What is the current market valuation of the US potato chips-and-crisps market?

The market valuation was $8.01 Billion in 2024. Read More

What is the projected market valuation for the US potato chips-and-crisps market by 2035?

The projected valuation for 2035 is $12.0 Billion. Read More

What is the expected CAGR for the US potato chips-and-crisps market during the forecast period 2025 - 2035?

The expected CAGR during this period is 3.74%. Read More

Which companies are the key players in the US potato chips-and-crisps market?

Key players include PepsiCo, Mondelez International, Kraft Heinz, Pringles, Calbee, Intersnack, Utz Brands, and Lays. Read More

What segment of the US potato chips-and-crisps market had the highest valuation in 2024?

In 2024, the Potato Chips segment had the highest valuation at $2.5 Billion. Read More

How much is the Extruded Snacks segment projected to grow by 2035?

The Extruded Snacks segment is projected to grow from $2.0 Billion in 2024 to $3.0 Billion by 2035. Read More

What flavor segment is expected to see the most growth in the US potato chips-and-crisps market?

The Spicy flavor segment is expected to grow from $1.0 Billion in 2024 to $2.0 Billion by 2035. Read More

What packaging type is anticipated to dominate the US potato chips-and-crisps market by 2035?

Bulk Packaging is anticipated to dominate, growing from $3.01 Billion in 2024 to $4.0 Billion by 2035. Read More

Which distribution channel is projected to have the highest valuation in 2035?

Supermarkets are projected to have the highest valuation, increasing from $3.2 Billion in 2024 to $5.0 Billion by 2035. Read More

What was the valuation of the Cheese flavor segment in 2024?

The Cheese flavor segment had a valuation of $1.0 Billion in 2024. Read More

US Potato Chips and Crisps Market

ID: MRFR/FnB/18255-HCR

129 Pages

Snehal Singh

Last Updated: April 06, 2026

US Potato Chips and Crisps Market Size, Share, Industry Trend & Analysis Research Report: By Product Type (Potato Chips, Crisps, Extruded Snacks, Puffed Snacks), By Flavor (Salted, Barbecue, Sour Cream and Onion, Cheese, Spicy), By Packaging Type (Bags, Boxes, Tubs, Bulk Packaging) andBy Distribution Channel (Supermarkets, Convenience Stores, Online Retail, Specialty Stores)- Forecast to 2035

