Non-Ionic Surfactants Market Trends

ID: MRFR/CnM/2549-HCR

145 Pages

Priya Nagrale

October 2025

Non-Ionic Surfactants Market Research Report Information by Type (Alcohol Ethoxylates, Fatty Alkanolamides, Amine Derivatives, Glycerol Derivatives, Alkoxylates, and Others), Application (Cleaners, Emulsifiers, Foaming Agents, Wetting Agents, Additives, and Others), End-Use Industry (Paints & Coatings, Personal Care & Cosmetics, Textiles, Agrochemicals, Household Cleaners, Food & Beverage, Oil & Gas, and Others), and Region (North America, Europe, Asia-Pacific, and Rest Of The World) – Market Forecast Till 2035

Non-Ionic Surfactants Market Infographic

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Market Trends

Key Emerging Trends in the Non-Ionic Surfactants Market

The market trends of non-ionic surfactants depict a dynamic landscape influenced by various factors shaping their demand and supply dynamics. Non-ionic surfactants, widely used in industries such as personal care, household cleaning, agriculture, and pharmaceuticals, play a crucial role in enhancing the performance of various products. One notable trend in this market is the increasing consumer demand for environmentally friendly and biodegradable surfactants. With growing concerns about environmental sustainability, consumers are seeking products that minimize harm to the environment while maintaining efficacy. This trend is driving the demand for non-ionic surfactants derived from renewable sources or those with low environmental impact, prompting manufacturers to innovate and develop eco-friendly alternatives.

Moreover, the personal care industry represents a significant segment for non-ionic surfactants, particularly in products such as shampoos, body washes, and facial cleansers. As consumer awareness regarding the use of harsh chemicals in personal care products increases, there is a growing preference for mild and gentle formulations. Non-ionic surfactants, known for their mildness and compatibility with sensitive skin, are witnessing heightened demand in this sector. Additionally, the household cleaning segment relies heavily on non-ionic surfactants for their ability to effectively remove dirt, grease, and stains from various surfaces. With the increasing emphasis on cleanliness and hygiene, driven by factors such as urbanization and health consciousness, the demand for non-ionic surfactants in household cleaning products is on the rise.

Furthermore, agricultural applications present another lucrative market opportunity for non-ionic surfactants. These surfactants are commonly used in agricultural formulations such as herbicides, insecticides, and fungicides to enhance their spreadability and effectiveness. As the agricultural sector seeks to improve crop yields and reduce environmental impact, the demand for high-performance surfactants is increasing. Non-ionic surfactants play a vital role in optimizing the performance of agrochemicals while minimizing their ecological footprint, making them indispensable in modern agricultural practices.

Additionally, regulatory initiatives aimed at promoting safety and sustainability are influencing the market dynamics of non-ionic surfactants. Governments worldwide are implementing regulations to restrict the use of certain surfactants deemed harmful to human health or the environment. This regulatory environment is driving the adoption of safer and more sustainable alternatives, thereby shaping the market landscape. Manufacturers of non-ionic surfactants are investing in research and development to develop innovative formulations that meet regulatory requirements while maintaining performance.

On the supply side, the availability of raw materials for non-ionic surfactant production is a critical factor influencing market dynamics. Raw materials such as fatty alcohols and ethylene oxide are essential components in the synthesis of non-ionic surfactants. Fluctuations in the prices of these raw materials can impact the overall production costs of non-ionic surfactants, thereby affecting their market dynamics. Additionally, factors such as production capacity, technological advancements, and geographical distribution of manufacturing facilities influence the supply chain dynamics of non-ionic surfactants.

Market Highlights

Author

Priya Nagrale

Senior Research Analyst

With an experience of over five years in market research industry (Chemicals & Materials domain), I gather and analyze market data from diverse sources to produce results, which are then presented back to a client. Also, provide recommendations based on the findings. As a Senior Research Analyst, I perform quality checks (QC) for market estimations, QC for reports, and handle queries and work extensively on client customizations. Also, handle the responsibilities of client proposals, report planning, report finalization, and execution

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FAQs

In 2018, what was the valuation of the Non-Ionic Surfactants Market?

USD 24300 million was the Non-ionic surfactants market value.

What might be the CAGR of the non-ionic surfactants market during the figure time frame (2024-2035)?

Non-ionic surfactants market CAGR would be 4.50% during the estimated time frame.

What locale would rule the worldwide non-ionic surfactants market result?

The Asia Pacific district would rule the non-ionic surfactants market.

What are end-clients referenced in the non-ionic surfactants market report?

The end-clients remembered for the non-ionic surfactants market report are paints and coatings, individual consideration and beauty care products, materials, agrochemicals, family cleaners, food and drink, oil and gas, and others.

What are the applications referenced in the non-ionic surfactants market report?

The non-ionic surfactants market applications are cleaners, emulsifiers, frothing specialists, wetting specialists, added substances, and others.

