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    Voice Over WiFi Market

    ID: MRFR/ICT/39216-HCR
    100 Pages
    Aarti Dhapte
    October 2025

    Voice Over WiFi (VoWiFi) Market Research Report By Technology (Wi-Fi Calling, VoLTE (Voice over LTE)), By Frequency Band (2.4 GHz, 5 GHz), By End Device (Smartphones, Feature Phones, Wi-Fi-enabled Tablets, Wi-Fi-enabled Laptops), By Application (Residential, Enterprise), By Network Infrastructure (Macrocells, Small Cells) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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    Voice Over WiFi Market Infographic
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    Voice Over WiFi Market Summary

    The Global Voice Over WiFi (VoWiFi) Market is projected to grow significantly from 10.3 USD Billion in 2024 to 50.7 USD Billion by 2035.

    Key Market Trends & Highlights

    Voice Over WiFi (VoWiFi) Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate (CAGR) of 15.54% from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 50.7 USD Billion, indicating robust growth potential.
    • In 2024, the market is valued at 10.3 USD Billion, reflecting a strong foundation for future expansion.
    • Growing adoption of Voice Over WiFi technology due to increasing demand for seamless communication is a major market driver.

    Market Size & Forecast

    2024 Market Size 10.3 (USD Billion)
    2035 Market Size 50.7 (USD Billion)
    CAGR (2025-2035) 15.54%

    Major Players

    Cisco, Ericsson, Alcatel Lucent Enterprise, Samsung Electronics, Mavenir, Nokia Networks, Huawei Technologies, Qualcomm Technologies, VoiceCore, Ribbon Communications

    Voice Over WiFi Market Trends

    Key market driversThe growing demand for mobile data services, the increasing popularity of Voice over Internet Protocol (VoIP), and the rising adoption of cloud-based communication platforms are key drivers of the VoWi-Fi market.Opportunities to be explored or capturedOpportunities in the VoWi-Fi market include the development of new VoWi-Fi-enabled devices, the expansion of VoWi-Fi coverage, and the integration of VoWi-Fi with other communication platforms.Trends in recent timesRecent trends in the VoWi-Fi market include the growing adoption of VoWi-Fi by mobile operators, the increasing availability of VoWi-Fi-enabled devices, and the development of new VoWi-Fi-based applications.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    The increasing reliance on mobile connectivity and the proliferation of WiFi networks are driving the adoption of Voice Over WiFi technologies, which are poised to enhance communication capabilities in diverse environments.

    Federal Communications Commission (FCC)

    Voice Over WiFi Market Drivers

    Increased Adoption of Smart Devices

    The proliferation of smart devices is a driving force behind the Global Voice Over WiFi (VoWiFi) Market Industry. With the increasing number of smartphones, tablets, and other connected devices, consumers are more inclined to utilize VoWiFi services for their communication needs. This trend is particularly pronounced among younger demographics who favor mobile-first solutions. As more users embrace smart technology, the demand for VoWiFi services is expected to rise correspondingly. This shift not only enhances user convenience but also contributes to the overall growth of the VoWiFi market, which is projected to expand significantly in the coming years.

    Regulatory Support and Standardization

    Regulatory support and standardization are essential factors influencing the Global Voice Over WiFi (VoWiFi) Market Industry. Governments and regulatory bodies are increasingly recognizing the importance of VoWiFi as a viable communication solution. By establishing guidelines and standards, they facilitate the adoption of VoWiFi technologies across various sectors. This regulatory backing not only enhances consumer confidence but also encourages service providers to invest in VoWiFi infrastructure. As a result, the market is poised for growth, with projections indicating a substantial increase in market size from 10.3 USD Billion in 2024 to 50.7 USD Billion by 2035.

