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Since triathlons kicked off in 2000, different parts of the world have been working hard to let people know about this sport. This effort has not only made more people aware of triathlons but has also caused the market for triathlon clothing to go up. A good example of this is the National Collegiate Athletic Association (NCAA), which in 2014 said that women's triathlon was on the rise.
Also, British Triathlon is doing some cool stuff to help out. They started something called the International Partnerships Program. This program aims to make the quality and quantity of triathlon coaches better in places like the Caribbean.
British Triathlon is teaming up with different groups like EduCare, First Ascent, and British Rowing. Together, they're trying to teach as many people as possible about triathlons. These programs and awareness efforts are making the market for triathlon gear grow.
In addition to the information provided, it's crucial to recognize the significant impact these initiatives have on the triathlon community. Not only do they contribute to the growth of the market, but they also play a vital role in expanding the sport's reach and accessibility.
The National Collegiate Athletic Association's approval of women's triathlon as an emerging sport in 2014 marked a milestone. This decision not only recognized the increasing interest in the sport but also paved the way for more opportunities and inclusivity.
British Triathlon's International Partnerships Program is another commendable effort. By focusing on regions like the Caribbean, the program is not only promoting the sport globally but also addressing the need for skilled coaches in underserved areas. This initiative goes beyond just promoting a market; it's about fostering a community and creating lasting positive changes in the world of triathlons.
The collaborations with organizations such as EduCare, First Ascent, and British Rowing demonstrate a holistic approach to awareness. Education is a powerful tool, and by partnering with these entities, British Triathlon is ensuring that people not only know about triathlons but also understand the fundamentals and benefits of participating in the sport.
These collective efforts form a comprehensive strategy that not only benefits the market but also contributes to the overall well-being of the triathlon community. As more people become aware of the sport and gain access to quality coaching and education, the positive impact is likely to ripple across generations, fostering a healthier and more engaged population. In essence, these rising initiative programs are not just about selling gear; they are about building a vibrant and sustainable triathlon community worldwide.
Triathlon Clothing Market Highlights:
Global Triathlon Clothing Market Overview
Triathlon Clothing Market Size was valued at USD 16.49 billion in 2023. The triathlon clothing market industry is projected to grow from USD 17.80 Billion in 2024 to USD 32.10 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 7.64% during the forecast period (2024 - 2032).
Triathlon is a unique sport that comprises swimming, cycling and running. Men and women both participate in the triathlon event that is organized on an international level that tests their stamina, strength, agility, endurance, and concentration. Being a highly competitive and intense sport form, participation in triathlon events requires triathlon suits that are lightweight, flexible and able to withstand temperature.
The increased number of triathlon events globally through the triathlon governing authorities of major countries is aiding the market's growth during the forecast period. Apart from this, the increased awareness about the sport and its health benefits made a large number of people actively participate in triathlon and other such events, which include swimming, running and cycling. Furthermore, the evolving technology in triathlon clothing plays a vital role in the said market's expansion.
Triathlon Clothing Market Trends Insights
The trend of using comfortable and lightweight clothing for triathlon events and the overall changing lifestyle of people globally is aiding the market's growth.
The triathlon sport event is one of the most rigorous sports events that includes cycling, swimming and running to be completed in the stipulated period. As people are now aware of the sport and understand the essentials to perform the triathlon activity efficiently, there is a growing trend of using more comfortable and lightweight clothes while performing the triathlon activity that enhances flexibility and eventually helps to perform better with no movement restrictions.
Triathlon gear and cycling jerseys that are lightweight, comfortable and flexible that includes breathable and quickly-drying fabrics are found to be the most demanded triathlon accessories, which is eventually helping the market grow at a rapid pace. Furthermore, a more sustainable approach is being practiced while producing triathlon suits as the manufacturers are employing recyclable and reused materials to attract environmentally conscious consumers.
Apart from this, the changing lifestyle patterns of people globally are a vital growth element for the triathlon clothing market. People in the major emerging economies are rapidly changing their preferences towards sports fashion which is eventually helping the triathlon clothing market to boost revenue generation.
