• Cat-intel
  • MedIntelliX
  • Resources
  • About Us
  • Request Free Sample ×

    Kindly complete the form below to receive a free sample of this Report

    Leading companies partner with us for data-driven Insights

    clients tt-cursor

    Hair Color Market

    ID: MRFR/CR/6350-CR
    128 Pages
    Snehal Singh
    September 2022

    Hair Color Market Research Report Information by Product Type (Permanent Hair Color, Demi-Permanent Hair Color, Semi-Permanent Hair Color, Semi-Permanent Hair Color, Temporary Hair Color, Root Touch-Up), By Category (Conventional, Natural & Organic), By Nature (Professional, Consumer (DIY)), By Forms (Powder, Cream & Gel), By End User (Men, Women, Unisex) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) – Market Forecast Till 2030

    Share:
    Download PDF ×

    We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

    Hair Color Market Infographic
    Purchase Options
    $ 4,950.0
    $ 5,950.0
    $ 7,250.0

    Hair Color Market Summary

    As per Market Research Future Analysis, the Global Hair Color Market was valued at USD 4.5 billion in 2024 and is projected to grow from USD 4.7 billion in 2023 to USD 7.01 billion by 2030, with a CAGR of 6.54% during the forecast period. The market is driven by trends in self-care, grooming, and an increasing focus on personal aesthetics, particularly among men. The demand for organic hair colorants is rising due to health concerns over traditional chemical-based products. The permanent hair color segment holds the largest market share, while the demi-permanent segment is expected to grow at the highest CAGR of 6.83%. The Asia-Pacific region leads the market, with significant growth anticipated in India at a CAGR of 7.00%.

    Key Market Trends & Highlights

    Key trends influencing the Hair Color Market include:

    • Rising self-care and grooming trends are boosting market growth, especially among men.
    • The permanent hair color segment accounted for 50% of the market share in 2020.
    • The natural & organic segment is expected to grow at a CAGR of 6.98% during the forecast period.
    • The Asia-Pacific market was valued at USD 2.061 billion in 2021, with India projected to grow at 7.00%.

    Market Size & Forecast

    2024 Market Size USD 4.5 Billion
    2030 Market Size USD 7.01 Billion
    CAGR 6.54%

    Major Players

    Major players include L'Oréal S.A. (France), Kao Corporation (Japan), Henkel AG & Co. KGaA (Germany), Revlon Inc. (US), Coty Inc. (UK), Estée Lauder Companies Inc. (US), Combe Incorporated (US), Hoyu Co. Ltd (Japan), Godrej Consumer Products Limited (India), Davines S.p.A. (Italy).

    Hair Color Market Trends

    Rising Proclivity Toward Self-care and Grooming to Boost the Market Growth

    People are becoming more conscious about hygiene, grooming, and personal aesthetics over the last few years. An increasing population concerned with looking good and self-grooming is anticipated to drive the Hair Color market. For decades, the grooming market has been dominated by products for women, but recently, the male-identifying population has acquired a huge market in the beauty industry. Traditionally, men have been less worried about their grooming habits. They are no longer limiting themselves to shaving products and deodorants but are becoming habitual users of grooming products such as moisturizers, facial scrubs, and hair care products, among others.

    Additionally, the rise in consumer hair-related problems is a significant additional factor. As a result, many new products have been developed to address consumers' changing and prevalent tastes and preferences, helping to meet the growing demand for hair care products. Another major factor is the increase in consumer hair-related issues, which has led to several product innovations that accommodate the prevalent and changing tastes and preferences of consumers, thus facilitating the demand for hair care products has enhanced the market CAGR across the globe in recent years.

    Employing natural ingredients instead of ammonia is one of the better ways that firms address the issue, as people's concerns about the harmful effects of toxic chemicals in hair colorants on health are growing. Thus, it is projected that there will be greater demand for organic hair colorants in the projected period due to the rising incidents of skin allergies among customers. Because hair bleaches change the coloring components in hair to lessen its color, they have become incredibly popular. Moreover, companies are introducing hair-bleaching products in novel ways to increase overall sales.

    For Instance: In 2022, A new arrangement of bleaching powders with BB bleach formula was introduced by professional hair brand Alfaparf Milano to help strengthen hair and shield it from outside aggressors. As a result, it is anticipated that throughout the projection period, demand for weight loss supplements will increase due to the rising obesity rate. Thus driving the hair-color market revenue.

    The Global Hair Color Market is poised for growth as consumer preferences shift towards natural and organic formulations, reflecting a broader trend in personal care towards sustainability and health consciousness.

