Feed market size for water-soluble vitamins and minerals depends on a number of factors that shape its growth. The market is driven by the increasing recognition among livestock producers of the importance of balanced nutrition in animal health and performance. Water-soluble vitamins and minerals are necessary for growth, reproduction and support of immune systems in animals’ diets. Consequently, demand for vitamin/mineral enhanced water-soluble feeds goes up as farmers try to enhance cattle health and performance.
In 2022, the feed market for water-soluble vitamins and minerals was $8.9 billion. This indicates that the market is anticipated to grow from USD 9.5 Billion in 2023 to USD 17.2 Billion by 2032, with a CAGR of about 7.60%.
Market dynamics could be affected greatly by regulatory issues being put in place by authorities within a country or between countries themselves. In order to guarantee safety and quality standards for animal products governments as well as regulatory bodies often set feed formulation requirements. Therefore, vitamins must be balanced with corresponding minerals when designing diets for specific species since these essential nutrients are included in this type of feeding approach which keeps them from becoming overly dependent upon any one source or kind of food; hence it is their adherence to such regulation that drives research/development activities into WSVMs.
The global trend towards intensive and precision farming also contributes significantly to this industry’s growth. Intensification calls for precise supply of nutrients efficiently where they are needed most during growth and development stages of farm animals (livestock). To obtain accurate dosing rates with respect to livestock body weight or size, water soluble vitamins/minerals are desirable through wet feeding systems that utilize water as primary feed ingredient thus matching current methods employed in commercial poultry production.
Consumer preferences continue to drive the market for water-soluble vitamins and minerals used in animal feed; consumers want high-quality products that aid good nutrition rather than poor-quality ones with less emphasis on nutritional values added to them. Thus farmers are under pressure to produce healthier meat, eggs and dairy as customers now increasingly focus on their health. B-complex vitamins and minerals such as zinc and selenium among others enriched in animal feeds make for a healthier diet leading to a demand for these nutrients by consumers.
Additionally, the market growth can be influenced by raw material price volatility and the need for cost-effective solutions. Besides, vitamin and mineral costs can vary due to market conditions and supply chain interruptions. The challenge is to maintain the cost-effectiveness of water-soluble vitamins and minerals in feed formulations without compromising quality or efficiency. However, sustainable expansion of the market requires balancing price and nutritional benefits.
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