    Growing Demand for Seamless Connectivity

    The Global Voice Over WiFi (VoWiFi) Market Industry is experiencing a surge in demand for seamless connectivity solutions. As consumers increasingly rely on mobile devices for communication, the need for uninterrupted voice services over WiFi networks becomes paramount. This trend is particularly evident in urban areas where cellular coverage may be limited. VoWiFi enables users to make calls using their existing WiFi networks, thus enhancing call quality and reliability. In 2024, the market is projected to reach 10.3 USD Billion, indicating a robust growth trajectory as more users adopt this technology.

    Cost Efficiency and Reduced Operational Costs

    Cost efficiency plays a crucial role in the expansion of the Global Voice Over WiFi (VoWiFi) Market Industry. Businesses are increasingly recognizing the financial benefits of utilizing VoWiFi for their communication needs. By leveraging existing WiFi infrastructure, organizations can significantly reduce operational costs associated with traditional telephony systems. This shift not only lowers expenses but also enhances productivity, as employees can communicate effectively without the constraints of traditional phone lines. The anticipated growth from 10.3 USD Billion in 2024 to 50.7 USD Billion by 2035 underscores the potential for cost savings and operational efficiency in the VoWiFi sector.

    Technological Advancements in Network Infrastructure

    Technological advancements in network infrastructure are propelling the Global Voice Over WiFi (VoWiFi) Market Industry forward. Innovations in WiFi technology, such as the rollout of WiFi 6, are enhancing the capacity and speed of wireless networks. This improvement allows for higher-quality voice calls and better overall user experiences. As network operators invest in upgrading their infrastructure, the reliability and performance of VoWiFi services are expected to improve significantly. The projected compound annual growth rate (CAGR) of 15.54% from 2025 to 2035 reflects the positive impact of these technological advancements on market growth.

    Market Segment Insights

    Voice Over WiFi VoWiFi Market Technology Insights  

    The Technology segment in the Voice Over WiFi VoWiFi Market is estimated to experience considerable growth in the next few years. The Wi-Fi Calling and VoLTE  are the key technologies boosting the growth of this segment. Wi-Fi Calling refers to a service that allows customers to make and receive calls using a Wi-Fi network. At present, the Voice Over WiFi VoWiFi Market for Wi-Fi Calling was valued at USD 4.2 billion in 2023, which is projected to rise to USD 12.1 billion by 2032, emerging at a CAGR of 12.4%.

    In the meantime, the VoLTE was worth USD 3.8 billion in 2023, which will be worth USD 10.5 billion by 2032, exhibiting a CAGR of 11.9%.

    The major factor fuelling the growth of the Wi-Fi Calling market is the increasing level of smartphone penetration and the surging adoption of mobile data services. Additionally, Wi-Fi Calling is becoming more popular in comparison to traditional cellular networks as it provides better call quality and lower liable costs. The benefit of access to an increasing number of Wi-Fi hotspots in the public vicinity and the growing awareness of the functionalities of the Wi-Fi Calling are boosting the growth of this market. 

    Meanwhile, the surge in the deployment of LTE networks and the rising demand for better voice services are the major factors boosting the growth of the VoLTE market.Several benefits of VoLTE as a service in comparison to traditional networks include access to better voice quality, reduced time for call setup, and lower battery discharge.

    Key growth factors of the Technology segment in the Voice Over WiFi VoWiFi Market in the upcoming years will be the growing level of adoption of Wi-Fi Calling and the increasing deployment of LTE networks as well as the rising network of the coverage of VoLTE-enabled devices.

    Voice Over WiFi VoWiFi Market Frequency Band Insights  

    Voice Over WiFi VoWiFi Market segmentation by Frequency Band can be divided into '2.4 GHz' and '5 GHz'. The 2.4 GHz band is the most common and widely used frequency band for Voice Over WiFi VoWiFi due to its long range and better penetration through obstacles. However, the 5 GHz band offers higher bandwidth and lower latency, making it more suitable for high-quality voice and data applications, such as video conferencing and online gaming.

