What was the market valuation of the US brown rice market in 2024?

The market valuation of the US brown rice market was $1197.6 Million in 2024. Read More

What is the projected market valuation for the US brown rice market by 2035?

The projected market valuation for the US brown rice market is $2249.0 Million by 2035. Read More

What is the expected CAGR for the US brown rice market during the forecast period 2025 - 2035?

The expected CAGR for the US brown rice market during the forecast period 2025 - 2035 is 5.9%. Read More

What were the market values for conventional and organic brown rice in 2024?

In 2024, the market value for conventional brown rice was between $800.0 Million and $1500.0 Million, while organic brown rice ranged from $397.6 Million to $749.0 Million. Read More

What are the different packaging types for brown rice and their market values?

The market values for packaging types in 2024 included bags ($300.0 Million to $600.0 Million), stand-up pouches ($250.0 Million to $500.0 Million), jars ($150.0 Million to $300.0 Million), and others ($497.6 Million to $849.0 Million). Read More

What distribution channels are utilized in the US brown rice market?

The distribution channels in the US brown rice market included store sales ($800.0 Million to $1500.0 Million) and non-store sales ($397.6 Million to $749.0 Million) in 2024. Read More

How does the market for organic brown rice compare to conventional brown rice?

The market for organic brown rice, valued between $397.6 Million and $749.0 Million, appears to be smaller than that for conventional brown rice, which ranged from $800.0 Million to $1500.0 Million in 2024. Read More

What trends are anticipated for the US brown rice market in the coming years?

Trends suggest that the US brown rice market may experience growth driven by increasing health consciousness and demand for organic products during the forecast period 2025 - 2035. Read More

What factors could influence the growth of the US brown rice market?

Factors influencing the growth of the US brown rice market may include consumer preferences for healthier food options, sustainability concerns, and innovations in packaging and distribution. Read More

US Brown Rice Market

Q: Which companies are considered key players in the US brown rice market?

Key players in the US brown rice market include Tilda, Lundberg Family Farms, Mahatma, Uncle Ben's, Nature's Path, Kraft Heinz, Royal Basmati, Dona Maria, and Kohinoor. Read More

ID: MRFR/FnB/19612-HCR

100 Pages

Garvit Vyas

Last Updated: April 06, 2026

US Brown Rice Market Size, Share, Industry Trend & Analysis Research Report: By Category (Conventional, Organic), By Packaging (Bags, Stand-up pouches, Jars, Others) andBy Distribution Channel (Store, Non-Store)- Forecast to 2035

US Brown Rice Market

Market Size

Forecast Period2025 - 2035

CAGR (2025 - 2035)5.9%

2024 Market Size$ 1,197.6 Million

2025 Market Size$ 1,268.26 Million

2035 Market Size$ 2,249 Million

Key Players

Tilda

Lundberg Family Farms

Mahatma

Uncle Ben's

Nature's Path

Kraft Heinz

Trends

Health Consciousness
Culinary Versatility
Organic Preferences

Opportunities

Rising Demand for Whole Grains
Growing Interest in Plant-Based Diets
Health Benefits and Nutritional Awareness

