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Commercial Milkshakes Soft Serve Ice Creams Market

ID: MRFR/FnB/51005-CR
194 Pages
Snehal Singh
May 2025

Commercial Milkshakes and Soft Serve Ice-Creams Market Research Report Information by Commercial (Restaurants, Cafes Fast Food Outlets, Food Truck), BY FLAVOR (Blueberry, Chocolate, Coffee, Strawberry, Vanilla, Other Flavors), By Category (Dairy, Plant-Based), and by Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America) –Market Forecast Till 2035

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Commercial Milkshakes Soft Serve Ice Creams Market  Infographic
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Commercial Milkshakes Soft Serve Ice Creams Market Summary

As per MRFR analysis, the Global Commercial Milkshakes and Soft Serve Ice-Creams Market was estimated at 43452.86 USD Million in 2024. The market is projected to grow from 46355.51 USD Million in 2025 to 88497.59 USD Million by 2035, exhibiting a compound annual growth rate (CAGR) of 6.68 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Global Commercial Milkshakes and Soft Serve Ice-Creams Market is experiencing a dynamic shift towards health-conscious and innovative offerings.

  • North America remains the largest market for commercial milkshakes and soft serve ice-creams, driven by a strong consumer preference for indulgent treats.
  • The Asia-Pacific region is emerging as the fastest-growing market, fueled by increasing disposable incomes and changing consumer preferences.
  • Cafes dominate the market as the largest segment, while fast food outlets are rapidly expanding their offerings to capture a younger demographic.
  • Health-conscious offerings and plant-based innovations are key drivers, reflecting a broader trend towards sustainability and flavor diversification.

Market Size & Forecast

2024 Market Size 43452.86 (USD Million)
2035 Market Size 88497.59 (USD Million)
CAGR (2025 - 2035) 6.68%

Major Players

Nestle (CH), Unilever (GB), The Coca-Cola Company (US), PepsiCo (US), General Mills (US), Dairy Farmers of America (US), Blue Bell Creameries (US), Kraft Heinz (US), FrieslandCampina (NL)

Commercial Milkshakes Soft Serve Ice Creams Market Trends

The Global Commercial Milkshakes and Soft Serve Ice-Creams Market is currently experiencing a dynamic evolution, driven by changing consumer preferences and innovative product offerings. As health consciousness rises, manufacturers are increasingly focusing on creating options that cater to dietary restrictions, such as lactose-free and low-sugar varieties. This shift appears to be influencing the market landscape, as consumers seek indulgent yet healthier alternatives. Additionally, the rise of plant-based ingredients is gaining traction, suggesting a potential shift in traditional formulations. The market seems poised for growth as new flavors and unique combinations emerge, appealing to adventurous palates. Moreover, the expansion of distribution channels, particularly through online platforms, is reshaping how consumers access these products. The convenience of online shopping, coupled with the growing trend of home consumption, indicates a shift in purchasing behavior. This trend may lead to increased competition among brands, as they strive to capture the attention of a more digitally-savvy audience. Overall, the Global Commercial Milkshakes and Soft Serve Ice-Creams Market appears to be on a trajectory of innovation and adaptation, reflecting broader societal trends and consumer demands.

Health-Conscious Offerings

There is a noticeable trend towards health-oriented products within the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. Manufacturers are increasingly developing options that align with consumer desires for lower-calorie, low-sugar, and lactose-free alternatives. This shift indicates a growing awareness of dietary needs and preferences.

Plant-Based Innovations

The incorporation of plant-based ingredients is becoming more prevalent in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. This trend reflects a broader movement towards veganism and sustainability, as consumers seek dairy-free options that do not compromise on taste or texture.

E-commerce Growth

The rise of e-commerce is significantly impacting the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. As consumers increasingly turn to online shopping for convenience, brands are adapting their distribution strategies to meet this demand, potentially reshaping market dynamics.

Commercial Milkshakes Soft Serve Ice Creams Market Drivers

E-commerce Growth

The rapid expansion of e-commerce platforms is transforming the way consumers access products in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. As online shopping becomes increasingly prevalent, brands are leveraging digital channels to reach consumers directly. This shift has been accelerated by advancements in logistics and delivery services, allowing for the convenient purchase of frozen desserts. In 2025, it is anticipated that online sales will constitute a significant share of the overall market, reflecting changing consumer habits. Companies that invest in robust e-commerce strategies may find themselves well-positioned to capitalize on this trend, potentially leading to increased market penetration and customer loyalty.

