TABLE OF CONTENTS
1 EXECUTIVE SUMMARY 11
1.1 MARKET ATTRACTIVENESS ANALYSIS 12
1.1.1 GLOBAL HORECA MARKET, BY SERVICE TYPE 12
1.1.2 GLOBAL HORECA MARKET, BY CATEGORY 13
1.1.3 GLOBAL HORECA MARKET, BY REGION 14
2 MARKET INTRODUCTION 15
2.1 DEFINITION 15
2.2 SCOPE OF THE STUDY 15
2.3 RESEARCH OBJECTIVE 15
2.4 MARKET STRUCTURE 15
3 RESEARCH METHODOLOGY 16
3.1 DATA MINING 16
3.2 SECONDARY RESEARCH 17
3.3 PRIMARY RESEARCH 17
3.3.1 PRIMARY INTERVIEWS AND INFORMATION GATHERING PROCESS 18
3.3.2 BREAKDOWN OF PRIMARY RESPONDENTS 18
3.4 RESEARCH METHODOLOGY FOR MARKET SIZE ESTIMATION 20
3.4.1 BOTTOM-UP APPROACH 21
3.4.2 TOP-DOWN APPROACH 21
3.5 DATA VALIDATION 22
3.6 ASSUMPTIONS & LIMITATIONS 22
4 MARKET DYNAMICS 23
4.1 INTRODUCTION 23
4.2 DRIVERS 24
4.2.1 GROWING TOURISM INDUSTRY 24
4.2.2 RISING DESIRE FOR HEALTHIER DINING AND LODGING ALTERNATIVES 24
4.3 RESTRAINT 25
4.3.1 LACK OF TRAINED LABOR AND PERSONNEL 25
4.3.2 EXPANDING OPERATIONAL EXPENSES 25
4.4 OPPORTUNITIES 26
4.4.1 NORTH AMERICA 26
4.4.1.1 INCREASING NUMBER OF HIGH NET-WORTH INDIVIDUALS 26
4.4.1.2 INCREASED DIGITALIZATION AND ONLINE FOOD ORDERING 26
4.4.2 EUROPE 26
4.4.2.1 GROWING SUSTAINABILITY AND RESPONSIVE BEHAVIOR 26
4.4.2.2 RISING PERSONALIZATION AND CUSTOMIZATION 26
4.4.3 ASIA PACIFIC 27
4.4.3.1 RAPID URBANIZATION 27
4.4.3.2 INCREASED FOOD DELIVERY AND TAKEAWAY SERVICES 27
4.4.4 SOUTH AMERICA 27
4.4.4.1 RISING CULINARY TOURISM 27
4.4.4.2 RISING BUSINESS TRAVEL AND MICE TOURISM 27
4.4.5 MIDDLE EAST AND AFRICA 28
4.4.5.1 RISING HOSPITALITY INFRASTRUCTURE 28
4.4.5.2 GROWING HALAL-CERTIFIED RESTAURANTS AND CAFES 28
4.5 CHALLENGES 28
4.5.1 ECONOMIC TURNOVER 28
4.5.2 DISRUPTION IN TECHNOLOGY 28
5 MARKET FACTOR ANALYSIS 29
5.1 VALUE CHAIN ANALYSIS/SUPPLY CHAIN ANALYSIS 29
5.1.1 HORECA MANUFACTURERS 29
5.1.2 DISTRIBUTION & SALES CHANNEL 30
5.1.3 END-USERS 30
5.2 PORTER’S FIVE FORCES MODEL 31
5.2.1 BARGAINING POWER OF SUPPLIERS 31
5.2.2 BARGAINING POWER OF BUYERS 32
5.2.3 THREAT OF NEW ENTRANTS 32
5.2.4 THREAT OF SUBSTITUTES 32
5.2.5 INTENSITY OF RIVALRY 32
5.3 IMPACT OF CORONAVIRUS OUTBREAK ON GLOBAL MARKET 33
5.3.1 IMPACT ON SUPPLY CHAIN OFHORECA MARKET 33
5.3.2 PRODUCTION CONSTRAINTS 33
5.3.3 IMPACT ON CONSUMER BUYING BEHAVIOUR 33
5.3.4 IMPACT ON RETAIL SALES (ONLINE AND STORE BASED) 33
5.3.5 OTHERS 34
5.4 HORECA MARKET TRENDS 34
6 GLOBAL HORECA MARKET, BY SERVICE TYPE 35
6.1 INTRODUCTION 35
6.2 HOTELS 36
6.3 RESTAURANTS 36
6.4 CAFES AND PUBS 36
7 GLOBAL HORECA MARKET, BY CATEGORY 37
7.1 INTRODUCTION 37
7.2 SINGLE OUTLET 38
7.3 HORECA CHAIN 38
8 GLOBAL HORECA MARKET, BY REGION 39
8.1 INTRODUCTION 39
8.2 NORTH AMERICA 40
8.2.1 US 42
8.2.2 CANADA 43
8.2.3 MEXICO 44
8.3 EUROPE 45
8.3.1 GERMANY 47
8.3.2 UK 48
8.3.3 FRANCE 49
8.3.4 ITALY 50
8.3.5 SPAIN 51
8.3.6 REST OF EUROPE 52
8.4 ASIA PACIFIC 53
8.4.1 CHINA 56
8.4.2 JAPAN 57
8.4.3 INDIA 58
8.4.4 AUSTRALIA AND NEWZEALAND 59
8.4.5 REST OF ASIA PACIFIC 60
8.5 LATIN AMERICA 61
8.5.1 BRAZIL 63
8.5.2 ARGENTINA 64
8.5.3 REST OF LATIN AMERICA 65
8.6 MIDDLE-EAST AND AFRICA 66
8.6.1 GCC COUNTRIES 68
8.6.2 NORTHERN AFRICA 69