Summary Table of Contents Segmentation Download PDF

1 SECTION I: EXECUTIVE SUMMARY AND KEY HIGHLIGHTS
1. 1.1 EXECUTIVE SUMMARY
  1. 1.1.1 Market Overview
  2. 1.1.2 Key Findings
  3. 1.1.3 Market Segmentation
  4. 1.1.4 Competitive Landscape
  5. 1.1.5 Challenges and Opportunities
  6. 1.1.6 Future Outlook
2 SECTION II: SCOPING, METHODOLOGY AND MARKET STRUCTURE
1. 2.1 MARKET INTRODUCTION
  1. 2.1.1 Definition
  2. 2.1.2 Scope of the study
    1. 2.1.2.1 Research Objective
    2. 2.1.2.2 Assumption
    3. 2.1.2.3 Limitations
2. 2.2 RESEARCH METHODOLOGY
  1. 2.2.1 Overview
  2. 2.2.2 Data Mining
  3. 2.2.3 Secondary Research
  4. 2.2.4 Primary Research
    1. 2.2.4.1 Primary Interviews and Information Gathering Process
    2. 2.2.4.2 Breakdown of Primary Respondents
  5. 2.2.5 Forecasting Model
  6. 2.2.6 Market Size Estimation
    1. 2.2.6.1 Bottom-Up Approach
    2. 2.2.6.2 Top-Down Approach
  7. 2.2.7 Data Triangulation
  8. 2.2.8 Validation
3 SECTION III: QUALITATIVE ANALYSIS
1. 3.1 MARKET DYNAMICS
  1. 3.1.1 Overview
  2. 3.1.2 Drivers
  3. 3.1.3 Restraints
  4. 3.1.4 Opportunities
2. 3.2 MARKET FACTOR ANALYSIS
  1. 3.2.1 Value chain Analysis
  2. 3.2.2 Porter's Five Forces Analysis
    1. 3.2.2.1 Bargaining Power of Suppliers
    2. 3.2.2.2 Bargaining Power of Buyers
    3. 3.2.2.3 Threat of New Entrants
    4. 3.2.2.4 Threat of Substitutes
    5. 3.2.2.5 Intensity of Rivalry
  3. 3.2.3 COVID-19 Impact Analysis
    1. 3.2.3.1 Market Impact Analysis
    2. 3.2.3.2 Regional Impact
    3. 3.2.3.3 Opportunity and Threat Analysis
4 SECTION IV: QUANTITATIVE ANALYSIS
1. 4.1 Life Sciences, BY Category (USD Million)
  1. 4.1.1 Conventional
  2. 4.1.2 Organic
2. 4.2 Life Sciences, BY Packaging Type (USD Million)
  1. 4.2.1 Bags
  2. 4.2.2 Stand-up pouches
  3. 4.2.3 Jars
  4. 4.2.4 Others
3. 4.3 Life Sciences, BY Distribution Channel (USD Million)
  1. 4.3.1 Store
  2. 4.3.2 Non-Store
5 SECTION V: COMPETITIVE ANALYSIS
1. 5.1 Competitive Landscape
  1. 5.1.1 Overview
  2. 5.1.2 Competitive Analysis
  3. 5.1.3 Market share Analysis
  4. 5.1.4 Major Growth Strategy in the Life Sciences
  5. 5.1.5 Competitive Benchmarking
  6. 5.1.6 Leading Players in Terms of Number of Developments in the Life Sciences
  7. 5.1.7 Key developments and growth strategies
    1. 5.1.7.1 New Product Launch/Service Deployment
    2. 5.1.7.2 Merger & Acquisitions
    3. 5.1.7.3 Joint Ventures
  8. 5.1.8 Major Players Financial Matrix
    1. 5.1.8.1 Sales and Operating Income
    2. 5.1.8.2 Major Players R&D Expenditure. 2023
2. 5.2 Company Profiles
  1. 5.2.1 Tilda (GB)
    1. 5.2.1.1 Financial Overview
    2. 5.2.1.2 Products Offered
    3. 5.2.1.3 Key Developments
    4. 5.2.1.4 SWOT Analysis
    5. 5.2.1.5 Key Strategies
  2. 5.2.2 Lundberg Family Farms (US)
    1. 5.2.2.1 Financial Overview
    2. 5.2.2.2 Products Offered
    3. 5.2.2.3 Key Developments
    4. 5.2.2.4 SWOT Analysis
    5. 5.2.2.5 Key Strategies
  3. 5.2.3 Mahatma (US)
    1. 5.2.3.1 Financial Overview
