Growing consumer demand for flexible packaging in items' primary packaging is driving the market growth
The market CAGR for flexible packaging is predicted to increase at a faster rate due to the growing need for flexible packaging as the principal packaging for products. The main purpose of the packaging is to shield the product from contamination and harm. Flexible packaging in the United States possesses a multitude of attributes that precisely align with the needs of primary packaging, including low weight, high barrier, minimal contamination, and durability. One of the main things that will probably prevent the market from growing is the problem of recyclable packaging. The flexible post-consumer materials' several layers make recycling difficult.
Plastic-metal packaging and plastic paper packaging are also challenging to recycle, which harms the environment.
Furthermore, flexible packaging is predicted to rise in popularity in the United States as a result of consumers' shifting preferences for it over rigid packaging because of its advantages in terms of sustainability. Compared to traditional packaging forms, flexible packaging has several environmental benefits, including lower energy consumption, greenhouse gas emissions, waste creation, and raw material use. The packaging sector finds the United States to be an excellent option and strongly recommends it. Over the course of the forecast period, fluctuating costs for the raw materials utilized in the production of flexible packaging are anticipated to impede market expansion.
The cost of raw materials and manufacturing as a whole are directly impacted by unstable crude oil prices, which are caused by a number of economic reasons. As of August 2021, flexible packaging accounted for around 19% of the USD 170 billion United States packaging market, making it the second largest packaging category in the country, according to the Flexible Packaging Association (FPA). FPA is also looking for ways to tell people about the benefits of flexible packaging for cutting down on food waste.
According to FPA studies, if a systems approach to products and packaging is implemented, flexible packaging can reduce food waste. Thus, driving the United States Flexible Packaging market revenue.