US Organic Beauty Personal Care Ingredients Market Research Report: By Plant Type (Aloe Vera, Avocado, Rose, Lavender, Jojoba, Rosemary, Neem and others) - Forecast to 2035.

US Organic Beauty Personal Care Ingredients Market Overview

US Organic Beauty Personal Care Ingredients Market Size was estimated at 1.11 (USD Billion) in 2023. The US Organic Beauty Personal Care Ingredients Market Industry is expected to grow from 1.16(USD Billion) in 2024 to 2.52 (USD Billion) by 2035. The US Organic Beauty Personal Care Ingredients Market CAGR (growth rate) is expected to be around 7.342% during the forecast period (2025 - 2035).

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Key US Organic Beauty Personal Care Ingredients Market Trends Highlighted

The US Organic Beauty Personal Care Ingredients Market is experiencing several significant trends driven by increasing consumer awareness and demand for natural products. A key market driver is the rising preference for clean, organic ingredients among American consumers. Studies show that more individuals are reading labels and seeking transparency in product formulations, leading to a greater emphasis on items that are free from synthetic chemicals and harsh additives. This demand is further fueled by growing health concerns regarding skin conditions and long-term exposure to artificial substances, prompting brands to enhance their offerings with organic certifications.Additionally, opportunities to be explored are expanding in the realm of eco-friendly packaging and sustainable sourcing of ingredients. As consumers become more environmentally conscious, brands that adopt sustainable practices, such as using biodegradable materials or responsibly sourced components, can better engage with their audience. There is also a notable rise in the popularity of personalized beauty care, where customization allows consumers to select products tailored to their specific skin types and concerns, creating a unique market edge. In recent times, the trend towards inclusivity and diversity within beauty standards has transformed the landscape of personal care products in the US.Brands are increasingly highlighting formulations that work for a wide range of skin tones and types, catering to an increasingly diverse customer base. Furthermore, the influence of social media plays a crucial role in shaping consumer behavior, with beauty influencers often promoting organic and natural products, enhancing the market’s visibility and appeal. Overall, the US Organic Beauty Personal Care Ingredients Market is adapting to evolving consumer preferences, showcasing a shift toward authenticity, sustainability, and personalization in beauty care.

US Organic Beauty Personal Care Ingredients Market Drivers

Rising Consumer Awareness About Health and Wellness

The demand for organic beauty personal care products in the US Organic Beauty Personal Care Ingredients Market Industry is increasingly driven by consumers becoming more health-conscious. A significant percentage of the US population now emphasizes wellness and personal health, resulting in a notable shift towards natural and organic products over synthetic alternatives. According to the American Journal of Public Health, there is a documented increase of nearly 25% in consumers seeking information on product ingredients and their effects on health between 2018 and 2022.Organizations like the Environmental Working Group are instrumental in educating consumers about harmful chemicals in traditional beauty products, leading to a rise in demand for organic ingredients. This awareness promotes a favorable market environment, as consumers are more likely to opt for products they perceive as safer and healthier. While specific consumer preferences are on the rise, a report from the Personal Care Products Council highlights that over 60% of consumers consider product ingredient transparency to be crucial when making purchasing decisions, further validating the shift towards organic beauty products.

Regulatory Support for Organic Products

Regulatory frameworks encouraging the use and production of organic beauty personal care products significantly drive the US Organic Beauty Personal Care Ingredients Market Industry. The USDA's National Organic Program has established definitions and standards that support organic labeling and certification. As of 2023, the USDA reports a 30% increase in the number of certified organic operators in the beauty and personal care sector, reflecting growing compliance with organic practices among manufacturers.Additionally, consumer-driven initiatives advocating for organic standards push brands to adapt their formulations. As government regulations become stricter with regards to chemical usage, especially harmful substances found in personal care products, brands are pressured to switch to organic ingredients, thereby driving market growth.

Increase in Environmental Concerns

There is a significant surge in environmental consciousness among consumers in the US, leading to heightened demand for sustainable and eco-friendly beauty products. Recent surveys show that approximately 70% of consumers actively seek out products with minimal environmental impact, demonstrating a strong preference for brands that align with their values. Major organizations such as the Sierra Club and the National Resources Defense Council advocate for sustainable practices within the beauty industry, urging companies to reduce the environmental footprint associated with their products.This societal push is reflected in the growth of the organic beauty personal care segments, as brands pivot to eco-friendly practices such as sustainable sourcing and biodegradable packaging, all while expanding their organic offerings to meet consumer demands in the US Organic Beauty Personal Care Ingredients Market Industry.

US Organic Beauty Personal Care Ingredients Market Segment Insights

Organic Beauty Personal Care Ingredients Market Plant Type Insights

The US Organic Beauty Personal Care Ingredients Market, particularly the Plant Type segment, showcases a rich diversity of natural ingredients that significantly enhance the appeal and functionality of personal care products. Aloe Vera stands out due to its soothing properties, renowned for hydrating and calming the skin, making it a favorite in skincare formulations. Avocado, with its nutrient-rich oil, is recognized for providing deep moisture and nourishment, appealing to consumers seeking natural solutions for dry skin. Lavender not only offers a pleasing aroma but also exhibits calming effects, which is increasingly valued in products aimed at relaxation and wellness.Jojoba oil, likened to human sebum, provides effective moisturizing capabilities, allowing it to dominate in hair and skin care applications for its compatibility with various skin types. Rosemary, known for its antioxidant properties, is often included in formulations to support hair health and stimulate growth. Neem, celebrated for its antiseptic and antibacterial properties, finds its place in personal care products catering to consumers focused on natural remedies. The presence of these ingredients reflects a growing trend towards clean beauty, with consumers seeking products free from harmful chemicals.As awareness of sustainable ingredients rises and the demand for organic products grows, the Plant Type segment is positioned to thrive, appealing to environmentally-conscious consumers looking for purity and efficacy in their beauty routines. Overall, the plant-derived ingredients in this segment represent a microcosm of consumer preferences that favor simplicity, integrity, and the welfare of both individuals and the planet.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

