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Electric Cooker Market

ID: MRFR/CG/39876-HCR
128 Pages
Pradeep Nandi
October 2025

Electric Cooker Market Research Report By Product Type (Rice Cookers, Multicookers, Pressure Cookers, Slow Cookers, Steamer), By Cooking Capacity (Less than 1 Liter, 1 to 3 Liters, 3 to 5 Liters, 5 to 7 Liters, More than 7 Liters), By End User (Residential, Commercial, Institutional), By Distribution Channel (Online Retail, Offline Retail, Direct Sales) and By Regional (North America, Europe, South America, Asia-Pacific, Middle East and Africa) - Forecast to 2035

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Electric Cooker Market Summary

As per MRFR analysis, the Electric Cooker Market Size was estimated at 14.5 USD Billion in 2024. The Electric Cooker industry is projected to grow from 15.27 USD Billion in 2025 to 25.59 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 5.3 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Electric Cooker Market is experiencing a transformative shift towards smart and multifunctional appliances.

  • The North American market remains the largest, driven by a strong preference for advanced cooking technologies.
  • In the Asia-Pacific region, the market is growing rapidly, fueled by increasing urbanization and rising disposable incomes.
  • Rice cookers dominate the market, while multicookers are emerging as the fastest-growing segment due to their versatility.
  • Key drivers include the rising demand for convenient cooking solutions and heightened health consciousness among consumers.

Market Size & Forecast

2024 Market Size 14.5 (USD Billion)
2035 Market Size 25.59 (USD Billion)
CAGR (2025 - 2035) 5.3%

Major Players

Panasonic (JP), Philips (NL), Tefal (FR), Breville (AU), Cuisinart (US), Hamilton Beach (US), Black+Decker (US), Midea (CN), LG Electronics (KR)

Electric Cooker Market Trends

The Electric Cooker Market is currently experiencing a notable transformation, driven by evolving consumer preferences and technological advancements. As individuals increasingly seek convenience in their culinary endeavors, electric cookers are becoming a staple in modern kitchens. This shift is characterized by a growing demand for multifunctional appliances that not only simplify cooking processes but also enhance the overall culinary experience. The integration of smart technology into electric cookers appears to be a significant factor, as consumers are drawn to features that allow for remote operation and precise cooking controls. Moreover, sustainability concerns are influencing purchasing decisions, with many consumers favoring energy-efficient models that minimize environmental impact. The Electric Cooker Market seems poised for further growth, as manufacturers innovate to meet these changing demands. Enhanced safety features and user-friendly designs are also likely to play a crucial role in attracting a broader audience. As the market evolves, it is essential to monitor these trends closely to understand their implications for future developments in the industry.

Rise of Smart Electric Cookers

The Electric Cooker Market is witnessing a surge in smart appliances that integrate advanced technology. These cookers often feature connectivity options, allowing users to control cooking processes remotely via smartphones. This trend reflects a broader consumer preference for convenience and efficiency in meal preparation.

Focus on Energy Efficiency

Sustainability is becoming a central theme in the Electric Cooker Market, with manufacturers prioritizing energy-efficient designs. Consumers are increasingly aware of their environmental footprint, leading to a preference for appliances that consume less power while maintaining performance.

Multifunctionality in Cooking Appliances

The demand for multifunctional electric cookers is on the rise, as consumers seek versatile solutions that can perform various cooking tasks. This trend indicates a shift towards appliances that can steam, sauté, and slow-cook, catering to diverse culinary needs.

Electric Cooker Market Drivers

Rising Disposable Income and Urbanization

The Electric Cooker Market is positively impacted by rising disposable incomes and urbanization trends. As more individuals move to urban areas and experience increased financial stability, there is a growing willingness to invest in modern kitchen appliances. Electric cookers, which offer convenience and efficiency, are becoming essential in urban households. Recent statistics indicate that urban populations are expected to grow by 25% over the next decade, driving demand for innovative cooking solutions. This demographic shift suggests that the Electric Cooker Market will likely see a robust expansion as urban consumers prioritize quality and functionality in their kitchen appliances. Manufacturers are thus encouraged to tailor their offerings to meet the preferences of this emerging market segment.

