Research Methodology on Ice Makers Market
Introduction
Ice makers are essential household appliances which are used to manufacture ice quickly. They are used to prepare frozen beverages at consumers' houses and in bigger commercial establishments like bars and restaurants. The recent surge in demand for convenient ice and cooler products drives the growth of the ice makers market for the forecast period 2023 to 2030.
Market Research Approach
The market research methodology comprises the study of the following elements which are elaborated on in the following sections:
Data Collection: primary and secondary research
A comprehensive data collection for market research requires a combination of both primary and secondary research. Primary research involves direct surveys or interviews with industry experts who have valuable insights into industry trends. Secondary research includes databases such as public and private news, government documents, and industry journals.
Secondary Data Collection
Secondary data is a collection of data from a variety of sources. The sources include data from company websites, industry reports, governmental data, and reports published by industry associations and research firms. Additionally, sources such as Google Scholar, Research Gate and World Bank databases, trade magazines, and industry-specific news and information services are consulted to supplement the secondary research.
Primary Data Collection
To gain deeper insight into the market, primary data is collected through interviews and surveys with industry experts. These interviews consist of both open and closed questions to gather information on the current status of the ice makers market. Interviews and surveys are also conducted with consumers, retailers, and wholesalers to obtain information on consumer preferences and buying behaviours.
Sampling
The sample size of the study was limited to 100 industry experts, retailers and wholesalers. This was chosen to provide a wide and varied understanding of the market.
Market Estimation and Forecasting
Market estimation and forecasting are done using a combination of primary and secondary research. The market is estimated for the next seven years based on historical data and current trends in the market.
Data Analysis
Data analysis is done using both quantitative and qualitative methods. The qualitative data collected is analyzed using descriptive analysis, while the quantitative data is analyzed using regression analysis, factor analysis, and clustering techniques.
Market Validation
The market validation process is done by verifying and cross-checking the data collected with the document review, primary interviews and surveys, industry comments, and desk-based research.
Conclusion
The market research followed a systematic approach and incorporated several techniques to ensure the accuracy and validity of the research. The research methodology is designed to provide comprehensive information on the ice makers market and to include primary and secondary research as well as data collection and analysis techniques. Furthermore, the research is validated with the help of market participants to ensure that data and information are accurate and comprehensive.