info@marketresearchfuture.com   📞  +1 (855) 661-4441(US)   📞  +44 1720 412 167(UK)
Certified Global Research Member
Isomar fd.webp Wcrc 57.webp
Key Questions Answered
  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
Why Choose Market Research Future?
  • Vigorous research methodologies for specific market.
  • Knowledge partners across the globe
  • Large network of partner consultants.
  • Ever-increasing/ Escalating data base with quarterly monitoring of various markets
  • Trusted by fortune 500 companies/startups/ universities/organizations
  • Large database of 5000+ markets reports.
  • Effective and prompt pre- and post-sales support.

Data Protection As-A-Service Market Share

ID: MRFR//5949-CR | 90 Pages | Author: Ankit Gupta| March 2022

Market share positioning strategies in the Data Protection As-A-Service (DPaaS) market are pivotal for companies aiming to excel in this rapidly evolving sector. With the increasing volume of data generated and stored by businesses, the demand for efficient and secure data protection solutions continues to rise. Businesses must deploy effective tactics to enhance their market share and establish a competitive edge in providing DPaaS offerings. One key strategy involves focusing on developing comprehensive and scalable data protection solutions that cater to the diverse needs of organizations across various industries. By offering a range of DPaaS solutions, including backup, disaster recovery, encryption, and data loss prevention, companies can differentiate themselves from competitors and attract a broad customer base seeking reliable and customizable data protection services.


Furthermore, strategic partnerships and collaborations play a significant role in market share positioning within the DPaaS market. By forming alliances with cloud service providers, cybersecurity firms, and data management companies, companies can expand their reach and access new markets. Strategic partnerships also enable companies to leverage each other's expertise and resources, leading to mutual benefits and increased market share. Additionally, collaborations facilitate the integration of DPaaS solutions into existing IT infrastructure and workflows, making it easier for customers to adopt and implement these technologies, thereby accelerating market penetration and growth.


Moreover, innovation and differentiation are essential drivers of market share positioning in the DPaaS market. Companies that invest in research and development to create cutting-edge technologies and features can distinguish themselves from competitors. By continuously improving their products with advanced capabilities, such as AI-driven threat detection, real-time monitoring, and adaptive access controls, companies can offer superior DPaaS solutions that meet the evolving needs of organizations in safeguarding their data assets, thereby gaining a competitive edge and expanding their market share.


Additionally, effective marketing and branding strategies are critical for market share positioning in the DPaaS market. By building a strong brand identity and effectively communicating the value proposition of their solutions, companies can attract the attention of potential customers and differentiate themselves from competitors. Engaging marketing campaigns, targeted advertising, and thought leadership initiatives help create awareness and credibility for the company's offerings, driving market share growth.


Furthermore, customer education and support are essential aspects of market share positioning in the DPaaS market. Given the complexity of data protection technologies and regulations, companies must educate customers about the benefits and capabilities of their solutions. Providing comprehensive training programs, technical documentation, and responsive customer support services ensures a positive user experience and encourages widespread adoption of DPaaS technology, ultimately leading to increased market share.


Moreover, customization and flexibility are critical factors in market share positioning within the DPaaS market. Companies that offer customizable solutions tailored to the specific requirements of different industries, compliance standards, and data types stand out in the market. By providing flexible deployment options, scalable pricing models, and integration capabilities with existing IT systems, companies can address diverse customer needs effectively, driving adoption and market share growth.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2022
Historical Data 2018- 2022
Forecast Period 2023-2032
Growth Rate 15.45% (2023-2032)

Data Protection As a Service Market Overview


Data Protection As a Service Market is projected to grow from USD 0.12 Billion in 2024 to USD 0.36 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 13.91% during the forecast period (2024 - 2032). Additionally, the market size for Data Protection As a Service was valued at USD 0.11 billion in 2023.


The growing importance of data security and privacy issues as well as growing worries about important data loss in the on-premises environment are the key market drivers enhancing the market growth.


Figure 1: Data Protection As a Service Market Size, 2024-2032 (USD Billion)


Data Protection As a Service Market Overview 2


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Data Protection As a Service Market Trends


Growing security concern is driving the market growth


Market CAGR for data protection as a service is being driven by the rising security concern. Because of the expanding data evolution, businesses are more concerned with improved data security and privacy safeguards. They also want to avoid subjecting the data to internal oversight and security flaws. Every endpoint gateway, sensor, and smartphone in the modern, digitally altered world has emerged as a possible hacking target. Since data needs to be protected and regularly backed up, businesses need data security services. Some companies have limited memory capacity, computer power, and battery life. It shows that conventional IT security solutions occasionally cannot tackle security crises brought on by cyberattacks. Taking care of the problem will significantly speed up the adoption of data security services. The IT infrastructure market has been shaken by the rapid move from product-based solutions to service-based alternatives. Businesses use the service model more frequently to provide business outcomes to their clients and suppliers. Because organizations manage a large amount of data, the change to the service-based model was largely caused by the emphasis on resilience.