Sustainability and Eco-Friendly Practices

Sustainability has emerged as a crucial driver within the Electric Cooker Market. As environmental concerns gain prominence, consumers are increasingly seeking energy-efficient appliances that minimize their carbon footprint. Electric cookers, particularly those designed with energy-saving features, appeal to eco-conscious consumers. Market analysis reveals that energy-efficient electric cookers are projected to grow by 20% in the next five years, reflecting a shift towards sustainable cooking solutions. Manufacturers are responding by developing products that not only reduce energy consumption but also utilize recyclable materials. This focus on sustainability is likely to enhance the reputation of the Electric Cooker Market, attracting a broader customer base that values eco-friendly practices.

Health Consciousness and Nutritional Awareness

The Electric Cooker Market is significantly influenced by the rising health consciousness among consumers. As individuals become more aware of the nutritional value of their meals, there is a growing preference for cooking methods that preserve food quality and nutrients. Electric cookers, which often feature steaming and slow-cooking options, align well with this trend. Market Research Future suggests that approximately 60% of consumers now prioritize health-oriented cooking appliances, leading to an increase in the adoption of electric cookers. This shift not only enhances the appeal of electric cookers but also encourages manufacturers to develop models that emphasize health benefits. Consequently, the Electric Cooker Market is likely to see sustained growth as health-conscious consumers continue to seek appliances that support their dietary goals.

Technological Advancements in Cooking Appliances

Technological advancements play a pivotal role in shaping the Electric Cooker Market. Innovations such as smart connectivity, touch controls, and advanced cooking algorithms enhance the functionality and appeal of electric cookers. The integration of Internet of Things (IoT) technology allows users to control their cookers remotely, providing unprecedented convenience. Recent data indicates that smart electric cookers have captured a significant market share, accounting for nearly 30% of total electric cooker sales. This trend suggests that consumers are increasingly drawn to high-tech appliances that offer enhanced features and capabilities. As manufacturers continue to invest in research and development, the Electric Cooker Market is poised for further growth driven by these technological advancements.

Increasing Demand for Convenient Cooking Solutions

The Electric Cooker Market experiences a notable surge in demand for convenient cooking solutions. As lifestyles become increasingly fast-paced, consumers seek appliances that simplify meal preparation. Electric cookers, with their user-friendly interfaces and programmable features, cater to this need effectively. Market data indicates that the sales of electric cookers have risen by approximately 15% over the past year, reflecting a shift towards appliances that save time and effort. This trend is particularly pronounced among urban dwellers and working professionals who prioritize efficiency in their cooking routines. The Electric Cooker Market is thus positioned to benefit from this growing consumer preference for convenience, as manufacturers innovate to meet the evolving demands of modern households.

Market Segment Insights

By Type: Rice Cookers (Largest) vs. Multicookers (Fastest-Growing)

The Electric Cooker Market is witnessing a diverse segment distribution, with rice cookers holding the largest market share. They are favored for their simplicity and efficiency in cooking rice to perfection, making them a staple in many households. Multicookers, while currently smaller in share, are rapidly gaining traction due to their versatility, allowing users to prepare a variety of dishes with ease, thus appealing to the modern consumer's preference for multifunctional appliances.

Rice Cookers (Dominant) vs. Multicookers (Emerging)

Rice cookers are considered the dominant segment within the Electric Cooker Market, recognized for their specialized function that delivers consistently well-cooked rice. Their popularity is attributed to their ease of use, reliability, and the quality of rice produced, which meets the needs of households and restaurants alike. On the other hand, multicookers are emerging as a significant segment, offering various cooking methods, such as sautéing, slow cooking, and pressure cooking. This flexibility makes multicookers attractive to consumers seeking to maximize kitchen space and minimize cooking time, contributing to their rapid growth in the market.