    As a result, the 5 GHz band is expected to grow at a faster rate than the 2.4 GHz band in the coming years.In 2024, the Voice Over WiFi VoWiFi Market by Frequency Band revenue for 2.4 GHz is projected to be around 4.5 (USD Billion), while the revenue for 5 GHz is expected to be around 2.8 (USD Billion).

    Voice Over WiFi VoWiFi Market End Device Insights  

    The Voice Over WiFi VoWiFi Market is segmented by End Device into Smartphones, Feature Phones, Wi-Fi-enabled Tablets, and Wi-Fi-enabled Laptops. Among these segments, Smartphones hold the largest market share due to their widespread adoption and increasing use of voice and video calling over Wi-Fi networks. The Voice Over WiFi VoWiFi Market revenue from Smartphones is projected to reach USD 34.5 billion by 2026, growing at a CAGR of 14.5% from 2023 to 2026.

    Feature Phones are expected to experience a steady growth rate, with a market value of USD 4.2 billion by 2026.Wi-Fi-enabled Tablets and Wi-Fi-enabled Laptops are also gaining traction, driven by the growing popularity of video conferencing and online collaboration.

    Voice Over WiFi VoWiFi Market Application Insights  

    The Voice Over WiFi VoWiFi Market is segmented into Residential and Enterprise applications. The Enterprise segment is expected to hold a larger market share, growing at a CAGR of 16.11% during the forecast period. The growing demand for unified communications and collaboration solutions, coupled with the increasing adoption of cloud-based services, is driving the growth of the Enterprise segment.

    The Residential segment is also expected to witness significant growth, owing to the rising popularity of over-the-top (OTT) services and the increasing use of smartphones and tablets.In 2024, the Voice Over WiFi VoWiFi Market for Residential applications is expected to be valued at USD 12.34 billion, while the Enterprise segment is projected to reach USD 16.48 billion by 2024.

    Voice Over WiFi VoWiFi Market Network Infrastructure Insights  

    The Voice Over WiFi VoWiFi Market is segmented into Network Infrastructure, which includes Macrocells and Small Cells. In 2023, the Macrocells segment held the largest market share of 62.4%, and is expected to continue its dominance throughout the forecast period. The growth of this segment is attributed to the increasing deployment of 4G and 5G networks, which offer higher bandwidth and lower latency for VoWi-Fi services. On the other hand, the Small Cells segment is expected to witness significant growth in the coming years.

    Small Cells are more cost-effective and easier to deploy than Macrocells, making them an attractive option for operators looking to expand their VoWi-Fi coverage in dense urban areas and indoor environments.The increasing adoption of Small Cells is expected to drive the growth of the Voice Over WiFi VoWiFi Market over the forecast period.

    Get more detailed insights about Voice Over WiFi Market Research Report - Global Forecast till 2032

    Regional Insights

    The Voice Over WiFi VoWiFi Market is segmented into North America, Europe, APAC, South America, and MEA. North America held the largest market share in 2023, accounting for over 35% of the global revenue. The region is expected to maintain its dominance throughout the forecast period, driven by the presence of major telecommunications companies and the high adoption of smartphones and mobile data services. Europe is the second-largest market for Voice Over WiFi VoWiFi, followed by APAC.

    The APAC region is expected to witness the fastest growth over the forecast period, due to the increasing adoption of mobile devices and the growing demand for wireless connectivity.South America and MEA are expected to contribute a relatively smaller share to the Voice Over WiFi VoWiFi Market, but they are also expected to witness significant growth over the forecast period.

    Voice Over WiFi VoWiFi Market Regional Insights  

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    Key players in the Voice Over WiFi VoWiFi Market are focusing on increasing their presence in emerging regions. Moreover, they are heavily pouring money into R to offer better products and services to their clients. In addition to this, leading players in the Voice Over WiFi VoWiFi Market are also adopting various strategies such as acquisitions and mergers and collaborative ventures among many others to expand their market share. 

