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    Aesthetics Market

    ID: MRFR/HC/2258-CR
    127 Pages
    Rahul Gotadki
    February 2021

    Aesthetics Market Research Report Information By Procedure (Invasive Procedures {Breast Augmentation, Liposuction, Nose Reshaping, Eyelid Surgery, Tummy Tuck, and Others} and Non-invasive Procedures {Botox Injections, Soft Tissue Fillers, Chemical Peel, Laser Hair Removal, Microdermabrasion, and Others}), By Gender (Male, and Female), By End-User (Clinics, Hospitals, and Medical Spas, Beauty Centers, and Home Care), and Region (North America, Europe, Asia-Pacific, and Rest of the World)—Forecast till 2035

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    Aesthetics Market Summary

    As per Market Research Future Analysis, the Global Aesthetics Market was valued at USD 77.3 billion in 2023 and is projected to grow to USD 154.06 billion by 2032, with a CAGR of 8.80% from 2024 to 2032. The demand for aesthetic procedures is increasing, particularly in emerging economies like India and South Korea, driven by body image concerns and the popularity of non-invasive treatments. Innovations such as AI-powered skincare devices and minimally invasive liposuction techniques are shaping the market. 

    The U.S. remains a key player, with significant growth in both surgical and non-surgical procedures.

    Key Market Trends & Highlights

    The aesthetics market is witnessing transformative trends driven by innovation and changing consumer preferences.

    • The non-invasive procedures segment held a prominent share in 2023, driven by lower costs and instant results.
    • Minimally invasive procedures accounted for 86.3% of all cosmetic procedures performed in the U.S. in 2020.
    • The Asia-Pacific region is expected to register the highest CAGR of 6.78% during the forecast period.
    • The U.S. aesthetics market is projected to grow from USD 9.42 billion in 2023 to USD 14.28 billion by 2032.

    Market Size & Forecast

    2023 Market Size USD 77.3 Billion
    2032 Market Size USD 154.06 Billion
    CAGR (2024-2032) 8.80%

    Major Players

    Key players include AbbVie, Cynosure, Lumenis, Solta Medical, Evolus Inc., Revance Galderma, Syneron Candela, and Alma Lasers.

    Aesthetics Market Trends

    Employment of new-age growth strategies by key players

    The global aesthetics market is driven by new-age trends, which include the introduction and employment of new growth-driven strategies. Major key players in the global market are empowering their businesses by adopting different growth strategies, including capacity expansion, partnerships, mergers and acquisitions, geographical expansion, new product launches, and innovative visual aesthetics products to remain competitive in the marketplace, which is anticipated to positively impact the market's growth.

    With the growing popularity of minimally invasive and non-invasive aesthetic beauty treatment, the growing popularity of anti-aging treatment procedures among geriatric patients, the accessibility of technologically developed and user-friendly products, and the growing demand for aesthetic treatment among men, the market for medical aesthetics has seen a commendable growth. With this, the market's growth is being held back by the clinical risks and consequences associated with body contouring procedures and the growing accessibility and popularity of alternative beauty and cosmetic products.

    In June 2020, Allergan Aesthetics, a subordinate of AbbVie Inc. a leader in dermatology from the United States, obtained the approval from FDA to indicate the Chin region in adults aged 21 and above. Apart from this, FDA has also authorized Jeuveau which is similar to Botox, but available at a much lower price. Such and more growth strategies employed by the companies operating in the said domain help the global market grow rapidly to earn a substantial market share. 

    The Global Aesthetics Market is poised for robust growth, driven by increasing consumer demand for non-invasive cosmetic procedures and a growing emphasis on personal appearance across diverse demographics.

    U.S. Department of Health and Human Services

    Aesthetics Market Drivers

    Market Growth Projections

    The Global Aesthetics Market Industry is poised for substantial growth, with projections indicating a market size of 150 USD Billion in 2024 and a potential increase to 300 USD Billion by 2035. This growth trajectory reflects a compound annual growth rate of 6.5% from 2025 to 2035, driven by various factors including technological advancements, rising consumer awareness, and an aging population. The market's expansion is indicative of a broader acceptance of aesthetic treatments across diverse demographics, suggesting a promising future for the industry.

    Rising Demand for Non-Invasive Procedures

    The Global Aesthetics Market Industry experiences a notable surge in demand for non-invasive cosmetic procedures. This trend is driven by an increasing preference for treatments that require minimal recovery time and offer immediate results. Popular procedures such as Botox and dermal fillers are gaining traction, appealing particularly to younger demographics seeking subtle enhancements. In 2024, the market is projected to reach 150 USD Billion, reflecting a growing consumer base that prioritizes aesthetic improvements without the need for surgical interventions. This shift indicates a broader acceptance of aesthetic treatments, contributing to the overall growth of the Global Aesthetics Market Industry.

