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    India Cold Pressed Juice Market

    ID: MRFR/F-B & N/56571-HCR
    128 Pages
    Snehal Singh
    September 2025

    India Cold Pressed Juice Market Research Report By Category (Conventional, Organic), By Type (Fruits, Vegetables, Blends) and By End User (Food Retail, Food Service, Food Processing) - Forecast to 2035

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    India Cold Pressed Juice Market Infographic
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    India Cold Pressed Juice Market Summary

    The India Cold Pressed Juice market is projected to grow significantly, reaching 164 USD Million by 2035.

    Key Market Trends & Highlights

    India Cold Pressed Juice Key Trends and Highlights

    • The market valuation of India Cold Pressed Juice is estimated at 77.8 USD Million in 2024.
    • From 2025 to 2035, the market is expected to grow at a CAGR of 7.02%.
    • By 2035, the market is anticipated to reach a valuation of 164 USD Million.
    • Growing adoption of health-conscious lifestyles due to increasing awareness of nutrition is a major market driver.

    Market Size & Forecast

    2024 Market Size 77.8 (USD Million)
    2035 Market Size 164 (USD Million)
    CAGR (2025-2035) 7.02%

    Major Players

    The Cold Pressed Juice Company, Juice Up, Sunkist, Grove Juice, Healthade, Tropical Bliss, Beverage Partners, Nourish Organics, Pip Fruit Juice, Bottled Joy, Karma Wellness, Juicifix, Nectar, Pulp Fiction, Raw Pressery

    India Cold Pressed Juice Market Trends

    The India cold pressed juice market is experiencing significant growth driven by increasing health consciousness among consumers. The rising awareness about the benefits of nutrient-rich juices has encouraged many individuals to shift from sugary beverages to healthier alternatives. Additionally, the increase in urbanization and changing lifestyles have propelled the demand for convenient, ready-to-drink options as busy consumers seek nutritious beverages on the go. 

    The trend toward organic and natural products, with many consumers opting for juices that are free from preservatives and additives, has gained momentum. There is also a surge in consumer preferences for sustainability, leading brands to adopt eco-friendly packaging and sourcing practices.Opportunities within the India cold pressed juice market are abundant as the industry faces an untapped urban population that is increasingly looking for healthy lifestyle choices. Entrepreneurs and businesses can explore regional flavors and traditional ingredients to cater to local preferences, providing a unique twist on the global cold pressed juice trend. 

    Moreover, expanding distribution channels, including online platforms and health-focused retail stores, can help brands reach a wider audience. In recent times, the availability of cold pressed juices has widened significantly with new entrants in the market, which has increased competition and innovation among brands.Social media and digital marketing are playing pivotal roles in educating the public about the health benefits of cold pressed juices, further driving demand. 

    As India continues to prioritize nutrition and wellness, the cold pressed juice segment is poised for sustained growth, making it a vital consideration for businesses operating in the health and beverage sectors within the region.

    Market Segment Insights

    Cold Pressed Juice Market Category Insights

    The India Cold Pressed Juice Market is witnessing notable growth, driven by rising health consciousness among consumers and a shift towards natural beverages. This segment is primarily categorized into Conventional and Organic juices. The Conventional category typically comprises juices made from fruits and vegetables that are grown using conventional agricultural practices, appealing to a segment of the population looking for affordable and widely available options. On the other hand, the Organic category is gaining momentum due to an increase in consumer preference for organic products, which are perceived as healthier and free from synthetic pesticides and fertilizers. 

    This category often caters to health-conscious consumers who are willing to pay a premium for high-quality, certified organic juice offerings. The demand for organic cold-pressed juices has been fueled by a growing understanding of the health benefits associated with organic produce and increasing awareness of nutrition. With India's diverse agricultural landscape, both categories benefit from a wide variety of locally sourced ingredients, enhancing flavor profiles and nutritional value. 

    Challenging factors such as high production costs and the need for proper certification in the organic segment pose hurdles; however, opportunities abound as more retailers and food service providers expand their organic offerings. Additionally, industry players are focusing on sustainability, which resonates well with environmentally conscious consumers, further bolstering the growth of organic juices. 

