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US Lactose-Free Dairy Products Market Research Report: By Product Type (milk, yogurt, ice cream, others), By Category (organic, conventional) and By Distribution Channel (store-based, non-store-based) - Forecast to 2035


ID: MRFR/F-B & N/18283-HCR | 128 Pages | Author: Snehal Singh| December 2023

US Lactose-Free Dairy Products Market Overview


US Lactose-Free Dairy Products Market Size was estimated at 2.27 (USD Billion) in 2023. The US Lactose-Free Dairy Products Market Industry is expected to grow from 2.5(USD Billion) in 2024 to 4.5 (USD Billion) by 2035. The US Lactose-Free Dairy Products Market CAGR (growth rate) is expected to be around 5.489% during the forecast period (2025 - 2035).


US Lactose-free Dairy Products Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Key US Lactose-Free Dairy Products Market Trends Highlighted


The US Lactose-Free Dairy Products Market is experiencing significant growth driven by increasing lactose intolerance awareness among consumers. Many individuals are identifying their difficulty in digesting lactose, which has led to a rising demand for lactose-free alternatives. Consumers are becoming more health-conscious, prompting the inclusion of lactose-free dairy products in their diets. The trend towards healthier eating habits is pushing brands to innovate and produce a wider variety of lactose-free options, including milk, yogurt, cheese, and ice cream. This shift supports a larger market penetration as producers are increasingly recognizing the opportunity to cater to this demographic.Additionally, plant-based lactose-free dairy alternatives are gaining traction, appealing to both lactose-intolerant consumers and those seeking healthier or sustainable options. 


There is evidence of growth in vegan and non-dairy options, which have found a significant consumer base in the US, with products that include almond milk, soy milk, and coconut-based dairy. The demand for convenience foods is also reshaping the market, as busy lifestyles make ready-to-eat options more appealing. Retailers in the US are taking notice of these trends, leading to increased shelf space for lactose-free products in supermarkets and convenience stores. E-commerce growth has further expanded the reach of these items, allowing consumers easy access to lactose-free dairy products nationwide.


Overall, the market stands at a pivotal point where increased awareness, innovation, and distribution will significantly shape its future dynamics within the United States.


US Lactose-Free Dairy Products Market Drivers


Increasing Lactose Intolerance Cases


Lactose intolerance has been recognized as a growing health concern in the United States, affecting approximately 30 to 50 million adults, according to the National Institute of Diabetes and Digestive and Kidney Diseases. This condition often leads individuals to seek alternatives such as lactose-free dairy products, leading to significant growth in the US Lactose-Free Dairy Products Market Industry. With an increasing awareness regarding lactose intolerance among consumers, along with dietary adjustments being emphasized by health organizations, it becomes crucial for manufacturers to cater to this demographic.The expanding range of lactose-free options is indicative of the marked shift in consumer demand driven by health considerations. Furthermore, established organizations such as the American Dairy Association advocate for lactose-free options, further promoting their availability in various retail spaces, thus significantly driving the market as consumers show a willingness to pay a premium for compatible alternatives.


Rising Health Consciousness


Health consciousness among Americans continues to rise, with surveys showing that 70% of adults are actively seeking healthier dietary options. This trend is particularly relevant for dairy products, where the demand for lactose-free options is surging. The US Lactose-Free Dairy Products Market Industry is benefitting from this shift as consumers increasingly prioritize nutritional value over traditional dairy. Major retail chains like Whole Foods and Walmart have recognized this trend and expanded their lactose-free product lines, demonstrating a responsiveness to consumer preferences.According to the Dietary Guidelines for Americans, there is a significant push towards more balanced diets, which is expected to drive lactose-free dairy products as they offer nutritional benefits without the discomfort for lactose-intolerant individuals. This aligning of wellness trends with product availability is fueling growth within the lactose-free market segment.


Innovative Product Development


The US Lactose-Free Dairy Products Market Industry is seeing a surge in innovative product developments as brands strive to create appealing lactose-free products that do not compromise on taste or texture. Companies are investing in Research and Development (R&D) to formulate lactose-free dairy items that cater to diverse consumer pallets. The Food and Drug Administration published nutritional guidelines that promote innovation in food processing, thus encouraging manufacturers to explore novel lactose-free solutions.Brands such as Lactaid and Horizon Organic have successfully introduced new lactose-free milk and cheese varieties, contributing significantly to market growth. As per industry trends, innovative products are expected to grow by 20% over the next few years, supported by data indicating consumer preference shifts towards more diverse offerings while maintaining health criteria.


