Stick Packaging Market

The rising demand for stick packaging in the food industry will propel the market growth

Market CAGR for stick packaging is being driven by the increasing demand for food industry. Stick packaging's long-term growth prospects have been boosted by increased online food transactions, which have necessitated the need for flexible, durable, and secure packaging choices. Stick packaging is used for items such as ready-mixed spice mixes, single-serve liquids such as coffee, tea, sugar, milk, drink mixtures, and much more since it keeps the products fresher for a longer period of time. Rising product launches and increased demand for stick packaging across a variety of culinary sectors have fueled market expansion.

In addition, Drink Nutrient, a start-up based in the United States, for example, launched a line of nutritional drinks in its native market in October 2019. Stick packs of Liquid Nutrient, Vitamin Booster+, and Vitamin Coffee are available. Similarly, Celsius Holdings, Inc. debuted two new SKU brand flavours in August 2018, both packaged in compact on-the-go powdered sticks. The two new flavours incorporate the clinically proven, functional CELSIUS mix, which improves the company's stick pack offering. The growing popularity of rapid healthy food and beverage options, such as bottled water blends, has increased the market for stick packaging.

As a result, people are increasingly gravitating towards products packaged in stick packs.

A number of variables work together to provide optimal product safety in primary and secondary packing when employing the stick-pack option. Most importantly, when a stick-pack is manufactured, filled, and sealed in a controlled temperature, low relative humidity, and regulated residual oxygen environment, the product is safeguarded against contamination. The utilisation of cutting-edge stick-pack equipment ensures fill and seal integrity at high rates, as well as a high degree of fill accuracy per dose. When these precautions are coupled, content can be preserved for up to 24 months.

Furthermore, stick-pack packaging streamlines the formulation process because no compression or more complex formulae are required to bind all constituents. Because stick-packs use up to 40% less material, the decrease in paper and foil usage and waste volume benefits both the economy and the environment. Because stick-packs are thin and small, cartooning and secondary packing are efficient and cost-effective, resulting in significant overall cost savings. As a result of the aforementioned causes, stick packaging demand is expected to expand throughout the forecast period.

January 2024: Jintian Packaging Machinery Co., Ltd, a packaging machine industry trailblazer, is proud to announce the release of its new Multi- Lane Packing Machine in January 2024. It is a vertical high-speed packaging machine specifically for sugar, salt, seasonings, instant coffee, and instant beverages. This will rock the packaging industry as it has been designed to cater to the efficient packing of sugar, salt, seasonings, instant coffee, and instant beverages, which are also categorized under the class of high-performance vertical packaging machines.

The multi-lane stick packer is built for different materials, ranging from sugar, salt, and seasonings to instant coffee and instantaneous beverages. This shows that it can function in any type of business, and it can pack any product depending on what sector one goes into.

The Global Stick Packaging Market Industry is poised for substantial growth, with projections indicating a market value of 0.28 USD Billion in 2024 and an anticipated increase to 0.52 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate of 5.75% from 2025 to 2035, reflecting the industry's resilience and adaptability to changing consumer preferences. The increasing demand for convenience, sustainability, and technological advancements in packaging are key factors contributing to this positive outlook. As the market evolves, stakeholders are likely to explore innovative solutions to meet the diverse needs of consumers, ensuring continued growth in the Global Stick Packaging Market Industry.

Sustainability remains a pivotal driver in the Global Stick Packaging Market Industry. As environmental concerns gain prominence, manufacturers are increasingly adopting eco-friendly materials and practices. The shift towards biodegradable and recyclable packaging solutions resonates with consumers who prioritize sustainability in their purchasing decisions. This trend is reflected in the anticipated market growth, with projections indicating a rise to 0.52 USD Billion by 2035. Companies that invest in sustainable stick packaging not only enhance their brand image but also align with regulatory frameworks aimed at reducing plastic waste. Consequently, sustainability initiatives are likely to play a crucial role in shaping the future of the Global Stick Packaging Market Industry.

The expansion of the food and beverage sector serves as a significant driver for the Global Stick Packaging Market Industry. With the increasing popularity of ready-to-eat meals and snack products, stick packaging offers an ideal solution for portion control and convenience. This trend is particularly evident in the rise of health-conscious consumers seeking nutritious options in portable formats. The market's projected value of 0.28 USD Billion in 2024 underscores the growing demand for stick-packaged food items. As the food and beverage industry continues to innovate, the Global Stick Packaging Market Industry is likely to benefit from this ongoing expansion.

The growth of e-commerce and online retail channels significantly impacts the Global Stick Packaging Market Industry. As more consumers turn to online shopping for convenience, the demand for packaging that ensures product safety during transit becomes paramount. Stick packaging, known for its compact and protective design, aligns well with the needs of e-commerce businesses. The anticipated market growth to 0.52 USD Billion by 2035 reflects the increasing reliance on online platforms for purchasing packaged goods. Companies are likely to adapt their packaging strategies to cater to this trend, further driving the evolution of the Global Stick Packaging Market Industry.