Flavor Diversification

The demand for unique and diverse flavor profiles is emerging as a key driver in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. Consumers are increasingly seeking novel taste experiences, prompting manufacturers to experiment with unconventional ingredients and flavor combinations. This trend is supported by market data indicating that limited-edition and seasonal flavors are gaining traction, appealing to adventurous consumers. In 2025, the introduction of innovative flavors is expected to enhance brand differentiation and attract a wider customer base. Companies that prioritize flavor innovation may not only satisfy consumer curiosity but also foster brand loyalty through memorable taste experiences.

Plant-Based Innovations

The surge in plant-based diets is likely to reshape the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. With a growing number of consumers opting for vegan and dairy-free alternatives, companies are innovating to create milkshakes and soft serve ice creams that utilize plant-based ingredients. This shift is not merely a trend but appears to be a fundamental change in consumer behavior, as evidenced by the increasing sales of almond, coconut, and oat-based products. In 2025, the plant-based segment is expected to account for a substantial portion of the market, indicating that brands embracing these innovations may enhance their competitive edge and appeal to a broader audience.

Health-Conscious Offerings

The increasing consumer inclination towards health-conscious choices appears to be a pivotal driver for the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. As individuals become more aware of nutritional content, manufacturers are responding by introducing lower-calorie, reduced-sugar, and fortified options. This trend is evidenced by the rise in demand for products that incorporate natural ingredients and functional additives, such as probiotics and vitamins. In 2025, the market for healthier ice cream alternatives is projected to grow significantly, reflecting a shift in consumer preferences. This evolution suggests that brands focusing on health-oriented products may capture a larger share of the market, thereby influencing overall industry dynamics.

Sustainability Initiatives

The growing emphasis on sustainability is influencing the Global Commercial Milkshakes and Soft Serve Ice-Creams Market. Consumers are becoming more environmentally conscious, prompting brands to adopt sustainable practices in sourcing ingredients and packaging. This shift is reflected in the increasing demand for products that utilize eco-friendly materials and ethically sourced components. In 2025, it is projected that sustainability-focused brands will gain a competitive advantage, as consumers are likely to favor products that align with their values. Companies that prioritize sustainability may not only enhance their brand image but also contribute positively to the environment, potentially leading to increased market share.

Market Segment Insights

By Commercial Preparation Type: Cafes (Largest) vs. Fast Food Outlets (Fastest-Growing)

In the Global Commercial Milkshakes and Soft Serve Ice-Creams Market, the segment distribution reveals that cafes hold the largest market share, driven by their ability to create unique, artisanal flavor profiles that attract a loyal customer base. Cafes benefit from providing a relaxed atmosphere where consumers can enjoy premium milkshakes and soft serve offerings, making them a popular choice for indulgence. Fast food outlets, while currently holding a smaller share, are rapidly increasing their presence in this segment, capitalizing on consumer demand for quick, satisfying treats alongside their meal options. The growth trends in this market segment show a significant shift towards convenience and speed, with fast food outlets leading the charge as the fastest-growing category. The integration of milkshakes and soft serve ice creams into their menus is driven by strategic marketing and partnerships with popular brands, allowing these outlets to appeal to younger demographics seeking affordable and tasty options. Additionally, the rise of food delivery services has boosted the sales of milkshakes and soft serve from these venues, creating a lucrative avenue for growth that is expected to continue in the coming years.

Cafes (Dominant) vs. Food Trucks (Emerging)

Cafes are positioned as the dominant players in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market, offering a diverse range of flavors and premium ingredients that cater to discerning customers looking for high-quality products. Their established brand presence and dedicated customer loyalty contribute significantly to their market success. In contrast, food trucks represent the emerging force within the market, attracting consumers with their innovative offerings and accessibility. These mobile units capitalize on local events, festivals, and urban hotspots, allowing them to cater to a wide audience while keeping overhead costs low. The unique aspect of food trucks lies in their flexibility to experiment with flavors and trends, appealing particularly to younger customers who seek novel experiences and Instagram-worthy treats.

