Live Streaming Market is Expected to Showcase Rampant Growth Over 2032

MRFR Press Release/- Market Research Future has published a Cooked Research Report on the Global Live Streaming Market.

Live Streaming Market Overview:

The live streaming market is set to grow at a CAGR of 25.60% during the forecast period 2023 to 2032. As per the market research report, the market will hit US$ 559.63 billion in terms of valuation by the end of 2032. The market growth will be driven by the rising preference for live streaming. Based on the research report, rising video streaming activities by users across verticals will accelerate growth in the market till 2032. Although fake traffic on live-streaming sites will have a negative impact on the global live streaming market’s growth during this period.

Widespread malpractice of purchasing fake traffic is predicted to be a key challenge which could become a strong threat from 2023 to 2032 to companies. The market report published by expert analysts includes primary and secondary data and suggests that component, end-user, and region segments are anticipated to witness tremendous growth till 2032. Factors such as the growing viewership of OTT platforms and live streaming content will become key growth drivers during the forecast period and the growing need for greater brand engagement is also said to be supporting the market globally, however, the growth projected for the forecast period could be affected by concerns regarding authenticity which could negatively affect activities taking place across the market. Lack of technical infrastructure is another challenge the market could face till 2032.

Live Streaming Market Segmentation:

The live streaming market is segregated into different market segments based on component, end-user, and region. For a comprehensive analysis of the market, the component, end-user, and region segments are further split into smaller segments. The component segment is categorized into platforms and services. Furthermore, based on end-users, the global market is also segmented into media & entertainment, esports, events, education, retail, government and others. Based on the market segmentation analysis, the report covers market forecasts.

Untapped opportunities for the consumption of live video content will support the market growth from 2020 to 2027. As per the market research report, the global market for live streaming is anticipated to grow at a healthy rate across all the component, end-user, and region segments. However, the presence of active threats such as high cost of data could hamper the market growth. Business activities across online streaming have also been examined and studied by online streaming industry’s experienced analysts. The live streaming market research report covers findings with predictions and forecasts till 2027.

Live Streaming Market Regional Overview:

The live streaming market, with its product and service related segments, is spread across the world. Online streaming based regional markets are also covered in the market research report. The regional markets are Asia-Pacific, Europe, North America, the Middle East and Africa and the rest of the world. The emergence of the live streaming platforms is anticipated to be a major factor for growth across the online streaming space during the forecast period. The regional market in North America is classified as the United States, Mexico, Canada, and others. 

The online streaming sector based regional markets in Europe are split into Italy, Germany, France, and the United Kingdom. In the Asia Pacific region, the market is segmented into China, India, Japan, and others. Online streaming based businesses in these regional markets are anticipated to grow due to the collectible and enthusiast communities during the forecast period 2020 to 2027. Although  the market’s growth could be affected by underdeveloped infrastructure for IT. The analysts have also segmented markets of the Middle East, Africa, and the rest of the world.

Competitive Landscape:

Online streaming based organizations are profiled in the market research report. The live streaming market along with companies and segments  have been studied. The analysis of online streaming based business is also done to identify key challenges and strengths of these companies. The global live streaming market research report covers SWOT analysis, Porter’s Five Force analysis of major online streaming related organizations. The strategy and other key details of these companies for the forecast period 2020 to 2027 are covered in the report. The increasing spending power is anticipated to support the market growth as the market is set to grow at a CAGR of 28.1% and reach a value of US$247,275 million by 2027.

Industry News:

IAC-owned online video site Vimeo revealed today that it is purchasing the live video streaming network Livestream and releasing its own live streaming product, Vimeo Live, after dropping plans to launch a premium video-on-demand company earlier this year. The move to incorporate Livestream's technology into Vimeo would enable video creators to record, upload, broadcast, and archive their live events, as well as host, distribute, and monetize their content, according to the company. The purchase price was not announced, although it is scheduled to close in the first quarter of 2019. It's also the biggest purchase in Vimeo's history.