    In the near future, the Voice Over WiFi VoWiFi Market is likely to undergo transformation and witness phenomenal growth over the assessment period due to surge in demand for mobile data and the increasing usage of smartphones and tablets.CiscoCisco is among the top players of VoWiFi services. Based in the US, the multinational technology conglomerate, develops and sells networking hardware, telecommunications equipment, and other high-tech services and products. 

    In VoWiFi field, it provides enterprise Wi-Fi solutions, carrier-grade Wi-Fi infrastructure, and managed Wi-Fi services, among others for various companies of all sizes, governments and government entities and service providers across the world. The enterprise Wi-Fi solutions help in increasing productivity and enhancing service experience, while managed Wi-Fi services secure the network while enabling businesses to achieve customer service goals. Reliable, manageable, secure and scalable, Cisco’s VoWiFi products and services are marketed to transform businesses, telecommunications operators, and government entities. 

    Cisco operates in more than 100 countries and with hundreds of other companies. Hence it is poised to extend its reach in the years to come.EricssonEricsson is one of the top players of the Voice Over Wifi  Vowifi Market. The company is a provider of a wide range of telecom solutions such as LTE/5G technologies and others. With a strong global presence of almost of about 180 countries, Ericsson is well-placed to extend its share in the years to come.

    Key Companies in the Voice Over WiFi Market market include

    Industry Developments

    The VoWi-Fi market is projected to witness significant growth in the coming years. In 2023, the market is valued at USD 8.9 billion and is expected to reach USD 32.82 billion by 2032, exhibiting a CAGR of 15.61%.  The growing adoption of VoWi-Fi services by mobile network operators and the increasing demand for high-quality voice and data services are driving the market expansion. Additionally, government initiatives to improve network infrastructure and the rising popularity of over-the-top (OTT) communication services are contributing to the market growth.

    Furthermore, the emergence of advanced technologies such as 5G and Wi-Fi 6 is expected to further boost the market as these technologies enhance the quality and reliability of VoWi-Fi services.

    Future Outlook

    Voice Over WiFi Market Future Outlook

    The Voice Over WiFi (VoWiFi) Market is projected to grow at a 15.54% CAGR from 2024 to 2035, driven by increasing demand for seamless connectivity and advancements in network infrastructure.

    New opportunities lie in:

    • Develop tailored VoWiFi solutions for enterprises to enhance remote communication efficiency.
    • Invest in AI-driven analytics to optimize VoWiFi performance and user experience.
    • Expand partnerships with telecom providers to integrate VoWiFi into existing service offerings.

    By 2035, the VoWiFi Market is expected to be a pivotal component of global telecommunications.

    Market Segmentation

    Voice Over WiFi VoWiFi Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Voice Over WiFi VoWiFi Market End Device Outlook

    • Residential
    • Enterprise

    Voice Over WiFi VoWiFi Market Technology Outlook

    • 4 GHz
    • 5 GHz

    Voice Over WiFi VoWiFi Market Application Outlook

    • Macrocells
    • Small Cells

    Voice Over WiFi VoWiFi Market Frequency Band Outlook

    • Smartphones
    • Feature Phones
    • Wi-Fi-enabled Tablets
    • Wi-Fi-enabled Laptops

    Voice Over WiFi VoWiFi Market Network Infrastructure Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Report Scope

    Report Attribute/Metric Details
    Market Size 2022 7.7(USD Billion)
    Market Size 2023 8.9(USD Billion)
    Market Size 2032 32.82(USD Billion)
    Compound Annual Growth Rate (CAGR) 15.61% (2024 - 2032)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2023
    Market Forecast Period 2024 - 2032
    Historical Data 2019 - 2023
    Market Forecast Units USD Billion
    Key Companies Profiled Alcatel-Lucent Enterprise, Samsung Electronics, Cisco Systems, Mavenir, Nokia Networks, Huawei Technologies, Qualcomm Technologies, VoiceCore, Ericsson, Ribbon Communications    
    Segments Covered Technology, Frequency Band, End Device, Application, Network Infrastructure, Regional  
    Key Market Opportunities Key Market Opportunities1 Rising mobile data consumption2 Growing demand for seamless connectivity3 Expansion of WiFi networks4 Increased adoption of VoLTE5 Integration with enterprise applications
    Key Market Dynamics Increased smartphone penetration growing demand for VoIP services rising popularity of OTT platforms expanding 5G networks and government initiatives
    Countries Covered North America, Europe, APAC, South America, MEA