By Cooking Capacity: 3 to 5 Liters (Largest) vs. Less than 1 Liter (Fastest-Growing)

In the Electric Cooker Market, the cooking capacity segment reveals a distribution where the 3 to 5 liters category holds the largest share, appealing widely to consumers seeking a balance between volume and utility. This segment caters to small families and individuals who require sufficient cooking space without excessive bulk. Conversely, the 'Less than 1 Liter' category is emerging rapidly, particularly among urban dwellers and individuals living alone, showcasing a shift toward smaller appliances that cater to limited space and portion control needs.

Cooking Capacity: 3 to 5 Liters (Dominant) vs. Less than 1 Liter (Emerging)

The 3 to 5 liters cooking capacity segment is recognized as a dominant force within the Electric Cooker Market. It appeals to a broad demographic, including families and working professionals looking for efficient cooking solutions. This segment is characterized by its versatility, offering enough space for meals without taking up excessive kitchen real estate. On the other hand, the 'Less than 1 Liter' segment is gaining momentum as the fastest-growing category, driven by the rise in single-person households and a trend toward minimalism in kitchen appliances. These compact models are favored for their convenience, allowing users to prepare quick meals without the hassle of larger cookware.

By End User: Residential (Largest) vs. Commercial (Fastest-Growing)

In the Electric Cooker Market, the 'End User' segment showcases a diverse distribution of demand across various sectors. The residential segment holds the largest share, benefiting from the growing trend of home cooking and convenience-focused appliances. This segment appeals to families and individuals alike, where the need for time-saving kitchen solutions is paramount. In contrast, the commercial segment is witnessing rapid adoption, propelled by the increasing number of restaurants and food services embracing electric cooking technologies for their efficiency and performance.

Residential (Dominant) vs. Commercial (Emerging)

The residential segment in the Electric Cooker Market remains dominant due to the rising inclination towards home-cooked meals and healthier eating habits. As consumers prioritize convenience and energy efficiency, electric cookers have become essential kitchen appliances. In comparison, the commercial segment is emerging rapidly, driven by the demand for faster cooking solutions in restaurants and catering services. Commercial electric cookers are designed for high-performance usage, catering to chefs who require reliability and versatility in their cooking equipment. This sector's growth is further aided by innovations in technology that enhance the cooking process, making these appliances more attractive to business owners.

By Distribution Channel: Online Retail (Largest) vs. Offline Retail (Fastest-Growing)

The Electric Cooker Market distribution is shaped significantly by the preferences for various retail channels. Online Retail holds the largest market share, capitalizing on the growing trend of ecommerce and convenience shopping. In contrast, Offline Retail is capturing attention as the fastest-growing channel, driven by customers seeking hands-on experiences before making purchases. Direct Sales also play a notable role, catering to a niche audience that values personalized service and expert assistance during the purchasing process.

Online Retail (Dominant) vs. Direct Sales (Emerging)

In the Electric Cooker Market, Online Retail emerges as the dominant distribution channel, appealing to modern consumers who prefer the convenience of shopping from home and the vast product options available online. This channel benefits greatly from digital marketing and targeted promotions. On the other hand, Direct Sales presents itself as an emerging segment, focusing on building relationships with customers through personalized service. This approach allows for tailored solutions and a unique buying experience, appealing to a segment of the market that values expertise and direct interaction. Together, these channels highlight the evolving landscape of consumer preferences in the Electric Cooker Market.

Get more detailed insights about Electric Cooker Market

Regional Insights

The Electric Cooker Market revenue reflects substantial growth across various regions, with a valuation of 14.5 USD Billion in 2024 and reaching 25.6 USD Billion by 2035. North America holds a significant position with a market value of 3.0 USD Billion in 2024, projected to expand to 5.2 USD Billion by 2035, showcasing its major role in market growth. Europe follows closely, valued at 4.0 USD Billion in 2024 and anticipated to rise to 7.0 USD Billion by 2035, emphasizing its importance in innovative electric cooking solutions.

