Leading market players are investing heavily in research and development to expand their product lines, which will help the Fruit Juices and Nectars market grow even more. Market participants are also undertaking several strategic activities to expand their footprint, with important market developments including new product launches, contracts and agreements, mergers and acquisitions, major investments, and collaboration with other organizations. The fruit Juices and Nectars industry must offer cost-effective items to spread and survive in a more competitive and rising market climate.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Fruit Juices and Nectars industry to benefit clients and increase the market sector. In recent years, the Fruit Juices and Nectars industry has offered some of the most significant medical advantages. Major players in the Fruit Juices and Nectars market, including Kerry Group Plc (Ireland), The Kraft Heinz Company (US), Döhler Group (Germany), Keurig Dr.
Pepper Inc. (US), SkyPeople Fruit Juice Inc. (China), Citrus World, Inc. (US), AGRANA Group (Austria), Ocean Spray (US), Kanegrade Ltd. (UK), Del Monte Fresh (US), The Coco-Cola Company (US), China Haisheng Juice Holdings Co. Ltd (Hong Kong), Campbell Soup Company (US), SunOpta, Inc. (Canada), PepsiCo (US), and others, are attempting to increase market demand by investing in research and development operations.
International Beverage and Filling Industries LLC, founded in 1992, and located in Dubai, UAE, is a leading beverage manufacturer and distributor. It includes processing & filling, distribution, PET bottling manufacturing, screw cap manufacturing, quality control, maintenance, packaging, storage, and more. It has a flagship brand named "STAR." In November 2021, Star, one of the leading beverage brands in the UAE, launched the country's first naturally sweetened fruit drink, with its range of juices using Stevia. The Star Stevia juices have three variants: Mixed Fruit, Orange, and Guava, and they come in packaged 250ml bottles.
TIPCO Foods Ltd., founded in 1976, and located in Bangkok, Thailand, is a beverage company that produces and exports canned pineapple juices, pineapple concentrated juices, crushed pineapple, and canned pineapple. It is listed on Thailand Stock Exchange. In July 2022, Tipco, a Thailand-based juice company, launched a variety of vegetable juice and herb-infused drinks in the South East Asian and Middle-Eastern markets. The different flavors of herb-infused drinks include curcumin and finger root.