    Increasing Awareness of Aesthetic Treatments

    There is a growing awareness of aesthetic treatments among consumers, significantly impacting the Global Aesthetics Market Industry. Educational campaigns and social media influence have played pivotal roles in demystifying aesthetic procedures, making them more accessible and acceptable. This heightened awareness is particularly evident among millennials and Generation Z, who are increasingly seeking cosmetic enhancements. As a result, the market is expected to witness a compound annual growth rate of 6.5% from 2025 to 2035. This trend suggests that as more individuals become informed about available options, the demand for aesthetic treatments will continue to rise.

    Technological Advancements in Aesthetic Treatments

    Technological innovations play a crucial role in shaping the Global Aesthetics Market Industry. The introduction of advanced laser technologies, radiofrequency devices, and 3D imaging systems enhances the efficacy and safety of aesthetic procedures. These advancements not only improve treatment outcomes but also expand the range of services available to consumers. For instance, the development of minimally invasive techniques allows for more precise and effective treatments, attracting a wider audience. As the industry evolves, it is anticipated that these technological strides will contribute to the market's growth, potentially reaching 300 USD Billion by 2035.

    Expansion of Aesthetic Services in Emerging Markets

    Emerging markets are witnessing a rapid expansion of aesthetic services, significantly influencing the Global Aesthetics Market Industry. Countries in Asia-Pacific and Latin America are experiencing increased investments in aesthetic clinics and training programs, making treatments more accessible to a broader population. This expansion is driven by rising disposable incomes and changing beauty standards, which encourage individuals to pursue aesthetic enhancements. As these markets develop, they are expected to contribute substantially to the overall growth of the industry, with projections indicating a compound annual growth rate of 6.5% from 2025 to 2035.

    Aging Population and Demand for Anti-Aging Solutions

    The aging population is a significant driver of the Global Aesthetics Market Industry, as older adults increasingly seek anti-aging solutions to maintain their youthful appearance. With advancements in aesthetic treatments, individuals over 50 are more inclined to invest in procedures that enhance their skin's elasticity and overall appearance. This demographic shift is expected to propel the market forward, as the number of individuals seeking aesthetic interventions rises. The market's growth trajectory indicates that by 2035, it could reach 300 USD Billion, underscoring the importance of catering to this demographic in the Global Aesthetics Market Industry.

    Market Segment Insights

    Aesthetics Procedure Insights

    The market segments of aesthetics, based on procedure, have been divided into invasive procedures (breast augmentation, liposuction, nose reshaping, eyelid surgery, tummy tuck) and non-invasive procedures (botox injections, soft tissue fillers, chemical peel, laser hair removal, microdermabrasion). The non-invasive procedures category held a prominent share in 2023. Less pain, instant results, and lower prices are some of the factors that have enhanced the demand for non-invasive aesthetic treatment. However, invasive is the fastest-growing category due to the growing focus of individuals on physical appearance through skin rejuvenation.

    The aesthetics market is experiencing a rise in innovation within the non-invasive procedures segment, particularly with the convergence of artificial intelligence (AI) and home care. Leading companies like L'Oreal and Procter & Gamble are leading the development of AI-powered at-home skincare devices. These smart systems analyze a user's skin characteristics using advanced algorithms. This analysis can encompass factors like wrinkle depth, sun damage severity, and hydration levels, providing a comprehensive assessment previously unavailable outside of a clinical setting.

    During CES® 2024, L'Oréal announced "Beauty Genius technology," an innovative technology that uses artificial intelligence to customize the beauty experience.

    Aesthetics Gender Insights

    The segmentation of this market, based on gender, is divided into two categories male and female. The female category had a major share in 2023 due to the growing female working population. Also, the female group has signs of ageing, such as forehead lines, frown lines and crow's feet. However, the male category in the said segmentation is the fastest growing category as it allows to reduce the appearance of scarring skin which fuels this market growth during the forecast period.

    Get more detailed insights about Aesthetics Market Research Report - Global Forecast till 2032

    Regional Insights

    The global market is studied prominently across and divided into four regions, viz., North America, Europe, Asia-Pacific, and the Rest of the World. North America, among all the other regions, has the major market share, while Asia-Pacific is estimated to have the highest CAGR during the forecast period. 