    FAQs

    What is the global Voice over Wi-Fi (VoWiFi) market size?

    The global Voice over Wi-Fi (VoWiFi) market size was valued at USD 8.9 billion in 2023 and is expected to grow to USD 32.82 billion by 2032, exhibiting a CAGR of 15.61% during the forecast period.

    Which region holds the largest market share in the global VoWiFi market?

    North America held the largest market share in the global VoWiFi market in 2023, accounting for over 35% of the revenue share. The region's dominance can be attributed to the early adoption of VoWiFi technology by major carriers and the presence of a large number of smartphone users.

    What are the key factors driving the growth of the global VoWiFi market?

    The growth of the global VoWiFi market is primarily driven by increasing smartphone penetration, rising demand for seamless connectivity, and growing adoption of cloud-based communication services. Additionally, the integration of VoWiFi technology with other communication platforms, such as instant messaging and video calling, is further fueling market expansion.

    Who are the major players in the global VoWiFi market?

    Major players in the global VoWiFi market include Ericsson, Qualcomm, Cisco, Huawei, and Nokia. These companies offer a range of VoWiFi solutions, including network equipment, software, and services, to mobile operators and enterprises worldwide.

    What are the key applications of VoWiFi technology?

    VoWiFi technology is primarily used for voice and video calling over Wi-Fi networks. It enables users to make and receive calls even in areas with poor cellular coverage or when cellular networks are congested. VoWiFi is also increasingly being used for enterprise applications, such as providing seamless communication within corporate campuses and remote work environments.

    How is the VoWiFi market segmented?

    The VoWiFi market can be segmented based on component, deployment mode, application, vertical, and region. The component segment includes hardware, software, and services. The deployment mode segment comprises on-premises and cloud-based solutions. The application segment consists of voice calling, video calling, and messaging. The vertical segment includes enterprise, consumer, and government.

    What are the challenges faced by the VoWiFi market?

    The VoWiFi market faces certain challenges, including interoperability issues between different vendor solutions, security concerns related to data privacy and eavesdropping, and the need for seamless handover between cellular and Wi-Fi networks. Additionally, the availability of alternative communication technologies, such as OTT messaging and video calling services, may pose competitive challenges to VoWiFi adoption.

    What are the key trends shaping the future of the VoWiFi market?

    Key trends shaping the future of the VoWiFi market include the integration of artificial intelligence (AI) and machine learning (ML) for enhanced call quality and network optimization, the adoption of VoWiFi in 5G networks for improved performance and reliability, and the increasing use of VoWiFi for enterprise applications. Additionally, the growing demand for unified communications and collaboration solutions is expected to drive the adoption of VoWiFi as a key component of next-generation communication platforms.

    What is the expected growth rate of the global VoWiFi market?

    The global VoWiFi market is expected to grow at a CAGR of 15.61% from 2024 to 2032, reaching a market size of USD 32.82 billion by 2032.

    What are the key opportunities for growth in the VoWiFi market?

    Key opportunities for growth in the VoWiFi market include the expansion of VoWiFi services to emerging markets, the integration of VoWiFi with new technologies such as edge computing and network slicing, and the development of innovative VoWiFi-based applications and services. Additionally, the increasing adoption of bring-your-own-device (BYOD) policies in enterprises and the growing demand for remote work solutions are expected to create significant growth opportunities for the VoWiFi market.

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