    2. 5.2.3.2 Products Offered
    3. 5.2.3.3 Key Developments
    4. 5.2.3.4 SWOT Analysis
    5. 5.2.3.5 Key Strategies
  4. 5.2.4 Uncle Ben's (US)
    1. 5.2.4.1 Financial Overview
    2. 5.2.4.2 Products Offered
    3. 5.2.4.3 Key Developments
    4. 5.2.4.4 SWOT Analysis
    5. 5.2.4.5 Key Strategies
  5. 5.2.5 Nature's Path (CA)
    1. 5.2.5.1 Financial Overview
    2. 5.2.5.2 Products Offered
    3. 5.2.5.3 Key Developments
    4. 5.2.5.4 SWOT Analysis
    5. 5.2.5.5 Key Strategies
  6. 5.2.6 Kraft Heinz (US)
    1. 5.2.6.1 Financial Overview
    2. 5.2.6.2 Products Offered
    3. 5.2.6.3 Key Developments
    4. 5.2.6.4 SWOT Analysis
    5. 5.2.6.5 Key Strategies
  7. 5.2.7 Royal Basmati (IN)
    1. 5.2.7.1 Financial Overview
    2. 5.2.7.2 Products Offered
    3. 5.2.7.3 Key Developments
    4. 5.2.7.4 SWOT Analysis
    5. 5.2.7.5 Key Strategies
  8. 5.2.8 Dona Maria (MX)
    1. 5.2.8.1 Financial Overview
    2. 5.2.8.2 Products Offered
    3. 5.2.8.3 Key Developments
    4. 5.2.8.4 SWOT Analysis
    5. 5.2.8.5 Key Strategies
  9. 5.2.9 Kohinoor (IN)
    1. 5.2.9.1 Financial Overview
    2. 5.2.9.2 Products Offered
    3. 5.2.9.3 Key Developments
    4. 5.2.9.4 SWOT Analysis
    5. 5.2.9.5 Key Strategies
3. 5.3 Appendix
  1. 5.3.1 References
  2. 5.3.2 Related Reports
6 LIST OF FIGURES
1. 6.1 MARKET SYNOPSIS
2. 6.2 US MARKET ANALYSIS BY CATEGORY
3. 6.3 US MARKET ANALYSIS BY PACKAGING TYPE
4. 6.4 US MARKET ANALYSIS BY DISTRIBUTION CHANNEL
5. 6.5 KEY BUYING CRITERIA OF LIFE SCIENCES
6. 6.6 RESEARCH PROCESS OF MRFR
7. 6.7 DRO ANALYSIS OF LIFE SCIENCES
8. 6.8 DRIVERS IMPACT ANALYSIS: LIFE SCIENCES
9. 6.9 RESTRAINTS IMPACT ANALYSIS: LIFE SCIENCES
10. 6.10 SUPPLY / VALUE CHAIN: LIFE SCIENCES
11. 6.11 LIFE SCIENCES, BY CATEGORY, 2024 (% SHARE)
12. 6.12 LIFE SCIENCES, BY CATEGORY, 2024 TO 2035 (USD Million)
13. 6.13 LIFE SCIENCES, BY PACKAGING TYPE, 2024 (% SHARE)
14. 6.14 LIFE SCIENCES, BY PACKAGING TYPE, 2024 TO 2035 (USD Million)
15. 6.15 LIFE SCIENCES, BY DISTRIBUTION CHANNEL, 2024 (% SHARE)
16. 6.16 LIFE SCIENCES, BY DISTRIBUTION CHANNEL, 2024 TO 2035 (USD Million)
17. 6.17 BENCHMARKING OF MAJOR COMPETITORS
7 LIST OF TABLES
1. 7.1 LIST OF ASSUMPTIONS
7.1.1
1. 7.2 US MARKET SIZE ESTIMATES; FORECAST
  1. 7.2.1 BY CATEGORY, 2025-2035 (USD Million)
  2. 7.2.2 BY PACKAGING TYPE, 2025-2035 (USD Million)
  3. 7.2.3 BY DISTRIBUTION CHANNEL, 2025-2035 (USD Million)
2. 7.3 PRODUCT LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
7.3.1
1. 7.4 ACQUISITION/PARTNERSHIP
7.4.1

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US Brown Rice Market Segmentation

US Brown Rice Market By Category (USD Million, 2025-2035)

Conventional
Organic

US Brown Rice Market By Packaging Type (USD Million, 2025-2035)

Bags
Stand-up pouches
Jars
Others

US Brown Rice Market By Distribution Channel (USD Million, 2025-2035)

Store
Non-Store

Certified Researchers

Customize Report

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