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    Automatic Mower Market

    ID: MRFR/CO/28815-HCR
    111 Pages
    Snehal Singh
    October 2025

    Automatic Mower Market Research Report: By Power Source (Electric, Battery), By Application (Residential, Commercial, Industrial), By Cutting Width (Less than 18 Inches, 18-24 Inches, 24 Inches or More), By Control Mechanism (Manual, Automatic, Remote Controlled) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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    Automatic Mower Market Infographic
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    Automatic Mower Market Summary

    The Global Automatic Mower Market is projected to grow significantly from 6.51 USD Billion in 2024 to 22.39 USD Billion by 2035.

    Key Market Trends & Highlights

    Automatic Mower Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate (CAGR) of 11.89 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 22.4 USD Billion, indicating robust growth potential.
    • in 2024, the market is valued at 6.51 USD Billion, reflecting a strong foundation for future expansion.
    • Growing adoption of automatic mowers due to increased consumer demand for efficient lawn care solutions is a major market driver.

    Market Size & Forecast

    2024 Market Size 6.51 (USD Billion)
    2035 Market Size 22.39 (USD Billion)
    CAGR (2025-2035) 11.88%

    Major Players

    Husqvarna, Honda, Deere Company, STIGA, Ryobi, Ego, Yard Force, McCulloch, Fiskars, DeWalt, Bosch, Robomow, Gardena, Stihl, Greenworks, Worx

    Automatic Mower Market Trends

    Key market drivers for the automatic mower market include rising urbanization, increasing disposable income, and growing awareness of the benefits of automated lawn care. Additionally, advancements in technology, such as the development of more efficient and user-friendly models, are further driving market growth.Opportunities for exploration and capture in the automatic mower market lie in the expansion into emerging markets, where there is a growing demand for automated lawn care solutions.

    Furthermore, the development of new technologies, such as robotic lawn mowers that can navigate complex terrains and obstacles, presents significant growth potential.Recent trends in the automatic mower market include the increasing adoption of smart features, such as GPS navigation and remote control capabilities. This trend is driven by the growing consumer demand for convenience and efficiency. Additionally, the focus on sustainability is leading to the development of electric and solar-powered automatic mowers, which offer environmentally friendly lawn care solutions.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    The increasing adoption of robotic technology in lawn care suggests a transformative shift in consumer preferences towards automated solutions that enhance efficiency and sustainability in landscaping practices.

    U.S. Department of Agriculture

    Automatic Mower Market Drivers

    Rising Labor Costs

    The Global Automatic Mower Market Industry is also influenced by rising labor costs, which compel homeowners and businesses to seek more efficient lawn care solutions. As labor expenses continue to escalate, automatic mowers present a cost-effective alternative, reducing the need for manual labor while maintaining lawn quality. This trend is particularly evident in urban areas where labor shortages are prevalent. The convenience and long-term savings associated with automatic mowers make them increasingly appealing, thereby driving market growth as consumers prioritize efficiency and cost-effectiveness in their landscaping choices.

    Market Growth Projections

    The Global Automatic Mower Market Industry is poised for substantial growth, with projections indicating a market size of 6.51 USD Billion in 2024 and an anticipated increase to 22.4 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate of 11.89% from 2025 to 2035, reflecting the increasing adoption of automatic mowers across various consumer segments. Factors contributing to this growth include technological advancements, rising labor costs, and a growing preference for sustainable solutions. The market's expansion is indicative of a broader trend towards automation in home and garden maintenance.

    Technological Advancements

    The Global Automatic Mower Market Industry is experiencing rapid technological advancements, particularly in robotics and artificial intelligence. These innovations enhance the efficiency and functionality of automatic mowers, allowing for features such as GPS navigation, obstacle detection, and remote control via smartphone applications. As these technologies become more accessible, consumer adoption is likely to increase, driving market growth. The integration of smart home systems further complements these advancements, making automatic mowers an attractive option for homeowners seeking convenience and efficiency in lawn maintenance.

    Increased Consumer Awareness

    In the Global Automatic Mower Market Industry, increased consumer awareness regarding the benefits of automatic mowers is driving market growth. As consumers become more informed about the advantages of these devices, such as time savings, reduced noise pollution, and improved lawn health, adoption rates are likely to rise. Educational campaigns and product demonstrations further enhance understanding, leading to a more informed consumer base. This heightened awareness is crucial in fostering a positive perception of automatic mowers, which could result in a compound annual growth rate of 11.89% from 2025 to 2035, indicating robust market potential.

    Urbanization and Landscaping Trends

    Urbanization plays a pivotal role in shaping the Global Automatic Mower Market Industry. As more individuals move to urban areas, the demand for efficient landscaping solutions rises. Automatic mowers cater to this need by providing a practical option for maintaining lawns in smaller residential spaces. Furthermore, the trend towards aesthetically pleasing outdoor environments encourages homeowners to invest in landscaping technologies. This urban shift is expected to contribute to the market's expansion, with projections indicating a growth trajectory that could see the industry reach 22.4 USD Billion by 2035, reflecting the increasing integration of technology in urban landscaping.