    As per the research report published in 2023, North America is accounted to have the largest revenue share in the global aesthetics market. The US Aesthetics Market is expected to rise from USD 9.42 billion in 2023 to USD 14.28 billion by 2032, with a compound annual growth rate (CAGR) of 6.42% over the forecast period (2024-2032). Advanced healthcare infrastructure, the adoption of cosmetic procedures, the growing prevalence of skin disorders, and the existence of board-certified and experienced cosmetic surgeons in North America are some of the major characteristics driving the market growth in this region. 

    The American Society of Plastic Surgeons (ASPS) compared the data from 2000 to 2018 and observed the growth rates of cosmetic surgery procedures. It was observed that breast augmentation procedures have increased by 48%, while the usage of Botox injections increased by 845%. Thus, North America will be a key revenue generator for aesthetic medicine manufacturers during the forecast period.

    Asia-Pacific is estimated to register the highest growth rate in the aesthetics market during the forecast period. The APAC Aesthetics Market is expected to surge from USD 6.86 billion in 2023 to USD 13.64 billion by 2032, with a compound annual growth rate (CAGR) of 6.78% during the forecast period (2024-2032). The growth of the APAC market is primarily driven by the growing public awareness about the body image, anti-ageing surgeries and cosmetic procedures, enhanced medical tourism and healthcare infrastructure, and the low cost of treatment. 

    Furthermore, the high growth rate of the Asia-Pacific region is backed by China, India, and South Korea, where South Korea is known as the hub of cosmetic surgery. The availability of technologically advanced products and the growing focus on physical appearance and visual aesthetics help the said market grow rapidly. These are some key factors anticipated to drive the market growth in the region during the forecast period.

    Aesthetics Market SHARE BY REGION 2023 - 2032 (USD Billion)

    Key Players and Competitive Insights

    The global aesthetics market includes tier-1, tier-2, and local players. The tier-1 and tier-2 players have reached with diverse product portfolios. Companies such as AbbVie, Cynosure, Lumenis, Solta Medical, Evolus Inc., Revance Galderma, Syneron Candela, and Alma Lasers dominate the market owing to product differentiation, financial stability, strategic developments, and diversified regional presence. The players are concentrating on supporting research and development in skin rejuvenation and cosmetic surgery. 

    Furthermore, these key players embrace strategic growth initiatives, such as development, product introduction, joint ventures, and partnerships, to strengthen their market position and capture an extensive customer base globally. For instance, in March 2020, Galderma announced a significant investment in the aesthetic portfolio, including the expansion of the U.S. salesforce and digital advancements in ASPIRE Galderma Rewards which helps strengthen its position in the market.

    Key Companies in the Aesthetics Market market include

    Industry Developments

    ZO Skin Health Inc. - July 2024: ZO Skin Health has launched a new line of skincare products specifically designed for men, addressing common male skin concerns such as shaving irritation, acne, and signs of aging. This line features advanced formulations with enhanced anti-inflammatory and hydrating properties. The products incorporate a proprietary technology that adapts to different skin types and conditions, providing tailored solutions for male skin health.

    Alumier MD - June 2024: Alumier MD introduced a revolutionary gender-specific anti-aging serum aimed at women. This serum combines novel peptide technology with plant-based stem cells to target fine lines, wrinkles, and skin elasticity. The formulation is designed to cater to the unique hormonal changes and skin aging processes in women, offering a more effective solution for maintaining youthful skin.

    Teoxane - May 2024: Teoxane has developed a new range of gender-tailored dermal fillers that address distinct aesthetic needs for both men and women. For men, the focus is on enhancing facial volume and contour to achieve a more defined jawline and overall masculine appearance. For women, the fillers are designed to provide subtle volume enhancement and smooth fine lines. The new range uses advanced hyaluronic acid technology to ensure natural-looking results and prolonged effects.

    Aesthetics End-User Insights

    Based on the end-user segmentation, the global aesthetics market is segmented into clinics, hospitals, & medical spas, beauty centres, and home care. In 2023, the clinics, hospitals, and medical spas category held a prominent market share. Market growth in this category can be related to the growing awareness about the psychology of aesthetics along with several aesthetic procedures and their benefits, growing preference for minimally invasive cosmetic surgeries, and an increase in the number of body dysmorphia clinics. However, the home care segment is the fastest growing segment due to the increased adoption of home-use aesthetic devices.

    Aesthetics Regional Insights

    The global market is studied prominently across and divided into four regions, viz., North America, Europe, Asia-Pacific, and the Rest of the World. North America, among all the other regions, has the major market share, while Asia-Pacific is estimated to have the highest CAGR during the forecast period. 

