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Blockchain in Retail Market

ID: MRFR/ICT/6234-HCR
100 Pages
Aarti Dhapte
October 2025

Blockchain in Retail Market Research Report Information By Type (Public, Private, and Consortium), By Platform (Bitcoin, Ripple, Ethereum, R3 Corda, Hyperledger Fabric, Multichain, Quorum and Others), By Organization Size (Large Enterprises and SMEs), By Application (Compliance Management, Database Management, Auditing, Payment Management, Inventory Management, Loyalty And Rewards Management, Fraud Management And Others) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2035.

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Blockchain in Retail Market Summary

As per MRFR analysis, the Blockchain in Retail Market Size was estimated at 11.96 USD Billion in 2024. The Blockchain in Retail industry is projected to grow from 17.04 USD Billion in 2025 to 584.09 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 42.4 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Blockchain in Retail Market is poised for substantial growth driven by technological advancements and evolving consumer expectations.

  • North America remains the largest market for blockchain in retail, showcasing a robust adoption of innovative technologies.
  • The Asia-Pacific region is emerging as the fastest-growing market, fueled by increasing investments in blockchain solutions.
  • Public blockchain segments dominate the market, while private blockchain solutions are rapidly gaining traction due to their scalability.
  • Key market drivers include enhanced traceability of products and improved customer engagement, which are reshaping retail dynamics.

Market Size & Forecast

2024 Market Size 11.96 (USD Billion)
2035 Market Size 584.09 (USD Billion)
CAGR (2025 - 2035) 42.4%

Major Players

IBM (US), Microsoft (US), Oracle (US), SAP (DE), Walmart (US), Amazon (US), Alibaba (CN), VeChain (CN), Modum (CH), Ambrosus (CH)

Blockchain in Retail Market Trends

The Blockchain in Retail Market is currently experiencing a transformative phase, driven by the increasing demand for transparency and efficiency in supply chains. Retailers are increasingly adopting blockchain technology to enhance traceability, reduce fraud, and streamline operations. This technology enables real-time tracking of products from manufacturers to consumers, thereby fostering trust and accountability. Furthermore, the integration of smart contracts is revolutionizing payment processes, allowing for automated transactions that minimize human error and expedite settlements. As retailers seek to differentiate themselves in a competitive landscape, the adoption of blockchain solutions appears to be a strategic move to enhance customer experience and operational efficiency. In addition to operational improvements, the Blockchain in Retail Market is also witnessing a growing emphasis on data security and privacy. With consumers becoming more aware of their data rights, retailers are leveraging blockchain to ensure secure transactions and protect sensitive information. This shift not only builds consumer confidence but also aligns with regulatory requirements regarding data protection. As the market evolves, it seems likely that the adoption of blockchain will continue to expand, driven by technological advancements and changing consumer expectations. The future landscape of retail may be significantly shaped by these developments, indicating a promising horizon for blockchain applications in this sector.

Enhanced Supply Chain Transparency

Blockchain technology is facilitating unprecedented levels of transparency within supply chains. Retailers can now track products at every stage, ensuring authenticity and reducing the risk of counterfeit goods. This transparency fosters consumer trust and enhances brand loyalty.

Smart Contracts for Automated Transactions

The implementation of smart contracts is streamlining payment processes in the Blockchain in Retail Market. These self-executing contracts automate transactions, reducing the need for intermediaries and minimizing errors, which ultimately leads to faster settlements.

Data Security and Consumer Privacy

As concerns over data privacy grow, retailers are increasingly utilizing blockchain to safeguard consumer information. This technology provides a secure framework for transactions, ensuring that sensitive data is protected, thereby enhancing consumer confidence.

Blockchain in Retail Market Drivers

Streamlined Payment Processes

The Blockchain in Retail Market is experiencing a transformation in payment processes, driven by the adoption of cryptocurrency and blockchain-based payment systems. Retailers are increasingly integrating these technologies to facilitate faster and more secure transactions. Blockchain enables peer-to-peer payments without the need for intermediaries, reducing transaction fees and processing times. Data indicates that the use of blockchain in payment systems could reduce transaction costs by up to 40%. This efficiency not only benefits retailers but also enhances the overall shopping experience for consumers, making it a compelling driver for the adoption of blockchain in retail.

Enhanced Traceability of Products

The Blockchain in Retail Market is increasingly driven by the need for enhanced traceability of products. Retailers are adopting blockchain technology to create immutable records of product journeys from origin to consumer. This transparency not only helps in verifying the authenticity of products but also aids in compliance with regulatory standards. According to recent data, approximately 70% of retailers believe that blockchain can significantly improve traceability. This capability is particularly crucial in sectors such as food and pharmaceuticals, where safety and quality assurance are paramount. By leveraging blockchain, retailers can provide consumers with detailed information about product sourcing, thereby fostering trust and loyalty.