    Growing Demand for Sustainable Solutions

    In the Global Automatic Mower Market Industry, there is a notable shift towards sustainable lawn care solutions. Automatic mowers, especially electric models, contribute to reduced carbon emissions compared to traditional gas-powered mowers. This aligns with the increasing consumer preference for environmentally friendly products. As awareness of sustainability grows, the market is projected to expand significantly, with the industry expected to reach 6.51 USD Billion in 2024. This trend reflects a broader movement towards eco-conscious living, where consumers are willing to invest in technologies that support a greener future.

    Market Segment Insights

    Automatic Mower Market Power Source Insights

    The  Automatic Mower Market is segmented by Power Source into Electric and Battery. The Electric segment held the largest market share in 2023, accounting for over 60% of the  Automatic Mower Market revenue. The Battery segment is expected to grow at a faster CAGR during the forecast period, owing to the increasing adoption of battery-powered automatic mowers due to their convenience and portability. Electric automatic mowers are powered by a cord that plugs into an electrical outlet.

    They are typically less expensive than battery-powered automatic mowers, but they are also less portable and have a shorter run time.Battery-powered automatic mowers are powered by a rechargeable battery. They are more portable than electric automatic mowers, but they are also more expensive and have a shorter running time. The growth of the  Automatic Mower Market is attributed to the increasing demand for automated lawn care solutions, rising disposable income, and growing awareness about the benefits of automatic mowers.

    The market is also expected to benefit from the increasing adoption of smart home technologies and the growing popularity of robotic lawn mowers. Major players in the  Automatic Mower Market include Husqvarna, Honda, Deere Company, and STIGA.These companies are investing in research and development to launch new products and expand their market share. The market is also witnessing the entry of new players, which is intensifying competition. Overall, the  Automatic Mower Market is expected to witness significant growth in the coming years, driven by the increasing demand for automated lawn care solutions and the growing popularity of robotic lawn mowers.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Automatic Mower Market Application Insights

    The market segment Applications includes Residential, Commercial, Industrial, and Other. The bulk of sales comes from the Residential segment, which accounted for 60% of the  market for Automatic Mowers in 2023. The growth in sales in this segment is due to an increase in the rate of installation of robots in private households together with an increase in the information level, contributes to the formation of a more favorable climate for the development in the market of consumer robots.

    The Commercial segment is expected to increase sales by 12.5% CAGR by 2023, due to the increase in the use of robots in parks, on golf courses, and sports fields.Industrial usage is expected to grow at a moderate rate, as automatic mowers are used on factory lawns and warehouses.

    Automatic Mower Market Cutting Width Insights

    The cutting width segment plays a crucial role in the  Automatic Mower Market's segmentation. In 2023, the 'Less than 18 Inches' segment held the largest market share, owing to its affordability and suitability for smaller lawns. The '18-24 Inches' segment is projected to witness significant growth during the forecast period, driven by the increasing popularity of mid-sized lawns and the growing preference for efficient mowing solutions.

    Meanwhile, the '24 Inches or More' segment is expected to gain traction in commercial lawn care applications and large residential properties.This growth is attributed to the rising adoption of smart home technologies, increasing disposable income, and growing environmental consciousness among consumers.

    Automatic Mower Market Control Mechanism Insights

    The  Automatic Mower Market is segmented based on Control Mechanism into Manual, Automatic, and Remote Controlled. Among these segments, the Automatic segment is anticipated to hold the largest market share in the coming years, owing to the increasing adoption of smart home devices and the rising demand for automated lawn care solutions. The Automatic segment is projected to grow at a CAGR of 12.5% during the forecast period, reaching a market valuation of USD 7.2 billion by 2028.

    The Manual segment is expected to account for a significant market share, due to its affordability and ease of use.The Remote Controlled segment is projected to witness steady growth, driven by the growing popularity of remote-controlled devices and the increasing number of tech-savvy consumers.

    Get more detailed insights about Automatic Mower Market Research Report- Global Forecast till 2034

    Regional Insights

    The regional segmentation of the  Automatic Mower Market offers valuable insights into the market's geographical distribution and growth potential. North America holds a significant market share, driven by the high adoption of advanced lawn care technologies and the presence of major players in the region. Europe follows closely, with a large consumer base and a growing demand for automated lawn care solutions. APAC is expected to witness substantial growth in the coming years, fueled by rising disposable incomes and increasing urbanization.South America and MEA represent emerging markets with untapped potential, offering opportunities for market expansion.

    The  Automatic Mower Market segmentation allows for targeted marketing strategies and tailored product offerings based on regional preferences and market dynamics.

    Automatic Mower Market By Regional

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    Key players in the Automatic Mower Market are concentrating on increasing their product offerings through developments. This, in turn, is expected to help the market grow. Major Automatic Mower Market players are investing heavily in research and development to develop products that feature advanced technologies and better features. In the coming years, these investments are expected to give these companies a competitive advantage over their competitors. Mergers and acquisitions are key strategies being adopted by the Automatic Mower Market players to increase their presence in the market and widen their product ranges.