US Potato Chips and Crisps Market Infographic

Summary Table of Contents Segmentation Download PDF

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1 SECTION I: EXECUTIVE SUMMARY AND KEY HIGHLIGHTS
1. 1.1 EXECUTIVE SUMMARY
  1. 1.1.1 Market Overview
  2. 1.1.2 Key Findings
  3. 1.1.3 Market Segmentation
  4. 1.1.4 Competitive Landscape
  5. 1.1.5 Challenges and Opportunities
  6. 1.1.6 Future Outlook
2 SECTION II: SCOPING, METHODOLOGY AND MARKET STRUCTURE
1. 2.1 MARKET INTRODUCTION
  1. 2.1.1 Definition
  2. 2.1.2 Scope of the study
    1. 2.1.2.1 Research Objective
    2. 2.1.2.2 Assumption
    3. 2.1.2.3 Limitations
2. 2.2 RESEARCH METHODOLOGY
  1. 2.2.1 Overview
  2. 2.2.2 Data Mining
  3. 2.2.3 Secondary Research
  4. 2.2.4 Primary Research
    1. 2.2.4.1 Primary Interviews and Information Gathering Process
    2. 2.2.4.2 Breakdown of Primary Respondents
  5. 2.2.5 Forecasting Model
  6. 2.2.6 Market Size Estimation
    1. 2.2.6.1 Bottom-Up Approach
    2. 2.2.6.2 Top-Down Approach
  7. 2.2.7 Data Triangulation
  8. 2.2.8 Validation
3 SECTION III: QUALITATIVE ANALYSIS
1. 3.1 MARKET DYNAMICS
  1. 3.1.1 Overview
  2. 3.1.2 Drivers
  3. 3.1.3 Restraints
  4. 3.1.4 Opportunities
2. 3.2 MARKET FACTOR ANALYSIS
  1. 3.2.1 Value chain Analysis
  2. 3.2.2 Porter's Five Forces Analysis
    1. 3.2.2.1 Bargaining Power of Suppliers
    2. 3.2.2.2 Bargaining Power of Buyers
    3. 3.2.2.3 Threat of New Entrants
    4. 3.2.2.4 Threat of Substitutes
    5. 3.2.2.5 Intensity of Rivalry
  3. 3.2.3 COVID-19 Impact Analysis
    1. 3.2.3.1 Market Impact Analysis
    2. 3.2.3.2 Regional Impact
    3. 3.2.3.3 Opportunity and Threat Analysis
4 SECTION IV: QUANTITATIVE ANALYSIS
1. 4.1 Industrial Automation & Equipment, BY Type (USD Billion)
  1. 4.1.1 Potato Chips
  2. 4.1.2 Crisps
  3. 4.1.3 Extruded Snacks
  4. 4.1.4 Puffed Snacks
2. 4.2 Industrial Automation & Equipment, BY Flavor (USD Billion)
  1. 4.2.1 Salted
  2. 4.2.2 Barbecue
  3. 4.2.3 Sour Cream and Onion
  4. 4.2.4 Cheese
  5. 4.2.5 Spicy
3. 4.3 Industrial Automation & Equipment, BY Packaging Type (USD Billion)
  1. 4.3.1 Bags
  2. 4.3.2 Boxes
  3. 4.3.3 Tubs
  4. 4.3.4 Bulk Packaging
4. 4.4 Industrial Automation & Equipment, BY Distribution Channel (USD Billion)
  1. 4.4.1 Supermarkets
  2. 4.4.2 Convenience Stores
  3. 4.4.3 Online Retail
  4. 4.4.4 Specialty Stores
5 SECTION V: COMPETITIVE ANALYSIS
1. 5.1 Competitive Landscape
  1. 5.1.1 Overview
  2. 5.1.2 Competitive Analysis
  3. 5.1.3 Market share Analysis
  4. 5.1.4 Major Growth Strategy in the Industrial Automation & Equipment
  5. 5.1.5 Competitive Benchmarking
  6. 5.1.6 Leading Players in Terms of Number of Developments in the Industrial Automation & Equipment
  7. 5.1.7 Key developments and growth strategies
    1. 5.1.7.1 New Product Launch/Service Deployment
    2. 5.1.7.2 Merger & Acquisitions
    3. 5.1.7.3 Joint Ventures
  8. 5.1.8 Major Players Financial Matrix
    1. 5.1.8.1 Sales and Operating Income
    2. 5.1.8.2 Major Players R&D Expenditure. 2023
2. 5.2 Company Profiles
  1. 5.2.1 PepsiCo (US)
    1. 5.2.1.1 Financial Overview
    2. 5.2.1.2 Products Offered
    3. 5.2.1.3 Key Developments
    4. 5.2.1.4 SWOT Analysis
    5. 5.2.1.5 Key Strategies
  2. 5.2.2 Mondelez International (US)
    1. 5.2.2.1 Financial Overview
    2. 5.2.2.2 Products Offered
    3. 5.2.2.3 Key Developments
    4. 5.2.2.4 SWOT Analysis
    5. 5.2.2.5 Key Strategies
  3. 5.2.3 Kraft Heinz (US)