The APAC region dominates the market with a valuation of 5.5 USD Billion in 2024, expected to grow to 9.8 USD Billion by 2035, driven by high population density and increasing urbanization, making it a key player in the electric cooker segment.South America accounts for 1.5 USD Billion in 2024 and is set to reach 2.5 USD Billion by 2035, indicating a developing interest in modern cooking appliances. The MEA region, though smaller, at 0.5 USD Billion in 2024 and growing to 1.1 USD Billion by 2035, shows emerging opportunities as consumer spending on kitchen technology increases.

Overall, the region-wise market segmentation of the Electric Cooker Market industry reveals promising trends and opportunities driven by various factors, including changing lifestyles, technological advancements, and increasing disposable incomes across these regions.

Electric Cooker Market Regional Image

Key Players and Competitive Insights

The Electric Cooker Market has been witnessing significant growth, driven by the increasing demand for technologically advanced kitchen appliances that promote convenience and efficiency in cooking. This sector is characterized by strong competition among various manufacturers, each striving to gain market share through unique product features, innovative designs, and targeted marketing strategies. As consumer preferences shift towards automated cooking solutions, companies are expanding their product lines to include not only traditional electric cookers but also multifunctional appliances that cater to diverse culinary needs.

The competitive landscape is further shaped by factors such as pricing strategies, distribution channels, and brand loyalty, thereby creating a dynamic environment for both established players and new entrants.Breville has positioned itself as a prominent player in the Electric Cooker Market, renowned for its commitment to blending style with high performance. The company emphasizes innovative design elements and user-friendly interfaces, which attract a wide range of consumers looking for both aesthetics and functionality.

Breville's electric cookers are widely recognized for their exceptional build quality and cutting-edge features, such as advanced temperature control and smart technology that enhance cooking precision and ease of use. This focus on delivering high-quality cooking experiences enables Breville to maintain a strong market presence and loyal customer base in the electric cooker sector.Tefal has carved out a significant niche in the Electric Cooker Market by focusing on the needs and preferences of everyday consumers. Known for its affordability and practicality, Tefal offers a diverse range of electric cookers that appeal to budget-conscious families and individuals seeking reliable cooking solutions.

The brand's strength lies in its emphasis on user-friendly designs and robust performance, making cooking accessible for users of all skill levels. Tefal's commitment to innovation is also evident in its continuous introduction of new features and technologies that enhance usability. This approach not only bolsters Tefal's reputation but also enables the brand to sustain a competitive edge in a market that values both affordability and functionality in electric cooking appliances.

Key Companies in the Electric Cooker Market market include

Industry Developments

  • Q2 2024: Panasonic Launches New IoT-Enabled Electric Cooker Market Series in India Panasonic introduced a new line of IoT-enabled electric cookers in India, featuring app connectivity and energy-saving modes, targeting the growing demand for smart kitchen appliances in the region.
  • Q2 2024: Instant Brands Unveils Instant Pot Pro Plus with Advanced Safety Features Instant Brands launched the Instant Pot Pro Plus, a new electric multi-cooker with enhanced safety mechanisms and Wi-Fi connectivity, expanding its smart appliance portfolio in North America.
  • Q3 2024: Philips Signs Partnership with Tata CLiQ to Expand Electric Cooker Market Distribution in India Philips entered a strategic partnership with Tata CLiQ to distribute its latest range of electric cookers across India, aiming to strengthen its presence in the rapidly growing Indian market.
  • Q3 2024: Midea Opens New Electric Cooker Market Manufacturing Facility in Vietnam Midea Group inaugurated a new manufacturing plant in Vietnam dedicated to electric cookers, increasing its production capacity to meet rising demand in Southeast Asia.
  • Q4 2024: Hamilton Beach Launches Eco-Friendly Electric Rice Cooker Line in North America Hamilton Beach introduced a new line of electric rice cookers made with recycled materials and energy-efficient technology, targeting environmentally conscious consumers in the U.S. and Canada.
  • Q4 2024: Zojirushi Announces Executive Leadership Change Amid Global Expansion Zojirushi appointed a new CEO to lead its global expansion strategy, with a focus on increasing electric cooker sales in North America and Europe.
  • Q1 2025: Samsung Enters European Electric Cooker Market with SmartCook Series Samsung launched its SmartCook electric cooker series in Europe, featuring AI-powered cooking assistance and integration with the SmartThings ecosystem.
  • Q1 2025: Breville Acquires UK-Based Electric Cooker Market Startup Hestia Appliances Breville completed the acquisition of Hestia Appliances, a UK startup specializing in compact electric cookers, to strengthen its product portfolio and European market presence.
  • Q2 2025: Morphy Richards Launches Multi-Function Electric Cooker Market in Middle East Morphy Richards introduced a new multi-function electric cooker tailored for Middle Eastern cuisines, expanding its product offerings in the region.
  • Q2 2025: Bajaj Electricals Wins Major Government Contract for Electric Cookers in India Bajaj Electricals secured a government contract to supply electric cookers for a large-scale rural electrification initiative, supporting India's push for modern kitchen appliances in rural areas.
  • Q3 2025: Toshiba Launches Premium Induction Electric Rice Cooker in Singapore Toshiba released a new premium induction electric rice cooker in Singapore, featuring advanced temperature control and smart menu settings for local dishes.
  • Q3 2025: Electrolux Opens R&D Center for Electric Cookers in Sweden Electrolux inaugurated a new research and development center in Sweden focused on innovation in electric cooker technology, aiming to accelerate product development for the European market.