    These activities are expected to have an effect on the competition in the coming years.Husqvarna is one of the prominent market players in the  Automatic Mower Market. The company features a wide range of automatic mowers. Some of the key product offerings of the company include robotic lawn mowers, ride-on mowers, and commercial mowers. The company is focusing on offering products with advanced features to its customers. Husqvarna has a wide distribution channel and a presence in most countries.

    Apart from this, the company is heavily investing in R to develop new products and enhanc the existing product line.Stihl, one of the other Automatic Mower Market companies is innovating in the  Automatic Mower Market. The company has a wide product range of automatic mowers. Some of the product offerings of the company include robotic lawn mowers, ride-on mowers, and commercial mowers. Similar to other companies in the market, Stihl is putting focus on innovating on its existing products and is offering products with advanced features.

    The company has a presence in more than 160 countries and has a strong distribution channel. Stihl is also investing on R for developing new products and enhancing the existing product line.

    Key Companies in the Automatic Mower Market market include

    Industry Developments

    Key factors driving market growth include rising demand for automated lawn care, increasing disposable income, and technological advancements. The residential segment held a dominant market share in 2023, owing to the growing popularity of robotic lawnmowers for residential applications. The commercial segment is anticipated to witness significant growth over the forecast period due to increasing adoption in public parks, sports fields, and commercial landscapes. North America accounted for the largest market share in 2023, followed by Europe and Asia-Pacific.

    Growing awareness of environmental sustainability and the rising adoption of smart home devices are expected to propel market growth in the coming years.

    Future Outlook

    Automatic Mower Market Future Outlook

    The Global Automatic Mower Market is projected to grow at 11.88% CAGR from 2025 to 2035, driven by technological advancements, increasing consumer demand, and sustainability trends.

    New opportunities lie in:

    • Develop AI-driven mowers for enhanced navigation and efficiency.
    • Expand product lines to include solar-powered models for eco-conscious consumers.
    • Create subscription services for maintenance and software updates to ensure customer loyalty.

    By 2035, the market is expected to achieve substantial growth, positioning itself as a leader in innovative lawn care solutions.

    Market Segmentation

    Automatic Mower Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Automatic Mower Market Application Outlook

    • Residential
    • Commercial
    • Industrial

    Automatic Mower Market Power Source Outlook

    • Electric
    • Battery

    Automatic Mower Market Cutting Width Outlook

    • Less than 18 Inches
    • 18-24 Inches
    • 24 Inches or More

    Automatic Mower Market Control Mechanism Outlook

    • Manual
    • Automatic
    • Remote Controlled

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 6.51 (USD Billion)
    Market Size 2025 7.29 (USD Billion)
    Market Size 2035 22.39 (USD Billion)
    Compound Annual Growth Rate (CAGR) 11.88% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2020 - 2024
    Market Forecast Units USD Billion
    Key Companies Profiled Husqvarna, Ryobi, Ego, Yard Force, McCulloch, Fiskars, DeWalt, Bosch, Robomow, Gardena, Stiga, Stihl, Greenworks, Worx, Honda
    Segments Covered Power Source, Application, Cutting Width, Control Mechanism, Regional
    Key Market Opportunities Growing demand for laborsaving landscaping solutions Adoption of smart home technologies Rise of robotic lawn care services Technological advancements in navigation and obstacle avoidance Expansion into emerging markets
    Key Market Dynamics Increasing adoption of robotic lawn care rising demand for outdoor landscaping growing popularity of smart home devices technological advancements and government regulations on noise and emissions
    Countries Covered North America, Europe, APAC, South America, MEA

    FAQs

    What is the current market size of the Automatic Mower Market?

    The Automatic Mower Market size is estimated to be worth around USD 6.51 billion in 2024.

    What is the projected market size of the Automatic Mower Market by 2034?

    The Automatic Mower Market is projected to reach a valuation of approximately USD 20.01 billion by 2034.

    What is the expected CAGR of the Automatic Mower Market during the forecast period?

    The Automatic Mower Market is anticipated to exhibit a CAGR of around 11.9% from 2025 to 2034.

    Which region is expected to dominate the Automatic Mower Market during the forecast period?

    North America is expected to dominate the Automatic Mower Market throughout the forecast period.

    What are the major applications of Automatic Mowers?

    Automatic Mowers are primarily utilized for residential and commercial lawn care applications.

    Who are some of the key competitors in the Automatic Mower Market?

    Some of the key players in the Automatic Mower Market include Husqvarna, Honda, and iRobot.

    What are the major growth drivers of the Automatic Mower Market?

    Key growth drivers of the Automatic Mower Market include rising urbanization, increasing disposable income, and growing awareness of the benefits of automated lawn care.

    What are the challenges faced by the Automatic Mower Market?

    Challenges faced by the Automatic Mower Market include high initial investment costs and technological limitations.

    What are the key trends that are shaping the Automatic Mower Market?

    Key trends shaping the Automatic Mower Market include advancements in navigation technology and increasing integration of smart features.

    What are the potential opportunities for growth in the Automatic Mower Market?

    Potential opportunities for growth in the Automatic Mower Market include expanding into emerging markets and developing new applications for automated lawn care.

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