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    Whole Milk Powder Market

    ID: MRFR/F-B & N/1299-CR
    110 Pages
    Tejas Chaudhary
    June 2020

    Whole Milk Powder Market Research Report Information By Type (Organic and Conventional), By Application (Bakery & Confectionery, Infant Nutrition, Nutritional Foods, Beverages, and Others), And By Region (Europe, North America, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2035

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    Whole Milk Powder Market Infographic
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    Whole Milk Powder Market Summary

    The Global Whole Milk Powder Market is projected to grow from 19.20 USD Billion in 2024 to 26.98 USD Billion by 2035.

    Key Market Trends & Highlights

    Whole Milk Powder Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate of 3.14 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 27.0 USD Billion, indicating robust growth potential.
    • in 2024, the market is valued at 19.20 USD Billion, reflecting a strong foundation for future expansion.
    • Growing adoption of whole milk powder in various food applications due to its nutritional benefits is a major market driver.

    Market Size & Forecast

    2024 Market Size 19.20 (USD Billion)
    2035 Market Size 26.98 (USD Billion)
    CAGR (2025-2035) 3.14%

    Major Players

    Nestle S.A, Danone S.A., Lactalis Group, Fonterra Cooperative Group Limited, Royal FrieslandCampina N.V., Dean Foods, Arla Foods, Kraft Heinz Company, Saputo, Inc., Parmalat S.p.A., Amul, Jenlebao, Natural Foods

    Whole Milk Powder Market Trends

    Growing demand in the food & beverage industry is driving the market growth.

    The consumption of whole milk powder formulations of food that are inclusive of concentrated calcium, protein, and other essential values and several desirable qualities are enhanced. Whole milk powder is utilized for attracting purposes in baked goods or

    sauces

    ; dairy proteins react when cooking or baking with lactose and other reducing sugars to perceive an appealing effect. Proteins in whole milk powder provide a juncture between the oil and water, which helps to shape and stabilize the fat emulsion. These qualities are majorly helpful in baked goods, soups, salad dressings, and beverages. Dairy proteins provide a clean neutral taste and normally don't add off-flavor to formulations. Thus, whole milk powder provides an improved foods dairy taste. Whole milk powder is also useful in dispersing the protein across an air/water interface, minimizing surface tension, and partially unfolding the protein.

    Whole milk powder is being used in various food products like custards and soups because of its water retention capacity to create a desired texture, thus extending the shelf life of bread dough as of its binding capability.

    Children and adolescents, as well as bodybuilders, are recommended to consume whole milk powder, as this powder consists of the calcium that is necessary for the progress of healthy bones and teeth, and protein assists in building and regenerating muscle tissue. The Whole milk powder consists of nutrients like vitamin B12,

    vitamin C

    , and thiamin. Hence the consumers prefer this.

    The use of this powder in place of liquid milk supports minimizing the storage and transportation costs. The proper packaging increases the shelf life of the whole milk powder hence contributing to fueling the market ly, with the ease of transportation. The whole milk powder is packed under the N2 gas, which helps the product be safe from fat oxidation, maintaining its taste and increasing its storage life by six months. Opting for whole milk powder over liquid milk emphasizes minimizing the expense of storage and transportation.

    The low storage space and uncooled shipping and storage of dry powder provide cost-saving, boosting the milk powder market. Thus, driving the Whole Milk Powder market revenue.

    The Global Whole Milk Powder Market appears to be experiencing a steady growth trajectory, driven by increasing consumer demand for dairy products and the rising popularity of milk powder as a versatile ingredient in various food applications.

    U.S. Department of Agriculture

    Whole Milk Powder Market Drivers

    Market Growth Projections

    Growth in Emerging Markets

    Emerging markets are playing a pivotal role in the Global Whole Milk Powder Market Industry, as rising disposable incomes and changing dietary habits drive demand for dairy products. Countries in Asia and Africa are witnessing a shift towards more protein-rich diets, leading to increased consumption of whole milk powder. This growth is further supported by urbanization and the expansion of retail channels, making dairy products more accessible to consumers. The compound annual growth rate (CAGR) of 3.14% from 2025 to 2035 suggests a sustained upward trajectory for the market, highlighting the potential of emerging economies in shaping the future of whole milk powder consumption.

    Increasing Health Awareness

    The Global Whole Milk Powder Market Industry is witnessing a shift towards health awareness among consumers, who are increasingly prioritizing nutrition in their dietary choices. Whole milk powder, rich in essential vitamins and minerals, is perceived as a healthier alternative to other powdered milk products. This trend is particularly evident in the growing popularity of whole milk powder in health-focused products, such as protein shakes and meal replacements. As consumers become more informed about the nutritional benefits of whole milk powder, the market is expected to expand, driven by a collective desire for healthier food options that support overall well-being.