8.6.3 SOUTHERN AFRICA 70
8.6.4 REST OF MEA 71
9 COMPETITIVE LANDSCAPE 72
9.1 COMPETITIVE OVERVIEW 72
9.2 COMPETITIVE BENCHMARKING 73
9.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 74
9.3.1 MATERIAL DEVELOPMENT 74
9.3.2 EXPANSION 74
10 COMPANY PROFILES 75
10.1 MCDONALD’S 75
10.1.1 COMPANY OVERVIEW 75
10.1.2 FINANCIAL OVERVIEW 76
10.1.3 PRODUCTS OFFERED 76
10.1.4 KEY DEVELOPMENTS 77
10.1.5 SWOT ANALYSIS 77
10.1.6 KEY STRATEGY 78
10.2 SUBWAY IP LLC 79
10.2.1 COMPANY OVERVIEW 79
10.2.2 PRODUCTS OFFERED 79
10.2.3 KEY DEVELOPMENTS 79
10.2.4 SWOT ANALYSIS 80
10.2.5 KEY STRATEGY 80
10.3 KFC CORPORATION 81
10.3.1 COMPANY OVERVIEW 81
10.3.2 PRODUCTS OFFERED 81
10.3.3 SWOT ANALYSIS 82
10.3.4 KEY STRATEGY 82
10.4 PIZZA HUT 83
10.4.1 COMPANY OVERVIEW 83
10.4.2 PRODUCTS OFFERED 83
10.4.3 KEY DEVELOPMENTS 83
10.4.4 SWOT ANALYSIS 84
10.4.5 KEY STRATEGY 84
10.5 BURGER KING COMPANY LLC 85
10.5.1 COMPANY OVERVIEW 85
10.5.2 PRODUCTS OFFERED 85
10.5.3 KEY DEVELOPMENTS 85
10.5.4 SWOT ANALYSIS 86
10.5.5 KEY STRATEGY 86
10.6 YUM! BRANDS RSC 87
10.6.1 COMPANY OVERVIEW 87
10.6.2 FINANCIAL OVERVIEW 88
10.6.3 PRODUCTS OFFERED 88
10.6.4 SWOT ANALYSIS 89
10.6.5 KEY STRATEGY 89
10.7 JUBILANT FOODWORKS LTD 90
10.7.1 COMPANY OVERVIEW 90
10.7.2 FINANCIAL OVERVIEW 91
10.7.3 PRODUCTS OFFERED 91
10.7.4 KEY DEVELOPMENTS 91
10.7.5 SWOT ANALYSIS 92
10.7.6 KEY STRATEGY 92
10.8 STARBUCKS COFFEE COMPANY 93
10.8.1 COMPANY OVERVIEW 93
10.8.2 PRODUCTS OFFERED 93
10.8.3 KEY DEVELOPMENTS 93
10.8.4 SWOT ANALYSIS 94
10.8.5 KEY STRATEGY 94
10.9 COSTA COFFEE 95
10.9.1 COMPANY OVERVIEW 95
10.9.2 PRODUCTS OFFERED 95
10.9.3 KEY DEVELOPMENTS 95
10.9.4 SWOT ANALYSIS 96
10.9.5 KEY STRATEGY 96
10.10 PAPA JOHN’S INTERNATIONAL, INC. 97
10.10.1 COMPANY OVERVIEW 97
10.10.2 PRODUCTS OFFERED 97
10.10.3 KEY DEVELOPMENTS 97
10.10.4 SWOT ANALYSIS 98
10.10.5 KEY STRATEGY 98
LIST OF TABLES
TABLE 1 MARKET SYNOPSIS 11
TABLE 2 LIST OF ASSUMPTIONS 22
TABLE 3 GLOBAL HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 35
TABLE 4 GLOBAL HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 37
TABLE 5 GLOBAL HORECA MARKET, BY REGION, 2024-2032 (USD BILLION) 39
TABLE 6 NORTH AMERICA: HORECA MARKET, BY COUNTRY, 2024-2032 (USD BILLION) 40
TABLE 7 NORTH AMERICA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 41
TABLE 8 NORTH AMERICA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 41
TABLE 9 US HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 42
TABLE 10 US HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 42
TABLE 11 CANADA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 43
TABLE 12 CANADA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 43
TABLE 13 MEXICO HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 44
TABLE 14 MEXICO HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 44
TABLE 15 EUROPE: HORECA MARKET, BY COUNTRY, 2024-2032 (USD BILLION) 45
TABLE 16 EUROPE HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 46
TABLE 17 EUROPE HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 46
TABLE 18 GERMANY HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 47