Growing Vegan and Plant-Based Trends


The increasing popularity of vegan and plant-based diets within the United States is compelling traditional dairy brands to enter the lactose-free sector, thus broadening the appeal of these products. According to the Plant-Based Foods Association, plant-based food sales have increased by 27% over the past year, pushing dairy manufacturers to expand their lactose-free and alternative offerings. This trend significantly contributes to the US Lactose-Free Dairy Products Market Industry growth, as it combines traditional lactose-free options with plant-based innovations.Major retailers are experiencing shifts in buying patterns, with many customers preferring lactose-free alternatives that are also plant-based, leading to dynamic changes in grocery shopping habits and significant implications on market demand.


US Lactose-Free Dairy Products Market Segment Insights:


Lactose-Free Dairy Products Market Product Type Insights


The US Lactose-Free Dairy Products Market has been undergoing significant transformation, particularly in its Product Type segment, which comprises items such as milk, yogurt, ice cream, and other lactose-free offerings. The growing awareness regarding lactose intolerance across the U.S. population, which affects approximately 30 to 50 million adults, is a primary driver of this market segment's expansion. In households increasingly adopting healthier lifestyles, lactose-free milk has emerged as a crucial product, catering to the needs of lactose-intolerant individuals while maintaining the nutritional benefits of regular milk.Furthermore, lactose-free yogurt has gained popularity among consumers seeking probiotic benefits along with digestive comfort; it is often viewed as a healthier alternative to traditional yogurt, thus contributing positively to the US Lactose-Free Dairy Products Market statistics. Ice cream, long loved as a comfort food, is also witnessing a notable increase in demand as manufacturers innovate to create flavors and textures that appeal to lactose-sensitive consumers, providing them with indulgence without compromising their dietary needs. Other lactose-free products, encompassing cheese and cream alternatives, are also establishing a foothold in the market, driven by diversified product offerings and a surge in veganism and vegetarianism among consumers.The overall trend indicates a growing acceptance and preference, as demand rises for animal product alternatives in the U.S., leading to a greater variety of lactose-free options available in grocery stores. Such trends reflect a broader shift in consumer preferences towards healthier dietary choices, positioning the lactose-free segment as a significant player in the US Lactose-Free Dairy Products Market landscape. In addition, continuous product innovation focused on taste and nutritional enhancements is likely to foster further growth, with the industry expected to adapt significantly to meet evolving consumer expectations.Overall, the Product Type segment serves as a vital area of focus that encompasses the various preferences and dietary restrictions of today's health-conscious U.S. consumers.


US Lactose-free Dairy Products Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Lactose-Free Dairy Products Market Category Insights


The US Lactose-Free Dairy Products Market shows a dynamic structure within its Category segment, primarily comprised of organic and conventional products. The increasing awareness of lactose intolerance among consumers has driven a robust demand for lactose-free options, which are deemed more digestive-friendly. Organic lactose-free dairy products have gained traction due to their perceived health benefits and sustainability, catering to a growing segment of health-conscious consumers looking for natural ingredients. Conversely, conventional lactose-free dairy products dominate the market by offering a wide variety of options at competitive prices, appealing to budget-conscious shoppers who still want to avoid lactose.This duality in the market presents a unique opportunity for brands to cater to diverse consumer needs. Additionally, the rise in e-commerce and online grocery shopping in the US has made both organic and conventional lactose-free dairy products more accessible, fueling market growth further. By understanding consumer preferences and leveraging them effectively, stakeholders can capitalize on the opportunities presented in this evolving market landscape.


Lactose-Free Dairy Products Market Distribution Channel Insights


 


The Distribution Channel segment of the US Lactose-Free Dairy Products Market plays a critical role in the overall market dynamics. The market consists of two main categories: store-based and non-store-based channels. Store-based distribution has traditionally dominated the market, leveraging physical storefronts such as supermarkets and health food stores, which provide consumers with a tactile shopping experience and immediate availability of lactose-free products. These channels benefit from an established consumer base and brand loyalty, making them essential for driving sales volume.On the other hand, the non-store-based segment, including e-commerce platforms and home delivery services, has been gaining traction, particularly as consumer preferences shift toward convenience and online shopping. This trend is driven by factors such as the busy lifestyle of consumers and the growing acceptance of online grocery shopping in the US. The combined growth of these distribution channels reflects the evolving landscape of consumer purchasing behavior, influenced by technological advancements and an increasing awareness of lactose intolerance.As the market continues to expand, both segments are expected to adapt to meet consumer demands more effectively.


