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Identity Access Management Market

ID: MRFR/ICT/1966-CR
200 Pages
Shubham Munde
July 2025

Identity and Access Management Market Research Report By Deployment Type (On-Premises, Cloud-Based, Hybrid), By Solution Type (Single Sign-On, Multi-Factor Authentication, Access Governance, Directory Services), By End-user (BFSI, Healthcare, Government, IT and Telecom, Retail), By Organization Size (Small Enterprises, Medium Enterprises, Large Enterprises), and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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Identity Access Management Market Summary

As per MRFR analysis, the Identity Access Management Market Size was estimated at 19658.34 USD Billion in 2024. The Identity Access Management industry is projected to grow from 23108.77 USD Billion in 2025 to 116433.52 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 17.55 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Identity Access Management Market is experiencing robust growth driven by technological advancements and evolving security needs.

  • The market witnesses increased adoption of cloud solutions, particularly in North America, which remains the largest market.
  • User experience is becoming a focal point, influencing the design and functionality of identity access management systems.
  • Artificial intelligence integration is on the rise, enhancing security measures and operational efficiency across various sectors.
  • Rising cybersecurity threats and regulatory compliance requirements are major drivers propelling the demand for multi-factor authentication and hybrid solutions.

Market Size & Forecast

2024 Market Size 19658.34 (USD Billion)
2035 Market Size 116433.52 (USD Billion)
CAGR (2025 - 2035) 17.55%

Major Players

Microsoft (US), IBM (US), Oracle (US), SailPoint (US), Ping Identity (US), Okta (US), CyberArk (IL), ForgeRock (US), Duo Security (US)

Identity Access Management Market Trends

The Identity Access Management Market is currently experiencing a transformative phase, driven by the increasing need for robust security measures and regulatory compliance across various sectors. Organizations are recognizing the necessity of safeguarding sensitive information, which has led to a heightened focus on identity verification and access control solutions. As digital transformation accelerates, the demand for seamless user experiences while maintaining security protocols becomes paramount. This dual requirement is shaping the development of innovative technologies and strategies within the market. Moreover, the rise of remote work and cloud-based services has further complicated identity management, necessitating adaptive solutions that can cater to diverse environments. Companies are increasingly investing in advanced identity governance frameworks that not only streamline access but also enhance visibility and control over user activities. This evolving landscape suggests that the Identity Access Management Market is poised for sustained growth, as organizations seek to balance security with operational efficiency, ultimately fostering a more secure digital ecosystem.

Increased Adoption of Cloud Solutions

Organizations are progressively migrating to cloud-based identity access management solutions. This shift allows for greater flexibility, scalability, and cost-effectiveness, enabling businesses to manage user identities and access rights more efficiently.

Focus on User Experience

There is a growing emphasis on enhancing user experience within identity access management systems. Companies are striving to create intuitive interfaces and streamlined processes that facilitate easy access while ensuring robust security measures.

Integration of Artificial Intelligence

The incorporation of artificial intelligence into identity access management is becoming more prevalent. AI technologies are being utilized to improve threat detection, automate identity verification processes, and enhance overall security protocols.

Identity Access Management Market Drivers

Market Growth Projections

The Global Identity and Access Management Market Industry is poised for substantial growth, with projections indicating a market size of 17.1 USD Billion in 2024 and an anticipated increase to 40 USD Billion by 2035. This growth trajectory reflects a compound annual growth rate (CAGR) of 8.04% from 2025 to 2035. The increasing adoption of IAM solutions across various sectors, driven by factors such as cybersecurity threats, regulatory compliance, and technological advancements, underscores the market's potential. As organizations continue to prioritize identity and access management, the industry is expected to evolve significantly, presenting opportunities for innovation and investment.

Rising Cybersecurity Threats

The increasing frequency and sophistication of cyber threats is a primary driver for the Global Identity and Access Management Market Industry. Organizations are compelled to adopt robust IAM solutions to protect sensitive data and ensure compliance with regulations. For instance, the rise in data breaches has led to a heightened focus on identity verification and access controls. In 2024, the market is projected to reach 17.1 USD Billion, reflecting the urgent need for enhanced security measures. This trend is expected to continue as organizations prioritize safeguarding their digital assets, thereby fueling growth in the IAM sector.

