Table-Top Games Market Size was valued at USD 17.8 Billion in 2023. The Table-Top Games market industry is projected to grow from USD 18.81 Billion in 2023 to USD 27.7 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 4.95% during the forecast period (2024 - 2032). The millennial population's growing interest in tabletop games of all kinds, as well as the use of board games in game cafes and bars, are the key market drivers enhancing the market growth.
Source Secondary Research, Primary Research, MRFR Database and Analyst Review
Due to the millennial generation's growing preference for games like board games and card games, there is a rising demand for tabletop games. Recent years have seen an increase in the popularity of board games, card games, and strategy-based games among families, children, and young millennial populations. Another important driver of the expansion of the table-top games market has been the growing acceptance of board games at game bars and cafes. The widespread acceptance of the various tabletop games around the world has been greatly aided by social media platforms like YouTube, Instagram, and a host of others. Additionally, board game conventions have also played a significant part in the ization of tabletop games. One conference that contributes to the growth of the popularity of tabletop games is the annual Gen Con convention, which is one of the biggest in North America in terms of attendance and the number of events.
Nowadays, related businesses are putting sustainable strategies into place to reduce the negative environmental effects of the trash produced by many types of toys, including gaming consoles, board games, dolls, and others. For instance, to expand its toy and game recycling program in the U.K., toy producer Hasbro Inc. teamed up with Teracycle, a U.S. waste management company, in June 2020. Toys used in this kind of recycling scheme include plush toys, dolls, action figures, and board games.
The linked companies' recent launch of board gaming competitions and events is anticipated to entice players to purchase such games, propelling the market's expansion. For instance, a 3D printing design competition for Ravens burger AG's Labyrinth board game was announced in August 2019 in collaboration with MyMiniFactory, a London-based 3D content platform. This aided the business in generating innovative ideas for its line of 3D-printed board games and helped it grow its customer base. Additionally, the need for such indoor games may decline due to rising trends in indoor recreational activities among the world's population. Additionally, the constant distribution of various inventive board game sets by the connected businesses is likely to entice players to purchase such game sets, increasing the rate at which such products are consumed ly. Additionally, the COVID-19 lockdown regulations' hazy implementation in many nations throughout the world has lowered consumer demand for these indoor leisure activities, boosting the market's expansion during the pandemic time. For instance, Mattel Inc., a well-known manufacturer of board games, reported a 13% increase in its revenues from the North America region during the pandemic period in the third quarter of the fiscal year 2020. Thus, driving the Table-Top Games market revenue.
The Table-Top Games market segmentation, based on Type, includes board games, card games, quiz games, strategy games, and others. In 2022, the board games category held the biggest market share. Popular board games include monopoly, chess, scrabble, checkers, and Ludo. The emphasis on face-to-face interaction and factors including rising leisure activity participation, the trend of taking breaks from digital devices, and others are expected to support growth. The launch of Kickstarter, a platform for crowdsourcing, has altered the board game segment's business model. This segment generates 30% of the company's income. The growing popularity of tabletop games is what has led to an increase in board games on Kickstarter.
During the projection period, playing cards are anticipated to grow at the quickest CAGR. The acceptance of playing cards to win money is anticipated to increase with the growth of casino culture. Additionally, playing cards can help kids learn important social skills like verbal communication, teamwork, and improved personality development. Among the most played card games are UNO, Spades, Poker, Rummy, and Magic.
The Table-Top Games market segmentation, based on distribution channel, includes store based (supermarkets & hypermarkets, convenience store, specialty stores, others) and non-store based. In 2022, the store-based category had a larger market share. The majority of consumers prefer to purchase playing cards and board games through brick-and-mortar retailers, which is expected to drive the segment's expansion. The segment is expected to develop even more as a result of the growing trend of gaming cafes as a way to entertain and amuse customers. Additionally, it is projected that the addition of gaming areas in malls and bars would help the sector gain traction in the ensuing years.