US Lactose-Free Dairy Products Market Key Players and Competitive Insights:


The US Lactose-Free Dairy Products Market has experienced significant growth in recent years, primarily driven by the increasing awareness of lactose intolerance among consumers and a growing preference for dairy alternatives. This shift in consumer behavior has prompted various dairy companies to innovate and expand their product lines to cater to this rising demand. As a result, a competitive landscape has emerged, characterized by both established dairy giants and new players looking to enter the lactose-free sector. The market is marked by innovative product offerings, strategic partnerships, and targeted marketing campaigns aimed at educating consumers about the benefits of lactose-free dairy products. Competitors are also focusing on sustainability and health-conscious branding to meet the evolving preferences of consumers.Breyers has established a prominent position in the US Lactose-Free Dairy Products Market, primarily known for its wide array of lactose-free ice creams. The company leverages its extensive experience in the dairy industry to deliver high-quality, delicious products that appeal to a broad audience. Breyers has developed a loyal customer base thanks to its commitment to using real ingredients and simple recipes, which resonate with health-focused consumers. The brand frequently emphasizes its strong market presence, backed by effective marketing strategies that highlight the lactose-free aspect of its product offerings. By partnering with retailers and focusing on in-store promotions, Breyers has successfully increased its visibility and accessibility in grocery stores, making it a go-to brand for lactose-free indulgences.Chobani has made a significant impact in the US Lactose-Free Dairy Products Market, particularly through its innovative yogurt options that cater to lactose-intolerant consumers. Known for its Greek yogurt, Chobani offers a variety of lactose-free products that are rich in protein and preservation-free, appealing to health-conscious consumers seeking nutritious dairy alternatives. The company has successfully positioned itself as a leader in the yogurt segment by focusing on quality and flavor, often incorporating unique ingredients and recipes to differentiate its offerings. Additionally, Chobani has expanded its market presence through strategic acquisitions and partnerships, enhancing its product portfolio while further solidifying its foothold in the lactose-free space. The company’s commitment to sustainability and community initiatives also strengthens its brand appeal, making Chobani a formidable contender in the competitive landscape of lactose-free dairy products in the US.


Key Companies in the US Lactose-Free Dairy Products Market Include:




  • Breyers




  • Chobani




  • Blue Diamond Growers




  • Nestle




  • Tillamook




  • Stonyfield Farm




  • Dairy Farmers of America




  • Lactaid




  • Unilever




  • O organics




  • Emmi Roth




  • Danone




  • Horizon Organic




  • General Mills




  • Silk




US Lactose-Free Dairy Products Market Industry Developments


The US Lactose-Free Dairy Products Market has seen significant developments recently, marked by rising consumer demand for lactose-free alternatives due to increased awareness of lactose intolerance. Notably, in September 2023, Breyers expanded its lactose-free ice cream line to include new flavors, responding to growing customer preferences. Chobani has also been innovating, introducing lactose-free yogurt to cater to health-conscious consumers. In terms of mergers and acquisitions, there have been no publicly disclosed major transactions among the focus companies in the last few months. However, Dairy Farmers of America reported a robust growth in market valuation due to an upsurge in demand for lactose-free offerings, influencing market dynamics positively. The market has been on an upward trajectory over the past few years, with notable product launches and expansions from brands like Silk and Horizon Organic, indicating a strong market response to consumer needs. Reports show that the lactose-free segment is projected to grow further, driven by innovations and increasing availability across retail channels, solidifying its position in the dairy landscape. The plant-based segment represented by companies like Blue Diamond Growers is also reshaping consumer choices.


US Lactose-Free Dairy Products Market Segmentation Insights




  • Lactose-Free Dairy Products Market Product Type Outlook




  • milk




  • yogurt




  • ice cream




  • others




  • Lactose-Free Dairy Products Market Category Outlook




  • organic




  • conventional




  • Lactose-Free Dairy Products Market Distribution Channel Outlook




  • store-based




  • non-store-based



Report Scope:
Report Attribute/Metric Source: Details
MARKET SIZE 2018 2.27(USD Billion)
MARKET SIZE 2024 2.5(USD Billion)
MARKET SIZE 2035 4.5(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 5.489% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED Breyers, Chobani, Blue Diamond Growers, Nestle, Tillamook, Stonyfield Farm, Dairy Farmers of America, Lactaid, Unilever, O organics, Emmi Roth, Danone, Horizon Organic, General Mills, Silk
SEGMENTS COVERED Product Type, Category, Distribution Channel
KEY MARKET OPPORTUNITIES Rising lactose intolerance prevalence, Increased vegan and plant-based diets, Expanding e-commerce distribution channels, Innovative product flavors and formats, Health-conscious consumer trends
KEY MARKET DYNAMICS rising lactose intolerance prevalence, increasing health consciousness, growing demand for plant-based alternatives, technological advancements in processing, expanding retail distribution channels
COUNTRIES COVERED US


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