Adoption of Cloud-Based Solutions

The shift towards cloud computing is reshaping the Global Identity and Access Management Market Industry. Organizations are increasingly adopting cloud-based IAM solutions due to their scalability, flexibility, and cost-effectiveness. These solutions enable businesses to manage user identities and access rights more efficiently, particularly in remote work environments. The growing demand for cloud services is expected to drive the IAM market, with a projected CAGR of 8.04% from 2025 to 2035. As companies migrate to the cloud, the need for robust IAM solutions becomes paramount, further propelling market growth.

Regulatory Compliance Requirements

Stringent regulatory frameworks across various sectors are significantly influencing the Global Identity and Access Management Market Industry. Compliance with regulations such as GDPR and HIPAA necessitates organizations to implement effective IAM solutions to manage user identities and access rights. Failure to comply can result in severe penalties, prompting businesses to invest in IAM technologies. As a result, the market is anticipated to grow substantially, with projections indicating a rise to 40 USD Billion by 2035. This regulatory landscape creates a compelling case for organizations to enhance their IAM capabilities, ensuring they meet compliance standards while protecting sensitive information.

Integration of Artificial Intelligence

The integration of artificial intelligence into IAM solutions is emerging as a transformative driver within the Global Identity and Access Management Market Industry. AI technologies enhance identity verification processes, enabling organizations to detect anomalies and potential security threats in real-time. This capability is particularly vital in an era where cyber threats are increasingly sophisticated. As businesses recognize the value of AI-driven IAM solutions, the market is likely to experience significant growth. The combination of AI and IAM not only improves security but also streamlines user access management, making it a critical focus for organizations moving forward.

Growing Demand for User-Centric Experiences

The Global Identity and Access Management Market Industry is witnessing a shift towards user-centric IAM solutions. Organizations are increasingly prioritizing seamless user experiences while maintaining security protocols. This trend is driven by the need to enhance customer satisfaction and engagement in a competitive landscape. As businesses strive to provide intuitive access management solutions, the demand for IAM technologies that balance security and user experience is on the rise. This focus on user-centric design is likely to contribute to the overall growth of the IAM market, as organizations seek to create secure yet accessible environments for their users.

Market Segment Insights

By Application: Single Sign-On (Largest) vs. Multi-Factor Authentication (Fastest-Growing)

The Identity Access Management (IAM) market showcases a diverse range of applications, including Single Sign-On (SSO) and Multi-Factor Authentication (MFA). SSO holds the largest share, catering to organizations seeking seamless user experiences by allowing individuals to access multiple applications with a single set of credentials. This ease of use is critical in enterprise settings, contributing to SSO's dominant position in the market. In contrast, MFA is rapidly gaining traction due to increasing security threats, with organizations adopting more robust authentication methods to protect sensitive data.

Access Management: SSO (Dominant) vs. MFA (Emerging)

Single Sign-On (SSO) remains the dominant application in the Identity Access Management sector, providing users with the convenience of accessing different services with one click. This simplifies the log-in process and enhances user satisfaction, leading to its widespread adoption in enterprises. Conversely, Multi-Factor Authentication (MFA) is an emerging trend spurred by the rise in cyber threats and data breaches. As organizations increasingly prioritize security, MFA is becoming a standard requirement, incorporating multiple verification methods to strengthen access control. The growing awareness of cybersecurity challenges is propelling MFA's adoption, making it a significant player in the IAM landscape.

By Deployment Type: Cloud-Based (Largest) vs. Hybrid (Fastest-Growing)

In the Identity Access Management Market, the deployment type segment showcases a varied distribution, with cloud-based solutions being the most dominant choice among organizations. This segment accounts for a significant share of the market as businesses increasingly shift towards cloud environments for enhanced scalability and flexibility. On the other hand, on-premises solutions have a steady but declining presence as many organizations move towards hybrid settings, allowing them to maintain some control while leveraging cloud advantages. Growth trends indicate a rapidly evolving landscape in the deployment type segment. The cloud-based segment continues to flourish due to its compelling cost-effectiveness and ease of integration with existing systems, while hybrid models are emerging as a preferred option for enterprises seeking balance and robust security. Companies are adopting these solutions to meet compliance needs while enjoying the dynamic benefits of the cloud.

Cloud-Based: Dominant vs. Hybrid: Emerging

Cloud-based Identity Access Management solutions exhibit a dominant market presence, primarily due to their ability to provide seamless scalability and flexibility for organizations of all sizes. They enable users to access resources anytime, anywhere, making them ideal for the current remote working culture. This deployment type often incorporates advanced security features and automatic updates, ensuring that organizations stay protected without significant IT overhead. In contrast, hybrid identity management emerges as a strategic solution for companies that require a blend of on-premises control and cloud flexibility. This model allows enterprises to manage sensitive data efficiently while still adopting innovative cloud technologies, thus offering a tailored approach to meet diverse business needs.

