Leading market players are investing heavily in research and development to expand their product lines, which will help the automotive keyless entry systems market grow even more. Market participants are also undertaking various strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the automotive keyless entry systems industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the global automotive keyless entry systems industry to benefit clients and increase the market sector. Key players in the automotive keyless entry systems market, including Continental Automotive GmbH, Denso Corporation, Atmel Corporation, HELLA KGAA Hueck & Co., Alps Electric Co. Ltd, Omron Automotive Electronics Co. Ltd, and others, are attempting to increase market demand by investing in research and development operations.
HELLA GmbH & Co KGaA is a global, family-owned company that develops and manufactures lighting and electronic components and systems for the automotive industry. The company also develops products for specialist vehicles. It also provides automotive parts, accessories, diagnosis, and services. It provides novel lighting and electronic products to construction machinery producers, municipalities, and energy suppliers. Its products include headlamps, rear combination lamps, and car body and interior lighting products for automobile manufacturers. In June 2021, HELLA launched a digital car key with ultra-wideband technology.
With this, end-users can lock and unlock their vehicles completely hands-free and can also start the engine without having to pick up a traditional remote key or a smartphone. From a distance of 50 meters, the vehicle automatically notices and identifies the mobile device.
Alps Alpine Co Ltd manufactures and supplies audio, information, and communication equipment and electronic components. The company designs, develops, and produces a variety of components for notebook PCs, smartphones, automobiles, and car navigation systems. Its major products include modules, camera actuators, sensors, controller reactors, camera/drive recorders, premium sound speakers, displays, amplifiers for in-vehicle sound systems, OEM sound system speakers, and in-vehicle infotainment systems. The company also provides storage, transportation, and forwarding services through its logistics business. In May 2022, Alps Alpine Co., Ltd. declared the joint development of a wireless digital key design with Giesecke+Devrient GmbH.
This co-developed system relents to the global Car Connectivity Consortium standard. Both organizations plan to boost sales of the system to adjust it for vehicles to be established in the market in 2025.