    Rising Demand for Dairy Products

    The Global Whole Milk Powder Market Industry experiences a notable surge in demand for dairy products, driven by increasing consumer preferences for nutritious and convenient food options. Whole milk powder serves as a versatile ingredient in various applications, including infant formula, bakery products, and confectionery. As health consciousness rises, consumers are gravitating towards dairy products that offer essential nutrients. The market is projected to reach 19.2 USD Billion in 2024, reflecting a robust growth trajectory. This trend indicates a growing awareness of the nutritional benefits associated with whole milk powder, further solidifying its position in the global dairy landscape.

    Expansion of Food Processing Sector

    The Global Whole Milk Powder Market Industry benefits from the expansion of the food processing sector, which increasingly incorporates whole milk powder as a key ingredient. The versatility of whole milk powder allows it to be utilized in a wide array of processed foods, enhancing flavor and nutritional value. As the food processing industry evolves, manufacturers are seeking high-quality ingredients to meet consumer demands for convenience and taste. This trend is expected to contribute to the market's growth, with projections indicating a market value of 27.0 USD Billion by 2035. The integration of whole milk powder into processed foods underscores its significance in modern culinary applications.

    Technological Advancements in Production

    Technological advancements in the production of whole milk powder are significantly influencing the Global Whole Milk Powder Market Industry. Innovations in processing techniques, such as spray drying and evaporative drying, enhance the efficiency and quality of milk powder production. These advancements not only improve shelf life but also preserve the nutritional integrity of the product. As manufacturers adopt state-of-the-art technologies, they can meet the growing demand for high-quality whole milk powder. This focus on quality and efficiency is likely to drive market growth, as consumers increasingly seek premium dairy products that align with their health and wellness goals.

    Market Segment Insights

    Whole Milk Powder Type Insights

    The Whole Milk Powder market segmentation, based on type, includes organic and conventional. The organic segment dominates the market due to the increase in the demand for organic products without synthetic ingredients. The growing awareness about the benefit of functional & nutritive food is significantly increasing the demand for the organic alternative, thus boosting the whole milk powder market.

    Whole Milk Powder Application Insights

    The Whole Milk Powder market segmentation, based on application, includes Bakery & Confectionery, Infant Nutrition, Nutritional Foods, Beverages, and Others.

    & confectionery dominate the market of whole milk powder as these powders are majorly used in baking. The increase in consumers preferring convenience foods owing to the increase in the number of working women who are in search of healthy and nutritive yet fast to get, thus boosting the growth of the market.

    Get more detailed insights about Whole Milk Powder Market Research Report - Global Forecast till 2032

    Regional Insights

    By region, the study gives market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The European whole milk powder market dominates this market, owing to an increase in awareness about the health benefits of the consumption of nutritional ingredients and the rising consumption of conventional foods. The milk and cheese exports gave the highest revenue to the region. Further, the German Whole Milk Powder market held the largest market share, and the UK Whole Milk Powder market was the fastest-growing market in the European region

    Further, major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    North American Whole Milk Powder market accounts for the second-largest market share due to the large disposable income per capita and changing lifestyle. The availability of a large variety of fortified whole milk powder. Further, the US Whole Milk Powder market held the largest market share in the European region.

    The Asia-Pacific Whole Milk Powder Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to a shift in the preference for packaged foods and the growing population in this region. Moreover, China’s Whole Milk Powder market held the largest market share, and the Indian Whole Milk Powder market was the fastest-growing market in the Asia-Pacific region.

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Whole Milk Powder market grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Whole Milk Powder industry must offer cost-effective items.

    Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Whole Milk Powder industry to benefit clients and increase the market sector. In recent years, the Whole Milk Powder industry has offered some of the most significant advantages to the food industry.

    Major players in the Whole Milk Powder market, including Nestle S.A, Danone S.A., Lactalis Group, Fonterra Cooperative Group Limited, Royal FrieslandCampina N.V., Dean Foods, Arla Foods, Kraft Heinz Company, Saputo, Inc., Parmalat S.p.A., Amul, Jenlebao, Natural Foods, and others, are attempting to increase market demand by the research and development operations.

    Danone is the world's number one multi-local food and beverage company that focuses on health and is categorized into; Essential Dairy & plant-based products, water, and specialized nutrition; it provides sustainable and superior products. By 2025, Danone projects to become one of the first multinational companies to achieve B CorpTM certification. Danone includes leading international brands, like Actimel, Activia, Alpro, Aptamil, Danatte, Nutricia, Nutrilon, Volvic, Evian, Danonino, and others.

    In July 2022, Danone S.A. developed and launched the new Dairy and Plants Blend baby formula to provide parents with feeding options appropriate for vegetarian, flexitarian, and plant-based diets while still fulfilling their baby's specific nutritional requirements. This new recipe brings together the benefits of Danone's trusted dairy-based bay formulas along with plant nutrition, consisting of precisely selected plant protein, fats, and fibers.