By Flavor: Chocolate (Largest) vs. Strawberry (Fastest-Growing)

In the Global Commercial Milkshakes and Soft Serve Ice-Creams Market, the flavor segment showcases a rich variety of preferences. Chocolate leads as the largest flavor choice among consumers, reflecting its widespread appeal. Following closely are Vanilla and Strawberry, which together constitute a significant portion of market share. Other flavors, though less dominant, contribute to a diverse market catering to unique taste preferences. Market dynamics are influenced by consumer trends, resulting in an ever-evolving flavor landscape.

Chocolate: Dominant vs. Strawberry: Emerging

Chocolate reigns as the dominant flavor choice in the market, appreciated for its rich taste and versatility in various dessert applications. Its strong consumer base is bolstered by its presence in both milkshakes and soft serve, positioning it favorably in retail and foodservice sectors. Conversely, Strawberry is identified as the emerging flavor, experiencing rapid growth driven by health-conscious consumers seeking fruit-based options. The appeal of Strawberry is amplified by its perceived freshness and natural ingredients, making it particularly attractive to younger demographics. As consumer preferences continue to shift towards innovative flavor combinations, the emergence of Strawberry can be attributed to its adaptability in product formulations, thus enhancing its market position.

By Category: Dairy (Largest) vs. Plant-Based (Fastest-Growing)

The Global Commercial Milkshakes and Soft Serve Ice-Creams Market exhibits a varied distribution of market share between Dairy and Plant-Based categories. Dairy holds the largest share, primarily driven by its long-standing popularity and traditional appeal among consumers. With a history rooted in creamy textures and rich flavors, Dairy products remain a staple in milkshakes and soft serve offerings, ensuring their sustained prominence in the market. On the other hand, the Plant-Based segment is gaining momentum, capturing the attention of health-conscious consumers seeking non-dairy alternatives, which is evidenced in its rising market presence.

Dairy (Dominant) vs. Plant-Based (Emerging)

The Dairy segment in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market is characterized by its extensive range of flavors and textures, appealing to a wide demographic. Dairy milkshakes and soft serves are traditionally made with high-quality milk and cream, providing a rich sensory experience that is deeply ingrained in consumer preferences. In contrast, the Plant-Based category is emerging rapidly, fueled by changing consumer attitudes towards health, sustainability, and dietary restrictions. Plant-based milkshakes and soft serves often utilize ingredients like almond, coconut, or oat, attracting both lactose-intolerant customers and those seeking more sustainable options. This segment is positioned for growth as more brands innovate to enhance flavor and texture in plant-based offerings.

Get more detailed insights about Commercial Milkshakes Soft Serve Ice Creams Market

Regional Insights

North America : Market Leader in Innovation

North America is the largest market for commercial milkshakes and soft serve ice creams, holding approximately 45% of the global market share. The region's growth is driven by increasing consumer demand for premium and innovative flavors, alongside a rising trend in health-conscious options. Regulatory support for dairy products and food safety standards further catalyze market expansion. The United States is the primary player in this region, with significant contributions from Canada. Key players like Nestle, Unilever, and The Coca-Cola Company dominate the competitive landscape, leveraging strong distribution networks and marketing strategies. The presence of established brands and a growing number of artisanal producers enhance market dynamics, catering to diverse consumer preferences.

Europe : Emerging Trends in Flavors

Europe is witnessing a robust growth trajectory in the commercial milkshakes and soft serve ice creams market, accounting for around 30% of the global share. The demand is fueled by a shift towards indulgent treats and innovative flavor combinations, alongside increasing disposable incomes. Regulatory frameworks promoting dairy consumption and sustainability initiatives are also pivotal in shaping market trends. Leading countries such as Germany, France, and the UK are at the forefront, with a competitive landscape featuring both multinational corporations and local artisans. Key players like FrieslandCampina and Unilever are expanding their product lines to include healthier options, catering to evolving consumer preferences. The market is characterized by a blend of traditional and modern approaches, enhancing its appeal across demographics.

Asia-Pacific : Rapid Growth and Expansion

The Asia-Pacific region is emerging as a significant player in the commercial milkshakes and soft serve ice creams market, holding approximately 20% of the global market share. The growth is driven by urbanization, increasing disposable incomes, and a growing appetite for Western-style desserts. Regulatory support for dairy production and food safety standards is also enhancing market potential. Countries like China, Japan, and India are leading the charge, with a competitive landscape that includes both international brands and local manufacturers. Key players such as Nestle and PepsiCo are expanding their presence, introducing innovative flavors and products tailored to local tastes. The region's diverse culinary landscape offers ample opportunities for growth, making it a focal point for market expansion.