The increased awareness about health and fitness owing to the rising prevalence of obesity is one of the key reasons that is making people turn towards triathlon, and other such sports forms, which is helping garment manufacturers who are manufacturing triathlon gears, compression clothing, athletic swimwear, wetsuits, etc., and helping the global triathlon clothing market earn a substantial market share.
Triathlon Clothing Market Segment Insights
The global triathlon clothing market is primarily segmented based on type, application, and distribution channel.
Based on type, the triathlon clothing market is further divided into tri shorts, tri suits, and tri tops. Among these categories, the tri-suits category owes the major market share globally, being a versatile garment that suits both men and women. Such snug-fitting, stretchy-material garments are suitable for use during running or cycling. Additionally, segment growth is propelled by advancements in quick-drying technology, permeability, quick-wicking properties, aerodynamic fit and fabric, zipper accessibility, and a growing consumer propensity to invest in triathlon clothing.
Based on application the said market is further divided into two segments, viz., men and women. Out of which the men segment dominates the market as compared to the women segment, owing to the large number of male participants in such highly competitive sports events. As per reports, male attendance is recorded to be almost 60%-65% in any of the triathlon competitions, which indicates the market dominance of the men's segment of the triathlon clothing market.
Based on distribution channel, the market for triathlon clothing is further sub-segmented into online channels and offline channels, among which, the online distribution channels hold the major market share due to the changing consumer preference towards using the online platforms owing to its benefits like easy purchase module, doorstep delivery, fast and simple payment process and a wide range of products to choose from.
Triathlon Clothing Market Regional Insights
The global triathlon clothing market is primarily studied across four prominent regions, namely, North America, Europe, Asia-Pacific and the Rest of the World. Out of which, the European region is said to dominate the market in terms of market share among the other regions. Europe is also stated to be the fastest-growing region owing to its increased expenditure on research and development in the sport athleisure and the increased number of women participants in the triathlon particularly in Germany and France. Europe is among the principal markets in the said market segment that is registering for the top market share during the forecast period ending in 2030. Intensifying product collection of the triathlon clothing market by the important producers is one of the most noteworthy influences for the growth of the European market for the triathlon market.
The North American regional market is anticipated to witness a steady growth rate of 7.61% during the said forecast period. The North American region has been assessed to surpass USD 526.43 million by 2030. The North American region is emerging as an appealing region among the market manufacturers and producers of triathlon clothing. The propelling advances in the designs, colors, and different triathlon clothing types are some of the main factors expected to positively impact the triathlon clothing market's growth and expansion.
Asia-Pacific region is predicted to witness rapid growth during the forecast period owing to the substantial improvements in sport wears and the growing number of triathlon events in the region. Along with this, the APAC region is anticipated to witness the highest CAGR during the forecast period owing to the rapidly growing clothing and apparel industry and the increase in the number of clothing manufacturers, particularly in emerging economies like India, China and Japan.
Triathlon Clothing Market Key Players and Competitive Insights
The competitive insights of the global triathlon clothing market provide information regarding the fierce competition in the industry and analyze the major competitors through their strategies. The published research report comprises company overview, financials, revenue generation, market potential, research and development, investments, new market initiatives, global presence, production facilities and sites, production capacities, company strengths and weaknesses, product launch, mergers and acquisitions, etc.
Triathlon Clothing Market Key Companies Insights
- De Soto Sport
- Zoot Sports
- Kiwami Triathlon (Kiwami)
- Pearl Izumi
- TYR Sport, Inc.
- Louis Garneau Sports
- Zone3
- HUUB Design
- Orca
- 2XU
- Betty Designs
- Castelli Cycling
- ROKA Sports
- Santini Cycling
- Recent Developments
December 2022 -
In December 2022, Le Col, a leading apparel brand, signed a partnership deal with Zwift to be a clothing partner for triathlon tournaments and produce limited-edition cycling and running kit with gears.
September 2022 -
In September 2022, VARLO signed an acquisition deal with NCAA Sports to launch a global premier sports brand to produce high-performance technical clothing for triathlon sports events.
Triathlon Clothing Market Segmentation
By Type
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- Tri shorts,
- Tri suits
- Tri tops
By Application
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- Men
- Women
By Distribution Channel
-
- Online
- Offline
By Region
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- North America
- Europe
- Asia-Pacific
- Rest of the World
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