Leading market players are investing heavily in research and development in order to expand their product lines, which will help the interactive projector market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, interactive projector industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global interactive projector industry to benefit clients and increase the market sector. In recent years, the interactive projector industry has offered some of the most significant advantages to market. Major players in the interactive projector market attempting to increase market demand by investing in research and development operations include Hitachi Ltd., Techjet Inc., Christie Digital, Optoma Corporation, Panasonic Corporation, Dell Inc., Sony Corporation, NEC Corporation, Seiko Epson Corporation, and BenQ Corporation, among others.
A multinational corporation based in Taiwan named BenQ Corporation sells and markets consumer electronics, computing, and communications equipment under the "BenQ" brand name, an acronym for the company's tagline, "Bringing Enjoyment N Quality to life." TFT LCD monitors, digital cameras, digital projectors, and mobile computer devices are some of its main offerings. BenQ's headquarters are in Taipei, and the business employs over 1,300 people and runs five branch offices in the Asia-Pacific, China, Europe, Latin America, and North America. The "BenQ" brand is available in more than 100 nations.
Epson, a division of Seiko Epson Corp., creates, produces, and markets printing solutions, visual communications equipment, wearable technology, and other goods. Inkjet printers, sensing apparatus, crystal units, smart glasses, industrial robots, wristwatches, watch movements, page printers, serial impact dot matrix printers, and printer supplies are among the company's product offerings. Additionally, it offers metal powders, PCs, quartz crystal devices, color image scanners, surface finishing, 3LCD projectors, and dry process office papermaking equipment. These goods are offered for sale under the Espon brand.