In order to gather both qualitative and quantitative insights, supply-side and demand-side stakeholders were interviewed during the primary research phase. CEOs, VPs of Manufacturing, heads of Sustainability & ESG, R&D directors, and commercial leads from producers of synthetic leather, suppliers of polymers, and OEMs of coating equipment were examples of supply-side sources. Demand-side sources include procurement directors from automobile OEMs, sustainability executives from footwear brands, product development heads from fashion houses, and buying managers from furniture & furnishing companies. Primary research obtained information on material replacement patterns, price elasticity between synthetic and real leather, and expenses associated with regulatory compliance. It also validated market segmentation across PVC, PU, and bio-based categories and corroborated capacity growth timetables.
Primary Respondent Breakdown:
By Company Tier: Tier 1 (38%), Tier 2 (40%), Tier 3 (22%)
By Designation: C-level Primaries (28%), Director Level (42%), Others (30%)
By Region: North America (32%), Europe (30%), Asia-Pacific (28%), Rest of World (10%)
[Note: Tier 1 = >USD 10B revenue; Tier 2 = USD 1B–10B; Tier 3 =
Production volume mapping and revenue analysis along the value chain were used to get the global market valuation. The methods included:
Identification of 50+ significant producers in North America, Europe, Asia-Pacific, and Latin America, spanning petrochemical giants, specialty coating companies, and emerging bio-based material startups
Product mapping among synthetic leather categories based on PVC (polyvinyl chloride with plasticizer systems), PU (polyurethane coated fabrics), and bio (plant-derived polymers and recycled material) Analysis of stated and modeled yearly revenues related to synthetic leather portfolios, including dedicated manufacturing line capacity and utilization rates
Coverage of manufacturers comprising 72–78% of global market share in 2024
Extrapolation of segment-specific valuations using top-down (manufacturer revenue validation) and bottom-up (production volume × average selling price by country and end-use application) methods, including automotive interior specifications, footwear material grades, and furnishing upholstery standards