TABLE OF CONTENTS
1 EXECUTIVE SUMMARY 18
1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, TYPE 20
1.2 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, CATEGORY 21
1.3 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, PACKAGING 22
1.4 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, END USER 23
1.5 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, DISTRIBUTION CHANNEL 24
1.5.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY REGION MARKET VALUE SHARE (%) 25
2 MARKET INTRODUCTION 26
2.1 DEFINITION 26
2.2 SCOPE OF THE STUDY 26
2.3 RESEARCH OBJECTIVE 26
2.4 MARKET STRUCTURE 27
2.5 KEY BUYING CRITERIA 28
3 RESEARCH METHODOLOGY 29
3.1 RESEARCH PROCESS 29
3.2 PRIMARY RESEARCH 30
3.3 SECONDARY RESEARCH 31
3.4 MARKET SIZE ESTIMATION 32
3.5 FORECAST MODEL 33
3.6 LIST OF ASSUMPTIONS & LIMITATIONS 34
4 MARKET DYNAMICS 35
4.1 INTRODUCTION 35
4.2 DRIVERS 36
4.2.1 PREMIUMIZATION AND DIVERSIFIED FLAVORS DRIVE THE EVOLUTION OF RTD ALCOHOL BEVERAGES 36
4.2.2 CONVENIENCE OFFERED BY RTD ALCOHOLIC BEVERAGES OVER TRADITIONAL SPIRITS 37
4.2.3 DRIVERS IMPACT ANALYSIS 38
4.3 RESTRAINT 38
4.3.1 TAX REGULATION HINDER RTD ALCOHOLIC BEVERAGES MARKET GROWTH 38
4.3.2 RESTRAINT IMPACT ANALYSIS 39
4.4 OPPORTUNITIES 39
4.4.1 SUSTAINABILITY AND ECO-FRIENDLY PACKAGING 39
4.5 CHALLENGES 40
4.6 IMPACT OF COVID-19 OUTBREAK ON RTD ALCOHOLIC BEVERAGES MARKET 41
4.6.1 IMPACT ON PRODUCTION 42
4.6.2 IMPACT ON SUPPLY CHAIN 42
4.6.3 IMPACT ON PRICING 42
4.6.4 OTHERS 43
4.7 FLAVOR ANALYSIS OF RTD ALCOHOLIC BEVERAGES 43
4.8 ANALYSIS ON FLAVORED MALT BEVERAGES IN THE US 45
5 MARKET FACTOR ANALYSIS 47
5.1 SUPPLY/ VALUE CHAIN ANALYSIS OVERVIEW 47
5.1.1 RAW MATERIAL SOURCING 48
5.1.2 MANUFACTURING 48
5.1.3 DISTRIBUTORS & SALES 48
5.1.4 END USER 48
5.2 PORTER’S FIVE FORCES MODEL 49
5.2.1 THREAT OF NEW ENTRANTS 49
5.2.2 BARGAINING POWER OF SUPPLIERS 50
5.2.3 BARGAINING POWER OF BUYERS 50
5.2.4 THREAT OF SUBSTITUTES 50
5.2.5 INTENSITY OF RIVALRY 51
6 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY TYPE OVERVIEW 52
6.1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2030 53
6.2 ALCOPOP 53
6.3 BOTTLED COCKTAILS 55
6.4 HARD SELTZER 56
7 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY CATEGORYOVERVIEW 58
7.1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET ESTIMATES & FORECAST, CATEGORY, 2019–2030 59
7.2 SPIRIT BASED 60
7.3 WINE BASED 61
7.4 MALT BASED 62
8 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY PACKAGING 65
8.1 OVERVIEW 65
8.1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET ESTIMATES & FORECAST, PACKAGING, 2019–2030 66
8.2 BOTTLES 66
8.3 CANS 67
9 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY END USER 69
9.1 OVERVIEW 69
9.1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET ESTIMATES & FORECAST, END USER, 2019–2030 70
9.2 RESIDENTIAL/ RETAIL 70
9.3 COMMERCIAL/ HORECA 71