Figure 1: Table-Top Games Market, by Distribution Channel, 2022 & 2032 (USD Billion)
Source Secondary Research, Primary Research, MRFR Database and Analyst Review
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The Asia Pacific Table-Top Games market dominated this market in 2022 (45.80%). The expansion has been facilitated by the widespread popularity of playing cards in Asian nations like Japan and India. It is anticipated that the number of casinos in the region would surpass that in the United States, which will help the local economy expand even more. Additionally, the success of some of these games has been boosted by recognition at the Asian Games. The International Olympic Committee's recognition of bridge and chess is anticipated to be positive for the expansion of the regional market. Moreover, China’s Table-Top Games market held the largest market share, and the Indian Table-Top Games market was the fastest growing market in the Asia-Pacific region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: TABLE-TOP GAMES MARKET SHARE BY REGION 2022 (USD Billion)
Source Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe Table-Top Games market accounts for the significant market share. In Europe, the number of millennials who play board games is rising at a noticeable rate. Despite the fact that China now accounts for a big share of production, Europe also produces a sizable amount of miniature wargames. According to a survey by the Toy Industries of Europe, the board game industry in Europe has over 5,000 businesses, including both SMEs and large corporations. However, SMEs—which make up more than 99% of all businesses—play a significant role in the economic structure of Europe, particularly in the rural areas where most businesses are found. Further, the German Table-Top Games market held the largest market share, and the U.K Table-Top Games market was the fastest growing market in the European region
The North America Table-Top Games Market is expected to register fastest growth from 2023 to 2032. It is projected that the rising popularity of board game cafes in the U.S. would draw millennials looking for traditional forms of amusement and entertainment. Over the forecast period, this aspect is expected to support the expansion of the regional market. In addition to conventional games, the region is anticipated to see a continuous increase in demand for board games and collectible card games, which is likely to be good for the local market. Further, the U.S. Table-Top Games market held the largest market share, and the Canada Table-Top Games market was the fastest growing market in the North America region.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Table-Top Games market grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Table-Top Games industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Table-Top Games industry to benefit clients and increase the market sector. In recent years, the Table-Top Games industry has offered some of the most significant advantages to medicine. Major players in the Table-Top Games market, including Hasbro Inc., Asmodee, Mattel, Inc., Ravens burger AG, Goliath B.V., Grand Prix International, Buffalo Games, Grand Prix International, Lifestyle Boardgames Ltd., and Korea Boardgames, Co., Ltd., are attempting to increase market demand by investing in research and development operations.
Buffalo Games, Inc. creates, produces, and distributes electronic goods. The company sells electronic toys, children's electronics, jigsaw puzzles, and party games. Customers of Buffalo Games can be found in both Canada and the United States. In February 2020, Buffalo Games LLC developed party board and card games such "Fall 2020," "2000's Ultimate Trivia," and "Buzzfeed Listicles" in collaboration with BuzzFeed, a leading digital media firm.
Historical and science fiction miniatures are produced and sold by Warlord Games. Manufacturer of tabletop games Warlord Games Ltd., based in Nottingham, United Kingdom, teamed up with Mythicos Studios in June 2019 to grow its operations in the New York, United States.
For Instance, January 2018 The first luxury poker cards made of premium black marble were introduced by Mikol. These special occasion cards are sanded for comfort in handling, as well as being laser etched and quite lightweight and durable.
| Report Attribute/Metric | Details |
| Market Size 2023 | USD 17.8 Billion |
| Market Size 2024 | USD 18.1 Billion |
| Market Size 2032 | USD 27.7 Billion |
| Compound Annual Growth Rate (CAGR) | 4.95% (2024-2032) |
| Base Year | 2022 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, Distribution Channel, and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The US, Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Hasbro Inc., Asmodee, Mattel, Inc., Ravensburger AG, Goliath B.V., Grand Prix International, Buffalo Games, Grand Prix International, Lifestyle Boardgames Ltd., and Korea Boardgames, Co., Ltd. |
| Key Market Opportunities | Growth of the organized retail sector in developing countries |
| Key Market Dynamics | The increasing popularity of various types of table-top games among millennial population ly and adoption of board games in game bars and cafes |
Frequently Asked Questions (FAQ) :
The Table-Top Games market size was valued at USD 16.8 Billion in 2022.
The market is projected to grow at a CAGR of 4.95% during the forecast period, 2024-2032.
Asia Pacific had the largest share of the market.
The key players in the market are Hasbro Inc., Asmodee, Mattel, Inc., Ravens burger AG, Goliath B.V., Grand Prix International, Buffalo Games, Grand Prix International, Lifestyle Boardgames Ltd., and Korea Boardgames, Co., Ltd.
The board games category dominated the market in 2022.
The store-based category had the largest share in the market.
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