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    B2B Cybersecurity Market

    ID: MRFR/ICT/20063-CR
    128 Pages
    Aarti Dhapte
    April 2024

    B2B Cybersecurity Market Research Report Information By Offering (Solution {Identity, Access Management, Compliance & Policy Management, Firewall, Unified Threat Management (UTM), Encryption & Tokenization, and Antiware & Malware}, and Services), By Security Type (Security Type, Network Security, End Point Security, Email Security, Deception Technology, Application Technology, Wireless Security, and Others), By Deployment Type (On-Cloud and On-Premises),By organization Size ( Freelancers or Micro-Organizations (Upto 5 Users), SM...

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    B2B Cybersecurity Market Summary

    As per Market Research Future Analysis, the B2B Cybersecurity Market is projected to grow from USD 8,853.54 Million in 2025 to USD 33755.77 Million by 2035, with a CAGR of 14.32% during the forecast period. The market was valued at USD 7744.51 Million in 2024. Key drivers include the increasing frequency of cyberattacks, stringent regulatory requirements, and the convergence of cybersecurity with cloud computing, IoT, AI, and blockchain. The demand for cloud-native security solutions and identity-centric access controls is rising due to the adoption of hybrid and multi-cloud environments and remote work models. Major players in the market include Palo Alto Networks, Fortinet, and Check Point Software Technologies.

    Key Market Trends & Highlights

    The B2B Cybersecurity market is experiencing significant growth driven by technological advancements and increasing cyber threats.

    • Market Size in 2024: USD 7744.51 Million; projected to reach USD 33755.77 Million by 2035.
    • CAGR of 14.32% during the forecast period (2025-2034).
    • Services segment contributed ~57% to market revenue in 2022.
    • End Point Security dominated the market in 2022.

    Market Size & Forecast

    2024 Market Size USD 7744.51 Million
    2035 Market Size USD 33755.77 Million

    Major Players

    Palo Alto Networks, Fortinet, Check Point Software Technologies, CrowdStrike Holdings Inc., Trend Micro Inc.

    B2B Cybersecurity Market Drivers

    Rising Cyber Threats

    The increasing frequency and sophistication of cyber threats drives demand in the Global B2B Cybersecurity Market Industry. Organizations face a myriad of attacks, including ransomware, phishing, and advanced persistent threats. In 2024, the market is projected to reach 7.62 USD Billion, reflecting a heightened awareness of cybersecurity risks. Companies are compelled to invest in robust security measures to protect sensitive data and maintain customer trust. This trend is likely to continue as cybercriminals evolve their tactics, necessitating continuous innovation in cybersecurity solutions.

    Increased Remote Work

    The shift towards remote work arrangements has transformed the cybersecurity landscape, impacting the Global B2B Cybersecurity Market Industry. With employees accessing corporate networks from various locations, organizations face heightened risks of data breaches and cyberattacks. This trend has prompted businesses to invest in secure remote access solutions, endpoint protection, and employee training programs. As remote work becomes a permanent fixture for many companies, the demand for comprehensive cybersecurity solutions is expected to rise. The market's growth trajectory indicates a strong response to these evolving work environments.

    Regulatory Compliance

    Stringent regulatory frameworks across various regions compel businesses to prioritize cybersecurity, thereby propelling growth in the Global B2B Cybersecurity Market Industry. Regulations such as GDPR and CCPA impose heavy penalties for data breaches, motivating organizations to adopt comprehensive cybersecurity strategies. As compliance requirements become more complex, companies are increasingly investing in cybersecurity solutions to avoid legal repercussions. This trend is expected to contribute to the market's expansion, with projections indicating a growth to 33.8 USD Billion by 2035. The emphasis on compliance underscores the critical role of cybersecurity in modern business operations.

    Market Growth Projections

    The Global B2B Cybersecurity Market Industry is on a robust growth trajectory, with projections indicating a market value of 7.62 USD Billion in 2024 and an anticipated rise to 33.8 USD Billion by 2035. This growth is underpinned by a compound annual growth rate (CAGR) of 14.49% from 2025 to 2035. Such figures highlight the increasing recognition of cybersecurity as a critical component of business strategy. The market's expansion is likely driven by various factors, including rising cyber threats, regulatory compliance, and the adoption of emerging technologies.