Enhanced Data Analytics and Insights

The Blockchain in Retail Market is poised for growth due to the enhanced data analytics capabilities that blockchain technology offers. By utilizing decentralized data storage, retailers can gain real-time insights into consumer behavior and supply chain dynamics. This data can be analyzed to optimize inventory management, improve demand forecasting, and tailor marketing strategies. The ability to access accurate and timely data is crucial for retailers aiming to stay competitive. Research indicates that retailers leveraging blockchain for data analytics can improve operational efficiency by up to 30%, underscoring the technology's potential to drive informed decision-making.

Reduction of Fraud and Counterfeiting

Fraud and counterfeiting remain persistent challenges in the retail sector, prompting a shift towards blockchain solutions. The Blockchain in Retail Market is witnessing a surge in the implementation of blockchain to combat these issues. By utilizing decentralized ledgers, retailers can authenticate products and ensure that they are not tampered with during the supply chain process. Data suggests that the global cost of counterfeiting could reach 4.2 trillion USD by 2025, highlighting the urgency for effective solutions. Blockchain technology offers a robust framework for verifying product authenticity, which can significantly reduce losses associated with fraud and enhance consumer confidence.

Improved Customer Engagement and Loyalty Programs

The Blockchain in Retail Market is also influenced by the potential for improved customer engagement through innovative loyalty programs. Retailers are exploring blockchain to create transparent and secure loyalty systems that reward customers for their purchases and interactions. By utilizing smart contracts, retailers can automate reward distribution, ensuring that customers receive their benefits in real-time. This approach not only enhances customer satisfaction but also encourages repeat business. Recent studies indicate that retailers implementing blockchain-based loyalty programs can see a 20% increase in customer retention rates, showcasing the technology's ability to foster long-term relationships with consumers.

Market Segment Insights

By Type: Public (Largest) vs. Private (Fastest-Growing)

In the Blockchain in Retail Market, the public blockchain segment holds the largest share, favored for its transparency and decentralization, which fosters trust among participants. Private blockchains, while not as widely adopted, are gaining traction due to their increased transaction speed and enhanced privacy controls, appealing to retailers who prioritize data security. The consortium blockchain is also a crucial player, facilitating collaboration among multiple organizations and addressing specific industry challenges.

Public (Dominant) vs. Private (Emerging)

Public blockchains are characterized by their open nature, allowing anyone to participate and verifying transactions through a consensus mechanism. This transparency is particularly attractive to retail businesses that aim to enhance customer trust. In contrast, private blockchains offer tailored solutions with restricted access, making them ideal for companies that prioritize confidentiality and speed in transactions. Private blockchains are emerging rapidly as businesses seek to leverage blockchain technology while maintaining control over their data, making them a significant player in the evolving retail landscape.

By Platform: Bitcoin (Largest) vs. Ethereum (Fastest-Growing)

In the Blockchain in Retail Market, the platform segment showcases a diverse range of technologies, with Bitcoin and Ethereum leading the path. Bitcoin, being the first and a widely accepted cryptocurrency, commands the largest share among the platforms. Ethereum, on the other hand, has gained significant traction due to its smart contract capabilities, making it an appealing option for various retail applications. Other platforms, such as Ripple and Hyperledger Fabric, also hold notable positions but trail behind the dominance of Bitcoin and Ethereum in terms of adoption and market presence.

Platform: Bitcoin (Dominant) vs. Ethereum (Emerging)

Bitcoin remains the dominant player in the Blockchain in Retail Market, appealing to businesses for its perceived reliability and establishment as a digital currency. Its extensive network offers security and trust, which are critical for retail operations. Conversely, Ethereum is emerging rapidly due to its flexible and programmable platform that supports decentralized applications and smart contracts. This adaptability allows retail businesses to innovate and streamline their processes. The increasing interest in decentralized finance (DeFi) and non-fungible tokens (NFTs) further enhances Ethereum's position as a transformational force in the retail sector, appealing to forward-thinking retailers.

By Organization Size: Large Enterprises (Dominant) vs. SMEs (Fastest-Growing)

In the Blockchain in Retail Market, Large Enterprises hold a significant share, demonstrating their established presence in the industry. These organizations leverage blockchain technology to enhance supply chain transparency, improve transaction efficiency, and secure customer data. Their resources and technological capabilities enable them to implement comprehensive blockchain solutions that address complex retail challenges, positioning them as key players in the market. On the other hand, SMEs are emerging as the fastest-growing segment within this market as they increasingly adopt blockchain solutions to compete more effectively with larger firms. The agility of SMEs allows them to experiment with novel blockchain applications, driving innovation. Additionally, the rise of affordable blockchain-as-a-service platforms is facilitating their entry, allowing SMEs to capitalize on blockchain's potential benefits without extensive upfront investments.

