IP Video Surveillance Market

Growth in the switch to IP cameras from analog surveillance

The most adaptable and reliable solution for security and surveillance systems is an Internet protocol (IP) surveillance, a networked, digitalized form of CCTV. The IP surveillance system consists of two parts: an IP-based camera that uses a network video recorder (NVR) to record video material and a video surveillance platform that records and transmits the video information over the network. 

For big installation locations with an established high bandwidth network, IP cameras are suggested. In comparison to analog surveillance, IP cameras have many advantages, including real-time monitoring, remote access, digital zooming, lower operational and infrastructure costs, greater integration potential, ease of data distribution, simple installation, and adjustable frame rates. These advantages help drive the video surveillance market's growth.

Technological advancements play a pivotal role in the expansion of the Global IP Video Surveillance Market Industry. Innovations such as high-definition cameras, cloud storage, and artificial intelligence are transforming surveillance capabilities. These technologies enable real-time monitoring, improved image quality, and enhanced analytics, making surveillance systems more effective. As organizations seek to leverage these advancements, the market is expected to witness substantial growth. The integration of AI-driven analytics, for example, allows for proactive threat detection, which is becoming increasingly vital in various sectors. This technological evolution is anticipated to contribute significantly to the market's projected growth to 143.4 USD Billion by 2035.

The Global IP Video Surveillance Market Industry is experiencing growth driven by escalating security concerns across various sectors. Governments and businesses are increasingly investing in surveillance systems to deter crime and enhance safety. For instance, the rise in urbanization has led to higher crime rates, prompting municipalities to adopt advanced surveillance technologies. In 2024, the market is projected to reach 43.3 USD Billion, reflecting a growing recognition of the need for robust security measures. This trend is likely to continue as organizations prioritize safety and risk management, thereby fueling demand for innovative IP video surveillance solutions.

The concept of smart cities is gaining traction globally, which is positively impacting the Global IP Video Surveillance Market Industry. As urban areas strive to enhance infrastructure and improve quality of life, the integration of surveillance systems becomes essential. Smart city initiatives often include the deployment of IP video surveillance to monitor traffic, public safety, and environmental conditions. This integration not only enhances security but also facilitates data-driven decision-making for urban planning. The increasing investment in smart city projects is expected to propel the market forward, aligning with the projected growth to 143.4 USD Billion by 2035.

The retail sector is increasingly adopting IP video surveillance systems, significantly impacting the Global IP Video Surveillance Market Industry. Retailers utilize surveillance cameras to monitor customer behavior, prevent theft, and enhance overall security. The integration of advanced analytics allows retailers to gain insights into shopping patterns, which can inform marketing strategies. As the retail landscape evolves, the demand for sophisticated surveillance solutions is expected to rise. This trend is evident as retailers recognize the value of surveillance in improving operational efficiency and customer experience, further driving the market's growth trajectory towards 143.4 USD Billion by 2035.

Government initiatives and regulations are significantly influencing the Global IP Video Surveillance Market Industry. Many countries are implementing policies that mandate the installation of surveillance systems in public spaces to enhance security. For example, in urban areas, local governments are often required to deploy surveillance cameras to monitor public safety. These regulations not only drive demand for IP video surveillance solutions but also encourage manufacturers to innovate and comply with stringent standards. As a result, the market is likely to expand as governments continue to prioritize public safety and security, contributing to the anticipated CAGR of 11.51% from 2025 to 2035.

By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The Asia Pacific area was seeing the emergence of video surveillance systems, notably in nations like India. Given that India is home to some of the top market players in the globe and that the terrorist incidents in the area have increased demand for intelligent video surveillance systems, the market value is anticipated to develop significantly for the projection year.

Additionally, one of the market's top companies, Canon in India, just unveiled a new line of IP cameras with sophisticated video analytics and other alluring features. These elements are boosting the market's overall growth in India.

Figure 3:  IP VIDEO SURVEILLANCE MARKET SHARE BY REGION 2022 (%)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Major market players are spending a lot of money on R&D to increase their product lines, which will help the market grow even more. Market participants are also taking various strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the IP Video Surveillance industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.

Manufacturing locally to cut operating costs is one of the main business tactics manufacturers use in the  IP Video Surveillance industry to benefit customers and expand the market sector. Major market players, including Microsemi Corporation, Bosch Security Systems Inc, Cisco Systems Inc, Panasonic System Networks Co. Ltd, Axis Communications, and others, are attempting to increase market demand by funding R&D initiatives.

Microsemi is a semiconductor and system solution provider for communications, defense and security, aerospace, and industrial applications. Its products include high-performance and radiation-hardened analog mixed-signal integrated circuits, power management products, timing, and synchronization devices, and accurate time solutions.  The company also offers RF solutions, discrete components, speech processing devices, enterprise storage and communication solutions, Ethernet solutions, security technologies and anti-tamper products, Power-over-Ethernet ICs and midspans, and custom design capabilities and services.

Bosch Security and Safety Systems is a firm that manufactures and sells products and systems for security, safety, and communication. Its solutions include intrusion detection systems, access control systems, video surveillance systems, and fire alarm systems, among others. The company caters to intelligent transport systems (ITS), multi-store retail, airports, apartment buildings, and other sectors.