    Emerging Technologies Adoption

    The integration of emerging technologies such as artificial intelligence and machine learning into cybersecurity solutions is reshaping the Global B2B Cybersecurity Market Industry. These technologies enhance threat detection and response capabilities, enabling organizations to proactively address vulnerabilities. Companies are increasingly leveraging AI-driven security tools to analyze vast amounts of data and identify potential threats in real-time. This trend not only improves security posture but also streamlines operations. As organizations continue to adopt advanced technologies, the market is poised for substantial growth, reflecting the need for innovative cybersecurity solutions.

    Digital Transformation Initiatives

    The ongoing digital transformation across industries significantly influences the Global B2B Cybersecurity Market Industry. As organizations transition to cloud-based services and adopt IoT technologies, the attack surface expands, necessitating enhanced cybersecurity measures. Businesses are increasingly aware that digital transformation without adequate security can lead to vulnerabilities. This realization drives investments in cybersecurity solutions, as companies seek to safeguard their digital assets. The market is anticipated to grow at a CAGR of 14.49% from 2025 to 2035, reflecting the urgency to integrate security into digital strategies.

    Market Segment Insights

    B2B Cybersecurity Market Platform Segment Insights

    B2B Cybersecurity Offering Insights

    Based on offering, the B2B Cybersecurity Market segmentation includes Solution {Identity, Access Management, Compliance & Policy Management, Firewall, Unified Threat Management (UTM), Encryption & Tokenization, and Antiware & Malware}, and Services). The Service held the majority share in 2022, contributing around ~57% to the market revenue. Services are predicted to dominate the market over the forecast period. A significant portion of the market might be attributed to the rising need for expert services such as physical security testing, business risk assessment, and penetration testing. The lack of skilled cybersecurity workers is a major factor driving the segment's growth.

    Furthermore, end-user companies choose the advice and expertise of expert service providers to lower corporate security risks by implementing reasonably priced security solutions.

    B2B Cybersecurity Security Type Insights

    Based on the security type, the B2B Cybersecurity Market segmentation is Security Type, Network Security, End Point Security, Email Security, Deception Technology, Application Technology, Wireless Security, and Others). End Point Security dominated the market in 2022. Endpoint security is the process of defending against harmful threats and cyberattacks on devices such as workstations, servers, and others that can accept a security client. Businesses can defend servers located on a network or in the cloud, or devices used by employees for work, from online attacks by implementing endpoint security software.

    The endpoint security solution allows businesses to swiftly detect malware and other typical security threats. Additionally, it can offer endpoint monitoring, detection, and response, which helps the company identify increasingly sophisticated threats including zero-day assaults, polymorphic attacks, and fileless malware. This more advanced technique provides increased visibility and a wider selection of response options when presented with a security concern.

    FIGURE 2: B2B CYBERSECURITY MARKET, BY SECURITY TYPE, 2022 VS 2032 (USD MILLION)

    B2B Cybersecurity Deployment Type Insights

    Based on deployment type, the B2B Cybersecurity Market segmentation includes On-Cloud and On-Premises. The On-Premises owners held the majority share in 2022. On-premises B2B cybersecurity, while extremely safe and customized, is losing market share due to a rising demand for low-cost cloud-based solutions. Significant investments in software licenses, IT perssonnel, hardware, and continuing costs are necessary to maintain on-premises security. Small and medium-sized organizations (SMEs) are increasingly opting for cloud-based security due to its cost-effectiveness. Enterprise usage of on-premises security is declining, even if it conceals internal systems.

    SMEs are discouraged by their high installation costs, while some in the BFSI industry place a higher priority on security than costs. Their market share will probably rise as more reasonably priced cloud-based solutions become available. On-premises solutions have high deployment costs, sluggish software updates, a lack of agility in rearchitecting, and no real-time behavioral analysis. The on-premises B2B cybersecurity market's growth will be constrained by these issues

    B2B Cybersecurity Organization Size Insights

    Based on organization size, the B2B Cybersecurity Market segmentation includes Freelancers or Micro-Organizations (Upto 5 Users), SME's (5 to 200 Users), and Large Organizations (More than 200 Users). The Large Organizations (More than 200 Users) owners held the majority share in 2022. The large enterprise category is likely to dominate the market over the forecast period. Large companies frequently have broad and complicated IT infrastructures that include data centers, many offices or locations, and a diverse set of devices and applications. Because of this complexity, comprehensive security solutions are needed.