By End User: BFSI (Largest) vs. Healthcare (Fastest-Growing)

In the Identity Access Management Market, the BFSI (Banking, Financial Services, and Insurance) segment holds the largest share, driven by the sector's emphasis on managing sensitive customer data and regulatory compliance. Due to increasing cyber threats and the need for robust identity management solutions, BFSI continues to implement advanced IAM systems to protect their assets and customer information. On the other hand, the Healthcare sector is emerging as the fastest-growing segment in this market. The rise of telehealth and digital health records is amplifying the demand for secure access control solutions. The need for compliance with regulations like HIPAA and the increasing focus on safeguarding patient data are critical factors driving this growth.

BFSI (Dominant) vs. Healthcare (Emerging)

The BFSI segment remains dominant in the Identity Access Management Market due to its stringent need for security and compliance. Financial institutions must protect sensitive data against breaches, making IAM systems essential for their operations. Features such as multi-factor authentication and role-based access control are critical in this sector. Meanwhile, Healthcare, marked as an emerging force, is witnessing rapid growth as regulatory requirements and digital transformation initiatives drive IAM adoption. Healthcare organizations are increasingly deploying IAM solutions to secure patient data and ensure that only authorized personnel can access sensitive information. This shift creates opportunities for IAM vendors to innovate and tailor solutions for this essential sector.

By Organization Size: Large Enterprises (Largest) vs. Small Enterprises (Fastest-Growing)

In the Identity Access Management Market, the organization size segment showcases diverse market shares. Large Enterprises currently represent the largest share, benefiting from their extensive IT ecosystems and robust security requirements. In contrast, Small Enterprises, with their growing awareness of data security needs, are quickly gaining traction in the market as they adopt IAM solutions that were once exclusive to larger organizations. Growth trends indicate that Small Enterprises are emerging as the fastest-growing segment due to increased digital transformation initiatives and the need for agile security solutions. These businesses are motivated by the need to safeguard sensitive data and comply with rising regulatory demands, leading to a spike in demand for user-friendly IAM solutions tailored to their specific needs.

Large Enterprises (Dominant) vs. Small Enterprises (Emerging)

Large Enterprises dominate the Identity Access Management Market due to their complex environments which require highly sophisticated IAM solutions. They often have extensive resources to invest in security technologies and integrate IAM systems across various departments. In contrast, Small Enterprises are emerging players, gaining traction as they recognize the importance of implementing robust IAM solutions to protect their assets and ensure compliance. These organizations are often more flexible and willing to adopt cloud-based IAM services, which offer scalable options tailored to their unique challenges. While Large Enterprises focus on extensive deployments involving multiple layers of security, Small Enterprises value cost-effective, easy-to-implement solutions that cater to their immediate security needs.

By Solution Type: User Provisioning (Largest) vs. Password Management (Fastest-Growing)

The Identity Access Management market showcases distinct segments, with User Provisioning holding the largest share. This segment focuses on automating the process of creating, managing, and deleting user accounts across various systems and applications. It's crucial for organizations looking to maintain efficiency and security in user management. Meanwhile, Password Management is identified as the fastest-growing segment, addressing increasing concerns over security breaches and password fatigue among users. This segment is gaining traction as organizations prioritize secure authentication methods.

User Provisioning (Dominant) vs. Password Management (Emerging)

User Provisioning serves as the dominant solution in the Identity Access Management market, fundamentally managing user identities and access privileges across company resources. Its capabilities to automate and streamline onboarding, offboarding, and privileges are essential for organizations seeking security compliance and operational efficiency. Conversely, Password Management is carving a niche as an emerging solution, driven by the growing need for stronger security measures. This trend is bolstered by the increasing sophistication of cyber threats and user demand for simplified, secure login processes. Both solutions play critical roles: while User Provisioning ensures systemic coherence in user access, Password Management enhances personal and organizational security protocols.

Get more detailed insights about Identity Access Management Market

Regional Insights

The Identity and Access Management Market experienced substantial growth. North America held a majority share, valued at 7.2 USD Billion in 2024, and is projected to grow to 17.0 USD Billion by 2035. This region was significant due to its advanced technological infrastructure and increasing regulatory compliance requirements, which drive the demand for robust identity and access management solutions.