1. Market Overview

2. Market Trends

3. Market Segment Insights

4. Key Players and Competitive Insights

5. Industry Developments

6. Market Segmentation

7. Report Scope

8. Market Highlights

9. FAQs

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Market Summary

As per Market Research Future Analysis, the non-ionic surfactants market was valued at USD 24,300 million in 2030 and is projected to grow at a CAGR of 4.50% during the forecast period. Non-ionic surfactants are preferred for their lower froth profile and strong emulsifying potential, making them suitable for various applications in industries such as food and beverage, paints and coatings, and personal care. Their effectiveness in hard water and lower skin irritation properties further enhance their appeal. The market is driven by the growth of end-use industries and the increasing demand for bio-based surfactants, despite challenges such as raw material price fluctuations and stringent environmental regulations.

Key Market Trends & Highlights

The non-ionic surfactants market is witnessing significant growth driven by various factors.

Market valued at USD 24,300 million in 2030; projected CAGR of 4.50%.
Increasing demand in personal care products like shampoos and fragrances.
Rising urbanization and growth in the home care sector are key growth drivers.
Expansion in end-use industries such as paints and coatings and agrochemicals.

Non-Ionic Surfactants Market

CAGR

4.50%

Market Size & Forecast

Market Size in 2030	USD 24,300 million
Projected CAGR	4.50%
Largest Regional Market Share in 2024	Asia-Pacific
Key Growth Drivers	Urbanization and end-use industry expansion.

Major Players

Key players include 3M (USA), SABIC (Saudi Arabia), Akzo Nobel NV (Netherlands), Arkema (France), BASF SE (Germany), Clariant (Switzerland), Dow (USA), Elementis plc (Great Britain), Evonik Industries AG (Germany), Huntsman International LLC (USA), Kao Corporation (Japan), and Stepan Company (USA).

Market Trends

Non-Ionic Surfactants Market Market Drivers

Market Growth Projections

The Global Non-Ionic Surfactants Market Industry is projected to experience substantial growth over the coming years. With an expected market value of 19.6 USD Billion in 2024, the industry is on a trajectory to reach 30.3 USD Billion by 2035. This growth reflects a compound annual growth rate of 4.05% from 2025 to 2035, driven by various factors including increased demand in personal care, household products, and industrial applications. The market's expansion is indicative of the broader trends towards sustainability and innovation, as manufacturers seek to meet evolving consumer expectations and regulatory standards.

Growth in Personal Care Sector

The Global Non-Ionic Surfactants Market Industry is significantly influenced by the expanding personal care sector. Non-ionic surfactants are integral in formulating shampoos, conditioners, and skin care products due to their ability to enhance texture and stability. As the global population becomes increasingly aware of personal grooming and hygiene, the demand for high-quality personal care products rises. This trend is likely to propel the market forward, with projections suggesting that the industry could reach 30.3 USD Billion by 2035. The continuous innovation in product formulations further supports this growth, as brands seek to differentiate themselves in a competitive landscape.

Rising Demand in Household Products

The Global Non-Ionic Surfactants Market Industry experiences a notable surge in demand driven by the increasing use of non-ionic surfactants in household cleaning products. These surfactants are favored for their mildness and effectiveness in removing dirt and grease without harsh effects on surfaces or skin. As consumers become more environmentally conscious, manufacturers are reformulating products to include biodegradable non-ionic surfactants, aligning with sustainability trends. This shift is projected to contribute to the market's growth, with the industry expected to reach 19.6 USD Billion in 2024, indicating a robust consumer preference for safer cleaning solutions.

Emerging Markets and Economic Growth

The Global Non-Ionic Surfactants Market Industry is poised for expansion in emerging markets, where economic growth and urbanization drive increased consumption of consumer goods. As disposable incomes rise, consumers in these regions are more inclined to purchase personal care and household products that contain non-ionic surfactants. This trend is particularly evident in Asia-Pacific and Latin America, where the demand for quality products is escalating. The growing middle class in these regions indicates a potential for market growth, as the industry adapts to local preferences and needs, further solidifying its global presence.

Industrial Applications and Versatility

The versatility of non-ionic surfactants in various industrial applications contributes to the growth of the Global Non-Ionic Surfactants Market Industry. These surfactants are utilized in sectors such as textiles, agriculture, and oil recovery, where their emulsifying and wetting properties are essential. For instance, in the textile industry, non-ionic surfactants facilitate dyeing processes, improving color uptake and consistency. As industries seek to enhance efficiency and product quality, the demand for non-ionic surfactants is likely to increase. This trend suggests a steady growth trajectory, with a projected CAGR of 4.05% from 2025 to 2035, reflecting the ongoing reliance on these surfactants across diverse applications.