    These companies also frequently handle sensitive company and customer data, which makes data breaches and cyberattacks a security risk as well as a big legal and reputational worry. It necessitates increased investment in cybersecurity solutions to protect against potential threats.

    Furthermore, major corporations are subject to strict regulatory compliance obligations that necessitate robust cybersecurity processes. High penalties for noncompliance further incline large businesses to make significant investments in cybersecurity. The industry is growing as a result of a number of factors, including high-value assets, complicated network environments, regulatory pressure, and a higher danger of sophisticated threats.

    B2B Cybersecurity Industry Vertical Insights

    Based on industry vertical, the B2B Cybersecurity Market segmentation includes BFSI, Manufacturing, Healthcare, Retail, IT & Telecommunications, Aerospace & Defense, Government, and Others. The IT & Telecommunications owners held the majority share in 2022. The IT and telecom sectors' increasing inclination for cyber security services and solutions is driving market participants to expand their product lines and clientele. The telecom industry has seen tremendous transformation as a result of the current digitalization trend.

    The telecom industry is investing in cutting-edge technologies like cloud, IoT, and 5G, which is anticipated to create a lot of chances for the telecom and IT cybersecurity market. Furthermore, it is anticipated that the necessity of Bring-Your-Own-PC (BYOPC) would increase the importance of content migration and device administration due to remote management.

    Get more detailed insights about B2B Cybersecurity Market Research Report - Global Forecast till 2034

    Regional Insights

    By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North America B2B Cybersecurity market accounted for ~32% in 2022. It is expected to exhibit a significant CAGR growth during the study period. In North America region the B2B Cybersecurity Market, both, business and public organizations are experiencing incremental growth in cyberattacks; hence, the large investment in security fortification have led to the significant share of this region in the global market.

    Additionally, the market is growing in this region due to other factors like rising cyberterrorism, malware and phishing threats, adoption of IoT, privacy concerns, and the emergence of disruptive digital technologies.

    FIGURE 3: B2B CYBERSECURITY MARKET SIZE BY REGION 2022 VS 2032

    B2B CYBERSECURITY MARKET SIZE BY REGION 2022 VS 2032

    Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

    Further, the major countries studied in the market report are the U.S., Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    Asia Pacific market accounts for the second-largest market share. The Asia-Pacific cybersecurity business is anticipated to grow even more as the severity of these attacks increases and government regulations tighten. The increasing use of cybersecurity solutions is a result of rising internet usage in both developed and developing nations. Furthermore, cybersecurity has become an essential part of any organization due to increasing data vulnerability brought on by the proliferation of the wireless network for mobile devices.

    A growing number of developing nations, including China, India, Singapore, and Japan, are dealing with cybersecurity-related problems. In terms of DNS hijacks, India comes in third place, suggesting a significant increase in the registration of cybercrime. Furthermore, Asia was the most attacked region in the globe in 2021, accounting for 26% of all attacks worldwide, according to the IBM X-Force Threat Intelligence Index 2022. Asia's most attacked country ranking is headed by India. The cybersecurity industry may triple in size over the next ten years, according to recent analysis from the Australian Cyber Security Growth Network.

    The Europe B2B Cybersecurity Market is expected to grow at the fastest CAGR between 2022 and 2032. The growing demand for cybersecurity solutions in Europe to safeguard businesses and governments from hostile cyber-attacks is driven by increased digitization. The development of online and data-driven organizations in the post-pandemic era raised the need for cyber security majors in corporations and government agencies across the globe, spurring the use of B2B cybersecurity solutions.

    According to a European DIGITAL SME Alliance report published in October 2023, there was a significant increase in ransomware assaults, followed by phishing activities carried out over the same period each year, mostly targeting France, Germany, Italy, and Spain. The first quarter of 2023 witnessed a steady peak in attacks across all four quarters, with 7,772 new Common Vulnerabilities and Exposures being published. This underscores the dynamic and ever-changing nature of cyber vulnerability.

    Key Players and Competitive Insights

    With a strong presence across different verticals and geographies, the B2B Cybersecurity market is highly competitive and dominated by established, pure-play vendors. Over 30 vendors cater to this market, and they continually innovate their solutions to meet the evolving needs of businesses by adopting new technologies. These vendors have a robust geographic footprint and partner ecosystem to cater to diverse customer segments. The B2B Cybersecurity market is highly competitive, with many vendors offering similar products and services.