Future Outlook

Electric Cooker Market Future Outlook

The Electric Cooker Market is projected to grow at a 5.3% CAGR from 2024 to 2035, driven by technological advancements, increasing consumer demand for convenience, and energy efficiency.

New opportunities lie in:

  • Expansion into smart kitchen appliances integrating IoT technology.
  • Development of eco-friendly electric cookers using sustainable materials.
  • Partnerships with meal kit delivery services for bundled offerings.

By 2035, the Electric Cooker Market is expected to achieve substantial growth and innovation.

Market Segmentation

Electric Cooker Market Type Outlook

  • Rice Cookers
  • Multicookers
  • Pressure Cookers
  • Slow Cookers
  • Steamer

Electric Cooker Market End User Outlook

  • Residential
  • Commercial
  • Institutional

Electric Cooker Market Cooking Capacity Outlook

  • Less than 1 Liter
  • 1 to 3 Liters
  • 3 to 5 Liters
  • 5 to 7 Liters
  • More than 7 Liters

Electric Cooker Market Distribution Channel Outlook

  • Online Retail
  • Offline Retail
  • Direct Sales

Report Scope

MARKET SIZE 202414.5(USD Billion)
MARKET SIZE 202515.27(USD Billion)
MARKET SIZE 203525.59(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)5.3% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesIntegration of smart technology enhances user experience in the Electric Cooker Market.
Key Market DynamicsRising consumer preference for smart appliances drives innovation and competition in the electric cooker market.
Countries CoveredNorth America, Europe, APAC, South America, MEA

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FAQs

What is the current valuation of the Electric Cooker Market as of 2024?

The Electric Cooker Market was valued at 14.5 USD Billion in 2024.

What is the projected market size for the Electric Cooker Market in 2035?

The market is projected to reach 25.59 USD Billion by 2035.

What is the expected CAGR for the Electric Cooker Market during the forecast period 2025 - 2035?

The expected CAGR for the Electric Cooker Market during 2025 - 2035 is 5.3%.

Which segment of electric cookers is expected to show the highest growth in terms of revenue?

Multicookers are anticipated to grow from 4.0 USD Billion in 2024 to 7.0 USD Billion by 2035.

How does the cooking capacity segment impact the Electric Cooker Market?

The 1 to 3 Liters segment is projected to increase from 3.5 USD Billion in 2024 to 6.5 USD Billion by 2035.

What are the key distribution channels for electric cookers?

The offline retail channel is expected to grow from 8.0 USD Billion in 2024 to 14.0 USD Billion by 2035.

Which companies are leading the Electric Cooker Market?

Key players include Panasonic, Philips, Tefal, Breville, Cuisinart, Hamilton Beach, Black+Decker, Midea, and LG Electronics.

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