    1. 5.2.3.1 Financial Overview
    2. 5.2.3.2 Products Offered
    3. 5.2.3.3 Key Developments
    4. 5.2.3.4 SWOT Analysis
    5. 5.2.3.5 Key Strategies
  4. 5.2.4 Pringles (US)
    1. 5.2.4.1 Financial Overview
    2. 5.2.4.2 Products Offered
    3. 5.2.4.3 Key Developments
    4. 5.2.4.4 SWOT Analysis
    5. 5.2.4.5 Key Strategies
  5. 5.2.5 Calbee (JP)
    1. 5.2.5.1 Financial Overview
    2. 5.2.5.2 Products Offered
    3. 5.2.5.3 Key Developments
    4. 5.2.5.4 SWOT Analysis
    5. 5.2.5.5 Key Strategies
  6. 5.2.6 Intersnack (DE)
    1. 5.2.6.1 Financial Overview
    2. 5.2.6.2 Products Offered
    3. 5.2.6.3 Key Developments
    4. 5.2.6.4 SWOT Analysis
    5. 5.2.6.5 Key Strategies
  7. 5.2.7 Utz Brands (US)
    1. 5.2.7.1 Financial Overview
    2. 5.2.7.2 Products Offered
    3. 5.2.7.3 Key Developments
    4. 5.2.7.4 SWOT Analysis
    5. 5.2.7.5 Key Strategies
  8. 5.2.8 Lays (US)
    1. 5.2.8.1 Financial Overview
    2. 5.2.8.2 Products Offered
    3. 5.2.8.3 Key Developments
    4. 5.2.8.4 SWOT Analysis
    5. 5.2.8.5 Key Strategies
3. 5.3 Appendix
  1. 5.3.1 References
  2. 5.3.2 Related Reports
6 LIST OF FIGURES
1. 6.1 MARKET SYNOPSIS
2. 6.2 US MARKET ANALYSIS BY TYPE
3. 6.3 US MARKET ANALYSIS BY FLAVOR
4. 6.4 US MARKET ANALYSIS BY PACKAGING TYPE
5. 6.5 US MARKET ANALYSIS BY DISTRIBUTION CHANNEL
6. 6.6 KEY BUYING CRITERIA OF INDUSTRIAL AUTOMATION & EQUIPMENT
7. 6.7 RESEARCH PROCESS OF MRFR
8. 6.8 DRO ANALYSIS OF INDUSTRIAL AUTOMATION & EQUIPMENT
9. 6.9 DRIVERS IMPACT ANALYSIS: INDUSTRIAL AUTOMATION & EQUIPMENT
10. 6.10 RESTRAINTS IMPACT ANALYSIS: INDUSTRIAL AUTOMATION & EQUIPMENT
11. 6.11 SUPPLY / VALUE CHAIN: INDUSTRIAL AUTOMATION & EQUIPMENT
12. 6.12 INDUSTRIAL AUTOMATION & EQUIPMENT, BY TYPE, 2024 (% SHARE)
13. 6.13 INDUSTRIAL AUTOMATION & EQUIPMENT, BY TYPE, 2024 TO 2035 (USD Billion)
14. 6.14 INDUSTRIAL AUTOMATION & EQUIPMENT, BY FLAVOR, 2024 (% SHARE)
15. 6.15 INDUSTRIAL AUTOMATION & EQUIPMENT, BY FLAVOR, 2024 TO 2035 (USD Billion)
16. 6.16 INDUSTRIAL AUTOMATION & EQUIPMENT, BY PACKAGING TYPE, 2024 (% SHARE)
17. 6.17 INDUSTRIAL AUTOMATION & EQUIPMENT, BY PACKAGING TYPE, 2024 TO 2035 (USD Billion)
18. 6.18 INDUSTRIAL AUTOMATION & EQUIPMENT, BY DISTRIBUTION CHANNEL, 2024 (% SHARE)
19. 6.19 INDUSTRIAL AUTOMATION & EQUIPMENT, BY DISTRIBUTION CHANNEL, 2024 TO 2035 (USD Billion)
20. 6.20 BENCHMARKING OF MAJOR COMPETITORS
7 LIST OF TABLES
1. 7.1 LIST OF ASSUMPTIONS
7.1.1
1. 7.2 US MARKET SIZE ESTIMATES; FORECAST
  1. 7.2.1 BY TYPE, 2025-2035 (USD Billion)
  2. 7.2.2 BY FLAVOR, 2025-2035 (USD Billion)
  3. 7.2.3 BY PACKAGING TYPE, 2025-2035 (USD Billion)
  4. 7.2.4 BY DISTRIBUTION CHANNEL, 2025-2035 (USD Billion)
2. 7.3 PRODUCT LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
7.3.1
1. 7.4 ACQUISITION/PARTNERSHIP
7.4.1

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US Industrial Automation & Equipment Market Segmentation

Industrial Automation & Equipment By Type (USD Billion, 2025-2035)

Potato Chips
Crisps
Extruded Snacks
Puffed Snacks

Industrial Automation & Equipment By Flavor (USD Billion, 2025-2035)

Salted
Barbecue
Sour Cream and Onion
Cheese
Spicy

Industrial Automation & Equipment By Packaging Type (USD Billion, 2025-2035)

Bags
Boxes
Tubs
Bulk Packaging

Industrial Automation & Equipment By Distribution Channel (USD Billion, 2025-2035)

Supermarkets
Convenience Stores
Online Retail
Specialty Stores

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