    U.S. Department of Commerce

    Hair Color Market Drivers

    Rising Demand for Personal Grooming

    The Global Hair Color Market Industry experiences a notable increase in demand for personal grooming products. As consumers become more conscious of their appearance, the inclination towards hair coloring products grows. In 2024, the market is valued at 4.5 USD Billion, reflecting a shift in consumer behavior towards self-care and aesthetics. This trend is particularly pronounced among younger demographics, who often seek to express individuality through hair color. The rise of social media platforms further amplifies this desire, as individuals showcase their unique styles, thereby driving sales in the Global Hair Color Market Industry.

    Market Segment Insights

    Hair Color Product Type Insights

    The Hair Color market segmentation based on product Product Type the  hair color Industry has been segmented into permanent hair color, demi-permanent hair color, semi-permanent hair color, temporary hair color, root touch-up, and others. The permanent hair color segment accounted for the largest market share of 50% in 2020. However, the demi-permanent hair color segment is expected to register the highest CAGR of 6.83% during the forecast period. Share in 2021 contribution to around ~66-68% with respect to the  Hair Color market revenue.

    Hence due to the above-given reasons, the permanent hair color segment dominates the market growth during the forecasted period.

    The demi hair color segment has seen significant growth in the hair color market, with consumers increasingly opting for this semi-permanent option for a natural-looking hue.

    Hair Color Category Insights

    The  Hair Color market segmentation is based on category. The hair color market has been segmented into conventional and natural & organic. The conventional segment accounted for a larger market share of 89.56% in 2020. However, the natural & organic segment is expected to register a higher CAGR of 6.98% during the forecast period, as most hair dyes contain dangerous substances like ammonia, peroxide, and resorcinol. They are damaging to your skin and hair. They smell awful, which is the worst part. When you apply them over your head, they give you a bad feeling.

    Breakage is the main concern for anyone considering using hair coloring products. Hence, rising Categories of metal material implants for Hair Color positively impact the market growth.

    Hair Color Surgery Insights

    The Hair Color market data has been bifurcated. Based on nature, the hair color market has been segmented into professional and consumer (DIY). The professional segment accounted for a larger market share of 73.82% in 2020 and is projected to register a decent CAGR of 6.48% during the forecast period. However, the consumer (DIY) segment is expected to register a higher CAGR of 6.72% during the forecast period. This is because those who have previously colored their hair at home with DIY techniques have probably run into one or more issues that lead to an undesirable color.

    Figure 2:  Hair Color Market by Product Type, 2022 & 2030 (USD Billion)

    Product Type: Secondary Research, Primary Research, MRFR Database, and Analyst Review

    Hair Color End User Insights

    Based on End Users, the  Hair Color industry has been segmented into females, males and unisex. In 2023, the female segment is expected to account for the largest share of the hair care market. The large market share of this segment is attributed to the availability of hair care products specifically premeditated for women, increasing hair styling trends, and the high focus of women on hair care associated with other demographic groups.

    The global hair-color market segmentation, based on end users, includes men and women. The women category generated the most income because women spend more money than men on cosmetics and hair care goods. A US survey shows almost 75% of women use hair color yearly. As a result, a sizable fraction of women utilizes various hair color products worldwide, further contributing to the segment's growth.

    Hair Color Form Insights

    Based on Form, the  Hair Color industry has been segmented into Powder, Cream & Gel. The cream & gel segment accounted for the largest market share of 53.82% in 2020 and is projected to register a decent CAGR of 5.8% during the forecast period.   Being incredibly versatile is one of the main advantages of cream hair dye. The user has the option of using a darker cream color for a more dramatic effect or using it to create a natural-looking appearance. The user can also use various shades to create various looks.

    People who are sensitive to caustic chemicals should use this kind of dye. Additionally, unlike traditional dyes, this hair color does not require conditioning treatments. Because of this, using a cream form rather than other types allows consumers to save time and money.

    Get more detailed insights about Hair Color Market Research Report—Global Forecast till 2030

    Regional Insights

    By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The Asia Pacific Hair Color market accounted for USD 2.061 billion in 2021 and is expected to exhibit a significant CAGR growth during the study period. This is because it is anticipated to be rising consumer spending on lifestyle goods and consumer awareness of product use. The expansion of the market in the region is being aided by manufacturers who are launching new products in these nations.

    The Asia-Pacific market was dominated by China in 2020 and is anticipated to continue to be so throughout the duration of the study. The market in India, however, is anticipated to grow at the highest rate of 7.00% during the anticipated period.