Data protection as a service (DPaaS) has shown to be the most robust infrastructure service because it enables businesses to back up solutions at scale and offers data protection across compute storage and network environments.The database's data and information are also protected and restored with the aid of DPaaS solutions. For instance, certain businesses that use edge computing or high-performance computing environments frequently have high data flow rates within their functional levels and need more constrained bandwidth and adequate backups to handle the information rush. A little error in the backup procedure might result in significant data loss and large operating expenses for the businesses to recover the lost data because of their restricted capabilities. As a result, businesses are utilizing DPaaS solutions more frequently to give their functional, administrative, and development teams effective recovery choices so they can regularly back up their data before something goes wrong.


The market is expected to develop due to the expanding Bring Your Own Device (BYOD) and Choose Your Own Device (CYOD) trends among businesses. Employers can increase productivity by allowing employees to register and share their own devices through BYOD rules. Increased dangers of data theft, data piracy, and data storage became one of the main issues for businesses. Enterprises use DPaaS services and solutions to lessen these difficult problems. Additionally, the COVID-19 pandemic effect has compelled businesses to move their solutions and services to the cloud. Thus, driving the Data Protection As a Service market revenue.


Data Protection As a Service Market Segment Insights


Data Protection As a Service Type Insights


The Data Protection As a Service market segmentation, based on service type, includes disaster recovery as a service (DRaaS), backup as a service (BaaS), and storage as a service (STaaS). The storage as a service (STaaS) segment dominated the market, accounting for 44% of market revenue. The service is more common among small and medium-sized businesses since it provides a practical means of mitigating disaster recovery and storage needs. Also, the industry is expanding due to the rising demand for long-term preservation of records, databases, and the cloud to improve business continuity.


Data Protection As a Service Deployment Insights


Based on deployment, the Data Protection As a Service market segmentation includes public cloud, private cloud, and hybrid cloud. The hybrid cloud segment dominated the market. Public and private clouds are included in the hybrid cloud, giving businesses greater flexibility and more effective deployment choices. For instance, businesses might utilize the public cloud for data with great volume and minimal security requirements and the private cloud for mission-critical tasks requiring high security. As a result, the hybrid cloud model is becoming increasingly popular due to its effective management, adaptability, and cost-effectiveness characteristic.


Data Protection As a Service Organization Size Insights


The Data Protection As a Service market segmentation, based on organization size, includes small & medium enterprises and large enterprises. The large enterprise generated the most income (70.4%). The three main causes of category growth are rising cyber threat threats, data breaches, and cloud adoption by major businesses. Another factor driving major businesses to adopt various data protection and recovery solutions is the requirement to comply with the ever-changing data protection rules and guidelines. Large businesses also take on a lot of strategic efforts, from acquisitions and regional distribution to technological partnerships.


Figure 1: Data Protection As a Service Market, by Organization Size, 2022 & 2032 (USD Billion)


Data Protection As a Service Market, by Organization Size


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Data Protection As a Service Regional Insights


By region, the study provides market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American Data Protection As a Service market will dominate this market; the region's expansion is the rise in cyberattacks and the rising costs of cloud-based services and data security products. Additionally, it is projected that the U.S.'s substantial IT infrastructure, cloud solution providers, and data protection companies would contribute to the increase.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, Japan, India, Australia, South Korea, China, and Brazil.


Figure 2: DATA PROTECTION AS A SERVICE MARKET SHARE BY REGION 2022 (USD Billion)


DATA PROTECTION AS A SERVICE MARKET SHARE BY REGION


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


The Europe Data Protection As A Service market holds the second-largest market share due to rising costs for recovery, backup, and storage options and stricter data protection regulations. Additionally, the European region's market for data protection as a service in the UK expanded at the fastest rate. The largest market share for the product was in Germany.


Between 2023 and 2032, the Asia-Pacific region is expected to have the fastest CAGR growth in the market for data protection as a service. One aspect of regional development is the expanding use of managed services, security measures, and data hosting services. Another element promoting regional prosperity is the tendency towards ongoing digital transformation. Additionally, the greatest market share in the Asia-Pacific region for data protection as a service was held by China, while the market in India had the quickest rate of expansion.