Europe followed with a valuation of 4.8 USD Billion in 2024, increasing to 10.5 USD Billion by 2035, as organizations strived to enhance their cybersecurity frameworks in response to stringent data protection laws.In South America, the market stood at 1.2 USD Billion in 2024 and is expected to reach 3.0 USD Billion by 2035, indicating a growing recognition of the need for enhanced security measures in digital identity management. The Asia Pacific region, valued at 3.6 USD Billion in 2024, reflected increasing investments in digital transformation initiatives, projected to grow to 7.0 USD Billion by 2035.

Lastly, the Middle East and Africa, while valued at 0.28 USD Billion in 2024, is anticipated to experience significant growth to 2.5 USD Billion by 2035, driven by the rising demand for cloud-based solutions and heightened awareness about cybersecurity threats.Overall, the Identity and Access Management Market segmentation highlighted regional disparities, with North America dominating, and all regions expected to benefit from digital transformation efforts.

Key Players and Competitive Insights

The Identity Access Management Market is currently characterized by a dynamic competitive landscape, driven by the increasing need for robust security measures and regulatory compliance across various sectors. Major players such as Microsoft (US), IBM (US), and Okta (US) are strategically positioning themselves through innovation and partnerships. Microsoft (US) focuses on integrating AI capabilities into its identity solutions, enhancing user experience and security. IBM (US) emphasizes its hybrid cloud offerings, which allow for seamless identity management across diverse environments. Okta (US) continues to expand its ecosystem through strategic partnerships, thereby enhancing its service offerings and market reach. Collectively, these strategies contribute to a competitive environment that is increasingly focused on technological advancement and customer-centric solutions.

Key business tactics within the Identity Access Management Market include localizing services to meet regional compliance requirements and optimizing supply chains to enhance service delivery. The market structure appears moderately fragmented, with a mix of established players and emerging startups. The influence of key players is substantial, as they set industry standards and drive innovation, while smaller companies often introduce niche solutions that challenge the status quo.

In November 2025, Microsoft (US) announced the launch of its new AI-driven identity verification tool, which aims to streamline user authentication processes while enhancing security measures. This strategic move is significant as it not only reinforces Microsoft's commitment to innovation but also positions the company to capture a larger share of the growing demand for secure identity solutions in an increasingly digital world.

In October 2025, IBM (US) unveiled its latest cloud-based identity management platform, designed to integrate seamlessly with existing enterprise systems. This development is crucial as it reflects IBM's strategy to leverage its cloud capabilities to provide comprehensive identity solutions, thereby appealing to organizations seeking to enhance their security posture without overhauling their current infrastructure.

In September 2025, Okta (US) expanded its partnership with a leading telecommunications provider to offer integrated identity solutions tailored for the telecom sector. This collaboration is indicative of Okta's strategy to penetrate vertical markets, thereby diversifying its customer base and enhancing its competitive edge in a crowded marketplace.

As of December 2025, current trends in the Identity Access Management Market include a pronounced shift towards digitalization, with organizations increasingly adopting cloud-based solutions and AI technologies. Strategic alliances are becoming more prevalent, as companies recognize the value of collaboration in enhancing service offerings and expanding market reach. Looking ahead, competitive differentiation is likely to evolve, with a greater emphasis on innovation and technology rather than price-based competition. The focus on supply chain reliability and the integration of advanced technologies will be pivotal in shaping the future landscape of the market.

Key Companies in the Identity Access Management Market market include

Industry Developments

By including support for passwordless authentication, identity federation across hybrid environments, and increased mainframe access restrictions for companies, Broadcom improved its Identity and Access Management (IAM) capabilities in 2024.After being purchased by Thoma Bravo, ForgeRock formally joined with Ping identification in August 2023 to create a unified IAM powerhouse that specializes in worker and customer identification solutions.

In April 2025, SailPoint Technologies released a significant upgrade to its Identity Security Cloud that included machine identity governance, AI-driven identity security, and more extensive data access restrictions. Additionally, it obtained GovRAMP authorization in June 2025 and grew its Success Acceleration Partner and managed service provider (MSP) programs.

With the release of Identity Security Platform V23.4 in early 2024, CyberArk further solidified its position as a pioneer in privileged access management by integrating cloud workload identity support and Zero Trust architecture.In December 2023, Okta introduced new lifecycle automation tools to streamline access provisioning for hybrid workforces and purchased Israeli company Spera to improve its identity governance capabilities.

Future Outlook

Identity Access Management Market Future Outlook

The Identity Access Management Market is projected to grow at a 17.55% CAGR from 2024 to 2035, driven by increasing cybersecurity threats and regulatory compliance demands.