Middle East and Africa : Untapped Market Potential

The Middle East and Africa region is gradually emerging in the commercial milkshakes and soft serve ice creams market, holding about 5% of the global share. The growth is primarily driven by increasing urbanization, a young population, and rising disposable incomes. Regulatory frameworks are evolving to support dairy production, enhancing market accessibility and safety standards. Countries like South Africa and the UAE are leading the market, with a competitive landscape that includes both local and international players. Companies such as Dairy Farmers of America and Unilever are exploring opportunities in this region, focusing on product innovation and marketing strategies tailored to local preferences. The potential for growth is significant, as consumer interest in dairy-based desserts continues to rise.

Commercial Milkshakes Soft Serve Ice Creams Market  Regional Image

Key Companies in the Commercial Milkshakes Soft Serve Ice Creams Market market include

Industry Developments

    • In March 2024, The fast food chain introduced their Orange Dreamsicle Frosty inspired by the classic childhood popsicle. The new sweet item launched on Tuesday, March 19 and has replaced the Vanilla Frosty for a limited time. The seasonal treat has combined the classic sweet orange notes flavor with the smooth vanilla Frosty to form a "dreamy orange cream experience”.
    • In April 2023, Tim Hortons just announced four new additions to their ice cream lineup: Boston Cream, Double, Maple Crunch and Campfire S’mores. These new flavors are in addition to the five flavors they launched last year: Salted Caramel Iced Capp, Double Chocolate Donut, Birthday Cake Timbits, Apple Fritter, and Fruit Explosion.

Future Outlook

Commercial Milkshakes Soft Serve Ice Creams Market Future Outlook

The Global Commercial Milkshakes and Soft Serve Ice-Creams Market is projected to grow at a 6.68% CAGR from 2024 to 2035, driven by innovation, health trends, and expanding distribution channels.

New opportunities lie in:

  • Development of plant-based milkshake alternatives
  • Integration of AI for personalized customer experiences
  • Expansion into emerging markets with localized flavors

By 2035, the market is expected to achieve robust growth, reflecting evolving consumer preferences and innovative product offerings.

Market Segmentation

Commercial Milkshakes Soft Serve Ice Creams Market Flavor Outlook

  • Chocolate
  • Vanilla
  • Strawberry
  • Blueberry
  • Coffee
  • Other Flavors

Commercial Milkshakes Soft Serve Ice Creams Market Category Outlook

  • Dairy
  • Plant-Based

Commercial Milkshakes Soft Serve Ice Creams Market Commercial Preparation Type Outlook

  • Cafes
  • Fast Food Outlets
  • Restaurants
  • Food Trucks

Report Scope

MARKET SIZE 202443452.86(USD Million)
MARKET SIZE 202546355.51(USD Million)
MARKET SIZE 203588497.59(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR)6.68% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Million
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesGrowing demand for plant-based alternatives in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market.
Key Market DynamicsRising consumer preference for premium ingredients drives innovation in milkshake and soft serve ice-cream formulations.
Countries CoveredNorth America, Europe, APAC, South America, MEA

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FAQs

What is the projected market valuation for the Global Commercial Milkshakes and Soft Serve Ice-Creams Market in 2035?

The projected market valuation for 2035 is 88497.59 USD Million.

What was the overall market valuation for the Global Commercial Milkshakes and Soft Serve Ice-Creams Market in 2024?

The overall market valuation was 43452.86 USD Million in 2024.

What is the expected CAGR for the Global Commercial Milkshakes and Soft Serve Ice-Creams Market during the forecast period 2025 - 2035?

The expected CAGR during the forecast period 2025 - 2035 is 6.68%.

Which companies are considered key players in the Global Commercial Milkshakes and Soft Serve Ice-Creams Market?

Key players include Nestle, Unilever, The Coca-Cola Company, PepsiCo, and General Mills.

What segment had the highest valuation in the Commercial Preparation Type category in 2024?

In 2024, Fast Food Outlets had the highest valuation at 13000.0 USD Million.

How does the valuation of Dairy compare to Plant-Based in the Category segment?

Dairy had a valuation of 30000.0 USD Million, significantly higher than Plant-Based at 13452.86 USD Million.

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