Regulatory Support for Eco-Friendly Products

The Global Non-Ionic Surfactants Market Industry benefits from increasing regulatory support aimed at promoting eco-friendly and sustainable products. Governments worldwide are implementing stringent regulations to limit the use of harmful chemicals in consumer products, thereby encouraging manufacturers to adopt non-ionic surfactants that are less toxic and more biodegradable. This regulatory landscape fosters innovation and investment in the development of sustainable surfactant alternatives. As a result, the market is likely to witness accelerated growth, as companies align their product offerings with regulatory expectations and consumer preferences for environmentally responsible solutions.

Market Segment Insights

Regional Insights

Key Companies in the Non-Ionic Surfactants Market market include

Industry Developments

A biosurfactant named Rhamnolipid which is renewable and biodegradable by nature was launched as a result of a partnership between Unilever and Evonik in December 2019. The distinctive quality of Rhamnolipid is that it is ultra soft for the skin. The dishwasher brand of Unilever in Chile named Quix used this surfactant initially.

July 2021 – a technology-driven firm manufacturing next-generation biopolymers, Integrity BioChem (IBC), disclosed the launch of a renewable line of water-based bio-based surfactants, TegraSurf. TegraSurf is developed for water treatment, agricultural, mining, energy, and other industrial applications. Developed using sustainable vegetative materials, TegraSurf enhances the carbon footprint of manufacturing, devoid of compromising product performance. The latest product works as efficiently as a synthetic surfactant and is easy to manufacture and cost-effective if produced at large scales. TegraSurf is used in the operations to decrease or substitute prominent non-ionic surfactants, such as alcohol ethoxylates and nonylphenols. The product marks a Renewable Carbon Index (RCI) of more than 90% and is licensed as a Readily Biodegradable by OECD 301B protocol. It does not remain in the atmosphere after 90 days, enabling healthier and safer conditions for nearby communities and allowing formulators to meet industry sustainability standards.The Director of Supply Chain at Liberty Oilfield Services said that TegaSurf is a product that tests a lot of boxes for the company’s sustainability efforts. They are happy to partner with IBC.

Logos Technologies LLC’s business Natsurfact was acquired by Stephan in March 2020, which gave birth to many Rhamnolipid-based surfactants that were derived from renewable sources.

Solvay introduced two new products without nonylphenol ethoxylate in its Rhodapex BR APE surfactants category in October 2019. This helped the company meet and compete in the demand for water-based emulsion & polymerized paints, textiles, and adhesives in South America, Brazil, and many other countries.

In October 2019, BASF SE chose to twofold the limit of alkyl polyglucoside (APG), a surfactant utilized in the individual consideration section, at Jinshan, China.

Future Outlook

Non-Ionic Surfactants Market Future Outlook

The Global Non-Ionic Surfactants Market is projected to grow at a 4.05% CAGR from 2024 to 2035, driven by increasing demand in personal care, agriculture, and industrial applications.

New opportunities lie in:

Develop eco-friendly non-ionic surfactants to meet sustainability demands.
Expand product lines for specialized applications in pharmaceuticals and agrochemicals.
Leverage digital marketing strategies to enhance brand visibility and customer engagement.

By 2035, the Non-Ionic Surfactants Market is expected to achieve robust growth, reflecting evolving consumer preferences and technological advancements.

Market Segmentation

Report Overview

Market Segmentation

Intended Audience

Non-ionic surfactants manufacturers
Traders and distributors of non-ionic surfactants
Research and development institutes
Potential investors
Raw material suppliers
Nationalized laboratories

Recent Developments

{"A biosurfactant"=>[]}
{"July 2021"=>[]}
{"Logos Technologies"=>[]}
{"Solvay introduced"=>[]}
{"In October 2019"=>[]}

Considering usages, the Non-Ionic Surfactants market from 2020 to 2025 covers:

Cleaners
Emulsion
Added substances
Others

Considering TYPE, the Non-Ionic Surfactants market from 2020 to 2025 is mainly separated into:

Ethoxylates
Oily Alkanolamides
Amine Derivatives
Glycerol Derivatives
Others

Report Scope

Attribute/Metric	Details
Market Size	2030: USD 24300 million
CAGR	4.50%
Base Year	2021
Forecast Period	2022 to 2030
Historical Data	2019 & 2020
Forecast Units	Value (USD Million)
Report Coverage	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Segments Covered	Type, Application and End-Use
Geographies Covered	North America, Europe, Asia-Pacific, and Rest of the World (RoW)
Key Vendors	3M (US), SABIC (Saudi Arabia), Akzo Nobel N.V. (Netherlands), Arkema (France), BASF SE (Germany), Clariant (Switzerland), Dow (US), Elementis plc (UK), Evonik Industries AG (Germany), Huntsman International LLC (US), Kao Corporation (Japan), and Stepan Company (US)
Key Market Opportunities	Increasing preference towards the bio-based surfactants is expected to create lucrative opportunities
Key Market Drivers	The extensive use of non-ionic surfactants as a wetting and dispersing agent in the manufacturing paints, inks, and varnishes is a key driver