    • North America

    As per the research report published in 2023, North America is accounted to have the largest revenue share in the global aesthetics market. The US Aesthetics Market is expected to rise from USD 9.42 billion in 2023 to USD 14.28 billion by 2032, with a compound annual growth rate (CAGR) of 6.42% over the forecast period (2024-2032). Advanced healthcare infrastructure, the adoption of cosmetic procedures, the growing prevalence of skin disorders, and the existence of board-certified and experienced cosmetic surgeons in North America are some of the major characteristics driving the market growth in this region. 

    The American Society of Plastic Surgeons (ASPS) compared the data from 2000 to 2018 and observed the growth rates of cosmetic surgery procedures. It was observed that breast augmentation procedures have increased by 48%, while the usage of Botox injections increased by 845%. Thus, North America will be a key revenue generator for aesthetic medicine manufacturers during the forecast period.

    • Asia-Pacific

    Asia-Pacific is estimated to register the highest growth rate in the aesthetics market during the forecast period. The APAC Aesthetics Market is expected to surge from USD 6.86 billion in 2023 to USD 13.64 billion by 2032, with a compound annual growth rate (CAGR) of 6.78% during the forecast period (2024-2032). The growth of the APAC market is primarily driven by the growing public awareness about the body image, anti-ageing surgeries and cosmetic procedures, enhanced medical tourism and healthcare infrastructure, and the low cost of treatment. 

    Furthermore, the high growth rate of the Asia-Pacific region is backed by China, India, and South Korea, where South Korea is known as the hub of cosmetic surgery. The availability of technologically advanced products and the growing focus on physical appearance and visual aesthetics help the said market grow rapidly. These are some key factors anticipated to drive the market growth in the region during the forecast period.

    Aesthetics Market SHARE BY REGION 2023 - 2032 (USD Billion)

    Aesthetics Market Key Players & Competitive Insights

    The global aesthetics market includes tier-1, tier-2, and local players. The tier-1 and tier-2 players have reached with diverse product portfolios. Companies such as AbbVie, Cynosure, Lumenis, Solta Medical, Evolus Inc., Revance Galderma, Syneron Candela, and Alma Lasers dominate the market owing to product differentiation, financial stability, strategic developments, and diversified regional presence. The players are concentrating on supporting research and development in skin rejuvenation and cosmetic surgery. 

    Furthermore, these key players embrace strategic growth initiatives, such as development, product introduction, joint ventures, and partnerships, to strengthen their market position and capture an extensive customer base globally. For instance, in March 2020, Galderma announced a significant investment in the aesthetic portfolio, including the expansion of the U.S. salesforce and digital advancements in ASPIRE Galderma Rewards which helps strengthen its position in the market.

    Key Companies in the Aesthetics Market

    • ZO Skin Health Inc.
    • Alumier MD
    • Neostrata
    • Teoxane
    • Clinique IS Clinical
    • La Roche-Posay
    • Obagi Medical
    • Medik8
    • Biore
    • Elemis Ltd
    • Dermalogica
    • Swisscode
    • AbbVie
    • Cynosure
    • Lumenis

    Recent Developments

    March 2023: Galderma introduced "FACE by Galderma," an augmented reality tool that empowers both aesthetic professionals and patients to preview injectable treatment results before the actual procedure, enhancing the botox and dermal fillers treatment and its planning process.

    August 2022: AbbVie Inc. launched their own SkinMedica Firm & Tone Lotion for Body, which is stated to be the first product from the professional-grade skincare line formulated to prevent and address visible ageing signs of the body, while aiding the appearance-related bias in healthcare among people.

    January 2022: Mentor Worldwide LLC, one of the venture partners of Johnson & Johson Medical Devices, announced that the FDA had approved their newly launched product called MENTOR Memory Gel BOOST, which helps breast implants for breast augmentation and breast reconstruction. This product has helped the said company to expand its product portfolio of visual and body contouring in the global market.

    Aesthetics Market Segment Analysis

    Aesthetics Procedure Outlook

    • Invasive Procedures
      • Breast Augmentation
      • Liposuction
      • Nose Reshaping
      • Eyelid Surgery
      • Tummy Tuck
      • Others
    • Non-invasive Procedures
      • Botox Injections
      • Soft Tissue Fillers
      • Chemical Peel
      • Laser Hair Removal
      • Microdermabrasion
      • Others

    Aesthetics Gender Outlook

    • Male
    • Female

    Aesthetics End-User Outlook

    • Clinics, Hospitals, and Medical Spas
    • Beauty Centers
    • Home Care

    Aesthetics Region Outlook

    • North America
      • US
      • Canada
      • Mexico
    • Europe
      • UK
      • Germany
      • France
      • Italy
      • Spain
      • Rest of Europe
    • Asia-Pacific
      • China
      • India
      • Japan
      • Australia and New Zealand
      • Rest of Asia-Pacific
    • Rest of the World
      • South America
      • Middle East
      • Africa

    Objectives of the Study

    The objectives of the study are summarized in 5 stages. They are as mentioned below:

    Market Forecast and Size: To identify and estimate the market size of aesthetics segmented by procedure, gender, and end-user by value (in U.S. dollars). Also, to understand the consumption/ demand created by consumers between 2024 and 2032.