Large Enterprises (Dominant) vs. SMEs (Emerging)

Large Enterprises dominate the Blockchain in Retail Market due to their significant resources and capabilities. They utilize comprehensive blockchain solutions that streamline operations, enhance visibility, and build trust within their supply chains. With established infrastructure and partnerships, these organizations can innovate and implement blockchain at scale. Conversely, SMEs are emerging as significant players as they leverage blockchain technology to reduce costs, improve efficiency, and enhance customer engagement. Their smaller size allows for rapid adaptation and implementation of new technologies, which is increasingly appealing in a competitive retail landscape. Furthermore, the growth of tailored blockchain solutions specifically for SMEs is accelerating their adoption, making them vital contributors to market dynamics.

By Application: Payment Management (Largest) vs. Fraud Management (Fastest-Growing)

In the Blockchain in Retail Market, Payment Management has emerged as the largest segment, commanding a substantial share due to its critical role in facilitating secure and efficient transactions. Following closely, Fraud Management is marked as the fastest-growing segment, driven by increasing concerns over security and the rise in digital transactions. Both segments highlight the increasing reliance on blockchain technology to enhance operational efficiencies and consumer trust in retail transactions. Market dynamics indicate that while Payment Management continues to dominate, the burgeoning need for robust Fraud Management solutions reflects significant growth potential for businesses. Factors such as the expansion of e-commerce, rising incidences of fraud, and increasing regulatory pressures are propelling this segment forward. Retailers are actively seeking innovative blockchain solutions to mitigate risks and capitalize on growth opportunities, thereby transforming the retail landscape.

Payment Management (Dominant) vs. Fraud Management (Emerging)

Payment Management is the dominant force within the Blockchain in Retail Market, characterized by its ability to streamline transactions while enhancing security and transparency. Retailers leverage blockchain technology to reduce costs associated with traditional payment systems and improve overall transaction efficiency. As digital payments surge, the role of Payment Management becomes increasingly vital. On the other hand, Fraud Management is recognized as an emerging segment, rapidly evolving to address the growing threats in a digital-first retail environment. Retailers are investing in blockchain-based solutions to detect and prevent fraudulent activities, ensuring both consumer safety and brand integrity. This segment's growth is fueled by technological advancements and a heightened awareness of security issues among both retailers and consumers.

Get more detailed insights about Blockchain in Retail Market

Regional Insights

By Region, the study provides market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North America Blockchain in the Retail market will dominate this market. To maintain its position in the market, the region has made significant investments in blockchain in retail services and technology. Adopting advanced technologies such as smart payment, contracts, and others has resulted from technology deployment. IBM Corporation, Oracle Corporation, and Accenture PLC are among the early adopters of retail technology and are far ahead in its implementation.

According to IDC, the United States will lead in technology spending with USD 2.6 million in 2021.

Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 3: BLOCKCHAIN IN RETAIL MARKET SHARE BY REGION 2022 (%)

BLOCKCHAIN IN RETAIL MARKET SHARE BY REGION 2022

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

Europe’s Blockchain in Retail Market accounts for the second-largest market share. As the region is expected to develop rapidly, more people are becoming interested in blockchain technology. Investment by key market players, government projects, and increased funding for research and development activities are just a few factors driving the region's growth. Further, the German Blockchain in Retail Market held the largest market share, and the UK Blockchain in Retail Market was the fastest-growing market in the European region.

The Asia Pacific Blockchain in Retail Market is expected to grow at the fastest CAGR from 2023 to 2030. The region's countries are taking extensive steps to adopt advanced technologies and implement distributed ledger technologies in their retail sectors and supply chains. For example, the Singapore government announced a USD 8.90 million program for blockchain application adoption in December 2020. Furthermore, these government-driven investments and funding aim to make the Asia Pacific the dominant market in the world.

Moreover, the India Blockchain in Retail Market held the largest market share, and the China Blockchain in Retail Market was the fastest-growing market in the Asia Pacific region.

Blockchain in Retail Market Regional Image

Key Players and Competitive Insights

Leading market players are investing heavily in research and development to expand their product lines, which will help the Blockchain in Retail Market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Blockchain in Retail industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Blockchain in Retail industry to benefit clients and increase the market sector. The Blockchain in Retail industry has recently offered some of the most significant medical advantages.