    Further, the major countries studied in the market report are The U.S., Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    Figure 3 HAIR COLOR MARKET SHARE BY REGION 2022 (%)HAIR COLOR MARKET SHARE BY REGION 2022

    Product Type: Secondary Research, Primary Research, MRFR Database and Analyst Review

    North America Hair Color market accounts for the second-largest market share due to the availability of cutting-edge treatment facilities, as the rapid uptake of hair color by the populace is responsible for the regional market's expansion. Company Coty. Among the most important businesses operating in the area is Coombe Incorporated. The rising per capita disposable income and rising self-grooming trends in the populace are propelling market expansion.  Moreover, Canada Tree Nuts market held the largest market share, and the US Tree Nuts market was the fastest-growing market in the North American region.

    The Europe Hair Color Market is expected to grow at the fastest CAGR from 2024 to 2030. This is due to the expansion of the market in the region being aided by manufacturers who are launching new products in these nations. Further, the Germany market held the largest market share, and the UK Hair Color market was the fastest-growing market in the European region.

    Key Players and Competitive Insights

    Major market players are spending a lot on R&D to increase their product lines, which will help the Hair Color market grow even more. Market participants are also taking various strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the Hair Color industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.

    One of the primary business strategies manufacturers adopt in the  Hair Color industry to benefit clients and expand the market sector is manufacturing locally to reduce operating costs. In recent years, the Hair Color industry has provided medicine with some of the most significant benefits. In the Hair Color market, major players such as L'Oréal S.A. (France), Kao Corporation (Japan), Henkel AG & Co. KGaA (Germany) and others are working on expanding the market demand by investing in research and development activities.

    L'Oréal S.A. (France) With Holla back, an NGO and authority on street harassment, L'Oréal Paris has formed a  alliance. Their 5D-based intervention strategy has reduced sexual violence on American college campuses by 17%. Breakthrough has spent more than 20 years addressing the cultural norms that support harmful, discriminatory practices to put an end to violence and discrimination against women and girls. The organization uses media, the arts, and popular culture to create non-threatening counter-narratives that motivate people to take action and stop violence against women. Deep cultural insight is also used by the organization.

    Revlon Consumer Products LLC is a well-known international beauty corporation with a portfolio of well-known products that improve people's lives everywhere, including men's and women's. Through a varied portfolio of more than 15 brands distributed in more than 150 countries, the company produces and distributes color cosmetics, hair color and care products, skin care products, beauty care products, and fragrances. The company share its founders' enthusiasm for the beauty business and is inspired by ttheir inventiveness, vision, and insatiable curiosity. Companies act ethically and think that the way they do business counts just as much as the outcomes they produce.

    Company values originated in both its teams and the clients the company serves, and the company is fearless, brave, and result-oriented. Companies are strategic brand developers with a strong background in beauty, know-how and a spirit of entrepreneurship. Using innovation and insights from the consumer and market, the company wants to ensure that customers are delighted with its cutting-edge goods, no matter where or how they buy beauty. In May 2023, Global leader in beauty and cosmetics Revlon debuted a revolutionary product in the hair color market called Revlon Color 'N Care.

    This new line of hair colors offers an inventive formulation that gives customers an amazing hair color experience by fusing bright colors with natural nourishment and care. Creating the Color' N Care formulation is evidence of Revlon's dedication to quality and innovation.

    Key Companies in the Hair Color Market market include

    Industry Developments

    • Q2 2024: L'Oréal launches new ammonia-free hair color line 'Inoa Supreme' targeting mature consumers L'Oréal announced the launch of 'Inoa Supreme', an ammonia-free permanent hair color line designed for mature hair, expanding its professional portfolio and addressing growing demand for gentler formulations.
    • Q2 2024: Henkel opens new hair color innovation center in Düsseldorf Henkel inaugurated a state-of-the-art research and development facility focused on hair color technologies, aiming to accelerate product innovation and sustainability in its beauty care division.
    • Q3 2024: Coty Inc. appoints new Chief Marketing Officer for Consumer Beauty division Coty Inc. named Maria Smith as Chief Marketing Officer for its Consumer Beauty division, which includes leading hair color brands, to drive global brand strategy and digital transformation.
    • Q3 2024: Unilever acquires vegan hair color startup 'Color&Kindness' Unilever completed the acquisition of 'Color&Kindness', a direct-to-consumer vegan hair color brand, strengthening its portfolio in the clean beauty segment and expanding its reach among younger consumers.
    • Q4 2024: Revlon secures $100 million funding to expand hair color manufacturing in North America Revlon announced a $100 million funding round to boost production capacity for its hair color products, responding to increased demand for at-home coloring solutions.
    • Q4 2024: Schwarzkopf Professional partners with TikTok influencers for global hair color campaign Schwarzkopf Professional launched a global marketing campaign in partnership with TikTok influencers to promote its new 'Vibrance' semi-permanent hair color range.
    • Q1 2025: Garnier receives EU regulatory approval for new organic hair color formula Garnier secured European Union regulatory approval for its new organic hair color product, paving the way for its launch across major European markets.
    • Q1 2025: Madison Reed raises $70 million in Series D funding to expand retail footprint Madison Reed, a leading at-home hair color brand, closed a $70 million Series D funding round to accelerate its expansion into brick-and-mortar retail and enhance its digital platform.
    • Q2 2025: Procter & Gamble launches AI-powered hair color consultation tool Procter & Gamble introduced an AI-driven virtual consultation platform for its Clairol hair color brand, enabling personalized shade recommendations and boosting online sales.
    • Q2 2025: Kao Corporation opens new sustainable hair color production facility in Japan Kao Corporation opened a new manufacturing plant dedicated to sustainable hair color products, featuring energy-efficient processes and recyclable packaging.
    • Q2 2025: Wella Company announces partnership with Sephora for exclusive hair color launches Wella Company entered a strategic partnership with Sephora to launch exclusive hair color products, aiming to reach new consumer segments through premium retail channels.
    • Q3 2025: eSalon wins major contract to supply personalized hair color kits to European retailer Boots eSalon secured a contract with Boots to provide personalized hair color kits across the UK and Europe, marking a significant expansion of its direct-to-consumer business model.