TABLE 19 GERMANY HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 47
TABLE 20 UK HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 48
TABLE 21 UK HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 48
TABLE 22 FRANCE HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 49
TABLE 23 FRANCE HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 49
TABLE 24 ITALY HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 50
TABLE 25 ITALY HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 50
TABLE 26 SPAIN HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 51
TABLE 27 SPAIN HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 51
TABLE 28 REST OF EUROPE HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 52
TABLE 29 REST OF EUROPE HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 52
TABLE 30 ASIA PACIFIC: HORECA MARKET, BY COUNTRY, 2024-2032 (USD BILLION) 53
TABLE 31 ASIA PACIFIC HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 55
TABLE 32 ASIA PACIFIC HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 55
TABLE 33 CHINA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 56
TABLE 34 CHINA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 56
TABLE 35 JAPAN HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 57
TABLE 36 JAPAN HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 57
TABLE 37 INDIA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 58
TABLE 38 INDIA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 58
TABLE 39 AUSTRALIA AND NEWZEALAND HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 59
TABLE 40 AUSTRALIA AND NEWZEALAND HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 59
TABLE 41 REST OF ASIA PACIFIC HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 60
TABLE 42 REST OF ASIA PACIFIC HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 60
TABLE 43 LATIN AMERICA: HORECA MARKET, BY COUNTRY, 2024-2032 (USD BILLION) 61
TABLE 44 LATIN AMERICA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 62
TABLE 45 LATIN AMERICA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 62
TABLE 46 BRAZIL HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 63
TABLE 47 BRAZIL HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 63
TABLE 48 ARGENTINA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 64
TABLE 49 ARGENTINA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 64
TABLE 50 REST OF LATIN AMERICA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 65
TABLE 51 REST OF LATIN AMERICA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 65
TABLE 52 MIDDLE EAST & AFRICA: HORECA MARKET, BY COUNTRY, 2024-2032 (USD BILLION) 66
TABLE 53 MIDDLE EAST AND AFRICA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 67
TABLE 54 MIDDLE EAST AND AFRICA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 67
TABLE 55 GCC COUNTRIES HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 68
TABLE 56 GCC COUNTRIES HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 68
TABLE 57 NORTHERN AFRICA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 69