    The major players in the market include Palo Alto Networks, Fortinet, Check Point Software Technologies, CrowdStrike Holdings Inc.and others. Palo Alto Networks focuses on expanding its Cybersecurity offerings through innovation and strategic acquisitions. The company aims to enhance its portfolio with advanced threat detection and prevention capabilities, including cloud security, endpoint protection, and network security solutions. Additionally, Palo Alto Networks emphasizes partnerships with industry leaders and investing in research and development to address evolving cyber threats and meet the needs of organizations seeking robust Cybersecurity solutions.

    Fortinet's key growth strategy in Cybersecurity centers on providing integrated and automated security solutions to address evolving threats. The company emphasizes innovation, continuously enhancing its Security Fabric platform to deliver comprehensive protection across networks, endpoints, applications, and the cloud. Fortinet also focuses on expanding its global presence, strengthening partnerships, and investing in research and development to stay ahead of emerging cyber threats and maintain its position as a leader in the Cybersecurity industry.

    The B2B Cybersecurity Market is consolidated, increasing competition, acquisitions, mergers, and other strategic market developments and decisions to improve operational effectiveness.

    Key Companies in the B2B Cybersecurity Market market include

    Industry Developments

    • In December 2023, Palo Alto Networks, the global Cybersecurity leader, today announced it has completed its acquisition of Dig Security, an innovative provider of Data Security Posture Management (DSPM).
    • In November 2023, Palo Alto Networks reached an agreement to acquire secure web browser provider Talon Cyber Security.

    Future Outlook

    B2B Cybersecurity Market Future Outlook

    The B2B Cybersecurity Market is projected to grow at a 14.32% CAGR from 2025 to 2035, driven by increasing cyber threats, regulatory compliance, and digital transformation.

    New opportunities lie in:

    • Develop AI-driven cybersecurity solutions to enhance threat detection and response. Expand managed security services to cater to small and medium enterprises. Invest in blockchain technology for secure data transactions and identity management.

    By 2035, the B2B Cybersecurity Market is expected to be robust, reflecting substantial growth and innovation.

    Market Segmentation

    B2B Cybersecurity Regional Outlook

    • {""=>["US"
    • "Canada"]}
    • {""=>["Germany"
    • "France"
    • "UK"
    • "Italy"
    • "Spain"
    • "Rest of Europe"]}
    • {""=>["China"
    • "Japan"
    • "India"
    • "Australia"
    • "South Korea"
    • "Rest of Asia-Pacific"]}
    • {""=>["Middle East"
    • "Africa"
    • "Latin America"]}

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 7744.50 (USD Million)
    Market Size 2025 8853.54 (USD Million)
    Market Size 2035 33755.77 (USD Million)
    Compound Annual Growth Rate (CAGR) 14.32% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2023
    Market Forecast Units USD Million
    Segments Covered Offering, Security Type, Deployment, Organization Size, Industry Vertical, and Region
    Geographies Covered Europe, North America, Asia-Pacific, and the Rest of the World
    Countries Covered The U.S, Germany, Canada, U.K., Italy, France, Spain, Japan, China, Australia, India, South Korea, and Brazil
    Key Companies Profiled Palo Alto Networks, Fortinet, Check Point Software Technologies, CrowdStrike Holdings Inc., Trend Micro Inc., Zscaler, Cloudflare Inc., Rapid7, Darktrace PLC, CyberArk Software Inc., SentinelOne Inc.
    Key Market Opportunities ·       Integration Of Ai Enhances Threat Detection Capabilities
    Key Market Dynamics ·       Increasing frequency of cyber attacks on businesses ·       Stringent regulatory requirements for data protection compliance

    FAQs

    How much is the B2B Cybersecurity market?

    The B2B Cybersecurity Market size is expected to be valued at USD 7744.5 Million in 2024.

    What is the growth rate of the B2B Cybersecurity market?

    The global market is projected to grow at a CAGR of 14.32% during the forecast period, 2025-2034.

    Which region held the largest market share in the B2B Cybersecurity market?

    Europe had the largest share of the global market.

    Who are the key players in the B2B Cybersecurity market?

    The key players in the market are Palo Alto Networks, Fortinet, Check Point Software Technologies, CrowdStrike Holdings Inc., Trend Micro Inc., Zscaler, Cloudflare Inc., Rapid7, Darktrace PLC, CyberArk Software Inc., SentinelOne Inc.

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