Data Protection As a Service Key Market Players & Competitive Insights


Leading market companies are making significant R&D investments to diversify their product offerings, which will drive the Data Protection As a Service market's expansion. Important market developments include new product releases, contractual agreements, mergers and acquisitions, greater investments, and collaboration with other organizations. Market participants also engage in several strategic actions to increase their worldwide presence. The market for Data Protection As a Service industry is becoming more competitive. Therefore, it needs to offer reasonably priced products to grow and thrive.


Manufacturing locally to reduce operating costs is one of the primary business strategies manufacturers employ in the worldwide Data Protection As a Service industry to assist customers and expand the market sector. The market for Data Protection As a Service industry has recently provided some of the most important benefits. By making investments in research and development activities, major companies in the Data Protection As a Service market, such as Oracle Cloud, Dell Inc., and others, are aiming to boost market demand.


Oracle Cloud is a cloud technology firm offering software and computer infrastructure to businesses worldwide to innovate, realize efficiencies, and improve productivity. To assist in organizing and safeguarding our client's data, they also developed the world's first and only autonomous database. Oracle Cloud Infrastructure provides greater performance, increased security, and cost savings. In October 2022, By providing clients with a flexible and distinctive solution to protect against data loss, data corruption, and data theft, Oracle's ground-breaking relationship with Commvault strengthens synergies across all sorts of partnerships.


American-based technology corporation Dell Inc. It creates, markets, fixes, and maintains computers and associated goods and services. The parent business of Dell, Dell Technologies, owns Dell.Dell offers equipment made by various manufacturers, including servers, personal computers (PCs), data storage units, software, network switches, computer peripherals, HDTVs, cameras, and printers. In April 2021, To satisfy the need for native data protection without adding unnecessary layers of complexity for IT administrators, Dell Technologies Inc. unveiled Dell EMC PowerProtect Backup Service powered by Druva Inc. (US).


Key Companies in the Data Protection As a Service market include




  • IBM Corporation



  • ATOS SE



  • Hewlett Packard Enterprise Development



  • Dell Technologies Inc



  • Hitachi Vantara Corporation



  • Thales Group



  • MUSARUBRA US LLC (MCAFEE LLC)



  • Commvault



  • Micro Focus International Plc



  • Quantum Corporation



  • NETAPP Inc



  • VOLICO Data Centers



  • Cohesity Inc



  • Veritas



  • NXTGEN Datacenter



  • Cloud Technologies.



Data Protection As a Service Industry Developments


November 2022: Data security and management company Cohesity said at ReConnect that it is teaming up with the "who's who" of cybersecurity to give consumers new strategies for prevailing in the battle against cyberattacks. With superior data management and security know-how from Cohesity, the Data Security Alliance now offers best-in-class solutions from top cybersecurity and services providers.


July 2022: T-Systems announced that it had earned the Amazon Web Services (AWS) Security Competency certification for Identity and Access management. This recognition acknowledges that T-Systems has proven that it can provide clients with a high level of consulting and software expertise in identity and access management to help them meet their cloud security objectives.


Data Protection As a Service Market Segmentation


Data Protection As a Service Type Outlook




  • Disaster Recovery as a Service (DRaaS)




  • Backup as a Service (BaaS)




  • Storage as a Service (STaaS)




Data Protection As a Service Deployment Outlook




  • Public Cloud




  • Private Cloud




  • Hybrid Cloud




Data Protection As a Service Organization Size Outlook




  • Small & Medium Enterprise




  • Large Enterprise




Data Protection As a Service Regional Outlook




  • North America






  • US




  • Canada






  • Europe






  • Germany




  • France




  • UK




  • Italy




  • Spain




  • Rest of Europe






  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America





Leading companies partner with us for data-driven Insights
client_1 client_2 client_3 client_4 client_5 client_6 client_7 client_8 client_9 client_10
Kindly complete the form below to receive a free sample of this Report
Please fill in Business Email for Quick Response

We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

Purchase Option
Single User $ 4,950
Multiuser License $ 5,950
Enterprise User $ 7,250
Compare Licenses
Tailored for You
  • Dedicated Research on any specifics segment or region.
  • Focused Research on specific players in the market.
  • Custom Report based only on your requirements.
  • Flexibility to add or subtract any chapter in the study.
  • Historic data from 2014 and forecasts outlook till 2040.
  • Flexibility of providing data/insights in formats (PDF, PPT, Excel).
  • Provide cross segmentation in applicable scenario/markets.