Tortuga has carved out its niche within the Global Olive Oil Market by focusing on creating high-quality, flavorful products that cater to a diverse range of culinary needs. The company excels in its product lineup, which prominently features premium olive oils known for their distinctive flavors and health benefits. Tortuga's robust market presence is reinforced by its investments in marketing and strong distribution partnerships, enabling it to reach consumers across multiple regions effectively. Strengths such as a dedication to product innovation, sustainability practices, and quality assurance enable Tortuga to differentiate itself from competitors. Furthermore, the company has pursued strategic mergers and acquisitions, which have expanded its market reach and fortified its position in the global landscape, allowing it to meet the increasing demands of a discerning consumer base in an ever-evolving market.
Key Companies in the Olive Oil Market Include
Olive Oil Market Industry Developments
The Global Olive Oil Market has witnessed significant developments recently. For instance, California Olive Ranch reported an increase in market share due to rising consumer demand for high-quality extra virgin olive oil amid health-conscious trends. In June 2023, Deoleo announced a strategic plan to enhance its production capacities, aiming to boost its brand presence, particularly for its flagship Carbonell label. Notably, in July 2023, Tortuga announced a merger with a local organic producer, further expanding its portfolio in boutique olive oil offerings. As for market valuations, Filippo Berio has experienced a growth surge, with current valuations reflecting burgeoning consumer interest across the U.S. and European markets.Additionally, in recent years, global olive oil consumption has steadily risen by approximately 3 percent annually, with forecasts indicating continued growth through 2025, driven by increased health awareness and the Mediterranean diet's popularity. Companies like Pompeian and Bertolli are also stepping up their marketing strategies to capitalize on this trend, further intensifying competition within the sector.
Olive Oil Market Segmentation Insights
Olive Oil Market Type Outlook
- Extra Virgin Olive Oil
- Virgin Olive Oil
- Refined Olive Oil
- Pure Olive Oil
Olive Oil Market Packaging Type Outlook
- Bottles
- Cans
- Tetra Packs
- Bulk Containers
Olive Oil Market Distribution Channel Outlook
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail
- Specialty Stores
Olive Oil Market End Use Outlook
- Household
- Food Service
- Industrial
Olive Oil Market Regional Outlook
- North America
- Europe
- South America
- Asia Pacific
- Middle East and Africa
| Report Attribute/Metric Source: |
Details |
| MARKET SIZE 2023 |
3.66(USD Billion) |
| MARKET SIZE 2024 |
3.79(USD Billion) |
| MARKET SIZE 2035 |
5.5(USD Billion) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) |
3.44% (2025 - 2035) |
| REPORT COVERAGE |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR |
2024 |
| MARKET FORECAST PERIOD |
2025 - 2035 |
| HISTORICAL DATA |
2019 - 2024 |
| MARKET FORECAST UNITS |
USD Billion |
| KEY COMPANIES PROFILED |
Carbonell, Tortuga, Filippo Berio, OLive, Kirkland Signature, Colavita, Gallo, Sasso, California Olive Ranch, Primo Extra Virgin Olive Oil, Deoleo, Borges, Lucini Italia, Bertolli, Pompeian |
| SEGMENTS COVERED |
Type, Packaging Type, Distribution Channel, End Use, Regional |
| KEY MARKET OPPORTUNITIES |
Health-conscious consumer trends, Rising demand for organic products, Expansion in emerging markets, Increasing culinary popularity globally, Innovative packaging solutions for sustainability |
| KEY MARKET DYNAMICS |
rising health consciousness, increasing demand for organic, fluctuations in supply, technological advancements in processing, competition from alternatives |
| COUNTRIES COVERED |
North America, Europe, APAC, South America, MEA |
Olive Oil Market Highlights:
Frequently Asked Questions (FAQ) :
The Global Olive Oil Market is expected to be valued at 3.79 USD Billion in 2024.
By 2035, the Global Olive Oil Market is projected to reach a valuation of 5.5 USD Billion.
The expected CAGR for the Global Olive Oil Market from 2025 to 2035 is 3.44%.
In 2024, Europe is expected to hold the largest market share, valued at 1.75 USD Billion.
The market value of Extra Virgin Olive Oil is projected to reach 1.67 USD Billion by 2035.
The North American segment is expected to be valued at 1.25 USD Billion in 2035.
Major players in the Global Olive Oil Market include Carbonell, Filippo Berio, and Bertolli.
The market size for Refined Olive Oil is expected to reach 1.72 USD Billion in 2035.
Challenges include fluctuating supply due to climate change and competition from alternative oils.
The Pure Olive Oil segment is projected to be valued at 0.87 USD Billion by 2035.