TABLE 58 NORTHERN AFRICA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 69
TABLE 59 SOUTHERN AFRICA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 70
TABLE 60 SOUTHERN AFRICA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 70
TABLE 61 REST OF MEA HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 71
TABLE 62 REST OF MEA HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 71
TABLE 63 MATERIAL DEVELOPMENT 74
TABLE 64 EXPANSION 74
TABLE 65 MCDONALD’S: PRODUCTS OFFERED 76
TABLE 66 MCDONALD’S: KEY DEVELOPMENTS 77
TABLE 67 SUBWAY IP LLC: PRODUCTS OFFERED 79
TABLE 68 SUBWAY IP LLC: KEY DEVELOPMENTS 79
TABLE 69 KFC CORPORATION: PRODUCTS OFFERED 81
TABLE 70 PIZZA HUT: PRODUCTS OFFERED 83
TABLE 71 PIZZA HUT: KEY DEVELOPMENTS 83
TABLE 72 BURGER KING COMPANY LLC: PRODUCTS OFFERED 85
TABLE 73 DUPONT: KEY DEVELOPMENTS 85
TABLE 74 YUM! BRANDS RSC: PRODUCTS OFFERED 88
TABLE 75 JUBILANT FOODWORKS LTD: PRODUCTS OFFERED 91
TABLE 76 JUBILANT FOODWORKS: KEY DEVELOPMENTS 91
TABLE 77 STARBUCKS COFFEE COMPANY: PRODUCTS OFFERED 93
TABLE 78 STARBUCKS COFFEE COMPANY: KEY DEVELOPMENTS 93
TABLE 79 COSTA COFFEE: PRODUCTS OFFERED 95
TABLE 80 COSTA COFFEE: KEY DEVELOPMENTS 95
TABLE 81 PAPA JOHN’S INTERNATIONAL, INC: PRODUCTS OFFERED 97
TABLE 82 DUPONT: KEY DEVELOPMENTS 97
LIST OF FIGURES
FIGURE 1 GLOBAL HORECA MARKET ANALYSIS BY SERVICE TYPE 12
FIGURE 2 GLOBAL HORECA MARKET ANALYSIS BY CATEGORY 13
FIGURE 3 GLOBAL HORECA MARKET ANALYSIS BY REGION 14
FIGURE 4 GLOBAL HORECA MARKET: STRUCTURE 15
FIGURE 5 BOTTOM-UP AND TOP-DOWN APPROACHES 20
FIGURE 6 MARKET DYNAMIC ANALYSIS OF THE GLOBAL HORECA MARKET 23
FIGURE 7 DRIVER IMPACT ANALYSIS 24
FIGURE 8 RESTRAINT IMPACT ANALYSIS 25
FIGURE 9 VALUE CHAIN: GLOBAL HORECA MARKET 29
FIGURE 10 PORTER’S FIVE FORCES MODEL: GLOBAL HORECA MARKET 31
FIGURE 11 GLOBAL HORECA MARKET, BY SERVICE TYPE, 2024-2032 (USD BILLION) 35
FIGURE 12 GLOBAL HORECA MARKET, BY CATEGORY, 2024-2032 (USD BILLION) 37
FIGURE 13 GLOBAL HORECA MARKET, BY REGION, 2024-2032 (USD BILLION) 39
FIGURE 14 NORTH AMERICA: HORECA MARKET SHARE, BY COUNTRY, 2023 (% SHARE) 40
FIGURE 15 EUROPE: HORECA MARKET SHARE, BY COUNTRY, 2023 (% SHARE) 45
FIGURE 16 ASIA PACIFIC: HORECA MARKET SHARE, BY COUNTRY, 2023 (% SHARE) 53
FIGURE 17 LATIN AMERICA: HORECA MARKET SHARE, BY COUNTRY, 2023 (% SHARE) 61
FIGURE 18 MIDDLE EAST & AFRICA: HORECA MARKET SHARE, BY COUNTRY, 2023 (% SHARE) 66
FIGURE 19 BENCHMARKING OF MAJOR COMPETITORS 73
FIGURE 20 MCDONALD’S: FINANCIAL OVERVIEW SNAPSHOT 76
FIGURE 21 MCDONALD’S: SWOT ANALYSIS 77
FIGURE 22 SUBWAY IP LLC: SWOT ANALYSIS 80
FIGURE 23 KFC CORPORATION: SWOT ANALYSIS 82
FIGURE 24 PIZZA HUT: SWOT ANALYSIS 84
FIGURE 25 BURGER KING COMPANY LLC: SWOT ANALYSIS 86
FIGURE 26 YUM! BRANDS RSC: FINANCIAL OVERVIEW SNAPSHOT 88
FIGURE 27 YUM! BRANDS RSC: SWOT ANALYSIS 89
FIGURE 28 JUBILANT FOODWORKS LTD: FINANCIAL OVERVIEW SNAPSHOT 91
FIGURE 29 JUBILANT FOODWORKS LTD: SWOT ANALYSIS 92
FIGURE 30 STARBUCKS COFFEE COMPANY: SWOT ANALYSIS 94
FIGURE 31 COSTA COFFEE: SWOT ANALYSIS 96
FIGURE 32 PAPA JOHN’S INTERNATIONAL, INC.: SWOT ANALYSIS 98