    The emphasis on quality, along with consumer trends towards more natural and wholesome products, solidifies the significance of both Conventional and Organic categories within the India Cold Pressed Juice Market, which is projected to continue evolving and expanding in response to changing consumer preferences and market demands.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Cold Pressed Juice Market Type Insights

    The India Cold Pressed Juice Market is primarily categorized by Type into Fruits, Vegetables, and Blends. Each of these categories represents a crucial aspect of consumer preferences and health trends within the nation. Fruit juices usually dominate the market due to their widespread popularity and refreshing taste, appealing to a broad audience looking for convenient health options. Meanwhile, vegetable juices are gaining traction as more consumers become aware of their nutritional benefits and the importance of incorporating greens into their diets, making them significant players in this market.

    Blends, which combine various fruits and vegetables, cater to the growing demand for diverse flavors and enhanced nutritional profiles, thus appealing to adventurous consumers seeking unique drinking experiences. The rising health consciousness among Indian consumers, spurred by urbanization and increasing disposable incomes, serves as a catalyst for the growth in these segments. Furthermore, trends like the organic movement and demand for natural ingredients drive more people to opt for cold pressed juices over traditional options, supporting the overall India Cold Pressed Juice Market growth trajectory.

    Cold Pressed Juice Market End User Insights

    The India Cold Pressed Juice Market showcases significant activity in the End User segment, comprising key areas such as Food Retail, Food Service, and Food Processing. Each of these segments plays a distinct role in shaping market dynamics and preferences among consumers. The Food Retail segment has been continuously evolving, with increasing consumer demand for fresh, healthy beverage options that are perceived to be more nutritious than traditional juices.

    Meanwhile, the Food Service segment is witnessing a rise as restaurants and cafes adopt cold pressed juices to meet consumer expectations for healthier menu items, often seen as premium offerings attracting health-conscious diners.

    The Food Processing sector is particularly relevant, as manufacturers increasingly use cold pressed juices as ingredients in various value-added products, enhancing flavor and nutritional content. The growing trend towards healthy living and preventive healthcare in India is driving the expansion of these segments, creating substantial opportunities for businesses operating in the India Cold Pressed Juice Market. Additionally, the increasing awareness of the health benefits associated with cold pressed juices is further catalyzing growth across these segments, positioning them as pivotal contributors to the overall market landscape.

    Get more detailed insights about India Cold Pressed Juice Market Research Report - Forecast to 2035

    Key Players and Competitive Insights

    The India Cold Pressed Juice Market is witnessing a significant growth trajectory, driven by increasing health consciousness among consumers and a rising demand for natural, nutritious beverages. As the trend towards healthier eating and drinking options continues to gain momentum, cold pressed juices, known for retaining maximum nutrients and flavor without added preservatives, have carved out a unique niche in the highly competitive beverage landscape. 

    A myriad of both established brands and new entrants are vying for market share, leading to an innovative and dynamic environment where product differentiation, branding, and quality play pivotal roles. As the market expands, companies are implementing various strategies, including diversification of flavors, sustainable sourcing, and direct-to-consumer sales models, to enhance customer loyalty and tap into the evolving consumer preferences.The Cold Pressed Juice Company has emerged as a pivotal player in the Indian Cold Pressed Juice Market, capitalizing on the growing trend of wellness and clean eating. 

    This company is recognized for its commitment to high-quality ingredients and the meticulous cold pressing process that preserves the natural taste and nutritional value of the juices. Time and again, The Cold Pressed Juice Company has demonstrated its strength in brand positioning, leveraging its emphasis on freshness and health benefits to appeal to a discerning consumer base. The company has established a robust distribution network, allowing its products to reach various retail channels, including health food stores and online platforms.

    By continuously innovating product offerings and maintaining high standards of quality, The Cold Pressed Juice Company has successfully built a strong reputation among health-conscious consumers throughout India.

    Juice Up has also made a significant impact in the India Cold Pressed Juice Market, noted for its diverse range of products that cater to different health needs and preferences. The company focuses on delivering fresh, organic juices through an extensive portfolio that includes popular blends and functional juices designed for specific benefits like detoxification and immunity-boosting. Juice Up's market presence is bolstered by strategic collaborations and partnerships in the retail sector and a growing emphasis on online distribution channels, which expand access to their offerings. 

    Strengthened by a commitment to sustainability, Juice Up prioritizes eco-friendly packaging and sourcing practices, which resonate well with modern consumers. Furthermore, the company has shown proactive growth strategies through mergers and acquisitions with local players that enhance its operational capabilities and expand its geographical reach within the Indian market. By fostering brand loyalty and emphasizing customer engagement, Juice Up positions itself as a formidable contender in the competitive landscape of cold pressed juices in India.