Major players in the Blockchain in Retail Market, including Tata Consultancy Services Limited (India), Microsoft Corporation (US), Guardtime (US), Oracle Corporation (US), Amazon Web Services (US), BlockApp (US), Bitpay (US), Microsoft Corporation (US), Bitfury USA Inc. (US), Cognizant (US), Cisco Systems (US) and others, are attempting to increase market demand by investing in research and development operations.

Tata Consultancy Services Limited (India) Tata Consultancy Services is a 50-year-old IT service, consulting, and business solutions firm that has worked with many of the world's largest corporations. We believe collective knowledge and innovation can transform our futures with greater purpose. We take a long-term approach, establishing lasting relationships, resulting in mutual growth and long-term outcomes. Mr. Fakir Chand Kohli dubbed the "Father of Indian IT," brings together a young team of eager US-returned IT professionals to generate demand for downstream computer services.

TCS receives its first external contract - power companies are being established in Iran as part of an infrastructure building program, and TCS has been awarded projects to build inventory and stock control systems for these stations.

Guardtime (US), has spent over ten years researching and developing blockchain protocols and applications. We have built and deployed enterprise blockchain applications used in production by some of the world's most demanding clients. Every physical, digital, and financial asset will be tokenized over the next decade. On the other hand, the real world is not "on-chain," and blockchain's role will be limited to serving as a censorship-resistant machine for creating tokens that can be verified and acted upon with zero trust assumptions off-chain in the real world.

Key Companies in the Blockchain in Retail Market market include

Industry Developments

  • Q1 2025: Blockchain in Retail Industry Trends and Competitive Intelligence 2025-2034: IBM, SAP, Oracle, Bitfury Group, and Auxesis Services & Technologies Lead the Competition IBM, SAP, Oracle, Bitfury Group, and Auxesis Services & Technologies were highlighted as leading competitors in the blockchain in retail sector, with recent business developments and competitive moves noted among these firms in early 2025.

Future Outlook

Blockchain in Retail Market Future Outlook

The Blockchain in Retail Market is projected to grow at a 42.4% CAGR from 2024 to 2035, driven by enhanced supply chain transparency, consumer demand for security, and operational efficiency.

New opportunities lie in:

  • Integration of blockchain for real-time inventory management systems.
  • Development of decentralized loyalty programs to enhance customer engagement.
  • Utilization of smart contracts for automated payment processing in retail transactions.

By 2035, the market is expected to be a cornerstone of retail innovation and efficiency.

Market Segmentation

Blockchain in Retail Market Type Outlook

  • Public
  • Private
  • Consortium

Blockchain in Retail Market Platform Outlook

  • Bitcoin
  • Ripple
  • Ethereum
  • R3 Corda
  • Hyperledger Fabric
  • Multichain
  • Quorum
  • Others

Blockchain in Retail Market Application Outlook

  • Compliance Management
  • Database Management
  • Auditing
  • Payment Management
  • Inventory Management
  • Loyalty and Rewards Management
  • Fraud Management
  • Others

Blockchain in Retail Market Organization Size Outlook

  • Large Enterprises
  • SMEs

Report Scope

MARKET SIZE 202411.96(USD Billion)
MARKET SIZE 202517.04(USD Billion)
MARKET SIZE 2035584.09(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)42.4% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesIntegration of Blockchain technology enhances supply chain transparency and consumer trust in the Blockchain in Retail Market.
Key Market DynamicsRising adoption of blockchain technology enhances transparency and efficiency in retail supply chains and consumer transactions.
Countries CoveredNorth America, Europe, APAC, South America, MEA

Market Highlights

Author
Aarti Dhapte
Team Lead - Research

She holds an experience of about 6+ years in Market Research and Business Consulting, working under the spectrum of Information Communication Technology, Telecommunications and Semiconductor domains. Aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. Her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

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FAQs

What is the current valuation of the Blockchain in Retail Market as of 2024?

The Blockchain in Retail Market was valued at 11.96 USD Billion in 2024.

What is the projected market size for the Blockchain in Retail Market by 2035?

The market is projected to reach 584.09 USD Billion by 2035.

What is the expected CAGR for the Blockchain in Retail Market during the forecast period 2025 - 2035?

The expected CAGR for the Blockchain in Retail Market during 2025 - 2035 is 42.4%.

Which companies are considered key players in the Blockchain in Retail Market?

Key players include IBM, Microsoft, Oracle, SAP, Walmart, Amazon, Alibaba, VeChain, Modum, and Ambrosus.

What are the different types of blockchain segments in the retail market?

The market segments include Public, Private, and Consortium types, with valuations of 3.59, 4.78, and 3.59 USD Billion respectively.

Which blockchain platforms are most prominent in the retail sector?

Prominent platforms include Bitcoin, Ethereum, Ripple, R3 Corda, and Hyperledger Fabric, with Ethereum valued at 3.0 USD Billion.

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