    Market Landscape and Trends: To identify and infer the drivers, restraints, opportunities, and challenges for the market.

    Market Influencing Factors: To find out the factors which are affecting the sales of aesthetics among consumers.

    Impact of COVID-19: To identify and understand the various factors involved in the market affected by the pandemic.

    Company Profiling: To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company's past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.

    Intended Audience

    • Spas & Beauty Clinics
    • Pharmaceutical Industries
    • Dermatology Clinics
    • Biotechnology Industries

    Future Outlook

    Aesthetics Market Future Outlook

    The Global Aesthetics Market is projected to grow at a 8.80% CAGR from 2024 to 2032, driven by technological advancements, increasing consumer awareness, and rising demand for non-invasive procedures.

    New opportunities lie in:

    • Invest in AI-driven personalized skincare solutions to enhance customer engagement. Expand product lines to include eco-friendly and sustainable aesthetic treatments. Leverage telemedicine platforms for virtual consultations and follow-ups in aesthetic procedures.

    By 2035, the Global Aesthetics Market is expected to reach a robust position, reflecting substantial growth and innovation.

    Market Segmentation

    Aesthetics Gender Outlook

    • Male
    • Female

    Aesthetics Region Outlook

    • {"North America"=>["US"
    • "Canada"
    • "Mexico"]}
    • {"Europe"=>["UK"
    • "Germany"
    • "France"
    • "Italy"
    • "Spain"
    • "Rest of Europe"]}
    • {"Asia-Pacific"=>["China"
    • "India"
    • "Japan"
    • "Australia and New Zealand"
    • "Rest of Asia-Pacific"]}
    • {"Rest of the World"=>["South America"
    • "Middle East"
    • "Africa"]}

    Aesthetics End-User Outlook

    • Clinics
    • Hospitals
    • and Medical Spas
    • Beauty Centers
    • Home Care

    Aesthetics Procedure Outlook

    • {"Invasive Procedures"=>["Breast Augmentation"
    • "Liposuction"
    • "Nose Reshaping"
    • "Eyelid Surgery"
    • "Tummy Tuck"
    • "Others"]}
    • {"Non-invasive Procedures"=>["Botox Injections"
    • "Soft Tissue Fillers"
    • "Chemical Peel"
    • "Laser Hair Removal"
    • "Microdermabrasion"
    • "Others"]}

    Report Scope

    Attribute/MetricDetails
      Market Size 2032  USD 154.06 Billion
      CAGR  8.8%
      Base Year2023
      Forecast Period  2024-2032
      Historical Data  2022
      Forecast Units  Value (USD Billion)
      Report Coverage  Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
      Segments Covered  Procedure, Gender, and End-User
      Geographies Covered  North America, Europe, Asia-Pacific, and Rest of the World (RoW)
      Key Vendors  AbbVie, Evolus Inc., Cynosure, Revance Galderma, Syneron Candela, Lumenis, Solta Medical, and Alma Lasers,
      Key Market Opportunities  The rise in the adoption of minimally invasive
      Key Market Drivers  Various strategies by key players

    Market Highlights

    Author
    Rahul Gotadki
    Assistant Manager

    He holds an experience of about 7+ years in Market Research and Business Consulting, working under the spectrum of Life Sciences and Healthcare domains. Rahul conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. His expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc. In addition to the above, his other responsibility includes strategic tracking of high growth markets & advising clients on the potential areas of focus they could direct their business initiatives

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    FAQs

    What is the study period of the aesthetics market report?

    The aesthetics market forecast is 2024 - 2032

    What is the aesthetics market growth rate?

    The market is growing at a CAGR of 8.8% over the forecast period 2024-2032, according to the aesthetics market research.

    Which region has the highest aesthetics market growth rate?

    Asia-Pacific is expected to register the highest CAGR during 2024 - 2032 (6.78%).

    Which region has the largest share of the market?

    North America held the largest share in 2023 (77.3 Billion).

    What is the expected aesthetics market size by 2032?

    The market size is expected to be USD 154.06 Billion by 2032.

    Who are the key players in the market?

    AbbVie, Cynosure, Evolus Inc., Syneron Candela, Revance Galderma, Lumenis, Solta Medical, and Alma Lasers are the major companies operating in the market.

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