    Amul is an Indian dairy cooperative, which is based in Gujarat, India. Founded in the year 1946, it is now controlled by the Gujarat Cooperative Milk Marketing Federation LTD(GCMMF), jointly owned by about 3 million milk producers in the state. Amul helped India to come out as the largest milk producer ly; more than 15 million milk producers are providing their milk in 144,500 cooperative dairy societies ly. In November 2021, Amul infused USD 55.7 million in four new projects, including AmulFed Dairy's new milk powder factory.

    This milk powder factory's capacity at AmulFed Dairy has been increased from 35 lakh per day to 50 lakhs by the Gujarat Cooperative Milk Marketing Federation unit. 

    Key Companies in the Whole Milk Powder Market market include

    Industry Developments

    December 2022:

    Chinese dairy company Jenlebao, to fortify the long-established category, launched a new milk powder range,"Le Gao," which supports calcium absorption in middle-aged and old-aged consumers. It contains 1200mg of calcium per 100g of milk powder, riddled to have twice as much calcium as regular whole milk powder.

    March 2022:

    The new organic oat milk powder was launched by Natural Foods, It's available in a 1Ib bag ,5Ib bag, and 50Ib bag. It is available in an air-locked, freezer-tight, resealable, stand-up foil pouch and can be stored for two years.

    February 2021:

    Hydroxycut's newest creation, CUT Energy, a delectable clean energy drink, was released. This powerful mix was carefully formulated for regular energy drink consumers, exercise enthusiasts, and dieters looking to lose weight.

    Future Outlook

    Whole Milk Powder Market Future Outlook

    The Global Whole Milk Powder Market is projected to grow at a 3.14% CAGR from 2025 to 2035, driven by rising demand in emerging economies and increasing health consciousness.

    New opportunities lie in:

    • Expand product lines to include organic whole milk powder variants.
    • Leverage e-commerce platforms for direct-to-consumer sales.
    • Invest in sustainable packaging solutions to attract eco-conscious consumers.

    By 2035, the market is expected to achieve robust growth, reflecting evolving consumer preferences and innovative product offerings.

    Market Segmentation

    Whole Milk Powder Type Outlook

    • Organic
    • Conventional

    Whole Milk Powder Regional Outlook

    North America
    • US
    • Canada
    Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
    Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
    Rest of the World
    • Middle East
    • Africa
    • Latin America

    Whole Milk Powder Application Outlook

    • Bakery & Confectionery
    • Infant Nutrition
    • Nutritional Foods
    • Beverages
    • Others

    Report Scope

    Attribute/Metric Details
    Market Size 2024 USD 19.20 billion
    Market Size 2035 26.98 (Value (USD Billion))
    Compound Annual Growth Rate (CAGR) 3.14% (2025 - 2035)
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2018- 2022
    Market Forecast Units Value (USD Billion)
    Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
    Segments Covered Type, Application, and Region
    Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
    Countries Covered The U.S., Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
    Key Companies Profiled Nestle S.A, Danone S.A., Lactalis Group, Fonterra Cooperative Group Limited, Royal FrieslandCampina N.V., Dean Foods, Arla Foods, Kraft Heinz Company, Saputo, Inc., Parmalat S.p.A., Amul, Jenlebao, Natural Foods.  
    Key Market Opportunities Increase in the demand for organic food products.
    Key Market Dynamics Increase in health concerns among the consumers.
    Market Size 2025 19.80 (Value (USD Billion))

    Market Highlights

    Author
    Tejas Chaudhary
    Research Analyst Level II

    I have a degree in Engineering (Civil), with masters in Business Administration (Marketing). With more than 4 years of experience in market research and consulting, I am involved in end-to-end process of market research, proposals, project kickoffs and delivery. I have research knowledge and expertise in consumer goods/packaging domain. Also I have worked for various other domains like construction & equipment. Effectively managed and delivered more than 60 report studies for regional as well as global clientele.

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    FAQs

    How much is the Whole Milk Powder market?

    The Whole Milk Powder market size was valued at USD 18.54 Billion in 2023.

    What is the growth rate of the Whole Milk Powder market?

    The market is projected to rise at a CAGR of 3.14% during the forecast period, 2024-2032.

    Which region held the largest market share in the Whole Milk Powder market?

    Europe had the largest share of the market

    Who are the key players in the Whole Milk Powder market?

    The key players in the market are Nestle S.A, Danone S.A., Lactalis Group, Fonterra Cooperative Group Limited, Royal FrieslandCampina N.V., Dean Foods, Arla Foods, Kraft Heinz Company, Saputo, Inc., Parmalat S.p.A., Amul, Jenlebao, Natural Foods.

    Which type led the Whole Milk Powder market?

    The organic Whole Milk Powder category dominated the market in 2023.

    Which application had the largest market share in the Whole Milk Powder market?

    The bakery and confectionery had the largest share in the market.

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