New opportunities lie in:

  • Integration of AI-driven identity verification solutions
  • Expansion of cloud-based IAM services for SMEs
  • Development of biometric authentication technologies for mobile applications

By 2035, the market is expected to be robust, reflecting substantial growth and innovation.

Market Segmentation

Identity Access Management Market End User Outlook

  • BFSI
  • Healthcare
  • Government
  • Retail
  • IT and Telecom

Identity Access Management Market Application Outlook

  • Single Sign-On
  • Multi-Factor Authentication
  • Identity Governance
  • Access Management
  • Privileged Access Management

Identity Access Management Market Solution Type Outlook

  • User Provisioning
  • Password Management
  • Directory Services
  • Access Certification

Identity Access Management Market Deployment Type Outlook

  • Cloud-Based
  • On-Premises
  • Hybrid

Identity Access Management Market Organization Size Outlook

  • Small Enterprises
  • Medium Enterprises
  • Large Enterprises

Report Scope

MARKET SIZE 202419658.34(USD Billion)
MARKET SIZE 202523108.77(USD Billion)
MARKET SIZE 2035116433.52(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)17.55% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMicrosoft (US), IBM (US), Oracle (US), SailPoint (US), Ping Identity (US), Okta (US), CyberArk (IL), ForgeRock (US), Duo Security (US)
Segments CoveredApplication, Deployment Type, End User, Organization Size, Solution Type
Key Market OpportunitiesIntegration of artificial intelligence enhances security and user experience in the Identity Access Management Market.
Key Market DynamicsRising regulatory compliance requirements drive demand for advanced Identity Access Management solutions across various sectors.
Countries CoveredNorth America, Europe, APAC, South America, MEA

Market Highlights

Author
Shubham Munde
Research Analyst Level II

With a technical background in information technology & semiconductors, Shubham has 4.5+ years of experience in market research and analytics with the tasks of data mining, analysis, and project execution. He is the POC for our clients, for their consulting projects running under the ICT/Semiconductor domain. Shubham holds a Bachelor’s in Information and Technology and a Master of Business Administration (MBA). Shubham has executed over 150 research projects for our clients under the brand name Market Research Future in the last 2 years. His core skill is building the research respondent relation for gathering the primary information from industry and market estimation for niche markets. He is having expertise in conducting secondary & primary research, market estimations, market projections, competitive analysis, analysing current market trends and market dynamics, deep-dive analysis on market scenarios, consumer behaviour, technological impact analysis, consulting, analytics, etc. He has worked on fortune 500 companies' syndicate and consulting projects along with several government projects. He has worked on the projects of top tech brands such as IBM, Google, Microsoft, AWS, Meta, Oracle, Cisco Systems, Samsung, Accenture, VMware, Schneider Electric, Dell, HP, Ericsson, and so many others. He has worked on Metaverse, Web 3.0, Zero-Trust security, cyber-security, blockchain, quantum computing, robotics, 5G technology, High-Performance computing, data centers, AI, automation, IT equipment, sensors, semiconductors, consumer electronics and so many tech domain projects.

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FAQs

What was the market size of the Identity and Access Management Market in 2024?

The Identity and Access Management Market was valued at 17.08 USD Billion in 2024.

What is the projected market growth rate from 2025 to 2035?

The market is expected to grow at a Compound Annual Growth Rate (CAGR) of 8.04% during the period from 2025 to 2035.

Which region is anticipated to have the highest market value in 2035?

North America is projected to have the highest market value, estimated at 17.0 USD Billion in 2035.

What was the market size of the Cloud-Based segment in 2024?

The Cloud-Based segment of the Identity and Access Management Market was valued at 7.5 USD Billion in 2024.

Who are the major players in the Identity and Access Management Market?

Key players in the market include Broadcom, ForgeRock, SailPoint Technologies, Oracle, and Microsoft.

What is the expected market value for the Hybrid segment by 2035?

The Hybrid segment is projected to reach a value of 7.5 USD Billion by 2035.

How is the Identity and Access Management Market segmented by deployment type?

The market is segmented into On-Premises, Cloud-Based, and Hybrid deployment types.

What was the market size of Europe in 2024?

Europe held a market size of 4.8 USD Billion in 2024.

Which segment is expected to witness the most significant growth between 2025 and 2035?

The Cloud-Based segment is anticipated to witness significant growth, reaching 17.5 USD Billion by 2035.

What challenges might impact the Identity and Access Management Market?

Challenges may include rapid technological changes and evolving cybersecurity threats in the market.

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