10 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY DISTRIBUTION CHANNEL OVERVIEW 73
10.1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET ESTIMATES & FORECAST, DISTRIBUTION CHANNEL, 2019–2030 74
10.2 ON TRADE 75
10.3 OFF TRADE 76
11 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET, BY REGION 78
11.1 OVERVIEW 78
11.1.1 GLOBAL RTD ALCOHOLIC BEVERAGES MARKET ESTIMATES & FORECAST, BY REGION, 2019–2030 79
11.2 NORTH AMERICA 80
11.2.1 US 84
11.2.2 CANADA 87
11.2.3 MEXICO 90
11.3 EUROPE 94
11.3.1 UK 99
11.3.2 GERMANY 102
11.3.3 FRANCE 105
11.3.4 SPAIN 108
11.3.5 ITALY 111
11.3.6 REST OF EUROPE 114
11.4 ASIA PACIFIC 118
11.4.1 CHINA 123
11.4.2 JAPAN 126
11.4.3 INDIA 129
11.4.4 AUSTRALIA & NEW ZEALAND 132
11.4.5 REST OF ASIA PACIFIC 135
11.5 REST OF THE WORLD 139
11.5.1 MIDDLE EAST 143
11.5.2 SOUTH AMERICA 146
11.5.3 AFRICA 149
12 COMPETITVE LANDSCAPE 153
12.1 INTRODUCTION 153
12.2 COMPETITIVE BENCHMARKING 154
13 COMPANY PROFILES 155
13.1 ASAHI GROUP HOLDINGS, LTD. 155
13.1.1 COMPANY OVERVIEW 155
13.1.2 FINANCIAL OVERVIEW 156
13.1.3 PRODUCT OFFERED 156
13.1.4 KEY DEVELOPMENTS 157
13.1.5 SWOT ANALYSIS 157
13.1.6 KEY STRATEGIES 158
13.2 HALEWOOD INTERNATIONAL LIMITED 159
13.2.1 COMPANY OVERVIEW 159
13.2.2 FINANCIAL OVERVIEW 159
13.2.3 PRODUCT OFFERED 159
13.2.4 KEY DEVELOPMENTS 160
13.2.5 SWOT ANALYSIS 160
13.2.6 KEY STRATEGIES 160
13.3 AL AHRAM BEVERAGES COMPANY 161
13.3.1 COMPANY OVERVIEW 161
13.3.2 FINANCIAL OVERVIEW 161
13.3.3 PRODUCT OFFERED 161
13.3.4 KEY DEVELOPMENTS 162
13.3.5 SWOT ANALYSIS 163
13.3.6 KEY STRATEGIES 163
13.4 BACARDI LIMITED 164
13.4.1 COMPANY OVERVIEW 164
13.4.2 FINANCIAL OVERVIEW 164
13.4.3 PRODUCT OFFERED 164
13.4.4 KEY DEVELOPMENTS 165
13.4.5 SWOT ANALYSIS 165
13.4.6 KEY STRATEGIES 166
13.5 BROWN-FORMAN CORPORATION 167
13.5.1 COMPANY OVERVIEW 167
13.5.2 FINANCIAL OVERVIEW 168
13.5.3 PRODUCT OFFERED 169
13.5.4 KEY DEVELOPMENTS 169
13.5.5 SWOT ANALYSIS 170
13.5.6 KEY STRATEGIES 170
13.6 ANHEUSER-BUSCH INBEV SA/NV 171
13.6.1 COMPANY OVERVIEW 171
13.6.2 FINANCIAL OVERVIEW 172
13.6.3 BRANDS/PRODUCTS OFFERED 172
13.6.4 KEY DEVELOPMENTS 173
13.6.5 SWOT ANALYSIS 174
13.6.6 KEY STRATEGIES 174
13.7 PERNOD RICARD 175
13.7.1 COMPANY OVERVIEW 175
13.7.2 FINANCIAL OVERVIEW 176
13.7.3 PRODUCTS OFFERED 176
13.7.4 SWOT ANALYSIS 178
13.7.5 KEY STRATEGIES 178
13.8 DIAGEO PLC 179
13.8.1 COMPANY OVERVIEW 179
13.8.2 FINANCIAL OVERVIEW 179
13.8.3 PRODUCT OFFERED 180
13.8.4 KEY DEVELOPMENTS 181
13.8.5 SWOT ANALYSIS 182
13.8.6 KEY STRATEGIES 182
13.9 SUNTORY BEVERAGE & FOOD LIMITED 183
13.9.1 COMPANY OVERVIEW 183
13.9.2 FINANCIAL OVERVIEW 184
13.9.3 PRODUCT OFFERED 184
13.9.4 KEY DEVELOPMENTS 185
13.9.5 SWOT ANALYSIS 186
13.9.6 KEY STRATEGIES 186
13.10 THE SHS GROUP 187
13.10.1 COMPANY OVERVIEW 187
13.10.2 FINANCIAL OVERVIEW 187
13.10.3 PRODUCT OFFERED 187
13.10.4 KEY DEVELOPMENTS 188
13.10.5 KEY STRATEGIES 188