    Future Outlook

    Hair Color Market Future Outlook

    The Global Hair Color Market is projected to grow at a 7.15% CAGR from 2024 to 2035, driven by increasing consumer demand for innovative products and sustainable solutions.

    New opportunities lie in:

    • Develop organic and eco-friendly hair color products to meet rising consumer preferences.
    • Leverage digital marketing strategies to enhance brand visibility and customer engagement.
    • Expand distribution channels through e-commerce platforms to reach a broader audience.

    By 2035, the Global Hair Color Market is expected to achieve substantial growth, reflecting evolving consumer trends and preferences.

    Market Segmentation

    Hair Color Form Outlook

    • Powder
    • Cream & Gel

    Hair Color Nature Outlook

    • Professional
    • Consumer (DIY)

    Hair Color Regional Outlook

    North America
    • US
    • Canada

    Hair Color Category Outlook

    • Conventional
    • Natural & Organic

    Hair Color End User Outlook

    • Men
    • Women
    • Unisex

    Hair Color Product Type Outlook

    • Permanent Hair Color
    • Demi-Permanent Hair Color
    • Semi-Permanent Hair Color
    • Temporary Hair Color
    • Root-Touch-Up

    Report Scope

    Report Attribute/Metric Details
    Market Size 2022 USD 4.5 billion
    Market Size 2023 4.7 billion
    Market Size 2030 7.01 billion
    Compound Annual Growth Rate (CAGR) 6.54% (2024-2030)
    Base Year 2021
    Market Forecast Period 2024-2030
    Historical Data 2018 & 2020
    Market Forecast Units Value (USD Billion)
    Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
    Segments Covered Product Product Type, Category, Nature, Form, End-Users and Region
    Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
    Countries Covered The U.S, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
    Key Companies Profiled L'Oréal S.A. (France), Kao Corporation (Japan), Henkel AG & Co. KGaA (Germany), Revlon Inc. (US), Coty Inc. (UK), Estée Lauder Companies Inc. (US), Combe Incorporated (US), Hoyu Co. Ltd (Japan), Godrej Consumer Products Limited (India), Davines S.p.A. (Italy)
    Key Market Opportunities Media Promotion and Celebrity Endorsements in Hair Color Market
    Key Market Dynamics Rising Inclination Toward Self-care and Grooming  

    Market Highlights

    Author
    Snehal Singh
    Assistant Manager - Research

    High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. By implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in Packaging, Construction, and Equipment domains. She handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.

    Leave a Comment

    FAQs

    How much is the Hair Color market?

    The market size was valued at USD 4.5 Billion in 2024.

    What is the growth rate of the Hair Color market?

    The market is projected to grow at a CAGR of 6.54% during the forecast period, 2024-2030.

    Which region held the largest market share in the market?

    Asia Pacific had the largest share of the market

    Who are the key players in the Hair Color market?

    The key players in the market are L'Oréal S.A. (France), Kao Corporation (Japan), Henkel AG & Co. KGaA (Germany), Revlon Inc. (US), Coty Inc. (UK), Estée Lauder Companies Inc. (US)

    Which Product Type led the Hair Color market?

    The Permanent Hair Color category dominated the market in 2024.

    Which form had the largest market share in the market?

    Cream & Gel had the largest share in the market.

    Hair Color Market Research Report—Global Forecast till 2030 Infographic
    Free Sample Request

    Kindly complete the form below to receive a free sample of this Report

    Customer Stories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study
    Chemicals and Materials