The Global Stick Packaging Market Industry experiences a notable surge in demand for convenience packaging solutions. As consumers increasingly seek on-the-go options, stick packaging offers a practical and user-friendly format for various products, including food, beverages, and personal care items. This trend aligns with the projected market value of 0.28 USD Billion in 2024, indicating a growing preference for single-serve and portable packaging. Companies are responding by innovating designs that enhance usability while maintaining product integrity, thereby catering to the evolving consumer lifestyle. The convenience factor is likely to drive further growth in the Global Stick Packaging Market Industry.

Technological innovations significantly influence the Global Stick Packaging Market Industry. The integration of advanced manufacturing techniques and smart packaging technologies enhances product preservation and consumer engagement. For instance, the use of intelligent labeling and QR codes on stick packages allows brands to provide consumers with additional information and interactive experiences. This technological evolution is expected to contribute to a compound annual growth rate of 5.75% from 2025 to 2035, reflecting the industry's adaptability to changing consumer preferences. As brands leverage technology to improve stick packaging, the market is poised for substantial growth in the coming years.

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America held 45.80% of the stick packaging market in 2022. The region's rising working population, combined with their busy lifestyles, has created a demand for on-the-go consumable products that provide individuals with travel accessibility and convenience of consumption. The market in the region is also experiencing strategic expansions, providing enterprises with profitable chances to enhance production capacity and, as a result, stimulate market growth.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure2: STICK PACKAGING MARKET SHARE BY REGION 2022 (USD Billion)                         

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

Europe Stick Packaging Market accounts for the second-largest market share because of the busy lifestyle of the consumers that encourage the consumption of the on-the-go product and packaged products in the countries in the region.  Further, the German Stick Packaging Market held the largest market share, and the UK Stick Packaging Market was the fastest growing market in the European region

The Asia-Pacific Stick Packaging Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to the middle-class population and rise in disposable income of the people within the region. Moreover, China’s Stick Packaging Market held the largest market share, and the Indian Stick Packaging Market was the fastest growing market in the Asia-Pacific region.

Leading market players are investing heavily in R&D to expand their product lines, which will help the Stick Packaging Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their  footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Stick Packagingindustry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the  Stick Packaging industry to benefit clients and increase the market sector. In recent years, the Stick Packaging industry has offered some of the most significant advantages to medicine. Major players in the Stick Packaging Market, including Reynolds Group Holdings, Inc. (U.S.), Smurfit Kappa Group (U.K), Berry Plastics Corporation (U.S.), EXAIR Corporation (U S.), RPC Group Plc. (U.S.)  and others, are attempting to increase market demand by investing in R&D  operations.

Amcor plc is a multinational packaging corporation. It creates and manufactures flexible packaging, rigid containers, speciality cartons, closures, and services for a variety of products including food, beverage, pharmaceutical, medical-device, home and personal care,[4] and others. During the 1860s, paper milling firms were created in and around Melbourne, Australia. In 1896, they merged to form the Australian Paper Mills Company Pty Ltd. Amcor is listed on both the Australian Securities Exchange (ASX: AMC) and the New York Stock Exchange (NYSE: AMCR).

Amcor is included in several international stock market indices, including the Dow Jones Sustainability Index, the CDP Climate Disclosure Leadership Index (Australia), the MSCI  Sustainability Index, the Ethibel Excellence Investment Register, and the FTSE4Good Index Series, reflecting its  status. June 2020, Amcor has introduced a new line of tube packaging options.

Sonoco Products Company, founded in 1899, is a multinational manufacturer of diverse consumer packaging, industrial products, protective packaging, and packaging supply chain services based in the United States, as well as the world's largest producer of composite cans, tubes, and cores. Sonoco has 19,900 personnel in more than 335 businesses in 33 countries, serving more than 85 countries, and has annualised nett sales of approximately $4.9 billion.

The company is located in Hartsville, South Carolina, and is the state's largest corporation by revenue.  Under the brand name Sonotube concrete forms, Sonoco is the world's largest producer of tubes, cores, and fibre concrete columns, as well as a leading manufacturer of engineered moulded and extruded plastic products, blow-molded plastic containers, consumer and industrial thermoformed plastic packaging, rigid paperboard containers, and convenience closures. In August 2020,  Sonoco Products Company paid $1.2 billion for Clear Lam Packaging, Inc.

Volpak will launch the Enflex PHS Series in February 2023, which caters to flexible packaging, particularly stick-packs for pharmaceuticals and healthcare industries. A valuation of approximately $16 bn was put on the flexible packaging market for pharmaceutical products, along with an estimated CAGR of 65% by 2028 and a growth rate of 4.37%. Therefore, demand is high for packaging that keeps pharmaceutical products safe, like single-use or single-dose drugs.

In this regard, Volpak contends that flexible packaging is useful in maintaining specific doses and minimizing wastage during the dispensing process, weight reduction in the number of materials used for packaging, as well as faster and cost-effective shipping.