US Organic Beauty Personal Care Ingredients Market Key Players and Competitive Insights

The US Organic Beauty Personal Care Ingredients Market has experienced a significant transformation, driven by increasing consumer demand for natural and organic products. This trend has compelled manufacturers to innovate and adapt their offerings to cater to a more health-conscious and environmentally aware customer base. The competitive landscape is characterized by a mix of established players and emerging brands, all vying for market share in a rapidly evolving industry. Companies are investing heavily in research and development to enhance product formulations, focusing on sustainability and efficacy while maintaining transparency about ingredient sourcing. As the market grows, understanding the competitive dynamics becomes essential for stakeholders aiming to capture opportunities in this vibrant segment.Innospec has carved a significant niche within the US Organic Beauty Personal Care Ingredients Market through its commitment to producing high-quality, innovative ingredients that meet the demands of health-conscious consumers. The company boasts a robust portfolio of organic and natural ingredients designed for a variety of applications in the beauty and personal care sector. Its strengths lie in an established reputation for quality, a highly skilled research and development team, and efficient supply chain management that allows quick response to market trends. Through strategic partnerships and a broad distribution network, Innospec has successfully positioned itself as a reliable supplier to brands seeking to enhance their organic product offerings. The company continually invests in sustainability initiatives, ensuring that it meets the rising consumer expectations associated with clean and eco-friendly beauty products.EcoPride Marketing has emerged as a key player in the US Organic Beauty Personal Care Ingredients Market by focusing on a wide range of organic ingredients crafted for beauty applications. The company’s key products and services are grounded in sustainability, aligning themselves with the green movement that emphasizes natural, responsibly sourced materials. EcoPride Marketing’s strengths include a strong relationship with suppliers, ensuring the highest quality of raw materials for its customers, and a well-defined marketing strategy that resonates with health-focused brands. Moreover, the company has been active in expanding its market presence through strategic mergers and acquisitions, allowing it to enhance its product offerings and reach a broader customer base. Their commitment to innovation and quality ensures that EcoPride Marketing remains a formidable player within the organic beauty personal care sector, responding adeptly to changing market demands and consumer preferences in the US.

Key Companies in the US Organic Beauty Personal Care Ingredients Market Include

• Innospec


• EcoPride Marketing


• BASF


• BioOrganic Concepts


• Evonik Industries


• Naturex


• Sustainable Organic Solutions


• Kraemer and Martin


• Cargill


• Cognis


• Green Ingredients


• Biochemica International


• Dow


• Aromantic

US Organic Beauty Personal Care Ingredients Market Industry Developments

The US Organic Beauty Personal Care Ingredients Market has seen various developments recently. In February 2023, Innospec announced the expansion of its EcoPride portfolio, aimed at enhancing sustainability in personal care products while maintaining performance efficiency. EcoPride Marketing, which focuses on natural product innovations, continues to collaborate with brands focusing on clean beauty. BASF has made advancements in bio-based ingredients, while Evonik Industries has launched new formulations that align with environmental goals, aiming to meet growing consumer demand for organic and sustainable products. Cargill has introduced innovative plant-based ingredients that cater to the increasing interest in vegan and organic formulations. Notably, there have been discussions surrounding potential mergers and acquisitions in this space, particularly as companies like Naturex and Sustainable Organic Solutions explore partnerships to bolster their market presencespecific deals are under evaluation. The sector has also shown robust growth, with a marked increase in market valuation driven by heightened awareness of ingredient transparency and shifts towards natural alternatives. In the past two to three years, the trend of clean beauty has solidified its status in the US, with significant consumer preference pushing major companies to focus on organic formulations.

US Organic Beauty Personal Care Ingredients Market Segmentation Insights

Organic Beauty Personal Care Ingredients Market Plant Type Outlook

• Aloe Vera


• Avocado


• Rose


• Lavender


• Jojoba


• Rosemary


• Neem and others

Report Scope

Report Attribute/Metric Source:	Details
MARKET SIZE 2018	1.11(USD Billion)
MARKET SIZE 2024	1.16(USD Billion)
MARKET SIZE 2035	2.52(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)	7.342% (2025 - 2035)
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR	2024
MARKET FORECAST PERIOD	2025 - 2035
HISTORICAL DATA	2019 - 2024
MARKET FORECAST UNITS	USD Billion
KEY COMPANIES PROFILED	Innospec, EcoPride Marketing, BASF, BioOrganic Concepts, Evonik Industries, Naturex, Sustainable Organic Solutions, Kraemer and Martin, Cargill, Cognis, Green Ingredients, Biochemica International, Dow, Aromantic
SEGMENTS COVERED	Plant Type
KEY MARKET OPPORTUNITIES	Sustainable sourcing practices, Clean-label ingredient demand, Increased e-commerce adoption, Rising consumer awareness, Regulatory compliance advantages
KEY MARKET DYNAMICS	sustainability trends, clean beauty demand, regulatory pressures, consumer awareness, ingredient transparency
COUNTRIES COVERED	US