    Key Companies in the India Cold Pressed Juice Market market include

    Industry Developments

    The India Cold Pressed Juice Market has seen significant developments recently, driven by an increasing health consciousness among consumers and a growing demand for natural beverages. The Cold Pressed Juice Company and Raw Pressery have expanded their product ranges, reflecting the industry's shift toward healthier options. In August 2023, Pulp Fiction launched a new line of organic cold pressed juices, targeting the premium health segment. 

    Additionally, in September 2023, Nourish Organics introduced a range of cold pressed juice blends that cater to wellness trends among urban consumers. Market competition is intensifying, with players like Healthade and Karma Wellness focusing on innovative packaging to attract environmentally conscious consumers. Notably, merger and acquisition activities have remained minimal in this sector, with no major announcements currently reported. However, the market valuation for cold pressed juices in India has seen significant growth, estimated at approximately INR 350 crore as per recent industry insights, up from INR 250 crore in early 2021.

    Such growth is fostering new entrants while encouraging existing companies like Juice Up and Sunkist to adopt aggressive marketing strategies to strengthen their market presence.

    Market Segmentation

    Outlook

    • Food Retail
    • Food Service
    • Food Processing

    Cold Pressed Juice Market Type Outlook

    • Food Retail
    • Food Service
    • Food Processing

    Cold Pressed Juice Market Category Outlook

    • Fruits
    • Vegetables
    • Blends

    Cold Pressed Juice Market End User Outlook

    • Food Retail
    • Food Service
    • Food Processing

    Report Scope

     
    Report Attribute/Metric Source: Details
    MARKET SIZE 2023 72.59(USD Million)
    MARKET SIZE 2024 77.78(USD Million)
    MARKET SIZE 2035 164.0(USD Million)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 7.017% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Million
    KEY COMPANIES PROFILED The Cold Pressed Juice Company, Juice Up, Sunkist, Grove Juice, Healthade, Tropical Bliss, Beverage Partners, Nourish Organics, Pip Fruit Juice, Bottled Joy, Karma Wellness, Juicifix, Nectar, Pulp Fiction, Raw Pressery
    SEGMENTS COVERED Category, Type, End User
    KEY MARKET OPPORTUNITIES Growing health-conscious consumer base, Rising demand for organic products, Increasing urbanization and lifestyle changes, Innovative packaging solutions, Expansion of online distribution channels
    KEY MARKET DYNAMICS health-conscious consumer trends, premium pricing strategies, increasing demand for freshness, innovative packaging solutions, urban lifestyle changes
    COUNTRIES COVERED India

    FAQs

    What is the expected market size of the India Cold Pressed Juice Market in 2024?

    The India Cold Pressed Juice Market is expected to be valued at 77.78 USD Million in 2024.

    What is the projected market size of the India Cold Pressed Juice Market by 2035?

    By 2035, the India Cold Pressed Juice Market is projected to reach a valuation of 164.0 USD Million.

    What is the expected CAGR for the India Cold Pressed Juice Market from 2025 to 2035?

    The expected CAGR for the India Cold Pressed Juice Market from 2025 to 2035 is 7.017 percent.

    Which category holds a larger market share in the India Cold Pressed Juice Market?

    The Conventional category is expected to hold a larger market share, valued at 45.0 USD Million in 2024.

    How much is the Organic segment of the India Cold Pressed Juice Market projected to be valued at in 2035?

    The Organic segment is projected to reach a valuation of 69.0 USD Million by 2035.

    Who are the key players in the India Cold Pressed Juice Market?

    Some major players in the India Cold Pressed Juice Market include The Cold Pressed Juice Company, Healthade, and Raw Pressery.

    What are the market growth drivers for the Cold Pressed Juice Market in India?

    Growing health consciousness among consumers and demand for organic products are key growth drivers in the market.

    What opportunities exist for new entrants in the India Cold Pressed Juice Market?

    The increasing trend of health and wellness beverages presents significant opportunities for new entrants in the market.

    What challenges does the India Cold Pressed Juice Market face?

    Challenges include high production costs and competition from traditional juices and beverages.

    How is the Cold Pressed Juice Market in India expected to perform regionally?

    The India Cold Pressed Juice Market is expected to experience growth across various regions, driven by urbanization and lifestyle changes.

    India Cold Pressed Juice Market Research Report - Forecast to 2035 Infographic
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