Stakeholders from both the supply and demand sides participated in the main research process in order to gather both qualitative and quantitative market intelligence. CEOs, CTOs, VPs of Electrification Strategy, heads of battery technology, and directors of regulatory affairs from OEMs, battery cell manufacturers, and suppliers of charging infrastructure were examples of supply-side sources. Demand-side sources included network heads for auto dealerships, charging network operators, fleet managers, and procurement officers from logistics firms. Vehicle segmentation, battery chemistry transition timetables, and consumer adoption obstacles, pricing elasticity, and public-private partnership dynamics were all supported by primary research.
Primary Respondent Breakdown:
• By Designation: C-level Primaries (32%), Director Level (30%), Others (38%)
• By Region: North America (32%), Europe (30%), Asia-Pacific (28%), Rest of World (10%)
Global market valuation was derived through production volume tracking and average selling price (ASP) modeling across powertrain categories. The methodology included:
• Identification of 50+ key automotive OEMs and tier-1 battery suppliers across North America, Europe, Asia-Pacific, and Latin America
• Product mapping across battery electric vehicles, plug-in hybrid electric vehicles, hybrid electric vehicles, and fuel cell electric vehicle categories
• Analysis of reported and modeled annual revenues specific to electric powertrain divisions and vehicle sales
• Coverage of manufacturers representing 75-80% of global EV market share in 2024
• Extrapolation using bottom-up (unit sales volume × ASP by country/segment) and top-down (OEM revenue validation against national registration databases) approaches to derive segment-specific valuations including passenger cars, light commercial vehicles, and heavy-duty electric transport